One Thousand Five Hundred and Fifty-Three Commercial Explosions
The mainland box office grossed 2.1 billion yuan, or about 300 million US dollars.
What does this set of numbers really mean?
A simple set of horizontal comparisons can be made. The top five global ticket positions outside North America are the United Kingdom, China/China, Japan, Germany and France. Of course, Spain, South Korea, Russia and Australia also have strong box office potential, but the average box office numbers are still slightly lower.
Among the top five box offices, the box office is uniformly calculated in US dollars - because the box office statistics before 2000 are incomplete, the main figures are still concentrated after the new century, so as of 2013, the total box office has exceeded 100 million US dollars. The threshold number of works is as follows: thirteen Japanese, eight British, six Chinese/Chinese, three French, and one German.
In other words, in the thirteen years after the new century, only 31 works in the overseas market with a box office of more than 100 million yuan in a single region, and "Avatar" has been successful in the box office of the single region in the above five box offices. It broke 100 million and occupied five seats by itself. It has a long history in German films, and it is the only work with a cumulative box office exceeding 100 million.
This is the general trend at the global box office.
In addition, the top grossing box office in a single region outside North America was "Welcome to the North" in France in 2008, with $193 million, surpassing "Howl's Moving Castle" in Japan in 2004 190 million US dollars, laughing at the top of the pack. This result can also be replaced by another way of saying-
At present, in the global film market, except for North America, there is no work that can achieve box office data of more than 200 million US dollars in any region.
Although the film market is becoming more and more prosperous, the overall trend of the economy is still worrying, and the box office potential has not been further tapped. This is also the reason why Hollywood has always been reluctant to give up the mainland market. The huge population base and booming economic growth mean that there are huge business opportunities here.
Now, that pattern is finally broken, and the first $200 million box office in a single region outside of North America is born!
Unexpectedly but logically, the mainland has become the region to accomplish such a feat! "Gravity" breaks the shackles and writes miracles with the perfect conditions of the right time, place and people!
In an instant, all the attention of the world has been focused. This is not only a record moment for the single market in the mainland, but also a historical moment for overseas markets. Good news and congratulatory messages are flying like snowflakes. The strong rise and breakthrough will be even more lively.
This is not the end.
go a step further,
The cumulative total box office of "Gravity" in the mainland has also exceeded 300 million US dollars!
Even in North America, US$300 million is the benchmark for an excellent box office. Any film that can cross such a threshold is worthy of celebration by the film company; and now, such data has appeared in overseas markets, which is incredible! Incredible! Amazing! The whole Hollywood is boiling!
The cheers and exclamations of the mainstream news media in North America were even crazier than those in the mainland. From the New York Times to the Los Angeles Times, from The Hollywood Reporter to the Variety Show, all the media reported on it at the first time. , those eloquent records let the sighs burst out endlessly.
Without a doubt, this was a watershed moment!
It is not only a watershed for the mainland market itself, but also a watershed for the overseas market planning of major Hollywood film companies: the mainland market stands out instantly!
Everyone knows that this is a gold and silver mine, and wealth and interests are in front of them, but the question is, how should they tap that potential? Continued exploration has finally revealed the first clues. From "Avatar" to "Iron Man 3" to "Gravity", the mainland film market has finally unveiled its mystery.
For the uninitiated, they are just watching the excitement; but the insider can clearly feel: Hollywood has changed.
It was not just the earthquake caused by the drastic changes in Warner Bros. high-level personnel, but the stormy waves of the entire film industry. The six major film companies have held internal meetings successively to analyze the box office curve and market promotion development of "Gravity", and For the next release plan to adjust, the proportion of the mainland market is bound to rise, looking forward to the success of "Gravity".
Among them, "Renly-Hall" is undoubtedly the target that cannot be bypassed.
From "Edge of Tomorrow" to "Gravity", from North America to the mainland market, Renly is making history that even Harrison Ford and Tom Cruise have not been able to create before, reaching a new height!
If the previous EGOT just gave Renly a place in the acting hall, the industry’s admiration and praise are overwhelming, but it is still limited. After all, the commercial benefits of the awards season are still not comparable to those of the summer season; then the current box office explosion curve , which makes Renly a key player in the entire film industry that cannot be ignored.
