Chapter 917 The Contrast Between the Two Promotional Videos Is Too Obvious!

Zhao Xuming was a little dazed and a little puzzled.

Tenda released a promotional video for e-sports?

So... what does that have to do with what we're discussing?

Tenda's promotional video must be to promote GPL, but haven't all the broadcasting rights of GPL have been sold? Continuing to heat up the GPL will not affect our ICL, will it?

But judging from what Zhu Yan said, why does it seem that this promotional film also has a great influence on ICL?

Zhao Xuming was puzzled and couldn't figure out the reason for Zhu Yan's attitude at all. He always felt that there seemed to be something wrong with it.

Zhu Yan didn't explain much, just took out his mobile phone, found Tengda's new promotional video "Broken Cocoon and Not a Butterfly" on it, and handed it to Zhao Xuming.

Zhao Xuming reached out to take it, and clicked to check it.

After watching the first half, Zhao Xuming's doubts became more serious.

Isn't that normal?

The content of the first half of this film is very routine, it is nothing more than telling the story of an Internet addicted teenager who overcame many obstacles and embarked on the career path of e-sports. I have to say that the previous few scenes were very moving, such as the father's kneeling, which highlighted a kind of heartache for being a parent.

Similar stories are not uncommon in the e-sports circle. Many famous e-sports players had similar experiences when they were young. But after they became famous and got good grades, they have already understood each other with their families.

This is the basic routine of general e-sports promotional videos: first describe how miserable and incomprehensible the life of professional players is, and then describe how to gain fame, achievements, live a better life, and even Let the originally poor parents can live a rich life.

Zhao Xuming looked up at Zhu Yan with doubts on his face.

That means, isn't this just a very ordinary promotional video? Doesn't seem like it cost much? Compared with our ICL promotional video, it has been thrown away by a thousand miles.

Zhu Yan just said: "Mr. Zhao, keep looking back."

Zhao Xuming had no choice but to continue watching the second half of the promotional film.

But looking at it, his eyes widened, his mouth opened slightly, and the puzzled expression on his face was completely replaced by shock.

"What the hell!" Zhao Xuming almost blurted out.

The plot in the second half of the promotional film took a turn for the worse. Although the protagonist became a professional player as he wished, he never got a chance to play. After wasting his youth for a few years, he had no choice but to go home and move bricks on the construction site!

In the last scene, the protagonist looks at the back of his father's departure, recalling the days in school, tears streaming down his face with remorse, making those who hear it sad and those who see it cry.

Zhao Xuming was completely speechless.

He wished he could drop his phone to the ground, and then yelled: crazy!

This is a Hammer e-sports promotional video, which is obviously used to blacken e-sports!

E-sports promotional videos are for audiences and even the outside world, shouldn't they promote typical ones? There are so many professional players who have achieved fame and changed their lives. You don’t want to promote them, but you have to promote those unknown low-level cannon fodder?

There are some key things, even if the truth is so, you can't say it!

And Tengda not only said it, but also made a promotional video in a grand manner to promote it with great fanfare!

What is the intention of this?

If Tenda doesn’t have e-sports-related business, it’s justified to engage in such an AOE to attack competitors; the problem is that Tenda also has a GPL league, and there are a lot of professional players under it. Didn’t this promotional video even hack itself? ?

wrong.

Zhao Xuming suddenly realized that Boss Pei is definitely not a person who would make such a low-level mistake. Since Mr. Pei released this promotional video, he must have fully calculated the next action!

He hurriedly clicked on the comment section of the video to check it out.

As a result, when I saw this, my heart was instantly cold!

"Watching this movie really made me feel so sad. I remembered the past when I went to Internet cafes when I was young and was gank by my parents. Hey, I was young and ignorant at that time. Looking back now, I regret it. I really should study hard."

"In the past, the protagonists of the promotional videos were filmed for those professional players who won the world championship. This is the first time someone shoots from the perspective of a passer-by, right? I have to say, the feeling is still very shocking."

"The world champions are indeed successful and famous, but the world champions are just a small group of people at the top of the pyramid. Excessive publicity on this small group of people is really easy to mislead people, making people think that playing professionally is both fame and fortune, which makes many people addicted to games. Most Internet addicted teenagers use 'playing a job' as an excuse to avoid studying, which makes them waste their youth and narrows their future road."

"This promotional video is tantamount to shattering the fantasies of these people, telling them that if you don't have this talent, you might as well study hard and find a job steadily."

"Feihuang Studio previously filmed a documentary "Butterfly Out of Cocoon", and now it has made a new documentary called "Butterfly Out of Cocoon", which has been well received!"

"That's right, Boss Pei is trying to persuade those Internet-addicted teenagers not to be deceived by false appearances."

"So Mr. Pei is still the most responsible. Although Tengda also owns the e-sports industry and has a high market share, Mr. Pei did not blindly preach the bright future of the e-sports industry and deceive those Internet-addicted teenagers. Blindly joining the e-sports industry, but very sincerely exposed the status quo of the e-sports industry, making those Internet addicted teenagers think twice. I think this kind of behavior is a great merit!"

"This promotional video is in stark contrast to the one from ICL."

"Yes, although ICL's promotional video is perfectly shot, very cool, and excellent in all aspects, its shooting idea still stays on the old calendar, and it is trying to package the concept of e-sports very lofty, but It’s a bit out of touch, it’s very unreal.”

"On the other hand, the documentary "Butterfly from the Cocoon" is a complete victory in terms of depth of thought! Although it seems that the budget is not much, and the filming does not have a particularly fancy technique, it can arouse resonance and discussion. It can only be said that the realm of the two There is a gap!"

Zhao Xuming flipped through the comments at the bottom of the video, his nose almost crooked.

