Chapter 1679 The Positive Film and Television Industry

We have entered May, which is the first month out of the off-season for movies and the beginning of the summer. Naturally, there are many movies released.

According to statistics from "Pear News", more than 6 movies were released in the first week of May alone, and the number increased to 10 in the second week.

Currently, there are three main theater lines in Xiangjiang.

Kirin Cinema, Jiahe Cinema and Golden Princess Cinema.

But there are still four or five scattered cinema lines left, usually ranging from 5 to 10 cinemas. These cinema chains are not stable. Sometimes, after this movie, the next movie may be the cinema chain. The quantity becomes less.

This fragmented but flexible theater chain combination is very suitable for the entertainment industry model like Xiangjiang.

Nowadays, with the increase in the number of movies, although a movie can still be released for up to 6 weeks, it will not be played all day long like before.

Kirin Cinema Line has already renovated its leased cinemas.

They learned the model in the United States and changed from one hall to three or five small halls, each with a seating capacity of about 130-150 people.

In this way, a cinema can play several movies at the same time, and there is no need to worry about the embarrassment of only showing one movie with an attendance rate of only 20%-30%.

This year's movie ticket prices have still increased by more than 20%, and the average price has reached 16 Hong Kong dollars.

Last year, the price was only HK$13.

Ticket prices have increased, but the number of viewers during prime time has not decreased, which has increased the revenue of cinemas and film companies.

In addition, during the day, movie ticket prices are also reduced to a certain extent, which will also attract many people who take a break during the day to watch movies.

Furthermore, the sales of various peripheral products of the cinema, such as cola, popcorn, posters, souvenirs, etc., have also become part of the theater chain's income source, and it is quite considerable.

Such a matching effect makes the theater chain earn at least 50% more money, which is an amazing improvement.

Even Jiahe, Golden Princess, and those large movie theaters have started to learn from Qilin Cinema this year - no one would dislike themselves for making more, right?

Don't look at the movies in Hong Kong now. There are always 30 million or 40 million local box office movies. But in fact, there are only 20 Hong Kong movies that can exceed 30 million box office at most.

More Xiangjiang movies actually float between 10 million and 20 million.

The reason those movies did so well is because everyone is smarter now.

Once the major theaters watch the movie and everyone thinks it is a movie that is likely to be a hit, then not only the three major theaters will cooperate, but other scattered theaters will also join in, forming a group that accounts for at least 30% The share of the total number of screens must be maintained for at least 2 weeks.

In this way, these so-called blockbusters are very likely to create super high box office numbers.

For example, "Hot Detective", "Happy Ghost 2", "Mr. Zombie 4", etc. are movies that fall into this category.

Or if a movie is released by the three major theater chains themselves or small theater chains, and the box office performance in the first week is very good, and the average attendance rate can reach more than 50%, then it will also be treated with emphasis, and it will be screened in the major theater chains in the second week. There will be screens allocated to it, so it will have the opportunity to hit the box office.

Therefore, the box office of those excellent movies between 20 million and 30 million came from this second method.

The remaining 70% or so of movies actually have a box office of less than 20 million. It can even be said that movies with a box office of about 5 million to 10 million account for about 50%.

But that doesn’t mean these movies can’t make money.

In fact, nowadays, Hong Kong movies can make money not only from blockbuster films, but also from other mid- to low-end movies.

Because of the good reputation of those blockbusters, many foreign movie fans, especially Asian movie fans, are very fond of Hong Kong movies and stars.

Therefore, foreign theater operators usually keep their eyes on the film market in Hong Kong.

When they encounter an excellent and good-looking movie, they will bid to buy out the right to screen it in their own country and region, and they will be responsible for their own profits and losses.

This is a method that has been implemented before, but now the blockbusters of the three major companies in Hong Kong no longer bother to do this. They adopt the all-Asia syndicated model, so these theater operators can only dig for gold on their own.

Generally speaking, as long as the quality is not that bad, the capital can be saved by relying on the buyout fees from other places. The box office share in Xiangjiang is equivalent to making money in vain.

If you are lucky, the buyout fee in other places is higher, and profits of millions or tens of millions will come.

For small and medium-sized film companies, it only takes a month or two to make a movie at most, and the cost is three to five million, and then it is screened and bought out, and it can earn millions or tens of millions - in less than half a year In a matter of seconds, the rate of return reached 100%, which was like robbing money!

Therefore, in the past year or so, due to the downturn in the real industry, those working capital have entered the entertainment industry to make movies, and many people have made money.

But there are people who lose money, those who don’t understand anything, those who are randomly fooled, those who spend millions on a movie with a lousy script and a lousy shot, and it sinks without even a blister popping up. That’s also true. The loss makes people feel heartbroken.

But people's eyes are selective in seeing things. They generally only see the beauty of the winners and cannot see the plight of the losers.

Even to put it bluntly, before everyone fails, they feel that they are the children of fate favored by God. Those failures have nothing to do with them and will not happen to them.

