Chapter 1237: Handsome Is Really Sad
After Li Dong finished speaking, everyone in the field was silent for a moment.
After a while, Old Wang smiled and said: "Li Dong, we are naturally willing to cooperate with Yuanfang.
But now, most of our shopping malls have signed contracts with retailers, usually long-term contracts.
Five years are the lowest, and there are more than ten or even twenty years.
It will take a while, the contract cannot be ended, we have more than enough heart but not enough power..."
Lao Wang evaded a few words, but it wasn't that he didn't want to cooperate with Li Dong at all.
But Li Dong is also everyone's opponent, and now we really want to cooperate with him, that is to help Li Dong expand and increase his strength.
Especially in the commercial plaza, Yuanfang is still building its own Yuanfang City.
If everyone's shopping mall retail supermarket is also controlled by Yuanfang, then the influence of Yuanfang Supermarket will be terrible.
If there is a conflict in the future and the distant supermarket evacuates, it will have an extremely bad impact on them.
This kind of thing must be taken into consideration.
There are quite a few commercial real estate companies present, and even now, they rarely cooperate with a retail company, and almost always replace a retailer with a shopping mall.
The purpose is to prevent the phenomenon of large-scale evacuation.
If one day the retailer they cooperate with goes out of business, they have to bear huge losses.
In a shopping mall, retail supermarkets are actually the key to drainage.
Unless it is some specific shopping malls, such as positioning jewelry, clothing and catering...
Otherwise, as long as there are shopping malls where supermarkets are located, supermarkets are destined to be the first target of drainage.
What Li Dong said was so powerful, what if Yuan Fang really went bankrupt?
Distant supermarkets across the country have been evacuated. Where can we find so many retailers to fill in the gaps? At that time, the value of the entire shopping mall will be greatly reduced.
Li Dong was not surprised by Lao Wang's evasion.
Seeing that everyone was silent, Li Dong said with a smile: "There are always shopping malls whose contracts are about to expire, besides, new shopping malls don't sign contracts so soon, do they?
As for me, I am not too strong.
On the far side, they will not say that the price given to others is low.
As long as the contracts are extended, it will be fine for us to see a year-on-year rent increase! "
As soon as these words came out, many people's eyes lit up.
But now, it is not easy to communicate alone.
Everyone does business not for the sake of profit, renting to whom is not renting, as long as the price is right and Yuanfang is willing to increase the rent, there is nothing that cannot be discussed.
As for Li Dong, this is what he wanted.
His premise is that the contract should be longer, even including the sale contract.
In the next few years, the rent will rise horribly.
The reason why some large supermarkets keep closing stores is that the impact of e-commerce is only a little bit.
Another point is the rising rent and labor costs, which account for the bulk of the cost.
Under normal circumstances, the gross profit of supermarkets is still not low. Yuanfang's current labor costs and other costs are much higher due to its rapid expansion.
Nevertheless, Yuanfang's net profit is still more than 8%.
But in a few years, labor costs plus rental costs will cause the overall cost to rise by at least 5%, and the profits of retail companies will suddenly drop.
At that time, a net profit of around 3% seemed not surprising at all.
Not much money is made, the operation is troublesome, and the impact of e-commerce is the reason for the wave of store closures.
Otherwise, the problem of e-commerce alone is not enough to shake everything.
Li Dong is now asking to sign a long-term contract. On this basis, it is still possible to increase the rent a little bit.
It is much better than directly doubling the price after the short-term contract expires.
Moreover, Yuanfang is still building its own stores and shopping malls in order to reduce costs in this regard.
Coupled with the sound O2O system of Yuanfang, the dominance of Yuanfang Supermarket may not be shaken in ten or twenty years.
In the future, the only high cost will probably be labor.
As for this point, Li Dong is also considering exploring.
Before his rebirth, someone had already proposed the concept of an unmanned supermarket, and it had even entered the stage of practice.
But at that time, Li Dong didn't pay much attention to it. In addition, there were no unmanned supermarkets officially launched, so he had to think more about it.
If Li Dong was reborn in the evening, he probably wouldn't think about it at this time. That guy Ma Yun has already started running the unmanned supermarket.
Of course, with this concept, how to do it next will be much easier.
However, the hardware conditions are not yet allowed, and Yuanfang has not experienced a sharp drop in profit due to labor costs. At this time, Li Dong is not in a hurry.
Seeing that someone was tempted, Li Dong suddenly smiled and said, "I won't talk about that now, today I'm talking about the real estate market, so I'm a bit too pretentious.
But friends who are interested, we can talk about it later.
And the boutique supermarket in the distance will go online next year. By then, our service will definitely be the best.
Yuanfang has the most complete logistics system and the most complete online system.
In addition, we are now preparing to establish a global procurement center. At that time, it is not empty to say that we can meet all the needs of customers, and we will even launch private customization business.
From low-end, to mid-range, to high-end, to achieve full coverage.
In the high-end market, we do it with the idea of losing money. In some high-end communities, it is actually necessary to consider all the needs of customers.
You can't build a community, and other additional services will be ignored.
..."
