Chapter 597 The Spike Is Sold Out Again!

The Rolling Stones accepted Taobao's suggestion without any hesitation, and prepared to take out Mo Wenwei's sold-out album for pre-sale. Although part of the profit would be sacrificed, they could calculate the account. The benefit of sales is not only more money for the record company, but more importantly, the influence of the star will be greatly improved, and, for the record industry, if a high-selling album can be released under this adversity, It's definitely a shot in the arm for the entire industry.

As expected by Li Mu, all major record companies contacted Taobao.com to request cooperation. After seeing Taobao.com's request for cooperation, they all accepted it without exception. At this time, the record company very much hoped to get through Taobao.com's online sales. platform because it means so much to them.

Liu Rongdong arranged for business people to have one-on-one docking with these record companies, and arranged a time for them to come over with a power of attorney to sign the cooperation agreement. If nothing else, in the next few days, similar to Zhou Jielun, Sun Yanzi, Mayday The albums of these best-selling singers will be listed on Taobao. The fan base of every singer is not exactly the same. The more stars, the wider the coverage of their fans, which can eventually cover all music lovers in the country. The Internet is also a very good new channel. Through the influence of these stars, a group of fans who are not Taobao users can also be converted, so that they can become Taobao users in order to buy albums.

Li Mu's focus is not on the album, but on the mango-me spike at 8 o'clock tonight and the pre-sale of the summer brand day at 8:30. He has great confidence in mango-me. There is an invincible product in the mp3 market. As long as it remains in stock, it will be difficult for other mp3 manufacturers to sell the product. Therefore, Li Mu firmly believes that this time, 500,000 mango-me units will be sold within a very short period of time. Sold out in time.

What Li Mu is concerned about is not how many minutes it will take for the 500,000 mango-me units to be sold out. What he is concerned about is whether his new strategy of delivering goods from several warehouse bases arranged by Liu Yingdong can be carried forward perfectly. I believe that he will pay attention to Taobao tonight. The people are not only employees and users of Taobao, but also many potential competitors, including Boss Ma from Hangcheng, who wants to strangle himself by logistics, so he will definitely pay attention to mango-me tonight. In terms of sales, if mango-me is sold out again, then he will pay attention to how Taobao handles these 500,000 orders. I believe that his new model will surprise him.

Boss Ma must not only pay attention to the sales of mango-me, he will also pay attention to the pre-sale situation of the next summer brand day. He hopes to see Taobao's logistics turnover capacity as soon as possible, and it may even make him have already purchased it. The courier company does not carry orders from Taobao or companies that cooperate with Taobao. He may have determined that he has surrounded Li Mu in the downstream, but he must have never imagined that Li Mu would easily break through the blockade with a forty-two pound approach.

At 7:50 p.m., Li Mu and Liu Rongdong waited for the x-on: sale ten minutes later, and at this moment, the boss Ma, who was far away in Hangzhou, was also paying close attention to all the trends of Taobao.

It's not just him, the core cadres under his command are all working overtime with him today. Everyone must first take a look at Taobao's performance tonight, and then think about how to further limit their next development.

Boss Ma opened Taobao and searched for mango-me on it. After entering the snap-up page, he looked at a number on the page and said in surprise: "There are more than eight million in a small mango-me. The user clicked 'want', and it is estimated that there are more than ten million users who are interested in him!"

A core employee nodded and said, "The mango-me product is really incomprehensible. The mp3 industry is about to scold Li Mu and Liu Yingdong to the heavens. They came up with such a thing, and they are completely rushing to destroy other people's jobs.

"

Boss Ma waved his hand and said, "What I want to say is not how awesome the mango-me product is, or how rogue, what I want to say is how broad the market space is in the field of e-commerce retail. Small mp3, more than eight million people have paid close attention to it on the Internet. Through this data zooming in to see the prospects of the entire industry, you will find that this is a field with endless imagination! It also strengthens me The determination to get involved in this field!"

Everyone agrees that Taobao has not been established for a long time, but it has almost no stage of exploration and practice. As soon as it comes up, it will hold high and attack head-on. The speed of development during this period is almost equivalent to two Taobao in the previous life. All the things he has done in 2018 have been completed. Li Mu's aggressive strategy has also shown great potential in the e-commerce retail industry. Otherwise, Boss Ma would not have been so determined to compete with Li Mu.

Lu Zhaoxi said at this time, "This guy Li Mu is really a genius in terms of integrating and utilizing resources. With a flick of his wrist, the record companies in Mainland China and Hong Kong and Taiwan have become pugs wagging their tails around him, scrambling to fight for it. They want to authorize their products to be sold to them, and I inquired about it. The contracts they signed are extremely overbearing. Taobao not only takes 20% of the fee, but also asks them to supply them first, and presses them with a three-month billing period, but even so , they are still rushing to cooperate with Taobao. Not to mention how much profit this part will bring to Taobao, the increase in Taobao’s influence alone is a very valuable asset.”

