Chapter 647 Xie Zijia’s Plan

The Tianhe Plaza Building at the east end of Tianhe Road, Jianye City is the headquarters of Haitai Electric, the second largest electric appliance group in Donghai Province.

After Xie Yi took over the management of Hitech, he moved the headquarters of Hitech from Huishan to this place. He also planned to build Hitech’s first large-scale home appliance store with an area of ​​4,000 square meters here. Stores with a turnover of over 20 million have now completed Hitech's home appliance chain in the province.

Xie Xie sat on the black leather boss chair, with his feet on the desk and his fingers lightly resting on his chest, without the slightest complacency about the achievements in front of him. Novel chapters are updated the fastest

A plasma flat-panel TV launched by Japan's Sharp Company is embedded in the wall of the office, and a promotional picture of the Xinshi Street flagship store of Shengxin Global Electric is playing on the TV. He sucked in 200 million yuan of funds for Ke Wang, so that he didn't have too much money to compete with Shengxin for the position in Xinshi Street. When he thought about it, he felt a dull pain in his heart.

Xie Xi just put his feet on the desk regardless of posture, watched the TV news of Haitai Electric's strongest competitor, and glanced at Xie Zijia who was sitting on the other side of the desk in a ladylike manner. He knew that his little sister would definitely Not some lady, she asked, "little sister, why are you suddenly free to visit me today? If I hadn't occasionally gone to your school to please you, I wonder if you would have forgotten my brother." "Novel" novel The chapter is updated the fastest

"A store in Shengxin has a turnover of 1.2 billion as of September, will my brother be out of breath?"

"If you come to mock me, thank you, please go downstairs and take a taxi back to school."

"You don't need to be so indifferent to your little sister, right?" Xie Zijia smiled slyly, "I worked so hard to give you something, if I remember correctly, it will be your birthday in a day or two... "

"One day or two days?" Xie Zhi glanced at the two mobile phones on the desk. He would never tell Zijia that he had someone get these two mobile phones yesterday, and he would only be ridiculed if he said it, and said mercilessly, "I really wonder if your blood is cold, 190 I can’t even remember my own brother’s birthday. My birthday was already calculated by eating a bowl of noodles alone yesterday. What’s the matter with you? Just tell me.”

"I think of Sixth Brother who vowed years ago that he would catch up with Aida this year..."

"Let's wait for Lao Liu to come and listen to these words in person when he is free. I have no obligation to accept your sarcasm for him." Speaking of this. The grateful eyes couldn't help but glanced at the desk. Aida's i19 and i08 are two mobile phones, and Aida's i08 is available on the whole line. Several telecom markets in Jianye have special counters for sale. The i19 is only sold in Shengxin's flagship store in Xinshi Street. Just half an hour later, he just received a call. The limited supply of i19 mobile phones with moonlight silver and pearl black casings in Shengxin Xinshi Street store today will be sold out by two o'clock in the afternoon. Who still has them? The courage to boast that you will catch up with Aida within a year? But it’s nothing more than a joke, let’s tell the story..."

"Go ahead.

I'm listening. "Xie Xie sometimes makes fun of tormenting the little devil in the family, seeing her coquettish, he smiles triumphantly.

"No," Xie Zijia snarled at the two mobile phones i19 and i08 lying quietly on the table, "Brother, you didn't think about taking a share of it..."

"I don't want to, if you are too greedy, you will lose..." Xie Yi shook his head, if he invested the 200 million yuan he had sucked from Ke Wang years ago into Haitai Electric. Haitai Electric would not be overwhelmed by Sheng Xin. But then again, if Lao Liu hadn't been distracted to become King of Ke, he wouldn't have had the chance to be in charge of Haitai.

"Really don't want to?" Xie Zijia leaned over the desk, opened his eyes and looked at her brother, "Really not tempted?"

"It's useless to think about it," Xie Xie looked away, "I don't know if the Ministry of Posts and Telecommunications will renew the license next year. Even if it will. Who has the courage of Kumho to spend a lot of money to compete with enterprises directly under the ministry?"

"Kumho's courage?" Xie Zijia looked at her brother suspiciously, "Do you seem to admire Kumho?"

