Chapter 1145 A Succession of Happy Events
When Yin Jun returned to Xiangjiang, The Terminator was in theaters.
Movie fans in Xiangjiang have even more unwavering trust in Yin Jun. As long as Yin Jun's name is on it, they will flock to watch it, regardless of whether it is played by a Xiangjiang person or not.
The box office of "Terminator" was therefore very high in Hong Kong, and the attendance rate did not decrease much in the second week. Promotional posters of "Terminator" were everywhere on the streets.
If this trend continues, many people are predicting whether "Terminator" will become the first movie in Hong Kong's history to have a box office of over 50 million.
Of course, "Terminator" can surpass "Speed" with a box office of 45.2 million in Hong Kong. The reason is not that it is much better than "Speed", but because movie ticket prices have increased again this year. Through this With a price increase of about 15%, it will naturally exceed HK$50 million.
Yin Jun was extremely surprised when he learned the news.
During the heyday of Hong Kong movies, we had to wait until the 1990s before there were only a few films that grossed more than HK$50 million at the box office.
Unexpectedly, it was only 1982 and a movie could exceed 50 million, even though "Terminator" was still a foreign film.
However, there is no comparison. After all, "Jurassic Park" in the early 1990s also exceeded 60 million at the box office in Hong Kong, making it unrivaled.
Judging from the current situation, this foreign method of making movies through special effects and big scenes is really the ultimate weapon to increase box office.
I remember that in the future, Hong Kong movies have completely become a backwater, but Hollywood's special effects blockbusters can still take away tens of millions of Hong Kong dollars at the box office from Hong Kong. This is their ability.
However, you can't say that local movies in Hong Kong are not good. Even after the 1990s, Cheng Long's movies, Zhou Xingchi's movies, Zhou Runfa's movies, and Jet Li's movies can still sell well at the box office.
However, a movie market cannot be supported by just a few movies a year, so Hong Kong's movie market is still considered Hollywood.
This life is different.
Basically, if Xiangjiang actors can be used, Yin Jun will definitely use Xiangjiang actors, and strive to promote Xiangjiang movies around the world through the two platforms of Hollywood and Xiangjiang.
Actually, this can’t just be said to be a Xiangjiang movie. To be more precise, it should be said to be a Chinese-language movie.
In the future, as more and more movies are produced, Yin Jun will produce more than ten movies a year, and when Xiangjiang movies as a whole produce hundreds of movies every year, Xiangjiang's actors and talents alone will not be able to support so many. Movie.
The kind of thing that only takes half a month to shoot a movie is absolutely impossible to appear in these movies. It involves large-scale production and special effects production. Even if there is no post-production time, the shooting cycle is at least about half a year. During this period of time, it is impossible for any actor to be involved in filming - that is, to film with several crews at the same time.
This in itself is disrespectful to the movie. It is strange that such an actor and crew can make a good movie!
If the no-tie drama advocated by Yin Jun is promoted, it will be impossible for actors and production teams from the mainland who do not want to join.
It just so happens that Kylin TV has started to promote Mandarin culture from now on, and everyone's language is similar. It is definitely not like the Hong Kong actors in the previous life who have acted in dozens of mainland dramas, but they still speak with a Hong Kong accent.
Do you think this is something they will never learn?
shit!
As long as they still speak with a Hong Kong accent after 2012, they did it entirely on purpose. They despise Mandarin from the bottom of their hearts and stubbornly believe that I have to speak Cantonese, and you can only accommodate me!
Therefore, after this, the actors and stars in Xiangjiang became increasingly unable to get along in the mainland. They could only go back to film a few movies directed by Xiangjiang directors, continue to stay together, and then come over to earn money from mainlanders.
This is also the reason why after 2012, you can see that among the locally-invested movies in Hong Kong, there are too many Hong Kong stars in each movie.
In order to avoid this problem, Kylin TV's artist training classes specifically teach Mandarin. Yin Jun does not require them to learn fluent Mandarin immediately, but you must study it seriously and be able to communicate skillfully in three to five years. OK.
Sticking to a small place is always futile.
Yin Jun has always hoped to convey this concept to people in the entertainment industry in Hong Kong. If their minds can tolerate the entire mainland, then their achievements can be spread throughout the mainland.
Look at the celebrities in Hong Kong. Anyone who has a good attitude towards the mainland, which one has not been enthusiastically sought after?
Uncle Long is so old, and he relies on the camera to quickly come in and fight skillfully, but the mainland audience still keeps buying him. Even at the age of 66, he can still get a salary of 140 million yuan per film. This is unprecedented!
In addition, the popularity of Zhou Xingchi's later movies in the mainland was due to his one-year lecture tour at famous universities across the country, where he had face-to-face contact with everyone, and then directly built his reputation?
Otherwise, people would not only watch pirated movies of Stephen Chow, but also of Andy Lau, Chow Yun-fat, and Zhao Wenzhuo... Why didn't these big stars in the past have fans shouting "We owe a movie ticket"?
