Chapter 1249 Learn to Spend Money

Yin Jun now has two large industries in the mainland.

The first one is Qilin Electronics Company in Lin'an.

It contains two major businesses, one is the Kirin cassette player factory and the other is the Kirin record factory.

The current monthly profit of the Kirin cassette player factory is about 150 million yuan, which is the highest among all industries in the Mainland.

The Kirin Record Factory is much inferior. It only has 8 million yuan, which is less than 10 million yuan.

Although Kirin Record Factory releases up to 9 million music tapes and blank tapes every month, due to Yin Jun's promotion-focused strategy, the selling price is set very low, so its profit on a single tape is not high.

Basically Huo Jianning ignored this aspect.

Yin Jun's second business in the mainland was naturally Qilin Food Company in Huajing.

So far, it only has one project, the Kirin Food Factory, which specializes in producing Kirin brand braised beef noodles.

The sales of braised beef noodles are even greater. Now 50 million packages are shipped from the factory every month. Next month, this number will increase to 75 million packages. The sales volume is very amazing.

But its profit is still not much, now only 30 million yuan a month.

This is despite a profit margin as high as 61%!

50 million packages, making 30 million a month, seems a bit of a headache.

But specifically in the food industry, especially the instant noodle industry, it is not surprising.

Originally, the food industry is a low-profit and high-risk industry, which occupies the first item of food, clothing, housing and transportation, so under normal circumstances, its operating speed and popularity are more obvious than words.

So it can be seen from this that it is a high-tech product that has high added value.

Kirin cassette recorders are nothing. Apple's products in the future will be like stealing money.

Calculated now, Yin Jun's business in the Mainland has a net profit of RMB 188 million for the last month.

It's a lot when converted into Hong Kong dollars, but the problem is that Yin Jun has promised Mr. Xiao and Mr. Yun that within ten years not a penny of funds will flow out of the mainland and all will be developed in the mainland.

So this money is useless when converted into nothing - you can't use it outside anyway.

Basically, this kind of profit is much greater in today's China than a group of Japanese businessmen who have come to China to do business.

As we all know, the circulation process of currency is actually a process of continuous depreciation.

Even if the book value does not depreciate, its actual purchasing power does.

This is the same even in countries like the United States and Japan, where prices are astonishingly stable.

Not to mention that you are in China, a country with rapid development and rapid change.

From now on until 2020, with the rapid economic development of China, various high value-added industries such as real estate continue to rise, causing all kinds of prices to skyrocket, and the depreciation of the currency is simply heartbreaking.

Especially those rural uncles and aunts who have little education and only know how to save their money in credit unions. After taking out their own money decades later, they find that the money that used to be enough to build a house can now not even build a hut. That's the sad thing.

Therefore, Yin Jun's monthly account of so close to 200 million yuan must be used as quickly as possible to ensure that their value will not be reduced.

Yin Jun also has additional investments.

For example, the Western restaurant at the entrance of Dong'anmen Street has been renovated and will be open for trial operation soon.

But even if you open 100 Western restaurants like this, it won't cost much.

The key point is that in mainland China, apart from the three major cities of Beijing, Shanghai and Guangzhou, where else can afford such expensive and high-end Western restaurants?

Therefore, the idea of ​​getting rich by opening a chain of Western restaurants is definitely unrealistic.

Another example is the group of houses that Yin Jun bought in Shichahai. The young man converted them into cafes and bars. They started operating in May this year. The business grew from scratch and turned out to be very good.

Originally, at the beginning, only some embassy and consulate personnel and foreigners in Beijing came to sit down.

However, these cafes and bars have been specially designed by Xiangjiang's design masters, and combined with the fashion elements of the next 20 years given by Yin Jun, they are not inferior to New York and London in terms of charm and fashion. Such a big city, so it gradually became famous, and more foreigners chose to rest here.

Every morning, some family members come here to sit and sit. At noon, it is a business reception. In the afternoon, there is a cozy afternoon tea. In the evening, masks are put aside, and everyone drinks and sings happily.

The Chinese people after 1840 had a mentality of admiring foreigners very much and felt that everything from foreign countries was good.

This kind of thinking, even in 2020, still has a lot of residue.

At the time of reform and opening up, when everyone is interested in all kinds of foreign novelties and prosperous material life, they naturally pursue things that foreigners like.

