Chapter 883 Fairy Sister
The online ticket sales war hasn’t even begun yet…
It’s far from time to spend money.
Shen Xudong has the memory bonus for future generations, cash in hand, and a bunch of Tianmei companies...
Don't underestimate Shen Xudong. He has a lot of publicity resources at hand. Moreover, he is a good investor and rarely interferes in operation and management...
Of course, he has invested in quite few projects, including Meituan, Xiaohongshu, Zhihu, and yes, Byte...
The shares are not large, and it is estimated that after subsequent dilution, the shares will be even smaller.
It doesn't matter, just treat it as picking up money...
Anyway, his main business is media, and Tianmei can only be regarded as the leader in the film industry, and it is nothing at all in the national economic system.
Entertainment itself is not a basic industry related to the national economy and people's livelihood.
Shen Xudong has always been sober...
Therefore, Guevara did not know how to flatter, so he ignored him and just asked 240 theaters under Golden Harvest to sign contracts with Meituan...
…
Entering September, the traditional off-season for the film market is here...
But this year is a bit special. Four Hollywood blockbusters are vying for release - "The Amazing Spider-Man 2", "The Dark Knight Rises", "Prometheus", "The Expendables 2"...
Therefore, the box office market in September this year is not much lower than that in August - at least in the first two weeks.
The market has exceeded 450 million for two consecutive weeks!
At this stage, Hollywood blockbusters are really attractive to audiences...
However, Shen Xudong didn't quite figure it out - among the four Hollywood blockbusters, "The Expendables 2" was second to none!
The "Suicide Squad" series is equivalent to a Hollywood version of "The Ring". It is a nostalgic party for long-gone action stars, which is also its main selling point.
This series of films mainly borrows a genre resource that was popular in Hollywood in the 1980s - a gunfight action film based on the Cold War background based on "Rambo".
This type has only been popular for about ten years, and it cannot be found anywhere else, nor will it be seen again in the future.
To put it simply: After Reagan came to power, he changed from the Carter era's excessive entanglement on human rights issues and entered the anti-Soviet devil-and-man mode...
At this stage, a new wave of Cold War movies came out, blatantly advocating militancy and warrior spirit. These movies include "Red Dawn", "Rocky 4", "Invasion of America", "Top Gun", "Triangle" and "Fighting in the Sky". ""Iron Eagle Warrior" and "First Blood" series...
You must know that before Hollywood's mainstream movies about the Vietnam War mostly depicted psychotic killers affected by the trauma of the Vietnam War.
Such as Elia Kazan's "The Visitor", Martin Scorsese's "Taxi Driver", Quentin Tarantino's favorite "Falcon" and "The Eradicator"...
At the beginning of this stage, many films that positively depicted the Vietnam War were released...
In addition to the ones mentioned above, there are also "The Boys of C Company", "Patrol", "The Deer Hunter", "Coming Home"...
The "First Blood" series and the "Vietnam War Vanguard" series are called "daydream" series by Hollywood film critics - focusing on rescuing missing persons...
Of course, with the end of the Cold War, these self-repeating combat movies slowly disappeared.
What are the essential differences between the dictators we fought against in the first episode of "The Expendables" and the terrorists we fought against in the second episode, and the North Vietnamese and Soviets twenty years ago?
Of course, it is impossible for Stallone to resurrect the Cold War mentality in past movies in "The Expendables". The film has removed almost all political baggage, and the confrontation between good and evil is more cartoonish and entertaining.
From Shen Xudong's point of view, the core of this series of movies from the beginning is that 'I didn't want to make any classics. It was just a bunch of old buddies getting together to have fun, and it just needs to be lively and enjoyable. ’
To put it bluntly, it's just a group of old men getting together to entertain themselves. The essence of "The Expendables 2" is Schwarzenegger's "I'm back" sentence, and the rest are just supplementary materials. From the actors to the characters to the plot, it is clear that we are from high, nostalgic, purely nostalgic, and by the way, we pay tribute to ourselves...
