Chapter 879 Streaming Media (14)

Tangshan, the crew of "Return"...

Zhang Yi's creative desire was really unstoppable, so he ended the filming of "Big Buddha" and immediately started filming "Return"...

The main reason is that he feels that "Big Buddha" doesn't look like a blockbuster. He can't just join another company and make a loss-making movie!

So, we started filming "Return" immediately...

He feels that "Return" has Director Chen + Gong Li, and it is a subject he is familiar with. It will have no problem with a box office of 200 million...

As for "Big Buddha", we can only look forward to overseas copyright.

In the waiting room, Director Chen leaned on a chair and took a nap. When he opened his eyes, he saw Zhang Yimou eloquently executing the director's death on the scene. When he finished speaking, Director Chen couldn't help but said: "You What do you eat every day, why are you so motivated?"

"If you want to do something, you must concentrate on doing it well!"

"You are so energetic, you are born with it! I heard that you have already decided to shoot "Return" when you are filming "Big Buddha"?"

"There are many major talents..."

"Then you are awesome too!"

Zhang Yi is indeed full of energy. During the preparation stage of the script for "Hero", he promoted several projects at the same time, shot a promotional video for the Olympic bid, and directed the stage play of "Raise the Red Lantern" and the movie "Happy Days".

But he can always allocate energy and time reasonably, and quickly escape from one thought to another, never having his thoughts confused.

"What's the next play?"

""like"…"

"The script Xudong chose for you?"

"Um!"

The story of "Love" is quite simple. A couple has been together for a lifetime, but the wife suffered a stroke and became paralyzed...

In fact, the film is called "Love and Death". The heroine is a music teacher. Even in her old age, she still insists on the habit of going to concerts. She lives an independent and dignified life. Even after being paralyzed, she still insists on not going to the hospital. , I don’t want others to see my embarrassment.

She insists on reading books and newspapers by herself, not wanting to trouble her husband or becoming a burden to her husband.

The image of the husband is that of a serious old man with inconvenient legs and feet, but his love for his wife is real. He followed his wife's wishes and did not send her to the hospital. He insisted on taking care of her at home. He also insisted on maintaining his wife's dignity and letting her complete some things that she could take care of herself, so as not to make her feel like a burden...

But in the end, the husband followed his wife’s wishes and smothered her with a pillow…

A very despairing story...

Director Chen immediately asked: "That news article?"

"Um…"

The story is based on real news: A couple lingered by the Yellow River for 12 hours, and the husband pushed his wife, who had been paralyzed for 8 years, into the river...

"Xudong is still amazing. He can write a script for one piece of news..."

"This script is very controversial... He originally wanted to set it as a foreign language film..."

"Foreign language film?"

Zhang Yimou nodded: "Yes, his original words, 'Whether foreigners die or not has little to do with us...', but Gong Li liked the script very much, so he changed it..."

The two chatted for a while, and Gong Li also came...

After saying hello, she sat down without saying a word, as if she had something on her mind.

Director Chen couldn't help but ask: "Gong Li, what are you thinking about?"

Gong Li said: "... Xudong called me last night and said that he was going to make an online drama, for all Asia, to compete with "Game of Thrones"... and invited me to star!"

"Web drama?"

"Yes, he said it would be broadcast exclusively on PPTV. He also said that PPTV has set up branches in Singapore, Thailand, and Malaysia to focus on streaming media..."

Zhang Yimou also became interested: "Streaming media? What is streaming media?"

"Streaming media, his PPTV is a very typical streaming media... As long as there is a network and a website, the whole world can watch the series through PPTV..."

"...then...can't we also watch movies?"

"It's okay, but he said that it's possible for streaming media to replace TV, but it's unrealistic to replace movies..." At this point, Gong Li waved her hand: "He said he would come over today. Then, you can talk again!"

…

The biggest advantage of streaming media is to directly connect with users!

This has also turned into a richer and more powerful business monetization model for them - higher advertising bargaining power!

At this stage, domestic streaming media platforms and TV stations are not in a competitive relationship, but are downstream industries. Most TV dramas are released by TV stations before being released on streaming media. Good TV drama producers will never dare to only go to streaming media.

In the original time and space, domestic streaming media actually wanted to make self-produced dramas, but at the beginning, without the support of traditional forces, they could only make up for it with bad products...

Therefore, the concept of online dramas is shoddy!

Why?

First of all, the disc market is not standardized and is filled with a lot of pirated copies;

Secondly, things like pay TV are also not very popular...

Finally, domestic streaming media platforms all attract traffic for free...

In other words, there was no paid environment from the beginning!

Therefore, it is difficult for PPTV to develop homemade dramas and VIP models...

Not only the market, but also traditional film and television forces will exert resistance...

Therefore, we must attract traffic through large-scale production!

From the beginning, Shen Xudong’s idea was to attract audiences through content.

If you sell advertising, it is equivalent to copying the traditional TV routine onto the Internet. The result is "turn on the computer and watch TV", which is meaningless!

…

Shen Xudong came to Tangshan with Chen Xi...

Like him, Chen Xi doesn't really like movies like "Return"...

But she really likes "How to Know", "The Convict from the Land" is very touching. The core of the story: a prodigal son, three lives, the revelry of old Shanghai before liberation; the desolation and desolation of Dances with Wolves in the northwest farm; returning to the world again. The plain true nature of the future...

These three lives led him to an incredible transition from ignoring Feng Wanyu to treating him as a treasure, completing the character's dramatic arc.

This is very important, but unfortunately, many things cannot be photographed, such as the thrilling escape of Lu Yanzhi in the Gobi, the tragic situation in the labor camp...

Therefore, the story of "Return" is very pale, with a traditional three-point and one-line script of home - communication room - train station - the longed-for Lu Yanshi and Feng Wanyu can finally be reunited, Wanyu loses her memory, and Lu Yanshi tries his best to It didn't make her think of it.

That's right, amnesia jokes...

Shen Xudong gave me a suggestion: shoot with film.

Because, shooting with a high-definition camera is too much like a TV series, not a movie!

It's not as good as "Furong Town"!

However, Chen Xi is very interested in the new girl Zhang Huiwen.

Shen Xudong has no impression of Zhang Huiwen. This girl is quite tragic. After all, she is also a Mou girl certified by Lao Mouzi himself. Her debut film was paired with Gong Li and Chen Daoming. This kind of literary and artistic drama film can be easily won by even the top-tier movies. There is no such resource.

There was no way, who made her rely on Jieshi first, and then joined Hesong...

They are all shell companies!

Hesong Media only boasts about it. In fact, it does not have the ability to develop film and television dramas.

When she arrived at the scene, Shen Xudong only watched one scene and knew why Zhang Yimou chose her - dancing a revolutionary ballet with a whip and a stern look...

The eyes are very sharp!

The aura is quite strong.