Text Volume 207 [A Bosom Friend Is Hard to Find]

The big shots are often the last to appear.

The next morning, it was almost time to present the awards, and Ni Ruifeng, the boss of Changhong, came here in a hurry. He walked quickly to the front row, shook hands with the leaders and bosses and apologized one after another: "I'm sorry, I'm late, I'm late, I'll punish myself with three cups at noon today!"

After Changhong lowered prices slightly last year, it cut prices again during the Spring Festival, but it still has not made up its mind to engage in suicide price cuts.

As the chairman of the board, Ni Ruifeng takes care of everything and takes care of everything. He even stepped into the front line of sales.

In the case of relatively single products, this kind of centralized monarchy management is very efficient, but when the company grows bigger and has more and more products and subsidiaries, it is bound to be too busy. In a few years, Changhong will have problems because of Ni Ruifeng's management model. It just so happens that he is in a hurry to reform the shareholding system, and eventually leaves sadly, similar to Rong Sheng's old conclusion.

But it is undeniable that Ni Runfeng is the most famous entrepreneur in Xikang Province at this time. He was named "National Model Worker" last year, and was selected as "95 Top 10 People of Business in China" a month ago.

The "Top 10 People in China's Business World in 1995" were selected by the Ministry of Commerce and Trade, and the evaluation was so nonsense that no one knew what the criteria for the list were.

Mou Zhong, who was fooling around investing everywhere, was on the list, while Liu Yonghao, who was serious about doing business, was off the list. Mr. Jiang, the "Fengtian Feilong" whose health care products are best-selling in Northeast China and North China, can only be included in the list, but Mr. Wu, who dominates the national health care product market, is not on the list. Mr. Liu of Lenovo was on the list, but the giant Shi Yuzhu was not. The boss of Wahaha Zong was on the list, but Song Weiyang, who also made beverages, was not on the list.

The CEOs of Oceanwide, Vanke and other companies are so big that they can't be seen on the list. But out of nowhere, several outstanding young entrepreneurs emerged, some of whom Song Weiyang had never even heard of.

Mr. Cui of VV Soybean Milk was on the list, and Song Weiyang expressed his admiration. His annual output value exceeded 2 billion last year. But what the hell is always the king of Asia, the Asia chain shopping malls are expanding viciously, and they are about to collapse. Banks are afraid to lend him money now, and the Ministry of Commerce and Trade actually rated him as a business man.

However, any selection activity with an official nature must have two characteristics:

First, divide the fruit. All walks of life have to be taken into account, and one industry can only choose one. In the technology industry, Mr. Liu of Lenovo is on the list, and the giant Shi Yuzhu definitely has no part.

Second, political. For example, Mr. Wang in Asia, he can be rated because he also opened two shopping malls overseas, so it has a special meaning of "going abroad and stepping into the world".

...

nine in the morning.

Leaders big and small made various speeches, looking back on the past, standing on the present, looking forward to the future, and preaching policies. It has been dawdling for two hours.

The awards are finally on!

Each winner had to elaborate on his personal story and company status, which took another half an hour to read. In the end, a total of 16 "Top Ten Outstanding Entrepreneurs" stood side by side and received award certificates and awards from the leaders.

Yishui'er was wearing a suit and leather shoes, with a bright smile, shivering from the cold.

Only Song Weiyang and Mou Zhong have different painting styles. Both of them are wearing down jackets, but Song Weiyang looks like a handsome rich second generation, while Mou Zhong looks like a retired veteran cadre.

"Crack, click!"

The reporters in the province frantically took pictures, and Song Weiyang was definitely exposed this time.

But it doesn't matter, the major newspapers have limited space, and there are too many bosses today, so they must only publish group photos. There was a bunch of people standing there next to each other, and at the resolution of a newspaper picture, it would be hell to recognize them.

At noon dinner, the big leaders left, only a few small leaders left to host.

This time the dinner is more formal, drinking Coca-Cola is definitely not acceptable, and no one objected to Wuliangye directly from the hotel.

In the mid-1990s, Wuliangye was more expensive than Moutai in unit price, and its total sales volume was also higher than that of Moutai. It was the leader in the liquor industry (the leader before 1995 was Fenjiu).

