Chapter 1610 Wei Zai Becomes Famous!

This year's Oscars were supposed to be awarded at the end of March.

Yin Jun came about half a month earlier to deal with a lot of things, but he also happened to catch up with the release of "Mission: Impossible".

As the president of the film division of Kirin Group's North American branch, Shirley Lansing's first film to lead the production, "Mission: Impossible" received a lot of attention.

It is different from Tang Shuxuan, the direct descendant of Yin Jun.

Everyone knows that the movies made by Tang Shuxuan are basically planned by Yin Jun, and she is only an executor at best.

But Shirley Lansing had been at the level of vice president at 20th Century Fox. After coming to the North American branch of the Kirin Group, she gained Yin Jun's attention and commitment.

Except for the script of "Mission: Impossible", which was given by Yin Jun, and the male lead was from Hong Kong who was determined by Yin Jun, the rest was all handled by Shirley Lansing.

After half a year, her first work will be presented to everyone, which naturally attracts the attention of many people.

The Hollywood giants are all eager for Shirley Lansing to fail in her first movie, which will affect her prestige at United Artists and Disney and delay the development of the two companies.

Yes.

They no longer expect the Kirin Group to collapse. With such an amazing and talented person as Yin Jun behind the scenes, there is no way it will collapse.

If Shirley Lansing does not do well, at best, Yin Jun will choose another puppet he thinks is suitable and develop the company according to his will.

Countless painful experiences have told everyone that anyone who opposes Yin Jun's movies or wants to defeat his movies will be beaten to death in the end.

Last year in 1983, the total box office revenue of Hollywood's local movies exceeded 20 billion U.S. dollars, but the two companies of the Kirin Group alone accounted for more than 6 billion U.S. dollars, accounting for a full 30% share.

If the remaining six major groups had not chosen to give in and negotiate amicably about the schedule and not compete with the Kirin Group, I am afraid that the data of this market would have become lower, and then their own income would have definitely decreased.

However, this time "Mission: Impossible" is different.

The protagonist it chose, Tony Leung Chiu-wai, is at best a dazzling new star in Hong Kong and cannot reach the level of a superstar at all.

The three previous Hong Kong superstars achieved success in Hollywood because they all happened to have their own most accurate positioning.

Stephen Chow starred in "The Shawshank Redemption", which is a drama film. The audience is most interested in the development of the plot and does not necessarily care whether the protagonist is white.

Coupled with his aura as the best actor in Cannes, he will naturally attract many viewers to the cinema.

The second one is Cheng Long, and several of his previous films have been brought to the United States by Golden Harvest.

Although the box office is not very high, many people who like kung fu movies recognize this big-nosed Hong Kong star.

Then there is "Red Zone", a witty and funny action movie, which served as the basis for Cheng Long. With the aura of screenwriter Yin Jun and director Cameron, "Die Hard" helped Cheng Long become a household name in Hollywood. Hong Kong action star.

The third Fei Xiang, whose father is American, is tall and handsome, and is most in line with American aesthetics.

"Top Gun" and the Navy spared no effort to support and promote it, so it is not surprising that Fei Xiang became famous in the United States.

Compared with the previous three, Tony Leung actually played the role of an American agent, which puzzled many people.

In particular, the copyright owner of the original TV series protested this matter after the news came out.

But Yin Jun made a very clever arrangement in the contract, paid a large sum of money, and set an unbelievably huge amount of liquidated damages, so they had no choice but to make trouble for a long time.

Regarding this matter, Shirley Lansing was not as tormented as everyone imagined.

When greeting the guests at the entrance of the premiere cinema, Shirley Lansing was all smiles and didn't look worried at all.

Originally too.

"Mission: Impossible" was Yin Jun's gift to her when she took office, just to establish her prestige.

Even though he knew it was starring Tony Leung Chiu-Wai, he still insisted on giving it as a gift. Isn't this an absolute certainty?

As for Yin Jun's vision in movies, does anyone still doubt it?

So until the movie ended and the audience stood up and applauded enthusiastically, Shirley Lansing was only excited for a moment, and then she was full of pride and took the director, Tony Leung and others to the stage to express her thanks.

Shirley Lansing, who controls the two major North American film companies of the Kirin Group, secured more than 2,300 screens for "Mission: Impossible".

It's not the most, and it can't compare to the more than 2,800 premiere screens of Cameron and Cheng Long's "Die Hard", but this is already Shirley Lansing's limit.

Audiences are accustomed to voting with their feet.

Early the next morning, when Nielsen's box office statistics came out, many people who were not optimistic about "Mission: Impossible" were surprised.

