One Thousand Five Hundred and Fifteen Hot Week 5
Autumn is the most deserted and boring time of the year. On the one hand, the noisy summer season has just ended, and on the other hand, the lively holiday season is about to debut; at the same time, the awards season has just kicked off, and the first to be released is the The pathfinder chess pieces are the mainstay, the market downturn and the relative inferiority of the works have completely settled the film market in September and October.
When "Love Crazy" was released in October, some people ridiculed it. This is a period of exile. At least 90% of the works are like this. The works abandoned by the distribution company are regarded as live horses by the producers. The works of doctors, the works that were used as a pioneer in the awards season, and the works that were abandoned but were not willing to invest in vain, all gathered here.
Occasionally, there may be 10% of the works. The distribution company saw the deserted autumn file and specially arranged for the works to be released at this time, hoping to make a fortune in anti-season - because the competition is not too fierce, and the market surplus is relatively abundant. , and at the same time, it does not need to invest too much cost in distribution, and the effect can be achieved as expected.
Whatever the reason, the two works "Gravity" and "Reversal Ace" chose the same Friday for their official full release. Leaving aside other things, at least one is Renly and Rooney, and the other is Affleck and Justin. Both works can be regarded as high-standard casts led by big names, and the topic is still guaranteed.
So, even if there is no grudge between Renly and Affleck at all, the media reporters can't wait to hype it up.
First on Renly's side.
Reporters dug up Renly's remarks during awards season earlier this year, "I like Lee more." When asked which of the Directors Guild's best director candidates he preferred, Renly replied arrive.
Later, after the Oscar nomination list was released, someone mentioned the topic of Affleck's absence from the nomination, and Renly maintained his clear position, "I don't think this deserves such a vigorous discussion. Obviously, he is an excellent Director? Yes; but is he a director who is embarrassed and angry for not being nominated? No."
In February, the remarks caused quite a bit of upheaval in the industry.
However, the mainstream speech at that time was to fight against Affleck and promote it. Warner Bros. was trying to use Affleck's loss of the best director nomination to gain sympathy points, and strive for "Escape from Tehran" in the battle for the best film statuette. In order to seize the opportunity, Renly's remarks were dealt with in a low-key, fleeting moment.
Now, media reporters, lest the world be in chaos, have brought it up again, calling Renly a talented actor who "disdains Affleck". If you go back to the source of the news, people can find the figure of "Entertainment Weekly", not "US Weekly", but the "Entertainment Weekly" that created the "hypegate" at the beginning, they are back!
In fact,
Renly's full interview also mentioned his own views and insights on "Escape from Tehran", "It is not '2001 A Space Odyssey' after all", which is Renly's point of view.
In 1968, after "2001 A Space Odyssey" was released, it won a lot of exclamations and praises within the industry, but this science fiction work failed to win the favor of the academy judges.
At the Oscars the following year, it won four nominations for best director, best original screenplay, best visual effects and best art direction, and finally won only one best visual effects statue - the year's Both the best director and best picture statuettes were won by "Oliver," an adaptation of "Oliver Twist."
In fact, Renly's memory was slightly skewed. He thought that "2001 A Space Odyssey" also missed the Best Director nomination and won the Best Picture nomination above the Oscars, while "Escape from Tehran" is definitely not comparable in film history. "2001 A Space Odyssey," so no fuss.
But what really happened was not at the Oscars, but at the British Academy Awards.
That year, "2001 A Space Odyssey" won four nominations, including Best Picture, Best Cinematography, Best Art Direction, and Best Soundtrack, on top of the British Academy Awards, and finally won three trophies - in addition to Best Picture, the British The Academy Awards for Best Picture and Best Director both go to "The Graduate" released the previous year.
All in all, Renly believes that "Escape from Tehran" is really good, but it will take time to test whether it can reach the height of history; but the reporters consciously ignored this part, and suddenly became Renly and Aver. Lake's tit for tat, the smell of gunpowder immediately began to permeate.
Next is Affleck's side.
Reporters have repeatedly attacked Affleck's "facial paralysis acting skills", such as asking whether Affleck envied Renly's acting talent, and whether Affleck admired Renly's EGOT completion at such a young age, or whether Affleck had completed EGOT at such a young age. Whether Lake would like to perform on stage with Renly.