Since foreigners like Shichahai cafes and bars so much, they must be good and interesting.

So some wealthy Chinese began to try to get in.

When they discovered that Chinese people were not excluded here and were treated the same, they were naturally very happy. No matter whether the food was expensive or not, they ordered food and drinks and just played there.

Then, they also used to bring some female companions or business partners.

There is no doubt that such a scene is very shocking.

How can ordinary people see a few foreigners in this day and age?

Even Huajing people can only see a few on the streets occasionally, and then a large number of people will surround the foreigners, saying nothing, just watching and laughing.

Fortunately, those foreigners who come to mainland China are very courageous, otherwise they would be scared to death - who are these people? Are they all crazy?

When you sit in the cafes and bars here, you can see that most of them are foreigners with blond hair and blue eyes. They suddenly have a sense of fashion and high-end.

In such an intoxicating environment, after a woman comes several times, she will be easily captured by the man.

The same goes for talking about business. You see, if someone can entertain guests here, they must be of high quality and respectable. With such a capable person, what kind of strength are you afraid of?

So every deal was concluded here.

Of course, there are still very few such wealthy people in China, and not many come here.

Except for them, the rest of the people are not in a position to come in and have fun.

After all, there is a large blackboard at the door, with the prices in the store written in Chinese and English.

Ordinary people would shake their heads and leave as long as they take a look at it, without even having the courage to go in and take a look.

They felt that this cafe and bar named "Kilin" was too dark-minded. A bottle of beer could be sold for 10 yuan, a cup of coffee started at 15 yuan, and snacks were priced at 20 to 31 yuan. No. Know how much dirty money you have to make.

But hearing such comments, the manager in charge almost wanted to cry.

Do you know that most of the raw materials and even finished products of these things are imported from foreign countries?

Do you know how bad China’s official exchange rate is now?

Do you know how much our boss spent to purchase and decorate this place?

Do you know how much it costs to hire someone?

I'll scare you to death if I tell you!

So, we didn’t make any money at all! It’s still losing money now, God knows when it will make a profit!

…

After talking for a long time, the western restaurant has not opened yet, and the coffee shop and bar are still losing money. Obviously they are not good investments.

There are 120 acres of land in Sanlitun, but Yin Jun won't be in a hurry to develop it for a while.

So, what business is Yin Jun planning to invest in?

In fact, after much deliberation, Yin Jun still wanted to do real estate.

It's just that the kind of real estate Yin Jun wants to do is not the kind of building houses and selling them to the people. He plans to build a comprehensive commercial plaza.

Just like the Wanda Plaza of the richest man Wang.

Such a comprehensive commercial plaza can best drive the economy and consumption power of a region. It can be said to be the biggest contributor to Wanda's commercial miracle and the promotion of Wang Shoufu to the position of the richest man.

What Yin Jun values ​​​​is not actually how much money it can make, but that such a commercial plaza happens to be the best carrier for a theater chain.

right.

You read that right.

It's a theater chain.

Wanda's decision to build a cinema chain was an unintentional move. It had no other choice but to open Wanda cinema chains to avoid vacancies.

Unexpectedly, by accident, they ended up creating the world's number one cinema chain.

But Yin Jun is different.

He wants to open a commercial plaza, which is exactly the opposite of Wanda. His first priority is to build a cinema chain.

Any other commercial facilities in the commercial plaza, including playgrounds, shopping malls, supermarkets, clothing stores, restaurants, etc., all serve around the cinema.

These comprehensive leisure and entertainment facilities can attract people to spend a whole day here.

After playing, if there is a suitable movie in the evening, everyone usually goes to the cinema to watch the movie.

This is also an important reason why Wanda Cinema Line was able to do so quickly and so well.

If these commercial facilities did not attract people, and they followed the example of the Americans and built movie theaters in the wilderness, they would probably die without knowing how.

Yin Jun will not overestimate people's spending power in this era, as well as their enthusiasm for movies and their conflict with their wallets.

So he used the best strategy from the beginning to attract movie fans to the cinema.

Commercial Plaza is the best way.

But what should be done specifically and how to start it cannot be achieved in a day or two.

After all, there is no such model in China yet. Even if Yin Jun were to do it, he would probably encounter a lot of resistance.

But fortunately, there is a good opportunity right away to help Yin Jun achieve his wish!