Chapter 707 Promotion (6)
Chapter 708 Promotion (6)
"What, you want to hold an investment promotion meeting?"
In the general manager's office of Tengfei Pharmaceutical Factory, Han Zhong looked at Ji Feng in astonishment and asked with some puzzlement.
Ji Feng nodded slightly and said with a smile: "Yes, it is to hold an investment promotion meeting. In fact, strictly speaking, this is not an investment promotion meeting. It is just to invite all the distributors from our pharmaceutical branch, and at the same time invite some other senses. Interested and reputable distributors, let them buy our Kangyuan slimming powder, and promote it from the channel, instead of taking the hospital route."
After learning about the relationship between Battambang, the vice president Hu Yigui, and Huang Zhengfa, the former deputy director of the Food and Drug Administration, Ji Feng was relieved of the cold reception he encountered in the hospital.
He has put his brother-in-law and brother-in-law in prison, it's no wonder that these guys can treat him happily.
However, it was relieved, but Ji Feng could not delay the promotion of slimming powder because of this matter.
What's more, the road of promotion from the hospital is no longer feasible. If you insist on it, it will only bring about negative effects.
So Ji Feng came up with this idea, held an investment promotion meeting, and promoted it through channels!
"Why do you suddenly think of holding an investment promotion meeting? Is there something wrong?" Han Zhong immediately realized that there must be a problem, otherwise, with Ji Feng's character, he would not suddenly change his mind.
Han Zhong knows Ji Feng's character well. Although Ji Feng seems to be very kind, he usually agrees with what others say about small things, but once he decides something, it is difficult for others to change his decision, let alone want to change his mind. But this time, Ji Feng suddenly changed his mind, so it's no wonder that there is no problem.
"There are indeed some problems, and they are very tricky." Ji Feng smiled and recounted his experience in the hospital and what he had learned before finally saying: "As long as Battambang and his brother-in-law, the vice president, In Jiangzhou for one day, Kangyuan slimming powder should not be promoted in the First People's Hospital unless all the doctors in the hospital are replaced."
Han Zhong suddenly smiled: "That is indeed impossible."
"Yeah, if my second brother and I dare to do that, maybe the second uncle won't do anything to me, but it will definitely break the second brother's leg. I'd better not implicate him!" Ji Feng laughed and said: "That's why I decided to hold an investment promotion meeting at the pharmaceutical factory!"
"This is also a way, but the effect will not be very fast, unless the effect of slimming powder is really amazing, otherwise, it is far better to invest a sum of money in advertising and use advertising to drive sales, what do you think? "Han Zhong suggested.
Ji Feng shook his head and said: "No, I don't have enough funds in my hand, and I don't have the spare money to advertise now. If I take out a loan, it's possible, but the risk is too great, and that method is too radical. In fact, the effect of advertising may not be as expected. So good, especially after the domestic health care products and diet pills market has been ruined by those miscellaneous drugs, the effect of advertising is even worse."
"But I have funds in my hand!" Han Zhong said, "This factory is yours, I can only be regarded as your big housekeeper. You can use the money directly from the factory's account."
Ji Feng shook his head slightly and said, "Remember what I said last time? The business and funds of the main factory and the branch must be separated. It is not impossible to use the main factory for the nutrition factory, but it is easy to leave troubles... ...let's go the safe way."
"Well!"
Han Zhong pondered for a moment, then nodded and said, "If the effect of slimming powder is really good, it is a good method to distribute goods through channels first and then promote it. You can give it a try."
"There is no doubt about the effect. I just ask you, is this method feasible?" There is no need to prove Han Zhong's talent in business. Perhaps Han Zhong has not personally operated any business. The case, however, was able to manage the pharmaceutical factory in an orderly manner, and the cooperation with Tianyao Group did not go wrong, which was enough to prove Han Zhong's excellence.
Therefore, when Ji Feng decided to hold an investment promotion meeting, the first thing that came to his mind was to discuss with Han Zhong.
The most important thing for a person is to have self-knowledge, know how much he has, and at the same time, he must be able to follow the opinions of others and listen to other people's opinions. Only in this way can he continue to grow.
Ji Feng is like this now. He is not as good as Han Zhong in terms of business, so he devotes himself to asking Han Zhong for advice and learning. If he encounters such problems in the future, he will naturally have experience.
"Row!"
Han Zhong nodded slightly and said, "It might be a little difficult at the beginning, because after all, this is a new drug and not everyone can accept it. Those agents and channel sellers are all good people. For the benefit, they won't help you promote it hard."
