Chapter 232: You Can’t Survive Without Madness

? Hearing Sun Tao say that someone deliberately targeted Yuanfang, Li Dong knew that trouble was coming.

Moreover, this trouble is inevitable, and it cannot be solved by forbearance and retreat.

The market is like a battlefield, the market is so big, if you want to make money, others want to make money, if you don't kill yourself, you will be the one who will die.

Li Dong wanted to dominate Pingchuan, or even Jiangbei, and this was the main source of conflict.

And this contradiction cannot be reconciled, unless Li Dong is willing to give up most of the benefits, but this kind of thing that hurts himself and benefits others is naturally not what Li Dong can do.

Li Dong thought for a while and said, "Do you know which company did it?"

Sun Tao smiled wryly and said, "It's not any one, I suspect that all of them are involved."

This matter is not a matter of one or two families. If dozens of stores in the distance are really opened, there will be no room for others in Pingchuan.

At this juncture, the weak naturally formed an alliance.

You don't even need to come forward to make any formalities, everyone is a united front, and you can't let Yuanfang continue so smoothly.

There are more than 30 stores, plus the current ones, there are more than 40 stores in total.

Pingchuan has four districts and five counties under its jurisdiction. The place is so big and the population is so large. If this is stopped by the distance, everyone else will die.

Hearing what Sun Tao said, Li Dong felt a little headache.

It doesn't matter if there are two large supermarkets in Pingchuan, it will be really difficult to deal with it.

In terms of strength, the current Yuanfang is naturally better than these branches.

But don't forget, they have a backer, a strong backer, and abundant funds. If you really want to go shopping, Yuan Fang may not be your opponent.

Headaches are headaches, things must be dealt with in time.

Otherwise, if you drag it on, the trouble may be even greater.

Li Dong tapped the table with his fingers, picked up a flat map of Pingchuan from the table and looked at it for a while.

Then he said to Sun Tao: "Tell me about the progress of the new store."

Sun Tao immediately said: "Now Pingchuan has a total of 34 stores under construction, including Longhua store and five convenience stores, for a total of forty stores."

"One of the first-tier stores, Longhua Store,

There are three second-tier stores, five third-tier stores, sixteen fourth-tier stores, and fifteen fifth-tier stores..."

"The 34 newly-built stores have been put into construction in two batches, and 18 of them are now nearly completed. The other stores will almost be completed before the end of the year."

Although Sun Tao handed over the store construction to Wang Yue, he never let it go.

When Li Dong asked, Sun Tao answered clearly and well, knowing all the data like the back of his hand.

Li Dong listened and marked it against the map.

Soon the map was covered with all kinds of dots, red, green, and black.

Sun Tao glanced at the map, compared with the reality, and quickly figured out what each point represented.

The red dots represent the supermarkets in Pingchuan except Yuanfang, the green dots represent those supermarkets that are open and near completion in Yuanfang, and the other black dots represent stores that are not yet completed.

Normally, Sun Tao didn't pay attention to it, but now that he saw it, Sun Tao frowned.

The distribution of these green dots is very interesting, except that the Longhua store is unique.

The other green dots surrounded the red dots one after another. At a glance, the red dots were particularly eye-catching.

Sun Tao frowned first, then understood, and soon sighed inwardly.

Are you really old?

When building stores in batches before, Sun Tao thought that Li Dong just randomly designated stores, but now it seems that Li Dong has already moved to force the palace.

Once these stores marked with green dots are put into operation, it is impossible not to turn around.

It's really that Li Dong is going too far, isn't it obvious that he won't give others a way out?

At this time, you can't blame others for making trouble, you can only blame Li Dong for being too big-hearted, and he has long wanted to kill him.

Li Dong didn't care what Sun Tao thought, Sun Tao guessed right, he really wanted to solve those other supermarkets a long time ago.

Even if they can't be forced to close down, they can't be given the opportunity to expand.

It was Li Dong's goal to draw back their claws and defend a corner.

But Li Dong didn't expect those people to rebound so quickly, and they started to tamper with him before he opened his business.

Of course, others are not fools. After careful analysis, most people can guess Li Dong's purpose, and there must be a counterattack.

After pondering for a moment, Li Dongdao: "How is the recruitment going now?"

"A hundred employees were recruited in the early stage, and now they are training in various branches."

"not enough!"

Li Dong frowned and said, "One hundred people are too few. A third-tier store needs about a hundred people to support it, and a second-tier store has more staff. If we recruit again, all 18 stores will officially open at the beginning of next month!"

"Boss Li!"

Sun Tao's face turned pale, and he smiled wryly, "This matter is too urgent!"

Eighteen stores, how many talents are needed, how can it be satisfied in a short while.

Even if there are Level 4 and Level 5 stores, there are also Level 2 and Level 3 stores. Eighteen stores will require at least seven or eight hundred people.

Recruiting so many people at one time, not to mention the difficulty of recruiting, the key is that the financial pressure is too great.

For these stores and the land in Washington, Yuanfang was almost emptied out, and the bank loans were almost spent, and all the profits of this year were invested in Yuanfang.