Moutai still dare not claim to be the national liquor, even judging from the sales volume, before 2000, it was successively used by Fenjiu, Gujing Gongjiu, Kongfujiajiu, Qinchi, Luzhou Laojiao, Jiugui Liquor, Lanling Liquor and other brands. Give it a round several times. You may not believe it, the sales volume of the Song family's fairy wine was higher than that of Moutai last year.

As for the title of "National Liquor", except Moutai itself, the government and peers do not recognize it, and the application has not been approved several times, but it has been madly hated by other liquor companies. More than 20 years later, the Bureau of Industry and Commerce banned any liquor companies from using the words "National Liquor". As long as the words "National Liquor" appear in physical stores, online stores, official websites, and advertisements, it is all illegal and the name must be changed.

The overall trend should be like this: 1988-1994 belonged to the Fenjiu era, 1995-2004 belonged to the Wuliangye era, and after 2005 belonged to the Moutai era.

After drinking a few cups, the young leader suddenly said worriedly: "There are many bosses of wine companies here, and I want to tell you a very unfortunate news. The 23 ministries and commissions of the central government have jointly signed a regulation that in the future official banquets are not allowed to drink liquor. This policy It will be implemented after the Spring Festival, and the Chinese New Year is coming soon, and today may be the last time we drink baijiu at an official banquet."

The audience was silent, and a needle could be heard on the ground.

Song Qizhi turned his head to look at Song Weiyang, inexplicably surprised, he was guessed by his brother again!

The young leader said: "Liquor is one of the pillar industries in our province. The alcohol restriction policy must have a huge impact on us. The leader asked me to say hello to everyone in advance, and we must be prepared to face difficulties."

Yep, it's time to limit the price again. This thing came here seven years ago.

But this time it was even more ruthless. Seven years ago, famous wine was not served, but now it has become white wine. Even after the two sessions, the central government took the lead in setting an example by directly changing the state banquet wine from white wine to wine!

In the next few years, the central government issued a policy to suppress liquor every year, and even brought famous liquors such as Gujing Gongjiu, Luzhou Laojiao, and Fenjiu to the brink of bankruptcy, and a lot of large, medium and small liquor companies died. In particular, the "50 cents tax" introduced in 2001, which collected taxes by the catty, dealt a fatal blow to low-end wines, and wine companies across the country moved towards the mid-to-high-end route.

Song Qizhi was under a lot of pressure. After the banquet, he immediately exchanged secret talks with other wine company bosses.

And Song Weiyang chatted with Ni Ruifeng, the boss of Changhong. Although Changhong has carried out the shareholding system reform, the management has no shares. Ni Ruifeng does not meet the criteria to join the "Golden Bull Club".

Mr. Ni was busy with the spring promotion, and Changhong had already reached the edge of the abyss, and he was not in the mood to join any meeting, so he hurried back to the company to deal with the affairs.

Song Weiyang communicated with several other bosses who made fodder, and found that they were all "local bosses", short-sighted, only staring at their own one-acre three-point land, without any long-term plans to speak of. The bosses of those wine companies are fine individuals, but they belong to the chairman of a state-owned enterprise, and the two sides can't urinate in the same pot.

"It's a little embarrassing," Song Weiyang said with a wry smile, "We counted and counted, and there are only two of us in the Jinniu club. If you add my elder brother and your brothers, it will almost become a family club. "

"I guessed it earlier," Liu Yonghao said. "The business environment in Xikang is not good. It is difficult for private companies to grow and grow. Those who are capable have gone to other provinces. And my eldest brother and third brother are also limited. Don't let them join. It's just a decoration. Their vision is too narrow and their thinking is backward. They always lagged behind when doing business together before, otherwise I wouldn't choose to separate. My second brother is very independent. Although he went to Shenghai, he can still find him talk."

"Okay, keep in touch. You recruit some people, and I will recruit some people, and try to form the Jinniu Club next summer." Song Weiyang said.

The two exchanged business cards and went back to their respective homes, feeling like "the only hero in the world is the king and the ear". There are only two private bosses in the province who share a common language. It has to be said that it is quite a sad thing.