Chapter 1004 First Week Box Office

Monday, April 23.

In Moyu Internet Cafe, Pei Qian used his laptop to check the work reports sent by various departments while drinking coffee.

On the "Mission and Choice" side, the situation is still very bad.

The box office of the movie's first week has already come out, reaching 170 million. Although the box office on the first day was only 22 million, the box office after that has shown a rising trend.

Other movies had the highest box office on the first day, and then began to decline sharply, but "Mission and Choice" was just the opposite. After cutting 20 million box office on the first day, the stamina was still amazing!

Many theaters are also constantly increasing the number of films for "Mission and Choice", but the magic is that no matter how much they increase the number of films, the attendance rate of "Mission and Choice" has not dropped significantly, and many people are even wondering, these new Where is the audience coming from?

What makes Pei Qian feel even more heartbroken is that even professional movie viewing software like Gouyan APP can hardly predict how much the final box office of "Mission and Choice" will be.

When the box office of "Mission and Choice" came out with more than 20 million yuan on the first day, the total box office estimated by the Gouyan app was only 350 million yuan, which is the rhythm of losing all the underwear.

But on the third day, the box office of "Mission and Choice" suddenly started to rise against the trend, and the Gouyan APP raised the estimated box office to 500 million.

And after a week, the daily box office of "Mission and Choice" did not even drop but increased, which completely confused the Gouyan APP's box office estimation algorithm. Obviously, the estimated box office of 500 million is not enough. The eye APP directly raised the estimated box office to the level of 800 million!

Many people on the Internet are puzzled by this number, thinking that Gouyan APP may have underestimated the box office at the beginning, and after being slapped in the face, it was a bit embarrassing, so it gave a very excessive number directly.

At present, the box office peak of domestic films is a very good comedy. The box office exploded under the right time and place, and directly cut off 1.1 billion box office. In the previous years, the box office champions were basically around 600-800 million. level.

Many film critics believe that a box office hit of 1.1 billion is something that can be met but not sought after. The 800 million box office estimated by Gouyan APP for "Mission and Choice" has basically reached the level of this year's domestic film box office champion. In the end, if you can't win the box office champion, you will be a strong contender.

In recent years, the box office of Hollywood blockbusters has been around 600 million to 1 billion. The box office estimated by Gouyan APP for "Mission and Choice" has even been comparable to those Hollywood blockbusters that have attracted much attention.

This makes many people feel that it is outrageous, because although they also think that the quality of "Mission and Choice" is excellent, the key is that the box office on the first day is too small, and the publicity is not in place at all. Just relying on tap water to reach 800 million box office? It's a bit too fantastical.

Because there seems to be no precedent for a domestic film to become a box office champion just by relying on tap water!

Moreover, the real investment in the movie "Mission and Choice" has also sparked discussions on the Internet.

Someone broke the news that the investment in "Mission and Choice" is at least 200 million yuan, not much more, and almost all the money is spent on film production, and the actors' remuneration and publicity expenses are almost negligible.

If the final box office is 600 million, it means that the film is working for nothing, no loss and no profit. If it gets 800 million, it will be considered a small profit.

It's just that this number is not a real hammer. Some people think it is bragging, while others think that this number is probably true after seeing the special effects in the movie. They can't help but worry for Feihuang Studio, afraid that the movie will be popular If it is not popular, the cost will not be recovered in the end.

In terms of games, the first week's sales have also come out, reaching 800,000 sets!

Based on the calculation of 158 yuan per game, Tenda's net income has reached more than 80 million yuan.

This number also surprised many professional media professionals in China.

Because the sales of domestic stand-alone games have improved, but it is indeed difficult to compare with foreign markets. "Mission and Choice" is a real-time strategy game, and the player base is relatively limited. It is an accident to get this sales volume. happiness.

Many people said that Mr. Pei's god-level marketing before the game's release had a very good effect. Many domestic game players still bought "Mission" without hesitation even though they didn't play real-time strategy games at all. "And Choice" expresses his support for domestic games, which is touching.