Now that so many stores are opened at one time, there are too many problems and too much trouble.

Manpower, funds, supply of goods...

This series of problems is a big trouble. If it is not corrected, it will backfire. Instead of suppressing other supermarkets, it will drag Yuanfang itself down.

According to Sun Tao's idea, it should be done step by step, three or two stores will be opened at one time, and all 18 stores will be open before the end of the year.

The rest of the stores will have to wait until the beginning of next year to open again. At that time, it is easy to recruit people. After two or three months of adaptation, the front employees are all mature. This is the right opportunity.

Another point is the issue of supply.

With so many stores opened at one time, the previous suppliers are not enough, and they are not a money bank, so there is not so much money to squander in the distance.

At this time, supply channels need to be redeveloped, which will take time.

But now it was early to mid-November, and it was only twenty days before next month. Li Dong's request was too unreliable.

Li Dong frowned even more, and he naturally knew that it was very difficult.

But now that there are many nights and dreams, those people have already fought back, and if it continues, something may happen.

According to Li Dong's idea, now eighteen stores are opening together, with a strong momentum, and then a thunderous strike, it is best to defeat each other in one fell swoop.

Of course, Li Dong knew that this possibility was unlikely, but how would he know unless he tried.

After pondering for a moment, Li Dong said: "Eighteen stores can't do it, then these ten stores should be able to support it."

Sun Tao looked at the map Li Dong pointed at, thought for a while and said, "If Shijia puts more thought into it, it should be fine."

"But why did you choose these?"

Today, there are six large supermarkets in Pingchuan, Carrefour, Tesco, Lotus, RT-Mart, Yonghui, and Century Lianhua.

The ten stores chosen by Li Dong are respectively surrounded by Carrefour, Tesco and Lotus.

Yi Chu Lianhua was not very famous at this time, but Sun Tao didn't feel much about it.

Jin Ke, Carrefour and Tesco are both powerful factions. Isn't it uncomfortable to fight with them?

Li Dong said lightly: "Because these are all exclusive stores!"

When Li Dong said this, Sun Tao immediately understood.

At this time, Carrefour and Tesco have not yet expanded, and in Jiangbei, these three companies also have a store in Pingchuan.

Pingchuan's store should be regarded as the bridgehead of the three supermarkets. If they can be forced to stand up, they may not continue to invest in Jiangbei in the future, and they may shrink back.

As for the others, they are considered old-fashioned supermarket companies in Jiangbei, with branches in almost every city.

They have already established a firm foothold in Jiangbei, and they will not quit easily at this time, and their background is stronger than Yuanfang, so whoever really wants to fight to the death may be.

The more Sun Tao thought about it, the more feasible he felt.

But after thinking about it further, Sun Tao felt that it was unreliable, Li Dongxin was too big.

These days, other supermarkets that want to force cannot survive. Under the same conditions, the final price war is still to be fought.

In a bloody battle with so many supermarkets at once, the money needed is not ordinary. It is too much loss, and the damage to both sides is minor.

It would be fine if the other party could be forced away, but if the stalemate persisted, it would really be a loss to grandma's family.

The main reason is that at this time, Yuanfang lacks confidence and does not have much capital flow. In the end, it will definitely lose its strength. If the other three companies take advantage of the fire to rob, Yuanfang will play big.

Sun Tao persuaded: "Mr. Li, why don't you talk to them, do business, make money with harmony..."

Li Dong glanced at him and said, "Do you believe this?"

Sun Tao was slightly embarrassed, but still said: "But we really have no money!"

The expansion in 2005 was too strong. The original plan of 30 stores more than doubled in the end, and now there are almost 70 stores.

And there are two other investments, more than 70 million from Baidu and 80 million from Washington.

Counting back and forth, the expenditure in 2005 has exceeded 300 million and is close to 400 million.

In fact, Yuanfang's revenue is at most 100 million yuan, except for the bank's 60 million yuan, which means that Yuanfang has overdrawn the payment of 200 million yuan in bonuses!

Fortunately, Yuanfang is not a listed company. Otherwise, if the accounts were revealed, the stock price would probably plummet.

Now Li Dong still wants to start a price war, Yuanfang really can't hold it.

The payment for the goods has been overdrawn to the limit, and now Li Dong is walking a tightrope. If it weren't for the Baidu stock to give Sun Tao some confidence, he would have wanted to die.

"I have to do it even if I have no money! It's not that I want to work hard with them, it's that they won't give us a way to survive. If we don't fight at this time, all the previous efforts will be in vain. You proposed the full coverage plan of Pingchuan stores, and at this time you shrink Are you sorry for me?"

Sun Tao smiled wryly, well, don't say anything.

Although Li Dong's words were harsh, the truth was true.

When it was proposed to implement full store coverage in Pingchuan, Yuanfang and other supermarkets have been brought to the opposite side.

It doesn't matter if you are better than others, everyone still makes money.

But you are much better than others, and if others have no money to make, naturally they will not give you a good life.

At this time, even if you don't work hard, those people won't watch the distance and eat away at their market bit by bit. (To be continued.)

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