Chapter 1008 End of the Year (14)

In fact, the distribution of the film and television industry chain is very clear: the upstream and downstream industries...

Production → Distribution → Screening (broadcasting).

Around this industry chain, the sectors that can be deployed are: first, the film and television entertainment sector represented by movies, TV series, artist management and other businesses;

The second is brand licensing and peripheral entertainment sectors;

The third is the Internet entertainment sector represented by games, new media, fan communities and other businesses;

Generally, there is also an industrial investment sector...

Peripheral entertainment licensing...has not yet started, and the total profit last year was less than 30 million...

The Internet entertainment sector is doing very well, after all, it owns the top three game companies;

As for industrial investment, it’s not time to reap the rewards yet, so all the money has been spent...

But the theme of the film and television company is still film and television production!

Tianmei Media is deeply involved in content. The annual box office basically accounts for 40% of the total box office in the mainland. Excluding imported films, purely domestic films account for 60%~70%...

It’s already more than half of the country!

Film and television entertainment revenue accounts for more than 70% of total revenue...

Artist management income is actually a large amount of business data.

Think about it, the most commercially valuable people born in the 1985s are all under Tianmei, and the advertising commission alone is worth hundreds of millions every year.

Therefore, purely from a company operation perspective, it is very cost-effective to engage in artist management!

Because doing film and television is always risky, the profit margin of the brokerage business is more considerable and stable...

Since Chen Xi is the person in charge of Tianmei Brokerage, he naturally wants to expand his business. At the very least, he must maintain the status quo!

After three departures, it directly affected Tianmei’s stock price...

Definitely need to add a few more people...

On the one hand, the newcomers are encouraged to take over, and on the other hand, several important artists are signed...

Chen Xi is ready to support Kan Qingzi, Wang Ou, Zhang Hanyun and Mao Xiaotong...

In fact, it is not that these people have not been praised highly, but their popularity has always been a little bit behind. Sometimes I have to believe that sentence: Xiaohong relies on praise, and big popularity relies on fame...

Red is really a metaphysics.

Every agency wants to promote its own artists.

As long as you can be popular, money will come rolling in.

But it’s hard to become popular…

Then sign a few more important ones, and by the way, the post-90s generation should also be highly praised...

Chen Xi's idea is to sign at least one to fill the vacancy.

Several of the more popular post-85s generation on the market are traffic-related...

This is understandable - traffic stars are products of the Internet age.

In the traffic dividend period of the rise of Internet content, actors born after 1985 are the first group to reap the dividends!

The popularity of 85 Flowers has caught up with a good era. Their popularity relies on the booming development of the Internet, and the audience has a more special plot for them.

Smart people will "hone" their acting skills and improve their reputation and popularity to cater to the increasingly rational public aesthetics.

But... at the moment when we are reaping huge dividends, how can we transform casually?

However, Liu Shishi really has no acting skills. Her better acting roles are all fighting scenes, scenes that do not require the expression of delicate emotions, scenes that simply show emotions, scenes that show beautiful body movements, and scenes that require delicate eyes and expressions. In scenes with intense emotions, scenes that are lively, cute and silly, it is easy to get confused or shake your head and five senses in random directions.

Chen Xi watched a few dramas in a ninja-complaining mood, and then gave up...

Let her continue to be as pale as a chrysanthemum!

What she is looking for is a star who at least has a foundation in acting skills. Otherwise, she won't be able to take the resources she is given.

…

Compared with the Oscar competition in North America, the Oscar public relations for non-English films is much simpler.

The focus is to build momentum for the show and arouse the interest of the jury members.

This step is particularly relevant to non-Hollywood films, and can even be generalized to non-American films.

Public relations will arrange for the drama to go to the three major European film festivals (Golden Lion, Golden Bear, and Palme d'Or) as well as the Critics' Choice Awards, which is the so-called outpost.

Various magazines, hard advertisements - let the jury members know about and be interested in the film.

As for the lobbying unit... you don't really need to worry about it.

Generally speaking, the judges will randomly choose one of the winning films from the three major film festivals - and they won't watch it anyway!

"Love" invited Spielberg and Martin Scorsese to attend several events, attracting the attention of many critics...

For half a month, Ah Mou hardly had a good rest - for public relations purposes, the director must be present.

It’s tiring, but Amou can actually see the results - during the award season, there are a lot of film critics awards, media awards, basically "Love" can win the best foreign language film, and even the British Academy Film Awards gave "Love" 4 nominations , and even won the Best Actress Award...

Everyone on the crew was surprised, including the public relations team. They never thought that they could win awards other than non-foreign language film awards...

It’s an unexpected surprise!

At first, Ah Mou was a little worried that spending so much money on public relations would not be worth the gain - he learned about the public relations budget, which was 8 million US dollars!

8 million US dollars is enough for him to shoot a movie.

Shen Xudong told him, ‘Just cooperate with the public relations team’s publicity work. We don’t do business at a loss. ’

How could it be possible to lose money?

You know, after "Love" won the British Academy Film Award for Best Actress, the market value of the film's producer, Tianmei Pictures, increased by more than 3%...

This is an increase of hundreds of millions!

Yesterday, the Oscars announced the nominations, and "Love" received five nominations, including Best Foreign Language Film, Best Picture, Best Actress, Best Director and Best Original Screenplay...

Definitely a great victory for Chinese-language films!

Second only to Crouching Tiger, Hidden Dragon’s 10 nominations…

Marketing drafts and promotional drafts are spread across the three major platforms...,

Many 'professionals' said that Zhang Yimou had 'made history again'...

There is also talk about the ace combination "Zhang Yimou + Gong Li" - this is considered to be a promotion for "Return"...

Of course, more people are analyzing the prospects of winning awards, and finally came to the conclusion: Best Foreign Language Film is relatively stable, Best Original Screenplay is also possible, and the other nominations are probably just nominations...

After all, Cate Blanchett has worked with her four times since "Elizabeth" in 1999 - "Glory Days", "Notes on a Scandal", "I'm Not There", and this time "Blue Jasmine" is also considered a big one. Killing everywhere...

Gong Li is far behind in terms of qualifications.

Moreover, Cate Blanchett went to almost every interview, party, award ceremony and announcement she could get, doing her best in public relations and seizing every opportunity to express her heartfelt words in front of the Academy members...

Gong Li only attended a few promotional activities and didn't take the initiative to canvass for votes. Everyone would know who to choose!

Ah Mou recently received two scripts from Shen Xudong, asking him to choose one...

He is very torn because he wants them all!

…

In New Zealand, the air is fresh. Shen Xudong bought a small ranch and raised several deer and cows...

It’s not about eating, it’s mainly about adding flavor to life!

But Father Shen and Mother Shen like cows very much, and they go there to milk them every day...

At almost noon, Shen Xudong got up, briefly freshened up, went downstairs, picked up milk, drank a glass, and then asked his mother: "Are you here for the Chinese New Year this year?"

When Mother Shen saw him, she didn't answer. Instead, she said sarcastically: "Master, are you awake?"

"I haven't been writing these days... I finally got inspiration, so of course I have to take the time to write it out!"

"Go back to your hometown during the Chinese New Year. Your grandma is not in good health..."