God damn there is a gap in realm!

This opponent doesn't play cards according to the routine at all!

ICL's promotional video is perfect and impeccable from a commercial point of view, with a huge investment and all the details of "Crafted Butterfly".

But who would have thought that Boss Pei would change his mind!

Don't play skills, play psychology!

"Broken Cocoon and Not a Butterfly" is equivalent to analyzing the chronic diseases within the entire e-sports industry, and mercilessly revealing the little-known but objective side of the industry.

If the audience insists on comparing it with the promotional video of ICL, they will definitely feel that the promotional video of ICL is a bit fake!

Of course, this kind of comparison itself is unreasonable. ICL's promotional film is a commercial promotional film shot in a serious manner, and it has not made any mistakes. Whoever provokes who should be compared like this?

But there was no way around it. The audience insisted on comparing, and Zhao Xuming couldn't control it.

He looked at the release time of the video, and "Butterfly Broken Cocoon" was only half an hour later than ICL's promotional video, which can almost be said to be the front and rear.

Being so close together, viewers must subconsciously bring these two videos together for discussion!

Zhao Xuming's teeth itch with anger.

This is Porcelain! Naked touch porcelain!

Mr. Pei must have made this promotional video a long time ago, and just waited for the ICL to release the promotional video, and then took it out to snipe!

This move is simply murderous.

Zhao Xuming was full of confidence at first, and felt that this time ICL's promotional video spared no expense, and he would definitely not lose. As a result, Boss Pei has skipped the stage of burning money to improve the quality of the promotional film, and went straight to playing with his mind!

With a small amount of investment and unpretentious techniques, the core of the ICL promotional film was directly digested from the spiritual level, and all the attention and popularity were snatched away!

The popularity of ICL's publicity was greatly reduced, which was a big blow to Zhao Xuming.

After all, he came to discuss the quotation of broadcasting rights with these live broadcast platforms. The higher the popularity of ICL, the more bargaining chips in his hand.

But fortunately, if it's just like this, it won't hurt the bones.

Zhao Xuming thought about it for a while, and felt that there should be room for redemption in the current situation with his penetrating tongue.

However, he continued to scroll down the comment area, and saw several new high praise and hot comments.

"This film reveals a lot of ills in the industry. I don't know if you have noticed the details in the film. The food and accommodation conditions of these professional players are actually very poor. The work and rest schedules are reversed, and they eat takeaway for a long time, which is exacerbating consumption. Their health."

"Indeed, it's very sad to watch. Although I know that the e-sports industry is a youthful meal, and those who don't have this meal are miserable, but those who eat this meal are not treated much better. !"

"Hey? Isn't that right? Didn't you say that the treatment of GPL is very good? The DGE players are all in good shape and full of energy. They are definitely not the bodies that can be turned around day and night and can be eaten by eating takeout?"

"Of course there is no problem with the GPL! Mr. Pei has already determined the industry standards when he entered the arena strongly. All clubs are under unified management. There is a standard contract to guarantee the rights and interests of the players. There is a uniform meal for Moyu takeaway, and hosting is arranged. The daily exercise in the gym, and special personnel are responsible for the nutritional diet and the physical health of the team members..."

"But in other fields outside the GPL, e-sports players are still living the same hard life as before, nothing has changed!"

"It's true that other game companies have their own business, and it's unlikely that each club will take the initiative to bear such a huge expenditure. How many forward-looking and responsible bosses are there like Mr. Pei?"

"Weakly ask, what's the situation with ICL?"

"What could be the situation? It's the same as other events. Anyway, I haven't heard of any actions taken by Finger Company and Longyu Group to protect the rights and interests of ICL players. If there were, they should have been blowing it up long ago, right?"

"Hey, it seems that the ICL is just doing superficial articles. Although the promotional video is quite good, the details are far from the GPL! From this point of view, the GPL is a more professional, mature, and healthier league, and the ICL is still a league. no."

"I find it very interesting that all the game screens of GOG are used in this promotional video, but GPL is the best among all e-sports events! This forms a very strange contrast: obviously it is AOE skills, but the GPL is perfectly immune to all damage, but other e-sports events have been sieved!"

"Hahaha, after all, Tengda only has the copyright of GOG, so you can't post the game screens of other projects, but it's actually implying something, and everyone understands it."

After reading these high praises and hot comments, Zhao Xuming was dumbfounded.

He realized that something was wrong!

If the discussion among netizens is limited to the shooting techniques and ideas of the two documentaries, then it is nothing more than that the popularity of ICL in the early stage has been affected, and it will not shake the foundation of the entire league.

However, the discussions among netizens have penetrated into the most basic structure of the two leagues, GPL and ICL, and this is a big problem!

Everyone guessed right, ICL does not have similar measures at all, it does not standardize player contracts, and does not provide unified work and rest schedules and board and lodging standards.

Like other e-sports events, the health and rights of ICL league players are not guaranteed much.

But Zhao Xuming felt very wronged, we are the organizer of the competition, this is not something we need to be responsible for at all!

This is all about the club, what does it have to do with us!

But the audience doesn't care about this, they see the gap between the two leagues in the underlying structure of the GPL and ICL, so don't make excuses, it's because your finger company and Longyu Group are not good enough, it's because the ICL is not healthy enough, and the development prospects are not good!

Zhao Xuming finally understood why Zhu Yan had that attitude.

Because Zhu Yan saw this hot issue and knew that ICL was about to be involved in the whirlpool of public opinion, its value would be severely hit.

That being the case, why are you so anxious to take advantage of it?

Of course, we will continue to wait and see, bargain fiercely, and strive to get the broadcasting rights of ICL with the lowest price!