452: There Is Something Wrong with Your Script

Today in Jiangcheng, the sky is clear and sunny, a rare good weather.

After getting in the car, we chatted a few words about filming, and Jiang Ge yawned several times.

Seeing this, Xu Dongqing stopped talking.

Jiang Ge squinted for a while. When he woke up and saw that he hadn't arrived at the hotel yet, he checked his cell phone.

Today is the eighth day of the May Day holiday, and the top three box office rankings have basically been finalized.

1. "Kung Fu Panda", 5.2 billion in a single day, 900 million in total.

2. "This Prince Is Not So Calm", 3.3 billion in a single day, 200 million in total.

3. "Dragon City Wings 2", 72.5 million in a single day, 300 million in total.

…

As soon as the May Day holiday passed, people went to school and went to work, and the number of moviegoers dropped significantly.

Judging from the current box office trends, only "Kung Fu Panda" has a chance to break the 3 billion yuan box office mark.

In fact, the current movie box office trend is different from previous years. In the past, a movie's box office cycle could last for a full month. Now, with very few exceptions, it is basically a short-term burst, that is, the first week. Day two.

The reason is very simple. In the past, there were few blockbusters and little competition in the movie market. As long as the films performed well, the cinemas would continue to schedule them. But now, there are more and more Hollywood blockbusters and domestic blockbusters. Evenly divided, the number of films available is limited. Once the performance is poor, they will be squeezed, so the box office cycle is shortened.

Of course, there are a few exceptions mentioned above, such as "The Return of the Great Sage", "Changjin Lake", and "Wolf Warrior 2" on Earth. Due to the fermentation of word-of-mouth, the second, third and even third weeks were All around, the box office was stable.

In the case of "Kung Fu Panda", the daily box office has exceeded 300 million for five consecutive days, and has exceeded 200 million for seven consecutive days. The box office has exceeded 1 billion, 1.5 billion, and 2 billion at the fastest time.

The animation and film circles witnessed the birth of a king. In just seven days, it broke the 1.8 billion animated film box office record set by the Hollywood animated film ""!

The scary thing is that it got 90 million US dollars in North America and 300 million US dollars in other countries.

At this moment, everyone in the industry and outside the industry is conquered by this kung fu panda, and no one dares to look down on animated movies, especially domestic animated movies.

You must know that because animation production is time-consuming, laborious and expensive, and the return on investment is lower than other entertainment industries such as games, after a wave of hot money influx, the return rate of a large number of low-quality works online is obviously lower than expected, and the market is inevitable Enter the cooling-off period.

Take 2024 as an example. A total of 36 animated films were released throughout the year, with a total box office of more than 2.8 billion. However, there are only five films with a box office of over 100 million. The overall animated film market is very deserted.

Therefore, the emergence of super hit movies like "Kung Fu Panda" has greatly boosted the market.

Jiang Ge was in a good mood when he saw this.

After investing so much money in the animation department and recruiting so many people, we have received corresponding returns.

Today's animation industry has gone through the barbaric growth period with the crazy influx of capital, and has begun to enter the stage of high-quality, high-quality, personalized. Chinese comics are catching up with and surpassing the influence of Japanese comics. This stage of winning by quality is becoming more and more popular. The output and quality of major production companies will be tested. Whoever can win by quality and output in the quality battle will be able to take the lead in the next stage of the competition.

This is one of the reasons why Django decided to launch five animated movies in a row. Strike while the iron is hot. Even if you can't create an anime universe, you can at least create an anime brand.

What’s more, it’s fulfilling his dream of becoming an anime fan.

Moving the earth's resources is indeed nothing, but he will do his best to move forward resolutely and bravely to pave a bright road for national comics.

"Director Jiang, we are here."

Xu Dongqing's voice brought Jiang Ge back from his thoughts.

"Well, okay."

Then he got off the car and entered the hotel.

——————

In the afternoon, Xu Lai and Chen Lei, the two leading actors of "On the Road", and Xu Dongqing, the assistant director, came to Jiang Ge's room together.

Jiang Ge held this script workshop to combine the understanding and suggestions of several people to make final adjustments to the character design and storyline.

"It has always been my wish to cooperate with Director Jiang. Now my dream has come true. I am very happy." Xu Lai said with a smile.

"It's my honor to work with Director Xu." Jiang Ge replied with a smile.

"I've read the script of "The Man on the Road" several times. It's really well written. It's a genre I've always wanted to try but didn't dare to try." Xu Laikai boasted.

"Director Xu, thank you." Jiang Ge smiled lightly.

After some business exchanges, several people began to get down to business.

"I have my own opinions on a few clips." Xu Lai said what he had to say. He was not stingy when it was time to brag, nor was he timid when it was time to criticize, because script seminars are all about finding problems: "First, Niu Geng's annual salary is 5K, but he hasn't received his salary at the end of the year. It is illogical to choose to buy a plane ticket; secondly, Niu Geng sings the main melody of the Spring Festival Gala on the minibus, and then other passengers sing loudly together. The scene is indeed warm and harmonious, but It almost never happens in reality; thirdly, the teacher who goes to the streets to beg and cheat to save his students, the mistress who quits voluntarily when she sees her first wife and children, and the wife who doesn't mind her husband cheating but remains gentle, the settings of these three characters are a bit reversed ”

Django listened carefully to the whole thing.

There were relatively few changes to the script of "A Man on the Road", except that "memories" were used to resolve the timeline differences, and other parts remained basically the same.

This is a standard genre film with a clear and distinct genre positioning - a road comedy movie. Like most road movies, it creates laughter through various troubles on the road while conveying warmth and conveying that the world is full of love. However, it is funny enough, but lacks warmth, just as Xu Lai said.

And Xu Lai was drinking tea while observing Jiang Ge's reaction.

He is a senior, but Jiang Ge is a screenwriter, director, investor, and has various "first" titles. Isn't it a bit inappropriate to pick on Jiang Ge?

But he is not very worried, because he has studied Jiang Ge's works, and the quality of each one is excellent, which also shows that Jiang Ge must not want this script to have defects. Moreover, he asked Chen Lei on the way here and learned that Jiang Ge is a very good person and is not the kind of person who can't listen to others.

"Thank you, Director Xu." As one of the few comedy directors in China who can compete with Xia Duoyu, he still has real talent. Jiang Ge immediately turned to Xu Dongqing and Chen Lei and asked, "Do you have anything to add?"

Xu Dongqing and Chen Lei shook their heads together, and their levels were quite different.

Jiang Ge continued, "Then let's discuss the three questions raised by Director Xu just now, and see how to modify it to make the plot more reasonable."

I don't know when all the comedies in China have become the same, with absurd reality, making fun of suffering, and almost mild irony. "Lost on Journey" has not deviated from this temperament in terms of major themes and forms of expression. The relatively mature control is the winning magic weapon to prevent the audience from aesthetic fatigue.

And the biggest difference between this movie and those "ironic" small humorous films is that it aims to show that "people still believe in some beautiful things" and even use this "belief" to overcome some things. Under such a helpless reality of the external environment, this "belief" is a bit like the "Ah Q spirit" of the character Niu Geng. You can't help but laugh at him, but once you bow your head, you may also be moved by him.

So, the direction of modification is to make the plot natural and not force harmony.

Time slowly passed in the discussion of the four people in the room.