Ji Feng nodded thoughtfully and said hesitantly: "Han Zhong, you said, if the response is not very good then, I will give up all the profits and even give them subsidies, as long as they help publicize, what do you think? How is this?"
"This is also a solution, but don't use it unless it is absolutely necessary." Han Zhong immediately shook his head.
"Why?" Ji Feng couldn't help but startled and asked with a smile.
The conversation between the two is relatively relaxed. This may be because the relationship between different bosses and employees is different from that of other companies and factories. There is no business atmosphere, and there is no such a high-spirited boss. Employees are calculating in private.
Han Zhong laughed and said: "Boss, you may not know who those guys are, they are all very cunning, if you fatten them up and feed your appetite, and then you want to find them again, then you can It's much more difficult. Also, those people will be connected, hey, you'll have a headache then."
Ji Feng couldn't help shaking his head and smiled: "This is really...Everything is not as beautiful as I imagined, then, I will give half of the profit first, and then promote it in a small area. After the promotion, I will talk about other things. ......In addition, I plan to take back all the slimming powder from the First People's Hospital and compensate for the liquidated damages. Since that side doesn't do it, I will simply cut it off and I won't have to deal with the First People's Hospital in the future. "
He knows very well that as long as the First People's Hospital has Battambang and the vice president Hu Yigui, his slimming powder should not be promoted. Instead, it is better to cut off the relationship directly and focus on other channels first. .
However, Han Zhong disagreed: "Ji Feng, if you do this, you will end your path. Think about it, the First Hospital is the largest hospital in Jiangzhou after all. Since we are in the pharmaceutical industry, then There will definitely be times to deal with them in the future, and if you overdo it now..."
"They are even more extreme!" Ji Feng snorted coldly.
"...Well, otherwise we are like this. If you don't put much slimming powder in the first hospital, then don't take it, and we don't want the profit, but if you put too much, Then take it all back, what do you think?" Han Zhong took a compromise.
Ji Feng nodded without hesitation, "Just do as you said. I don't want those slimming powders in the First Hospital!"
After all, this is the first promotion. Ji Feng does not put a lot there. The total amount is only enough for 20 people. Moreover, if it is distributed to 20 people on average, everyone can't Achieving the expected weight loss effect, because Ji Feng originally planned to send medicine to the hospital once a week, but this problem occurred in the first week, so Ji Feng did not send much weight loss powder, even if it was all. , and not much loss.
If you only count the raw materials and labor costs, it's only tens of thousands of dollars. Ji Feng snorted coldly, "It's just feeding the dog!"
"That's it, I will ask Yang Dezhao to hold an investment promotion meeting as soon as possible, and distribute the goods first!"
Ji Feng couldn't help scratching his head, "There's a shortage of people now, and the pharmaceutical branch is now managed by Yang Dezhao alone. He's getting older and can't be busy at all, otherwise, I wouldn't be there all day. ......Han Zhong, are there any suitable talents, can you recommend a few for me? I mean, are there any talents in the main factory?"
Han Zhong laughed dumbly: "Ji Feng, you're turning a blind eye. At the beginning, you transferred all the talented people from the branch to the main factory, and now they have just gotten used to it, and you have to transfer people again.. …”
Ji Feng shook his head and smiled bitterly: "I can't do anything about it, or else I will give me those old people from the branch factory. They themselves have worked in the pharmaceutical branch for a long time. When I go back this time, I will definitely be able to. It’s quick to adapt. As for your side, it goes without saying that the framework has been constructed now, as long as you’re not a fool, you can keep up with the rhythm with your back, and you’ll do a good job!”
"You don't want all those people, do you?" Han Zhong asked in surprise.
Ji Feng considered for a moment, then said, "Well, you transfer Tian Nan to me, this woman is definitely a good person in accounting, and Yang Jun is the one on my side, which is very difficult. Also, in terms of sales , and then give me Han Ruichao. Your sales department is full of talents, including Liang Chunhui, Xu Yuan and others. They are all good leaders, and they will definitely be able to hold on. As for management..."
"In terms of management, I can recommend a talent to you," Han Zhong said.
"Who?!" Ji Feng asked.
"Xu Yuan!" Han Zhong slowly spat out a name.
"What?"
Ji Feng was startled for a moment, "Who did you just say?"
"Xu Yuan!" Han Zhong repeated again, "You should have seen that Xu Yuan, although she looks a little... dusty, in fact, it is only caused by rolling around in society, a woman It's not easy to fight outside. Of course, we can't control what she has done before, but her ability is quite good, and I think her ability is definitely not under Liang Chunhui! "