"Seek truth from facts. This is the case. Could it be that you can really step on your opponent by saying that they are worthless," Xie said with a smile, "My mouth is not that cheap. If it is really cheap, maybe I will Let you catch the opportunity to sneer... Lianxin, Lianxun and Dongxing, they are enterprises directly under the jurisdiction of the ministries and commissions, they can do nothing, prepare and do nothing, import semi-finished mobile phones from Philips and replace the case with Lianxin's brand They claim to go directly to the market to grab money. Can other companies be as comfortable as they are? A private company or a joint venture can only win a mobile phone license with the courage of Kumho. Regardless of grievances, Kumho You are indeed a respectable opponent, have you also been studying Kumho?" Xie Xie intends to guide this little devil at home, and breaks his fingers to give her analysis one by one, "In half a year, Kumho has been trying to get that How many actions have been made by the mobile phone license... Leaving aside those political matters, Kumho only spent 50 million US dollars to acquire second-rate mobile phone manufacturing technology from Texas Instruments, introduced equipment, production lines, added factories, and built a complete accessory production line At least it will take an investment of 30 to 40 million U.S. dollars. After completing these, Kumho can barely keep up with the pace of domestic mainstream mobile phones... But can Kumho introduce technology and equipment to fully realize the self-production of major accessories? The i08 The self-production rate of accessories is higher, but i19..." Thank you for taking the i19 on the table to the mobile phone, "This mobile phone, Kumho is far from being able to achieve self-production of accessories... Except for the appearance design, compared with the i08, The i19 is only a quarter of the width of the crystal screen, the replacement of the blue background light source, and the upgrade of the audio processing chip. Just the seemingly inconspicuous small actions have forced the self-production rate of i19 accessories to drop extremely. This is the case. They also paid serious attention to their output, delayed the launch of mobile phones twice, and sold i19 in limited quantities, mainly due to their insufficient production capacity. It can be seen that the technology they introduced from Texas Instruments is not enough at all, or that Kumho’s own technology level is still far behind It is far from being able to fully utilize Texas Instruments' second-rate mobile phone technology..."

"Oh, so you have already analyzed these two mobile phones, and you made me wait in line for a long time at Shengxin in the morning to buy these two mobile phones..." Xie Zijia snorted sarcastically.

"That's you asking for trouble. Is there anything you can't say directly?" Xie Yi laughed without hesitation, and took out the two mobile phones that had been dismantled into parts from his drawer. Two questions, one is Shengxin's mobile phone monopoly business, and the other is dismantling the i19 and these two mobile phones. I accidentally exposed my secrets in front of Zijia, and said with a smile, "Why did Kumho start the plan? They just want to Use the Oak Park plan to make up for their own shortcomings. Their confidence is entirely dependent on the 4 billion they took from Hong Kong in the first half of the year. Without the 4 billion as a base, they may not have the courage to carry out these industrial layouts. But once they The implementation of such an industrial layout has indeed left domestic competitors far behind..."

"Even if you don't have Kumho's courage, you can't get a piece of the pie?" Xie Zijia said, "Even if you don't have the courage to catch up with Kumho, are you really mad at not letting Haitai store not start the mobile phone monopoly business?"

The original Haitai was the agent of Ericsson in Donghai. Even after it transferred to the home appliance chain, it did not give up the agency business of Ericsson. Haitai's mobile phone monopoly business is not much more complicated than Shengxin. Thank you. I have been thinking about it for the past two days. These things, although it will be too obvious for others to ridicule and imitate Shengxin, but you can't be too angry when doing business, that's what Xie Yi thinks in his heart, but he doesn't want to admit it in front of Zijia, so he said in an impatient tone: " If there is something that I linger on for a long time without saying anything, my time can't be wasted like this casually..."

"You also said that I am cold-blooded. Didn't I chat with you just to strengthen the relationship between siblings?" Xie Zijia curled her lips, very dissatisfied with her brother's cold attitude, "The four domestic companies of Lianxin, Lianxun, Dongxing and Aida For mobile phone manufacturers, Lianxin has the weakest ability to market. In fact, Lianxin’s market ability is not strong. If Aida is strong, I think they will not give up their desire to occupy more market share. Brother, you say they Will you agree with other manufacturers to post their brands to seize more market share?"

"Ah?" Xie Yi was taken aback for a moment, thinking about it, but motioned Zijia to continue talking.

"I've thought about it, just like Lianxun, they are very weak in the market. If there are agents who are willing to underwrite a larger number of Lianxun mobile phones at a lower price, they should not refuse, as long as the total profit can increase. On the other hand, if they can directly get a huge OEM fee, they may be willing to lend their mobile phone licenses to other manufacturers to directly produce Lianxun brand mobile phones; production, sales, after-sales, etc. They don’t need to be responsible for the other links, and after the market grows, it will also add value to Lianxun’s brand... Do you think they will refuse?”