There is also Zhang Guorong, who has always been polite and respectful to everyone who works with him. He has a really good character, so no matter which crew he is in, he can receive full praise, so he has been away for more than ten years. There are thousands of fans who will never forget him.
Fortunately, in today's Xiangjiang, this kind of self-centered habit has not yet developed. Xiangjiang's movies, music, and TV series are not as strong as they were in the late 1980s to the early 1990s, so now Yin Jun begins to guide them, Good results can also be achieved.
The two places are originally one family, but they have to be artificially divided into two levels. In the end, the entertainment circles of the two places are in conflict. What is the reason for this?
When "Terminator" became a big hit, people from Kirin Toy Company came to ask Yin Jun if we should make some "Terminator" peripheral products, such as this T800 robot doll, which would definitely sell well, right?
This actually made Yin Jun very interested, so he directly asked them to find United Arts Films to discuss with the companies within the two groups. Development in this area can be developed, so don't waste it.
Today, Qilin Toy Company no longer walks on one foot, but on two feet.
"Saint Seiya", which aired in January, has become a global hit, attracting more children and young people who have never watched cartoons. Therefore, in February, Saint Seiya dolls were released. It was launched and became an instant hit.
Because of the Transformers toys, the Saint Seiya doll was sold in 50 countries at the same time when it was first launched, with sales of 80 million US dollars in one month.
At first glance, the Saint Seiya dolls are much inferior to the Transformers toys. When the Transformers toys were sold in 50 countries at the same time in the first month, it was as much as 350 million US dollars! It is more than 4 times the size of the Saint Seiya doll!
But Yin Jun was not so panicked.
First of all, the cultural atmosphere of "Saint Seiya" and "Transformers" are different. Although the former is also liked by European and American fans, it is more suitable for Asians, while the robot culture of "Transformers" is a global killing. So it’s natural that Transformers toys are more popular than Saint Seiya dolls.
And the Saint Seiya doll has just taken out the Bronze Saint. It doesn’t even have the Silver Saint, let alone the most popular Gold Saint. What’s the point of panic?
You know, Shaka alone, the Golden Saint, can sell at least tens of millions.
Then there is Aiolos, the incarnation of tenacity, loyalty and courage. This is also the most popular Golden Saint. It is hard to imagine that he has such a high popularity despite barely appearing in any scenes.
The next battles of Beidou, Poseidon, Pluto, etc., all have enough popular saints!
As saints continue to fill the doll camp, and children want to collect the Bronze Five, the Twelve Golden Saints, the Seven Neptune Saints...etc., the sales volume will definitely continue to increase.
Therefore, the current sales volume of 80 million US dollars is just the beginning, and it should not be lower than this amount in the future.
Even if it is only 80 million U.S. dollars a month, calculated based on the same 30% net profit, it is still 24 million U.S. dollars. In one year, it is a profit of 288 million U.S. dollars. How many companies can have this?
Moreover, this Saint Seiya doll can continue to be sold. Yin Jun has seen that in 2020, manufacturers in Japan will continue to launch new versions of the doll!
In fact, this is not all the recent good news for Kirin Group. In addition to these two popular industries, there is actually a third one.
That is the braised beef instant noodles that just started selling this month.
Although it only sold 8 million packs on the first day, this was because it was not as many as expected and the goods were not shipped enough, so they were all sold out.
After several days of rail transportation and production adjustments, sales volume continued to increase.
no way.
In this era when oil and water are scarce and even braised beef instant noodles are very fresh, people do not regard braised beef noodles as a way to fill their stomachs, but as a very high-end food.
Although its price is as high as 0.99 yuan, children at home want to eat it and young people also like to eat it, so sales will naturally be good.
In addition, Huaxia TV's advertisements are running every day. After a few days, even the elderly are asking, how is the braised beef noodles that the guards eat?
The old people have expressed their meaning so implicitly. How can you say that people with some conditions don't buy a few packs for the old people to eat?
So, by the time Yin Jun returned to Xiangjiang, the sales volume of braised beef noodles had reached an average of 10 million packs per day!
Of course, this is also thanks to the ubiquitous network of supply and marketing cooperatives and department stores, which even covers rural areas. How can you say this sales volume is not good?
But in this way, the estimated consumption per year is around 370 million packages, while today’s normal output is only 230 million packages, a gap of more than 50%!
So Niu Saner immediately increased the scale of production and divided it into two shifts every day. Each shift worked for 6.5 hours, a total of 13 hours, 5 hours more than the original plan.
Like the workers at Kirin Electronics Factory, workers at Kirin Instant Noodles Factory are also happy to work overtime.
After all, people who work the night shift can get more than 30% of the overtime pay. Everyone can get overtime pay if they change shifts every week. What a great thing!
They even wish that their business would get better and better. It would be best if they could implement three shifts like some factories outside!
I heard from the Japanese managers in the factory that three night shifts are paid 200% of the salary, which is great!
In this year, if everyone can make more money, it is the best and happiest thing!