Chapter 889 I’ll Go Too
"I Am an Actor" will premiere in September.
It is broadcast on BJ TV and exclusively online on PPTV. At the same time, VIP members can watch some behind-the-scenes footage...
It has attracted more than two million VIP users.
Oh, PPTV does not have a single VIP user, almost 5 million...
Of course, PPTV’s current revenue is not high, with annual advertising revenue of less than 2 billion…
This is mainly because the total revenue from online video advertising at this stage is relatively low - only about 8 billion in total...
Bringing it back, Shen Xudong didn't pay much attention to "I Am an Actor".
He still has confidence in the program team - the chief director is Liu Chengan, and Zhang Guoli is the initiator...
The program team is very professional and has enough rights. Of course there are shady scenes, but the shadyness is not very obvious...
For example, Zheng Shuang was eliminated in the first issue...
In the second period, Zhang Han was also eliminated...
In the third issue, another big news was made. Gong Li, who was very popular, was directly invited to the scene as a flight instructor...
All in all, it’s hot enough!
Shen Xudong looked at the information and then asked: "Who performed better?"
"Zhang Yishan and Xiaobai performed well..."
"Where's Yang Yang?"
"...It feels like he is still in the first stage..."
The first stage of this is tightness...
What is worse than the first stage is that there is no introduction: you can clearly feel that the actors are afraid of the camera and the opponents, and they do not have the joy of being under the camera.
I can only act nonchalant, just like a poor student in the class. I use nonchalance to cover up my fear of exams, wrap myself up in layers and pretend to be nonchalant about making money, and just go through the motions and act.
A lot of fresh meat is on this floor...
As for the first stage, it is holding. What is holding? Not natural, not stretched, not vivid.
In other words, it's artificial, convoluted, and stereotyped.
The body cannot move and there is no body language, so some people's facial features fly around when they act silly and sweet, and some people look greasy and wretched when they act handsome...
This is a typical lack of talent...
Pulling back, Shen Xudong pondered for a while: "Choose an issue for me, and I'll go and see it myself..."
"Who are you looking at?"
"Zhang Yishan, Bai Jingting, Yang Yang and...Yu Haoming!"
…
At this stage, young actors are scarce!
Especially those in their 20s...
The group of people who dominated the big and small screens before are already in their thirties, and a new generation needs to enter the scene!
Wheat seedlings cannot be planted too densely, otherwise part of them will die.
Under the big trees, not a single blade of grass grows!
After the first wave of niches successfully get stuck, it will have an inhibitory effect on the following niches.
The market is so big, there are only so many films that are released every year, and there are only so many advertising fees and cheating money to earn. Since there are people more popular than you, why should people use you?
The focus of the film industry has shifted to the mainland, and Hong Kong directors have moved north one after another. This group of niche students has caught up with the good times...
Now that the "four majors" have successfully secured their position, the rising momentum of the subsequent niches will inevitably be suppressed by them, and it is naturally not that easy to successfully rise to the top!
14 years... No, it should be next year. Once PPTV's self-made online dramas take off, many platforms will follow. The era of young talents taking the lead and becoming mainstream is coming...
This was the case in the original time and space. Any male star who was good-looking, popular, young or looked young was classified into this category. At that time, companies and agents were still scrambling to turn their artists into young talents.
Regarding Xiaoxianrou, Shen Xudong doesn't like it, but he doesn't particularly hate it. What he hates is the kind of person who has only one face and nothing, and relies on capital to do all sorts of things!
This kind of person is disgusting no matter whether he is fresh meat or not!
However, this year’s show is a bit too conspicuous: domestic bad money drives out good money, fans blindly praise it, hype marketing has no bottom line, and the asking price is outrageous and unprofessional.
All young actors were covered at once...
Some young actors also work very hard, but to no avail. Once you wear the label of being a young actor, it is difficult to take it off!
…
After the meeting, Shen Xudong left the studio and was about to go home directly. Then he thought that he had already come to the company, so he might as well take a look around...
The company's distribution department is preparing for a tough battle during the National Day holiday!
In Shen Xudong’s view, “The Dragon King of Gods” completely beats the entire National Day schedule, but the distribution department doesn’t dare to relax...
The promotion of "Tai Chi" is very good, from the first poster with the mechanical Tai Chi pattern shouting "Steampunk" to the series of character posters "Watch Tai Chi, don't be too hasty", the copywriting similar to ordinary objects, combined with colorful and bright pictures, will definitely attract attention. ; The multiple trailers released later each have their own highlights, with first-class rhythm, first-class promotional copy, and first-class soundtrack; two days before the release, the original soundtrack of the movie was released, and it was heavily promoted under the banner of China's "Linkin Park" and hardcore rap. What a gimmick.
Moreover, the Huayi brothers used fake 3D to increase ticket prices, and even occupied the poster space on the wall of BJ Guomao subway station months in advance...
These are all wild ways.
It doesn’t matter if the path is wild or not, it must be useful!
"Shendu Dragon King" is also a 3D movie, and it has occupied the IMAX theater, so the promotion is much more formal...
There are not so many fancy declarations, the main focus is the "Di Renjie" series...
Now I am worried about the quality of "Tai Chi"...
When Shen Xudong opened the door and walked in, he happened to see Li Ning from the distribution department pounding the table: "I don't care what method you use, the first day of "Shendu Dragon King" cannot be less than 40%, we need at least 25,000 shows!"
Someone at the bottom raised their hands: "You are making things difficult for us. On the 27th, three new films, "Tai Chi", "Dangerous Liaisons" and our "Dragon King" will be released on the same day..."
"How about we have a midnight show?"
"The theater chain predicts a box office of 500 million, but there are three movies on the first day. It's not too biased towards us..."
"Yes, "Tai Chi" is also a blockbuster film, "Dangerous Liaisons" Zhang Ziyi + Zhang Baizhi + Zhang Dongjian... the lineup is good!"
Shen Xudong looked at it for a while, then quietly left...
He couldn't get a word in on this thing - of course, the movie theaters will first look at the attendance rate, and then they will also look at the conflicts of interest, such as the fees and cooperation provided by the film studio and distributor, etc., which will all be biased...
I looked at the time and saw that it was already past 12 o'clock. I might as well go to the cafeteria for lunch...
Suddenly realized that Yang Xiaomi was missing...
He quickly took out his cell phone and called her.
"I'm having dinner with Sister Chen in the restaurant..."
"...I'll go over too, and you can order a steak for me."
After hanging up the phone, Shen Xudong immediately walked towards the restaurant, found a seat, and sat down. Chen Xi looked at Shen Xudong and then at Yang Xiaomi: "What's wrong? Are you two making an official announcement?"
Shen Xudong didn't even raise his head. He cut the steak and asked casually: "What's the official announcement?"
"...Forget it," Chen Xi understood Shen Xudong's attitude in one sentence and simply changed the subject: "I heard that you are planning to find a few young actors?"
"Yes...the new film needs four male actors born in the 1990s..."
"Four...I only have three here!"
"Newly signed? Who are they?"
"Li Xian, Bai Yu and one named Qu Chuxiao..."