Chapter Five Hundred and Eighty-First the Girl Who Wins the World
Although most of the players of "League of Legends" are relatively indifferent to the appearance of "Honor of Kings", this game has gradually expanded among some other player groups.
These player groups are, in a nutshell, derivative player groups from League of Legends.
That is to say, these players know and are interested in League of Legends, but find it difficult or tiring to learn. They have a relatively marginal attitude towards League of Legends: they understand, but only occasionally Play two.
These people are far from loyal to League of Legends, all they need is a game to pass the time.
Even for many people, "League of Legends" is already considered heavy, and it is very tiring to play. They desperately need a mobile game that can lie down, play fast, and retain the essence of moba games.
Therefore, after the appearance of "Honor of Kings", these players quickly fell into the arms of "Honor of Kings".
And this is also the purpose of Chen Mo. Making "Honor of Kings" is not to grab players from "League of Legends". After all, these two games are his own, and the palms and backs of the hands are full of meat. Steal your own money.
Chen Mo's purpose is to expand the moba game to these marginal player groups, targeting players who don't play "League of Legends" or who are tired of playing "League of Legends", and catch them all through "Honor of Kings".
Don't think you can keep your wallet by abandoning "League of Legends", it doesn't exist! After seeing "Glory of the King", you still have to take out the money obediently.
Moreover, "Honor of Kings" will also capture those student parties and sister players, especially sister players, which are an important group of "Glory of Kings".
There is a very interesting phenomenon in the game circle.
Although some games are not favored by male players themselves, they are unexpectedly popular with female players...
And there is also a very interesting phenomenon in this kind of game, that is, male players will gradually come to play for girls. As long as the social system of this game is done well, it is enough to attract girls.
It doesn't matter if you can't capture the male player, first capture the female player, and then the male player will be delivered to your door.
Therefore, there is also a saying that "the one who wins the girl wins the world". As long as there are a lot of girls in the game, there is no need to worry about no one playing.
Even in some games, there are more female players than male players. Male players are rare creatures in the game, and they belong to the state of being surrounded and protected by girls.
And this gimmick really plays a very key role in the promotion of this game...
The same is true of "Honor of Kings". Perhaps this is the simplest and easiest moba game to learn, so it is much more attractive to girls than "League of Legends".
The art style of "Honor of Kings" is further closer to female aesthetics. What kind of hero characters do female players like? They don't like Western heroes, they don't like tall and mighty strong men, they like little brothers and sisters in Chinese style, and they like cute things.
In "Honor of Kings", the art designs of many heroes are moving closer to this aspect, such as Li Bai, Han Xin, Zhen Ji, Angela, Daji, etc., all of them are all handsome and beautiful.
Strictly speaking, although a world view like Warcraft is regarded as a classic by countless players, it is really not attractive to girls.
It is an indisputable fact that there are few girls in Warcraft, but it is the Chinese style Jianwang III. There are more girls in this game than that...
The same is true for "Honor of Kings". Under Chen Mo's intentional propaganda, a large number of female players began to pour in. They may not be able to get started with "League of Legends", or they may be very good, but it doesn't matter at all, as long as they can play in the early stage, they will gradually become addicted. in this game.
In this way, many male players like Zou Zhuo were naturally brought into the pit...
In order to perform well in front of the girls, they had to study the game mechanics hard,
Make an effort to save up to buy those better looking skins and stronger inscriptions.
An undercurrent began to grow like this...
...
At the same time, many players were very surprised when they saw the hero characters of the game.
"My God, the person holding the jug in the CG turned out to be Li Bai? I thought it would be a wine sword fairy or something."
"Moreover, there are Zhong Kui, Miyamoto Musashi, Marco Polo, Di Renjie, Li Yuanfang... There are also characters from the Three Kingdoms period. Guan Yu and Zhang Fei are all historical figures."
"I always feel that the cottage atmosphere is a bit heavy... Various historical figures traveled through time and space and came to the same story background..."
"But I think it's okay, but I feel very kind. On the one hand, these people are characters that everyone has known for a long time, such as Guan Yu, Zhang Fei, etc. On the other hand, some magical changes have been made to these heroes in the game. , it's fun."
"Really, I originally thought it would be a disaster to use Chinese style as a hero, but now it seems that Chen Mo has done a good job."
"And there are a few heroes here that are really fun, Li Bai, Han Xin, Guan Yu, Diaochan... These heroes feel that they are more distinctive, not completely imitating "League of Legends"."
"I think Guan Yu is the most interesting hero. To be honest, his skill mechanism is a bit like the "League of Legends" crew, but it's different, and the way his skills are cast is really suitable for mobile games."
"Yes, and the gameplay of this game is actually different from "League of Legends". It has its own unique mechanism. Although it is very easy to play "Honor of Kings" after playing "League of Legends", if you want to play the king, you still need to Some other understanding of the game."
Players are discussing this new moba mobile game, and the topicality caused by "Honor of Kings" is far from what the previous "Ancient Cataclysm" can match.
Soon, "Honor of Kings" began to climb steadily on the best-selling list. Although it didn't climb as fast as Onmyoji, it kept rising, and it quickly entered the top ten, with no signs of falling down.
What others don't know is that the download data for "Honor of Kings" is growing at an even more terrifying rate!
This is enough to show that this game is expanding to other player groups at a faster and faster rate, but these players have not really played in, so there is no consumption boom.
When this game really shows its edge on the bestseller list, Chen Mo believes that its potential will surprise everyone.