Moreover, the lifespan of games is longer than that of movies. Movies can only be released for one month, and most of the income is generated within this month, while the lifespan of games can reach one or two years or even longer. After that, discounts can also continue to generate follow-up income.

What's more, the movies and games of "Mission and Choice" are large-scale productions, and they all have the potential to hit the overseas market. When the movie is released overseas and the game is also released on overseas game platforms, it can make another fortune.

In short, judging from the current situation, the prospect of "Mission and Choice" is very bright!

Pei Qian silently took a sip of coffee, feeling inexplicably melancholy.

How did things turn out like this...

don't know.

If there is time, Pei Qian plans to review what happened during the long development period of "Mission and Choice", and find out the ghosts, and see which link went wrong.

But now is obviously not the time for a replay, and we still have to rescue him first, and then consider the replay after his vital signs return to stability.

In order to spend money, Pei Qian had already made a series of arrangements last week.

The sales team has already found a person in charge, Tian Mo is now reciting the detailed rules Mr. Pei gave him every day, and Liang Qingfan has also handed over the design of the experience store.

The preparatory work for Chixing Studio has basically been finalized. After the funds are in place, it will be ready to develop after Lin Wan's design plan comes out and the team is recruited.

Of course, the most optimistic one is Tuwei Live. Since the "mandatory one-hour" rule was launched, the popularity of the website has been greatly reduced, and Pei Qian can safely spend money on it again.

After drinking the coffee, Pei Qian decided to go to the Tuwei live broadcast to see how Lao Ma and Chen Yufeng are doing, and by the way, give them another sum of money to spend to share some pressure on themselves.

...

Half an hour later, Pei Qian came to Tuwei to broadcast live.

As soon as he entered the office area of ​​Tuwei Live, Pei Qian clearly felt that the atmosphere had changed significantly compared to the last time he came.

It seems that everyone's morale has been hit quite hard.

In fact, the popularity of the Tuwei live broadcast and the number of viewers will not affect everyone's salary at all, but after all, most employees have a strong sense of belonging to Tenda, and they all regard the Tuwei live broadcast as their own business. Now In this case, morale will definitely be hit to a certain extent.

Pei Qian couldn't help feeling a little guilty.

So he went straight to Chen Yufeng's office and said, "Recently, I see that everyone is working very hard. This month, I will give everyone an extra 30% of their salary as a reward."

Chen Yufeng hurriedly said, "Thank you, Mr. Pei!"

Ma Yang wasn't here today, but Ma Yang didn't have anything to do today, so Pei Qian didn't ask much.

It is enough to have Chen Yufeng around.

Pei Qian sat down on the sofa and noticed that although Chen Yufeng's expression was a little happy because of the salary increase, he was still rather lonely.

Pei Qian asked: "How is the current situation of the website? Are there still so many people scolding on the Internet?"

Although Chen Yufeng was a little depressed, he would still be serious and responsible for the work that should be done, and immediately replied: "The current situation of the website...is not bad."

"In the two days since the 'mandatory one-hour' rule was implemented, the popularity of the website has indeed dropped very sharply. Some live broadcast rooms have dropped by two-thirds, and some live broadcast rooms with a relatively small number of people have been cleared directly."

"Some anchors who used love to generate electricity couldn't stand it, and ran away after a few curses, but some stayed."

"Now, the situation has stabilized a little bit, and the data has picked up a little bit."

"Many old viewers have found a way to adapt to the 'mandatory one hour'. Some open the webpage when they have nothing to do, and hang up for an hour; ; and some just use the mobile phone to hang on to the focus mode for an hour, and concentrate on doing their own things."

"After everyone gets used to it, no one scolds them anymore."

"Other live broadcast platforms are very happy. Basically, they don't regard Tuwei live broadcast as their main competitors. Many live broadcast platforms have plans for Tuwei live broadcast before, and now those plans should be abolished. Some live broadcast platforms imitate All the functions made by Tuwei Live have also been stopped, and no further development has been continued.”