1522 What the People Want
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The autumn file is completely abandoned, and no one wants to appear here. Therefore, "Thor 2: The Dark World" chose the second week of November, which is the week after Halloween, aiming at the huge potential of the Thanksgiving market, hoping to tap the enthusiasm for watching movies in the family market and the fan market, looking forward to getting Box office success.
But now things have changed.
"Gravity" has squeezed out almost all the box office potential of the entire October, and it seems that all the moviegoing momentum in the autumn and holiday seasons has been concentrated on this movie, so what's next? What's more, the holidays are closed, and the cold winter is about to strike, and the situation is getting worse.
Disney and Marvel Studios suddenly felt an ominous premonition.
But now there is no turning back, and there is no choice but to bite the bullet and fight. They can only pray now that the "gravity" tail can be exhausted in the next two weeks.
While Thor 2 is still some time away, there's another notable premiere in the North American market this week, "Captain Phillips."
The film was directed by Paul Greenglass and starred Tom Hanks.
Previously, after Paul and Renly ended their "Edge of Tomorrow" cooperation, he immediately devoted himself to the preparation and shooting of this work. In order to shoot this work, Paul gave up the opportunity to guide the "extreme wind/current". During the preparatory phase, Paul had asked Renly for his opinion.
The film is based on a true event in 2009. It tells the story of an American ship being hijacked by Somali pirates in the Indian Ocean. This is the first time an American ship has been hijacked by pirates in nearly two hundred years. Captain Richard Phillips takes the initiative. Taking himself as a hostage, in exchange for the safe departure of the other crew members, after twists and turns, he finally managed to escape.
The male protagonist, Captain Phillips, is over fifty years old, and Renly's age must be inappropriate. Paul and Renly discussed the creation of characters and the filling of details. Later, Paul brought up the problem of actor selection, and Renly introduced Tom Hanks. After his matchmaking, Paul and Tom reached a cooperation.
After the official release of "Captain Phillips", it ushered in a frenzy of praise, with a comprehensive media rating of 83, a Rotten Tomatoes fresh index of 93 percent, a mass media score of 8.3, and a popcorn index of 8.3 percent. Eighty-nine, all the data are red, even more than "Edge of Tomorrow".
But this is not a purely commercial film, but a biographical work of the awards season similar to "Apollo 13", "Forrest Gump" and "Beautiful Mind" with a certain box office driving force, which is also Tom's best at Type of work.
The film did not follow the pace of point screening and expansion, but held a large-scale public screening in 3,000 theaters from the beginning.
On its opening weekend, the film raked in $25 million, once again proving Tom's unique and strong appeal in the North American market. Compared to the production cost of $55 million, before entering the awards season The future of profitability can already be determined. If it weren't for "Gravity" being too defiant, "Captain Phillips" could have won the weekend box office championship.
Paul, Tom and Renly also maintained a good relationship with no rivalry.
In the talk show, the host took the initiative to mention the competition between the two movies. Tom laughed and complained, "I should have avoided Renly in advance. This guy is really annoying and can be seen everywhere. When you see him, there is nowhere to escape."
Immediately afterwards, Paul responded, "I told you a long time ago that we should pull Renly over and perform together."
Tom said enthusiastically, "What about barkhad-abdi?"
The whole place burst into laughter.
Bahad-Abudi is an amateur actor from Mogadishu, Somalia. In order to present the most authentic and appropriate feeling of "Captain Phillips", Paul re-screened all the pirates and selected a large number of amateur actors without any acting experience, and Bahader is one of them.
Unexpectedly, the real and delicate shooting techniques have made Bahad shine, and now he has become a strong contender for the best supporting actor in the awards season.
Tom's words just now were clearly mocking Renly.
On the other hand, Renly also heard such remarks during the promotion. He spread his hands generously, "Hey, if it's the thirties now, I'll nod my head in agreement."
In Hollywood in the 1930s, because of serious problems of race/racial/discrimination/discrimination, no black people could ever get on the big screen. When the plot needed it, white actors were used to paint their skins black and then play black people, not only in the era of black and white movies, but also in the later color movie era. Although some black people began to appear in movies later, they were still in the minority.