"Mission: Impossible" grossed $18.8 million at the North American box office on its first day!

What! ?

Is this too exaggerated?

The box office of "Terminator", which was such a hit the year before last, was only US$15.5 million on its first day!

"The Lion King", the champion with a global box office of 1.13 billion, only had a box office of 18 million US dollars on its first day!

Among them, one is the pinnacle of American robot culture. Schwarzenegger became famous in one fell swoop. His outfit of black leather pants and black sunglasses has become popular among many young people.

The other is the pinnacle of American animation. Before it and after it, no other hand-drawn animation could reach such a high level.

Ranking first at the global box office is the best compliment for it.

yes!

"Mission: Impossible" is very good-looking. The various high-tech and cool actions in it are no less than those of 007. The audience's evaluation is also high, and they also praise Tony Leung Chiu-wai, an Oriental.

But this is not enough reason for its first-day box office of 18.8 million US dollars!

Is it because we don’t understand the market anymore?

It wasn't until noon that everyone suddenly realized it after carefully looking at the detailed box office statistics.

One-half of the total box office of 18.8 million US dollars came from the IMAX screen.

Since the success of "Terminator" and other films, Kirin Group has produced many IMAX movies in the past two years, which have been shown on their 100 IMAX screens. Ticket prices have increased by 50% to 100%, and the profits have been very considerable.

As a result, many profit-seeking theater operators also tried to install IMAX screening rooms and joined the industry.

In the past two years, more than 300 theaters across the United States have converted IMAX screening rooms, with a total of more than 800 IMAX screens.

This time "Mission: Impossible" was released, almost all IMAX screens were involved, which is why it has such a high box office.

If the IMAX screen were replaced by a normal screen, the first-day box office of "Mission: Impossible" would only be about US$13 million.

Although it is excellent, it is not so scary!

For a time, several major theater chains in North America became restless.

They had only used a few IMAX screens before. Of the more than 800 IMAX screens, at most only 200 belonged to a few of them, and the rest were installed by small and medium-sized theaters.

Seeing such a huge benefit in front of them but not getting it, the regret in their hearts was simply unspeakable.

Especially on Saturday the next day, "Mission: Impossible" grossed 23 million U.S. dollars at the box office, and 16 million U.S. dollars on Sunday. The box office in the three days of the first weekend was about 57.8 million U.S. dollars, which was obtained by relying on the IMAX screen. It actually exceeded 30 million US dollars, which made people even more excited.

If they add a few hundred more IMAX screens this time, at least the share of revenue can increase by several million dollars!

Just when they were about to get excited, the United Artists Film Company here announced that in two months United Artists Films would officially start filming the movie adapted from the famous best-selling comic book - "Resident Evil".

The famous director Cameron will direct it himself, and the filming method will also be IMAX.

At that time, the giant screen will be used to present everyone with a more spectacular and stunning viewing effect!

It was this news that broke the psychological defenses of major theater chains, causing them to call IMAX one after another, hoping to start installation negotiations.

Of course, these additional news have nothing to do with "Mission: Impossible".

"Mission: Impossible", which earned 57.8 million box office in three days, undoubtedly topped the box office this week.

Shirley Lansing used such a super beautiful result to perfectly hand in her first significant answer since taking office.

The process of Liang Chaowei hanging from the top, cleverly evading defenses, and stealing things made people feel refreshed.

The cool actions and cool and fierce fighting presented throughout the film are all different from the silly and rough fighting that is mainstream in the United States today.

Although Liang Chaowei is from Xiangjiang, after hard training, he has an angular face, strong and stylish muscles, coupled with his cool agent identity, he quickly won a large number of fans.

Don't think that all Americans are face-blind. They can also clearly recognize such a unique actor.

For example, the same is true for Cheng Long. They have never mistaken anyone else for Cheng Long!

Nowadays, a young male star who is even cooler and more handsome than Cheng Long has arrived, making Tony Leung famous all of a sudden, and he has become another Hong Kong star who has successfully entered Hollywood.

Kirin Group did not miss this opportunity for publicity and bragging.

For several days in a row, TV programs and news channels contained news about Tony Leung being interviewed and appearing on programs.

More exposure will naturally lead to more help.

Especially if the TV station intends to praise you, it will be easier to show your advantages in front of the audience.

Tony Leung is not a melancholic prince at this time. He has a funny character now. He is very compatible with the host of the show. Because he is relaxed and likes funny behavior, he once again makes the American audience feel that he is very considerate.

They don’t look like old-fashioned Chinese people at all!

Just like us Americans!

Well, this young man deserves our love! !