Chapter 855 Surrounding Wei and Saving Zhao?
The Olympic Games ended, and when Samaranch made the closing speech, he did not say "this is a successful Olympics" unprecedentedly. Even this time, the closing speech was very short, which is enough to prove Samaranch's attitude.
This year's Huaxia delegation won a total of 17 gold medals, 21 silver medals, and 12 bronze medals. Except that Wang Junxia's 10,000-meter race was different from the previous life, and changed from a silver medal to a gold medal, there was no other change. The total was still 50 yuan. Whether it is the gold medal list or the medal list, they are ranked fourth, second only to the United States, Russia and Germany, reaching the best results in history, and the entire delegation is full of joy.
"President Feng, you must call me after you return to China, and we must have a good drink." Ma Tao, the head of the delegation, held Feng Yu's hand and shook it up and down.
They came by special plane, and they will also go back by special plane.
"Hahaha, okay, I will bother you when I have time." The reason why Feng Yu came to see off the athletes so enthusiastically was because Li Na wanted to go back with him.
Going back by special plane, surrounded by Chinese people, it is much more comfortable than taking an ordinary passenger plane, and there is also a care. Just because there are still many things here, Feng Yu has no time to go back.
Some athletes have already gone back first, and the rest are all relatively late in the event. Some of the female athletes looked at Li Na enviously.
They are beautiful and have such a rich partner, why don't they have such a good life. Look at what they are wearing and the bag they are carrying. I heard that they can't afford it with a year's salary.
After watching Li Na board the plane, Feng Yu boarded the plane after a while and flew to New York.
The Americans made a lot of money in this Olympics, especially those contractors. But Feng Yu also earned a lot. Not to mention the money earned by Bo~Cai, just taking this opportunity to promote the brands under his name, Feng Yu feels that it is not a loss.
In addition to Lehaha and Jianlibao, other beverage brands have also followed suit. After all, other beverages are in the same shelf as Jianlibao and Lehaha in chain supermarkets.
In addition, Songjiang brand cars have also begun to officially test the waters in the American market, and the European market has been handed over to Kirilenko, starting from Eastern Europe and starting to develop in Western Europe.
There are also brands such as Fengyu, AIWA, and Aihua, whose sales have increased to varying degrees because of the Olympics, bringing more profits to Feng Yu. More importantly, brand awareness has been further enhanced.
Even the Sixth Sense Company successfully acquired that TV station. When Paul Allen heard that this TV station was going to become an adult TV station, he immediately sold all the shares to Sixth Sense. damaged reputation.
The boss of a good high-tech company has turned into a sex tycoon, his pride does not allow this to happen. Fortunately, he also snatched up some shares at a low price. After selling them to Sixth Sense, although he didn't make any money, he didn't lose money investing in this TV station.
Because of this incident, Paul Allen hated Feng Yu even more, but Feng Yu didn't care at all. Even without this incident, the two would not be friends.
When Feng Yu returned to New York, he focused on the sales of Songjiang Motors. He invited Wang Junxia to speak for him and shot a commercial. Not to mention, the director here is really good. Wang Junxia can't drive at all, so they asked Wang Junxia to follow The cars were racing, so they took a picture of speed and passion.
Orders for this Songjiang-Oriental Deer continued to increase, which made Feng Yu very satisfied. Although almost all the profits went to the agents, the brand of Songjiang Automobile was sold out. Wait a year or two, and after the brand awareness has risen to a high level, you can get rid of the agents and make money by yourself.
After being busy for a few days, Feng Yu received a call from Zong Qingxian just after he was free. Liangle Company has started to launch large-scale advertisements in China.
It doesn’t matter if the CCTV ads are gone, they put ads in the provincial TV stations, and they do print ads in bus stops, shopping malls and other places with a lot of traffic. What’s more interesting is that the placement of the advertisements of the two music is almost exactly the same, as if they have been negotiated Same.
And the density is also very high, it is not an exaggeration to say that it is overwhelming.
Feng Yu frowned, Liang Le is going to be ruthless, and wants to capture the Huaxia Market, the stronghold of the beverage league. As a result, Lehaha and other companies have to fight, especially Lehaha's refreshing series, which is the product that competes most directly with Erle.
If Liangle takes over the market, Lehaha will suffer the most.
"President Feng, we also plan to increase the amount of domestic advertising. With our more complete sales channels, I am confident that we will continue to suppress them, but we need the cooperation of Jianlibao and other companies." Zong Qingxian said.
"Suppression is not enough, we must crush them! We attacked their lair, and they attacked our base camp. What do you mean, want us to focus on one thing and lose another?"
Feng Yu understands that if the goal is changed at this time to protect the Huaxia market, then the funds will be tilted towards Huaxia, which will inevitably affect the expansion plan of these beverages in the world. This is to encircle Wei and save Zhao!
But those two music players underestimated the Beverage League too much. Don't forget that Feng Yu and the others are members of the Beverage Industry Association, and he can use some unconventional means. Also let Liang Le know that this is not the country of the United States, who is the boss!
I want the overseas market, but you don't even want to touch the Chinese market!
...
"What did you say? The distributors we used to cooperate with don't sell our Pepsi now? Why?" Mr. Zhao, the person in charge of Pepsi Huaxia, was surprised.
"I don't know. In order to quickly open up channels, the sales contract signed was very flexible. Even if they don't buy, we can't do anything about it." The vice president of sales said with a sad face.
"Then dare not go in and find new dealers. Our advertising volume is so large now, is there any dealer willing to sell it?"
"I looked for it, but those dealers are so loud. If we follow the conditions they said, not only will we not make money, but we will lose money!"
"What's going on, how many dealers are not selling?"
"all."
"What? All! Say it again?!" Mr. Zhao stood up suddenly, how could it be possible, how could all the dealers stop selling their products, this is clearly a union.
"Really, it's as if they've discussed it. They want to raise the conditions, and I can't help it." He didn't know why it happened like this.
"Do those distributors also sell other drinks?" Mr. Zhao asked with narrowed eyes.
"Ah, yes, they also sell Jianlibao, Lehaha, Coca-Cola, etc., but those companies will never give such conditions!"
Mr. Zhao understood that it was because those brands united to crowd out Pepsi.
"Coca-Cola? They still sell Coca-Cola? Is Coca-Cola also raised conditions like us?"
"Well, I don't know yet, I'll let someone check it out."
Mr. Zhao pinched his brows with his hands. At the beginning, he really shouldn't have considered this position high, so he accepted it. Opening up new markets is too fucking difficult! Especially in this new market, there are already very well-known beverage brands, and there are more than one TM.
He had to find a way, otherwise he would spend so much on advertising and the sales would drop, and his position would be lost!
...