Until 1939's "Gone with the Wind" turned out, in which Hattie - McDaniel (hattie-mcdaniel), who played the maid, won an Oscar for best supporting actress the following year with her wonderful performance. He was the first black actor in history to win the Golden Man, which changed the pattern of the entire society.
Why was the authoritative weight of the previous Oscars so important? It is because the Academy is able to change society through the arts.
The reason Renly retorted so much was because Bahadur was black.
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The wise and ingenious response immediately became a popular focus project, which was widely spread on social networks in the form of viral videos, and inadvertently made an important promotion for the two films.
"Captain Phillips" and "Gravity" are both awards season works, but the audience and market of the two works do not overlap, so naturally there is no spark of competition. What's more, the powerful momentum of "Gravity" is simply unstoppable!
With the full explosion of the box office in the next week, the discussion of "Gravity" is still on the rise, and the ferocious momentum shows no signs of stopping.
On the social network platform, "How real the space environment and story details presented by 'Gravity'", the related discussion topics have completed the screen-swiping feat. In less than two weeks, The topic discussion has already exceeded 3 million! And it is still continuous, which is also the height that "Avatar" could not reach back then.
In addition to the main reason that social networks were not developed enough in 2009, the main factor is that "Avatar" created a Pandora planet, which is an independent world in the universe. All imaginations and systems are based on James Card. Above Mellon's imagination, after all, it is a virtual world, and now there is only one story of "Avatar". The whole system is not as complete and huge as "Star Wars", which also limits people's enthusiasm for discussion to some extent. .
But this time the "gravity" is real.
Everything is built on the basis of real physics, which not only arouses the enthusiasm of the research party, but also is closer to people's lives. Everyone can express their own opinions and join the discussion, even the NASA official 's social networking platforms have been the subject of constant harassment, wishing they could discuss "Gravity."
So "The Tonight Show" keenly seized the opportunity, and Jay Leno invited former astronaut Garrett-Reisman to be a guest on the show.
The astronaut who has actually entered space, performed three missions before and after, and spent three months in the space station; after retiring, he still serves in NASA as an astronaut safety training officer and task assignment specialist, Always working on the front lines of space research.
He certainly has a professional voice about space, about the universe, about "gravity" related phenomena, because he really experienced everything that Ryan and Alex witnessed - except for the explosion.
Needless to say, after the official recording of this episode of "Tonight Show" was announced, it has become the darling of the entire social network platform. Countless discussions have gathered, and everyone is looking forward to this episode. Not to mention the audience, even Jay Leno himself is gearing up.
It is no exaggeration to say that this is a program that people's hearts desire.
"I can't believe what I'm about to say next, but . It immediately made the audience burst into laughter - this is obviously a reference to the space race between the United States and the Soviet Union in the 1980s.
Jay Leno let out a long sigh, "Huh, but that's the truth. Even I started to study NASA's documentaries, and this time, I watched it for two hours before I fell asleep. This is also a brand new record." After the self-joking, Jay Leno welcomed today's guest Garrett Lessman with applause.
Amidst a burst of cheers, Garrett appeared awkward and jerky.
At the end of the brief chat, Jay Leno officially cut to the topic, "What do you think of it?"
"I think it's the most realistic space movie ever made, and I mean, the guy named Renly Hall looks so much like me. Haha." Garrett is also a lively personality, No. One sentence set off the audience's laughter.
After the laughter stopped for a while, Garrett continued, "Actually, since the movie was released, I have been constantly asked for my opinion on this movie, even in the work base in Houston, I have every Also being asked dozens of times a day, and honestly, now 'how the hell is this movie' is fast surpassing 'how the hell are you in space' and is about to officially become the most hated question for every astronaut ."
"Oh, that's a pity." Jay Leno exclaimed like the audience with a regretful expression on his face, but his thoughts were obviously different from those of the audience, "Our next guest must be sad. , what should I do? I don't even dare to invite him out now." Then he turned around and looked at the door, "Hey, man, otherwise, you'll stay in the back and record today, what do you think?"
"Okay. Wait, what about the afternoon tea date today?" The studio door opened, and Renly appeared in front of the audience.
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