But... the mainland box office of this movie actually surpassed "The Amazing Spider-Man 2" and "Prometheus", and even matched "The Dark Knight Rises". Shen Xudong was more or less surprised!
Can you get 300 million+ box office just by selling your feelings?
Xingshi, which bought out the mainland copyright for US$8 million, made a lot of money...
…
On September 14th, "Tongque Terrace" will be released...
Changying originally wanted to compete for the National Day slot, but this year's National Day slot is too crowded - in addition to "The Dragon King of Gods", there are also "Tai Chi 1: From Scratch", "Dangerous Liaisons", "Second Exposure" and "Loop Messenger" 》…
If "Tongque Terrace" insisted on being released on National Day, it would have to face the strangulation of five movies...
Therefore, the distributors, Enlight and Wanda, decided to release the film on September 14th to avoid fierce competition!
Well, Wanda took the distribution rights of "Tongque Terrace".
Changying Film is very dissatisfied with Tianmei’s release strategy for “Tongque Terrace” and believes that it should be released in the summer...
I even think that the success of "Wolong" can be replicated in "Tongque Terrace" - it is also a story of the Three Kingdoms, and judging from the lineup, "Tongque Terrace" is starring Zhou Runfa, Su Youpeng, Liu Yifei, Yi Nengjing, and also found Japan Ben Actor Tamaki Hiroshi, the target is "Red Cliff"!
In terms of popularity alone, the cast of "Tongque Terrace" is indeed better than that of "Wolong"...
But this thing doesn’t have the appearance to sell it at all…
Since you are dissatisfied, you should not cooperate. Then Tianmei gave up the distribution and publicity work, and Changying also took advantage of the situation and handed over the distribution and publicity work to Enlight and Wanda.
The 15 million promotional fee paid previously, and the remaining 7 million were also refunded...
Tianmei Company does not expect black people to make a living from distribution fees and publicity fees!
I took on the promotion and distribution tasks just for Zhao Linhai’s sake. Since the other party is dissatisfied, I’ll return it!
However, at the premiere of "Tongque Terrace", Shen Xudong and Zhao Linhai arrived at the scene together...
After all, the director of "Tongque Terrace" is also a real relative of Zhao Linhai, so it is appropriate for him to help support the show.
The publicity and distribution planning of "Tongque Terrace" is a normal movie promotion, such as trailers, posters, stills, behind-the-scenes and other materials for the release of press releases and landing activities before the release.
Before the official release, interviews with the cast and crew, promotion of the film on variety shows, etc...
Wanda attaches great importance to this movie, not only as a co-investor, but also as a co-distributor...
The premiere was held directly at Wanda Studios. Shen Xudong noticed Liu Yifei at the first sight. There was no way she could help it. She was wearing a red dress and she looked quite charming!
Well, actually not. The main reason is that Liu Yifei directly exposed that "Resident Evil" was rejected because of "Tongquetai"..."
What a discerning person!
"Tongque Terrace" directly damaged Chow Yun-fat's vitality. Well, it's not just this movie. It should be "Confucius", "Tongque Terrace" and "Big Shanghai". If it weren't for the big bad movie "Macao" It’s a big hit, I guess Zhou Runfa has retired a long time ago...
"resident Evil"…
Typical self-positioning is unclear and too arrogant!
Shen Xudong always felt that she was bragging. When reporters asked her why she rejected "Resident Evil", she was vague and only said, "The audition was successful, so it was not rejected." ’
Regardless of whether it is true or not, even if it is true, if you put a good script into a bad drama like this, you will be ridiculed. How many years has Watson's "La La Land" been ridiculed?
Of course, "Resident Evil 5" is not a good script either...
But at least it’s a world-renowned IP…
Maybe, I have been a fairy for too long and don’t know much about common sense.
Then there was the post-screening interview. Shen Xudong was asked, and the latter replied: "I can't understand it, but I was shocked!"
Then the audience burst into laughter...
This sentence has become a famous meme - Shen Xudong first said this sentence at the premiere of "Seven Swords"...