Chapter 884 Entrepreneurial Industries Fully Enter Super First-Tier Cities
Friday, February 10.
Imperial Capital, the office of "Cold Noodle Girl".
Qi Yan is busy with her colleagues, making preparations for the gourmet laboratory.
Originally, the cold noodle girl and the whole company were immersed in a confused and confused atmosphere, not knowing what to do. Because this brand was founded by Meng Chang, Meng Chang originally had a complete set of theories, but now, Meng Chang's theories have been overthrown, and his personal aura has been trampled to pieces, so he was originally inspired by Meng Chang's chicken blood The employees are all lost.
However, after reading those few articles about Meng Chang and Mr. Pei, Qi Yan led the employees of Leng Nian Girl to find the direction of struggle again!
Qi Yan decided to lead the staff to follow Mr. Pei's instructions and continue to work hard to change the status quo of the cold-noodle girl. Mr. Pei must not be disappointed!
And the first thing she has to do is to recruit excellent stall owners as food consultants, set up a food laboratory, and improve the taste of all meals including cold noodles.
After the Spring Festival, Qi Yan's plan continued to advance.
She has sent a special inspection team to various cities across the country to continue digging out stall owners with outstanding craftsmanship.
The leader of this inspection team is Zhang Yahui, the young stall owner who had previously made a splash in the food stall competition. Of course, there are also many employees of the cold noodle girl who cooperate with him.
After finding an excellent stall owner, invite him to the imperial capital if he can, or spend a lot of money to ask him the secrets and recipes of street food stalls. In short, you can't leave empty-handed.
There are so many cities in the country, even if it is only in the first-tier cities and second-tier cities, it will take a long time. Qi Yan is very clear that this will be a long-term task, so she is not in a hurry, but considers dividing it into several stages.
The two lines of establishing a gourmet laboratory and finding excellent stall owners are carried out at the same time, without delay.
At this time, preparations for the gourmet laboratory in the imperial capital are almost ready, but some details have not yet been finalized, and Qi Yan is still thinking about it seriously.
At this moment, a colleague came over and said, "Sister Yan, I have something to report to you."
He paused: "Moyu Food Delivery has opened a store in the imperial capital, and the address is diagonally across from our store, only about ten meters away, almost face to face."
Qi Yan raised her head and was taken aback for a moment.
Fishing takeaway?
As far as Qi Yan knew, Moyu Food Delivery already had stores in the imperial capital, but there were not many of them. In the past, the nearest store of Moyu Food Delivery in the imperial capital was more than ten kilometers away from the cold noodle girl, and it would not form any competitive relationship with the cold noodle girl.
But this time, the Moyu takeaway actually opened opposite the cold noodle girl's store? With a distance of less than ten meters, it is almost the same as face-to-face!
What does it mean?
Qi Yan knew very well that Moyu Food Delivery was the only catering group of Tenda Group, except for the unnamed restaurant in Jingzhou that did not move or open branches.
The operation method of Moyu Food Delivery is very different from other food delivery services. Its regular takeaway and high-end takeaway "Shihe" are all focused on tableware recycling services, and they mainly focus on home-cooked dishes with less oil and salt. Handong Province, where garbage sorting is very popular.
In recent months, Moyu Food Delivery seems to have also entered first-tier cities such as the Imperial Capital, Modal Capital, and Yangcheng under the instruction of Mr. Pei, and the effect seems to be good.
After all, this kind of takeaway store with high price, good service and high quality will have more market in first-tier big cities and be more favored by white-collar workers.
However, why did you put Moyu takeaway on the face of the cold noodle girl?
There is no doubt that Moyu takeaway will definitely compete with the cold noodle girl.
Don't look at Meng Chang's hype at the time, saying that Moyu takeaway and cold noodle girl are complementary to each other, but they are all fooling investors. People only have three meals a day, and there are only so many people ordering takeaway in the same area. Now that there are Moyu takeaway with rich ingredients and excellent taste, who would have nothing to do to order grilled cold noodles?
This will definitely have a great impact on the cold noodle girl!
Of course, after all the twists and turns of the previous period, the cold noodle girl has long since disappeared from the previous full situation, and appears very deserted. Although it is difficult to make ends meet, there are still some customers anyway.
Moyu takeaway will definitely make the cold noodle girl's already bleak situation worse.
The colleague who came to report was also very aware of this, and was a little panicked: "Sister Yan, tell me, is this what Mr. Pei meant, or is the person in charge of Moyu takeaway doing it on his own? What should we do?"
Compared with the upcoming market competition, President Pei's attitude is what worries everyone more.
As for market competition, everyone knows that absolute competition is nothing but fish takeaway, and the worst case scenario is nothing more than losing a little more money every month.
But if this matter was ordered by Mr. Pei, then Mr. Pei's current attitude towards the cold-faced girl is worth investigating.
Do you want to burn the cold noodle girl as firewood to make the fire of Moyu takeaway more prosperous?
In that case, all the staff of the cold noodle girl might be sacrificed together.
Qi Yan was silent for a moment, then said: "Calm down, don't scare yourself first."
"I'll go there myself to find out."
...
Half an hour later, Qi Yan came to the Moyu takeaway restaurant diagonally opposite the cold noodle girl's store.
The shop has been idle for more than two months, and it is now being renovated, and the workers are busy and busy.
Judging from the progress of the renovation, the construction should start after the year, and there is still a certain amount of time before the store officially opens.