Boss Ma said: "This is the right to speak of a big platform! Look at Wal-Mart, they are just like this, suppliers are still scrambling to cooperate with them, Taobao is the same, Li Mu helped Mo Wenwei sell ten 20,000 albums, these 120,000 albums must have been sold to Mo Wenwei's fans. What if he sells Andy Lau's album tomorrow? Maybe it can also create a sales volume of hundreds of thousands of albums a day. For this sales volume alone, He's enough to bring record companies to their knees."

After speaking, Boss Ma smiled slightly and said: "But this is also a good thing for us. First of all, Taobao has helped us to strengthen the development space and unlimited imagination of this industry;

Secondly, the rapid development of Taobao has made our investors very optimistic about this industry. Almost without me having to talk about it, they took the initiative to approach me and said: Jack, hurry up to imitate Taobao and become a c2c, you are the only one in Huaxia. The ability also has the foundation to imitate Taobao to become a C2C enterprise. We will solve the problem of money. You only need to work hard. This can also show how eager our investors are for this industry now;

In the end, I'm also very happy to see Li Mu desperately eating and drinking. He has enough for him to drink a pot of mango-me's delivery link, and now he has also controlled the delivery of records. In my own hands, I want to see how he can handle such a huge shipment volume. Once he can't turn around, he will inevitably hurt consumers. At that time, Taobao's reputation will continue to decline, and we When we launch our own platform at the right time, with our complete and fast logistics system, we can reap the benefits of the fisherman. "

Cai Chongxin said: "Mr. Ma, I think we can do something about Taobao's summer brand day event. Most of the companies involved in this brand day event are electronic product companies, and most of them are concentrated in Shenzhen. Once the summer brand day is officially launched, the logistics demand in Shenzhen will definitely increase sharply. At that time, the courier under our control will definitely receive a large number of orders related to the brand day event. At that time, we can deliberately delay the turnover of this batch of goods. Speed, such as all express delivery in Shenzhen market for a few days, will not be stored in the warehouse, which will greatly slow down the entire logistics cycle.”

Boss Ma nodded and said: "The necessary means of competition must be available. Since there are so many Shenzhen-listed companies among the companies that Taobao's Brand Day cooperates with, then we will take Shenzhen as the first battlefield."

Later, Boss Ma said to Sun Tongyu, one of the early veterans: "Tongyu, it is up to you to pay close attention to the specific actions of Taobao.com's brand day, and be sure to keep abreast of their cooperative enterprises and the pre-sale of their products on Taobao.com The situation, and then gave me an estimate of the total sales of a brand day, the total sales data, and the estimated number of shipments in a single place in Shenzhen!"

Sun Tongyu said immediately: "No problem, I'll start doing it today."

Boss Ma instructed: "You must be as accurate as possible. The more accurate your estimation, the more effective our next strategic deployment will be."

"no problem!"

...

At 8:00 sharp, Taobao mango-me's spike purchase started again.

This time, although the instantaneous carrying capacity of the Taobao server has been greatly improved, the more than five million access requests recorded by the instantaneous server still slowed down the speed of the entire server. Fortunately, the system architecture is very Powerful, the system just slowed down, but it did not prevent normal snapping orders.

The sales of these 500,000 machines are not much slower than the 100,000-unit spike. From the moment the sale was launched, the order volume on the big screen began to roll at an extremely fast speed. The numbers are not clear, and the thousand-digit rolling speed is also very fast. A full 500,000 machines have been snapped up within six minutes of the sale!

500,000 units in six minutes, Taobao has created another miracle. Of course, this is also due to the excellent industrial design of mango-me and the pricing that is infinitely close to the cost. It has now been destroyed in the mp3 industry, and other mp3 brands have Although the price of products of the same level has dropped again and again, no one has been able to drop the price of mango-me's perverted 368. Li Mu can't make a profit or lose by pushing this price. You will lose dozens of dollars.

The whole Taobao is boiling, although they can hardly make a penny, and they are heartbroken for the logistics and distribution of these 500,000 units of mango-me, but everyone is still very excited. This time, 500,000 units were killed in seconds. Let Taobao's strength has been further proved!

After everyone boiled over, Li Mu stood up, clapped his hands, and said loudly, "The next moment is for the entire industry to witness the miracle! Immediately notify the major warehouses, and start shipping tonight!"

(To be continued.)