Chapter 563 Garden Gardener, Serent
"mobile game?"
Everyone present was a little surprised, because Chen Mo hadn't played a mobile game for a long time.
Before I made "My Name is mt" and "Onmyoji", it was because Chen Mo was insufficient in ability and funds at the time, so he made this kind of game to make money.
However, as Chen Mo's designer level is getting higher and higher, and research and development funds are becoming more and more abundant, so he has rarely made mobile games, and his focus is fully shifting to VR games.
The last time Lei Ting Mutual Entertainment produced the mobile game "The Shore of the Land", Chen Mo completed it by himself.
But everyone didn’t think much about it. After all, the workload of developing the prequel of “Dark Souls” itself is not very large. Under the premise of already having the game foundation of “Dark Souls”, developing the prequel is nothing more than adding some new ones. Scenes, new plots, and the overall big framework can be used.
In this case, it seems that there is nothing wrong with assigning some people to develop a mobile game.
Chen Mo tapped the keyboard twice, and the design concept draft of "Honor of Kings" appeared on the projector screen.
"What we're going to do this time is a moba mobile game."
Chen Mo looked at Qian Kun: "You will be fully responsible for the mobile game project this time. After all, you are in charge of "League of Legends", and you are more experienced. This mobile game is based on "League of Legends". League of Legends is the template, but with some minor changes, you shouldn’t have any difficulty doing it.”
"Ah?" Qian Kun was stunned for a moment. "Then why don't we just make the mobile version of League of Legends?"
"That's right." Su Jinyu was also a little puzzled, "Even if we don't use the characters from "League of Legends", we can use other characters, and we can include all the more famous heroes such as "Warcraft" and "Diablo". ."
Chen Mo narrowed his eyes: "I said you two have been with me for so long, why haven't you improved at all?"
"Huh?" The two of them stared blankly at each other.
Chen Mo tapped the projector screen: "Okay, it's time for a small class. Let me ask you, what is the first element of writing a game design concept draft?"
Qian Kun scratched the back of his head: "Well...analyze the design intent."
Chen Mo nodded: "Yes, before writing all the game design drafts, the first point is to analyze the target group of this game, and then analyze the design intent of this game."
"Look at who the game group I wrote here is?"
Qian Kun looked confused: "Uh, elementary school students..."
Everyone really didn't pay attention before, but after a closer look, Chen Mo clearly wrote on the target audience of the game: elementary school students, girl players, and related derivative audiences...
Obviously, this game is completely different from "League of Legends" in terms of positioning. The positioning of "League of Legends" players is young players around the age of 16 to 26, basically high school students and college students.
But the target audience of "Honor of Kings" is... elementary school students, girl players and handicapped parties.
Everyone was a little confused. It was the first time I saw a game with primary school students as its main target audience.
Chen Mo said: "It is true that the IPs of these games are quite important in the minds of young people. But if the target audience is primary school students, how many do you think primary school students have played "Warcraft" and how many people like "Darkness" God of Destruction?"
Qian Kun thought thoughtfully: "Uh, that seems to be the case..."
Chen Mo continued: "The game "Honor of Kings" is not in the same position as "League of Legends", otherwise, wouldn't I be digging my own corner? Obviously I hope those young people will continue to play "League of Legends" , "Honor of Kings" mission is to continue to expand moba games to those relatively marginalized player groups."
"Primary school students, girl players and handicapped parties are mainly those light players who feel that "League of Legends" is too tiring, time-consuming, and not convenient enough. The main target audience of "Honor of Kings" is these people."
"And these people,
In fact, most of them were not loyal players of Thunder games before. Thunder games do have a lot of good IPs, but they don't necessarily have much of an advantage in these crowds. "
"Think about it from the perspective of elementary school students. How many of today's elementary school students know about the Lich King, and how many have actually played our VR games?"
"Maybe the only thing that has a little influence on elementary school students is "League of Legends", but like I said before, I don't want this game to conflict with the positioning of "League of Legends", if "League of Legends" is released The game version, what if it hits the PC side?"
"These players need a clearer and more easily recognized cultural image. Characters in traditional culture are easier to remember and recognize. After all, many people have already learned Li Bai's poems when they were in elementary school."
Qian Kun scratched his head: "Well...it seems so, store manager, I understand your intention, but can the primary school students really support this game? Their time and spending power should be relatively weak... "
Su Jinyu raised her hand: "I have another question, the store manager. For minor players, the Tourism Committee has relevant regulations. Every day, the game time must be limited. Will this have a certain impact?"
Chen Mo laughed: "Of course, even if there is no regulation by the Tourism Committee, I will limit the play time of elementary school students. After all, they are the flowers of the motherland, and they must be taken care of!"
Everyone present was shocked, my God, is this what the store manager said?
Take good care of the flowers of the motherland?
Why do you feel that the smile on Chen Mo's face is a bit wrong when he says this?
Or is there another title in the future, Garden Gardener Serent?
Chen Mo continued: "Also, why don't I use other IPs, just so that the current students can understand the traditional culture of our country."
"Actually, when it comes to IP, I have a lot of good IPs, but most of them are Western fantasy themes. First, primary school students are not interested, and secondly, they can't play a role in promoting traditional culture."
Su Jinyu's face hurt: "Manager, I don't read much, don't lie to me, you have obviously changed the background stories of many heroes. Look at your concept draft, it was originally after the magic reform. The continent of the world, these heroes just have similar names and characteristics, but they are not historical figures at all!"
Chen Mo laughed: "Of course, it's so boring to strictly reproduce the characters in history, and no one will play. To combine the real historical characters with the characteristics of the game, some magical changes must be made. But Don't worry, because I have already prepared for this."
Chen Mo tapped the keyboard twice: "That's right, it's this system, I call it Love Blue Cat, Learn Blue Cat... No, it's the 'Love knowledge to learn knowledge, I have posture and I am proud system'."
Qian Kun was shocked: "My God, does this system have such a long name?"