From a geographical point of view, this Moyu takeaway store will indeed directly compete with the cold noodle girl, because the two stores are too close to each other, and the takeout coverage is basically the same.
There was a person wearing a hard hat watching from the sidelines, and someone was introducing him to the renovation situation. Qi Yan judged that he should be the manager of this store or something.
After all, everyone is considered to be the employees of Boss Pei, so Qi Yan went up to say hello, and then introduced herself.
The young man in the hard hat immediately smiled and shook Qi Yan's hand: "Hi, I'm Rui Yuchen, the person in charge of Moyu Takeaway."
Qi Yan froze for a moment.
Rui Yuchen?
Isn't that the person in charge of the whole Moyu takeaway? A senior executive of the Tenda Group who can report directly to President Pei?
Qi Yan is very clear that although the cold noodle girl can be regarded as the property of Tenda Group, there are far from enough cafes. She couldn't report directly to President Pei. If she encountered any problems, she could only ask He Desheng for instructions, and then He Desheng would report to President Pei.
The status of the cold noodle girl and Moyu takeaway in the Tenda Group are of course completely different.
It's just that Qi Yan didn't expect that Rui Yuchen, as the person in charge of the whole Moyu takeaway, was not in Jingzhou at this time, why did he come to the imperial capital?
Although Rui Yuchen didn't know Qi Yan, she obviously knew about the cold-faced girl, so she took off her hard hat and handed it to others, and invited Qi Yan to sit in a nearby cafe.
Qi Yan happened to have a lot of questions she wanted to ask, so the two came to a small nearby cafe together.
...
After ordering coffee and exchanging greetings, Qi Yan hesitated, not knowing where to ask.
Although she has a lot of doubts in her heart, after all, the cold noodle girl is too light compared to Mo Yuwai, so it seems a bit ignorant to ask directly like this, and, if this is the arrangement of President Pei, will it be okay for me to ask like this? Will it seem too presumptuous?
Rui Yuchen saw Qi Yan's hesitation, smiled and said: "I know you must have a lot of questions, don't be embarrassed, just ask if you have any questions."
"If you want to ask about this store, I can tell you that the location of this store was decided by Mr. Pei himself. It just so happens that there is another suitable store nearby, so I decided to set up the new branch here. .”
"However, there are more than a dozen newly opened stores this time, and it's not just Moyu takeout. Tenda's other physical businesses, including Moyu Internet cafes and managed gyms, also have plans to enter the imperial capital."
After Rui Yuchen briefly introduced the situation, Qi Yan finally understood the ins and outs of it.
Around the Spring Festival, Tengda's series of physical industries once again faced the problem of "where should the new store be opened".
Rui Yuchen also had a little headache because of this problem.
Previously, President Pei had decided on the location of the branch, and Rui Yuchen only had to execute it. But now, he has to decide on the location of all the branches, and President Pei usually doesn't ask any more questions, which puts more responsibilities and pressure on Rui Yuchen's shoulders.
In first-tier cities such as the Imperial Capital and the Shanghai Metropolis, there are already many cold-noodle girls' stores. But the next step is to continue to go deep into these big first-tier cities and increase the number of Moyu takeaway stores? Or turn to other second-tier cities, first ensure that most cities have Moyu takeaway stores, and then develop slowly?
But Rui Yuchen didn't struggle for too long, because he, Xiao Peng and others quickly got inspiration from Mr. Pei.
Although Mr. Pei didn't say it clearly, his behavior has already explained everything.
Mr. Pei has placed a large number of advertisements for Tengda's real industry in big cities such as the Imperial Capital and the Shanghai Metropolis. What does this mean?
Obviously, it is a hint, let Rui Yuchen, Xiao Peng and others hurry up and continue to fill up the branches in these super first-tier cities!
If Mr. Pei's advertisements are all published, but he doesn't keep up with opening a branch, wouldn't this disappoint Mr. Pei?
Therefore, physical industries such as Moyu Takeaway, Moyu Internet Cafe, and hosting gyms have immediately decided to continue to open branches in cities such as Imperial Capital and Magic Capital!
Due to funding problems and the local market in Jingzhou is not yet saturated, the sloth apartment did not follow up immediately. However, businesses such as Moyu Takeaway and Moyu Internet Café have spent a lot of money to finalize several new branches one after another.
These branches have directly filled in all the profits of the two industries for a long time in the near future, but it doesn't matter, after all, this is the established policy set by President Pei for them, and all the profits are spent on the branches. .
With Mr. Pei at his back, there is no need to worry about breaking the capital chain. Rui Yuchen, Xiao Peng and others can naturally spend as much time as they want.
Therefore, this Moyu takeaway store is also one of the new stores.
Because the focus of work has shifted to the imperial capital, Rui Yuchen also traveled all the way to the imperial capital, and has to keep an eye on the opening of these stores in the imperial capital and decide on the next move after there is no problem.
After learning that Rui Yuchen would continue to open more stores in the imperial capital, Mr. Pei didn't say much, but specifically emphasized that a flagship store of the highest standard must be built opposite the girl with cold noodles.
As for why, Boss Pei didn't say.
It took more than ten hours from last night to this evening to collect materials and finalize the entire structure. But the details still need fine polishing. I started coding in the evening. This is the first chapter. Now I will write the second chapter. There may be a third chapter in the early morning. If not, tomorrow morning