They feel that as long as they invest money and have a good director and good actors, they will definitely make a lot of money. How can those movie fans let go of such a star cast?

This is how the Hong Kong film industry in the previous life was brought down by a group of outsiders.

Not only businessmen from Japan, South Korea and Taiwan, but also local speculators in Hong Kong, together with the short-sighted producers and actors in the film industry, turned the former Eastern Hollywood into a huge mess.

With Yin Jun in this life, of course, it is impossible to be defeated in the overall situation.

Everyone knows that what Yin Jun hates the most is the kind of crudely produced movies. If the production is too bad, then not only will it be impossible to sell it to other cities for syndication, but it will also be impossible to show it in the Kirin Cinema.

Even if the theaters are empty, they won't show it, and Yin Jun won't make any money even if he has money.

And if the script is messy, the actors under Kirin Cinema will not dare to take it, no matter how much money you give.

Although some actors are very dissatisfied, Kirin Culture controls their 20-year film contract, and anyone who dares to resist will be immediately blocked to the end - Jiahe Cinema and Golden Princess Cinema will give face to Kirin Film Company, and those slightly smaller theaters, He also didn't dare to offend Yin Jun.

After all, in addition to being an entertainment tycoon, Yin Jun's Kirin Group employs more than 120,000 people, and the Kirin security team has more than 10,000 people. Who would dare to compete with Yin Jun to see who is more awesome?

If you want to use off-the-table moves to deal with Yin Jun, you can only be an idiot and have a brain full of water, and dare to think so.

And before they take action, everyone around them will have to run away, and they will also go to the Qilin Security Team to inform them and get a reward.

If a movie cannot be released in these major theaters, the way to make money is basically cut off.

An investment of at least one or two million was basically wasted.

However, these investment businessmen dared not speak out, so they could only try to find more reliable screenwriters, directors and actors to make the movie as interesting as possible.

As everyone knows, in this way, the chance of them losing money actually becomes smaller, otherwise they would not know how they would lose money if they were played by experts.

It is also thanks to Yin Jun that the salary of the screenwriters who write stories in Xiangjiang has been significantly improved in the past two years.

It goes without saying that big names such as Jin Yong, Ni Ji, Liang Yusheng and others can easily get 200,000 to 500,000 yuan for a movie adaptation of a novel.

There are at least two dozen screenwriters who were not very famous in the first place, but because one or two movies did well at the box office, they received 100,000, 200,000, or even 500,000 yuan for a script.

The same goes for directors and actors.

The more movies they make, the higher the box office, and the more money they can make.

On the other hand, those famous actors and directors also cherish their own feathers more, for fear that if they are not good enough and receive a bad movie, their good reputation will be ruined.

This is what Yin Jun wants to see.

Qilin Movies also specifically told people in the entertainment industry in Hong Kong that as long as they have been treated unfairly, especially if they have been coerced by others, they are welcome to complain, and the Qilin Security Team will seriously protect their safety.

As soon as the Qilin Security Team is mentioned, even the Vietnamese who have been restless in recent years immediately stop their activities.

They dare not provoke anyone but Yin Jun. Otherwise, Yin Jun will get angry and destroy the refugee camps on the shore. It is not impossible to drive them and their relatives back to the sea.

It sounds like they don't want to die, but who doesn't want to live well?

The ferocity shown by the Vietnamese and others is just to make their own lives better, and it is definitely not to seek death.

There were some extremely vicious people among them, but after the big incident happened, these people disappeared within two days.

Even the most exaggerated thing is that a gang of more than 20 people robbed a gold shop yesterday with a large number of thermal weapons, killed five guards and policemen, and then accidentally killed several more while escaping. Pedestrians, including a pregnant woman... As a result, they disappeared from their hiding place that night, and no one has been able to find them since.

Only the police found their weapons in the abandoned building, as well as several large pockets of stolen gold and diamonds.

It is said that that night, someone saw several large trucks of the Kirin Group in the nearby sea, and it seemed that they threw some sacks into the sea.

But no one knows exactly what was thrown.

There is more than one such example.

Although the Vietnamese are extremely cruel, they are also afraid of this cruel practice of sinking the pot directly into the sea at every turn.

So they are not as fierce now as they were just when they landed.

Even the Vietnamese have given in. Those who want to rely on the power of the community to force actors and directors to film, how can they dare to jump out and get beaten?

However, Yin Jun is not so overbearing that he has to take care of everything.

As long as it's something you and I agree on, Yin Jun won't say anything. Anyway, the profit and loss will be decided by others.

Therefore, the entire entertainment industry is now in harmony, and everyone relies on money and strength to speak for themselves.

I don’t know how many actors, directors, and behind-the-scenes producers are grateful to Yin Jun for bringing them a peaceful and profitable life.

This gratitude also extends to their movies, and they usually won't pick up movies that are too embarrassing.

Anyway, there are so many movies now and there are so many opportunities. If you can’t pick up good movies, who would be willing to pick up bad ones?

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