Questions like this are stinging Affleck's acting problems inside and out, and then further use the trap problem to create sharp contradictions.
The reporters kept challenging Affleck's bottom line during the interview, and finally Affleck, who was furious, said firmly, "I don't know. Because I haven't watched his work. So, is he a good actor, or is he a good actor? A bad actor, how could I possibly know that. Maybe someone likes his pretentious acting?"
The reporters then reported the remarks outright, causing an uproar.
Because under the intentional guidance of the reporter's words, everyone thought that Affleck was talking nonsense and had never watched Renly's work. The arrogance and arrogance created after the key information immediately makes the problem subtler.
Later, Affleck came forward again to clarify, "I just didn't watch 'Buried Alive', 'Love Crazy' and 'Transcendence' because of various accidents. But I did watch 'Edge of Tomorrow' and 'I am fighting cancer', and I have great expectations for the upcoming 'Gravity', so please don't twist my meaning."
But... the damage has already been done, and it seems that it is not quick enough to fix the situation. The atmosphere of tit-for-tat and mutual intransigence has been ignited by the deliberate operation of the media.
In any case, the stagnant water in the autumn file was still stirred up by the smell of gunpowder from the two works, so that people began to wonder if it was Warner Bros. and 20th Century Fox who helped to create such a situation——
Warner Bros. is seeking further cooperation with Affleck, but Affleck is the first to reach a cooperation agreement with 20th Century Fox; While hoping to remove Renly's influence on Warner Bros., 20th Century Fox hopes to cooperate with Renly.
Of course, all the gossip and grievances behind these are just speculations. The actual situation presented is that October began to become lively after a long absence.
On Friday, "US Weekly" specially sent interns to conduct observations and statistics at the gates of major movie theater chains in five major cities, including Los Angeles, New York, Chicago, Houston and Seattle, not to investigate "gravity" and "reversal trump card" Box office data, but to observe audience flow.
The downturn and silence in the autumn season are the trends of the entire film market and industry, rather than the responsibility of one or two specific films. Currently, the record holder of the all-time record for the weekend box office in the autumn season is "Smart: Ghost Story 3", The record figure is only $52.5 million, barely crossing the ultra-low threshold of $50 million, which is really unsatisfactory for today's film market.
This time, "U.S. Weekly" hopes to test to see: how does the publicity effect stimulate the autumn file?
From the history-making premiere of "Gravity", to Renly and Affleck's "dissonance", to Justin's traffic superstars in the age of social networking, and finally -- and most importantly, Renly Hall, Numerous industry experts believe that Renly has the hope of becoming a box office star like Harrison Ford and Tom Cruise who rely on personal charisma to shake the box office market. After leaving the hotbed of summer time, can Renly's appeal still be able to show its power? ?
After all the factors are added together, how many effects can be triggered? Can it break the shackles of the autumn season and become a box office inspiration for the film market in a new way?
Of course, they are only in charge of the investigation. As for the analysis of market laws and causes, this is the job of the experts.
"U.S. Weekly" conducted incomplete statistics on a total of 23 movie theaters in five cities, mainly calculating the passenger flow of about one hour to two hours during the peak period, but the results are particularly gratifying!
"Average foot traffic at least tripled!"
According to a sample survey, cinemas in prosperous areas in the city center have roughly doubled their passenger flow during peak periods, and their occupancy rates can reach 60% or even 70%; while cinemas in remote urban areas have quadrupled or even increased their occupancy rate. It is more than five times that. In previous years, even in peak periods, the attendance rate of less than 10% was a high probability event, but now it can approach 50% of the attendance rate——
"It's almost like summer. I mean, the situation in June and July is even more lively than in August." This is the original interview of the cinema manager.
This is just a sample survey, showing a trend of explosive passenger flow, which cannot represent the specific box office figures; but at least it can be seen that after a long absence, the film market on Friday started to become popular again, and the enthusiasm for watching movies was rekindled. , and the subsequently released Friday box office figures also gave strong support-
The Friday box office of the entire market unbelievably broke the 100 million threshold! This is the first time in North American film history!