Is the success of "Gravity" due to the excellence of the film itself, or because of Renly's market call? What pattern does the brilliance of "Gravity" have, and can it be copied or imitated? And what role did Renly play in the whole process? How is this movie similar and different from "Avatar"?
In 2009, "Avatar" created a series of box office history, completely subverting people's perception of the global box office, but all the credit falls on James Cameron. As a director, his role is irreplaceable and can not be ignored. Yes; as for the two leading actors, Sam-Worthington and Zoe-Saldana also both achieved career breakthroughs, but they failed to make it to the top ranks.
Now, what about "gravity"?
Obviously, Alfonso Cuaron, as the director, endowed the film with powerful visual effects, making it a pleasure to watch the movie. Forming a closely related connection has become the biggest reason for audiences to enter the cinema.
No one can ignore Renly's big-screen glamour.
"The Fast and the Furious 5", "Crazy Love", "The Cancer-fighting Me", "Edge of Tomorrow", Renly can be said to have shown his energy in the box office market step by step, and finally in the "landscape" Gravity" completed the explosion, first breaking the shackles of the North American autumn season, and then breaking the box office limit of the mainland market, completely changing the grand blueprint of the entire overseas market.
"Renly Hall", the name has become a unique focus in Hollywood. Even the Big Six studios are no exception.
Needless to say, Warner Bros. and Disney, the former cooperated with Renly on "Gravity" and "Interstellar", and the next market planning can follow the trend; the latter cooperated with Renly on "Super Marines" , and is still seeking more cooperation, whether it can replicate the box office miracle of "Gravity" has also become the object of attention.
Sony Classics, which is owned by Sony Columbia Pictures, has already taken the lead. The cooperation in the distribution rights of the two works "Drunken Country Ballad" and "Boom Drummer" has allowed them to successfully take the lead; Paramount and 20th Century Fox are also actively seeking cooperation , I hope I can impress this inexperienced actor with my works.
Universal Pictures was immediately embarrassed.
Yes, the "Jurassic Park" reboot project and the "Fast and Furious" sequel project have not been able to negotiate, Universal Pictures has nodded and agreed to the request of 20 million salary plus 10% box office dividends, but Andy Rogers simply refused. He had no intention of continuing to increase the ratio of box office dividends, but questioned the sincerity of Universal Pictures' cooperation.
Even if there are no two major projects of Universal Pictures, Renly is definitely not lacking in cooperation projects. According to rumors, the projects that hope to invite Renly to appear in the mountains have piled up, and many actors of the creative artist agency have benefited from it. ——Even if they are not in the lead roles, they can also get the opportunity to play supporting roles in Renly's works; further, after Renly declines, they will also get an early audition opportunity.
Andy has no time to worry about Ron Mayer and Thomas Tour's unhappiness now. Even if they break up, Andy has absolutely nothing to lose. Renly's retreat makes Thomas' aggressiveness look ridiculous. ridiculous. It's a fact that Hollywood isn't just an actor with Renly; it's also a fact that Hollywood isn't just a single company like Universal Pictures.
Even if Ron Mayer and Thomas Tour now choose to cancel this cooperation with a broken arm, the negative impact already exists, and the follow-up stop-loss action will not be too easy; what's more, Steven Spielberg and Frank -Marshall has declined to comment on the casting, which is actually a statement, and the positions of Ron Mayer and Thomas are more awkward.
At this moment, no one can predict the follow-up development of "Jurassic Park" and "The Fast and the Furious".
But the most important thing is that Andy didn't care about Universal's reaction at all, that doesn't matter anymore, and now Renly has more work waiting, aside from the "Interstellar" filming, "Gravity" "The overseas release of "" is also in full swing. Thanks to the explosion of the box office in the Mainland and North America, people's expectations for this work have begun to become completely different——
Can "Gravity" be the second "Avatar"?
Up to now, "Avatar" is the only work that has exceeded 2 billion at the overseas box office; in addition, there is only one work that has exceeded 1 billion at the overseas box office, "Titanic". Last year, "The Avengers" came just a little short, ending at $895 million. So now, does "Gravity" have the potential to become the fourth film to reach one billion at the overseas box office?
From the under-appreciated awards season art works to the commercial hits that made history again and again, "Gravity" has completed a gorgeous turn in just two months after its release!