Li Dong said that he would not talk about this matter, and only talked about the real estate market, but after all, he was still talking about these things.
Everyone didn't interrupt him, even though Li Dong said some bragging about some things.
But it doesn't necessarily mean it's fake. Of course, we have to look at these.
After chatting a few words about cooperation, Li Dong really stopped talking about it.
As for the others, no matter what they thought in their hearts, they didn't express their views at this time.
...
While eating and drinking, everyone talked about the recent land auction market.
After the 4 trillion yuan plan came down, the real estate market gradually picked up. From the first half of the year to around October, many companies hardly acquired land.
It feels almost the same now, and many companies don’t have much land reserves, so everyone has made moves these days.
Although the price has not returned to the level at this time last year, it has risen by at least 10% compared to the previous few months.
Land acquisition is a matter of hundreds of millions or billions. With so many ups and downs, even if everyone has a big family and a big business, they can't bear it.
Speaking of this, Wang Shi complained a little: "If you want to say that it is not authentic, Evergrande is the most unscrupulous.
In the Shanghai stock market before, we were going to take a few pieces of land, but Evergrande raised the price of all of them, and the premium was not low, generally around 5%.
If they all do what they do, the market will be in chaos! "
After Wang Shi finished speaking, Pan Shiyi on the side smiled and said: "Wang Shi, let's not talk about the premium.
The real estate market has fluctuated greatly this year, and you are also inseparable.
Vanke will not talk about its own price reduction, but at this time, you have reduced the price so much, it is not appropriate to let us sit on the wax and let the whole industry pay the bill, right? "
Because of the donation incident, Vanke couldn't bear the pressure and kept cutting prices.
As the leader in the industry, once Vanke drops, other companies have no choice but to drop.
This also caused everyone to drop and I also dropped, and finally the entire market failed.
Everyone accused each other a few words, and someone also pointed to Xu Shengzhe.
This guy previously allowed customers to check out in order to open up the market.
This time, the sales department of several Vanke companies who insisted on not checking out were almost smashed by the surging customer base.
Anyway, everyone you say to me, it is the other party's fault.
Li Dong didn't bother to listen to this, it had nothing to do with him.
Dongyu has almost no real estate for sale now, and it is not far away to reduce the price.
As for the acquisition of land, Yuanfang has also stopped recently, so Li Dong is here to watch the excitement this time.
But everyone on the field is also a sensible person.
The accusations belong to the accusations, and in the end everyone still generally agreed.
Before the next bid, everyone can have a brief communication before the auction starts.
Appropriately make some compromises and concessions, so as not to cause several companies to fight in the end, causing the cost of land prices to skyrocket.
That being said, Li Dong is really not optimistic about whether it can be done.
Sometimes, a good piece of land is what everyone wants.
Compromise, who compromises?
You said it nicely before the auction, but it might give you a hard time when you make an offer.
Some land tenders are not public quotations, but tenders.
Your bid is low, but it's none of your business.
For this, everyone actually knows it well, it depends on who is more clever.
But there is one thing that everyone agrees to.
House prices can only go up and never go down!
Let’s not talk about the increase, anyway, we have to follow the market conditions, which is in everyone’s interest.
Don't be like Vanke. In order to tide over the difficulties, they cut prices sharply and almost brought the entire real estate industry to collapse.
...
The party lasted nearly two hours.
When Li Dong went out, he received many business cards.
Some real estate developers are not very familiar with Li Dong, and handing over business cards is a hint.
Everyone still remembers what Li Dong said before.
After handing over the business card, the representative can continue to talk.
Seeing this scene, many people's eyes flickered for a while.
Li Dong didn't say anything about real estate tonight, but the previous few words might really make him the biggest winner.
Usually, there is no such opportunity for everyone to get together.
Unless Li Dong communicates and persuades one by one, he can take the initiative to come to the door, which means asking for help.
Tonight was different. Li Dong mentioned this matter in front of so many people. On the one hand, it reduced the workload, and on the other hand, it also increased everyone's sense of competition.
If you don't cooperate with Li Dong, it doesn't mean that others will not cooperate with Li Dong.
Once others have cooperated with Yuanfang, with Yuanfang's strength, some competitors may surpass them under the combination of strong forces.
With this kind of thinking, everyone will have a mentality, if it is really suitable, it is not impossible to cooperate with Yuanfang.
Anyway, renting to anyone is renting, and the ability to attract people from afar is not weak. It is good to sell Li Dong, and there may be additional gains.
...
The club is downstairs.
Everyone bid farewell one after another, Xu Shengzhe and Li Dong left in no hurry.
The two leaned against the car and smoked a cigarette, Xu Shengzhe said with emotion: "You guy, I couldn't tell you before, I really thought you were not interested.
It turns out that you are not interested in real estate, but your ambition is greater.
Li Dong, I think what you mean is that you really want to monopolize the domestic consumer goods retail market? "
Li Dong pouted and said, "Don't frame me, monopoly is illegal.
Besides, the domestic retail market currently has an annual revenue of about 10 trillion yuan.
How big is the distance now?
Including the mall, it's worth 200 billion.
2% market share, you say I have a monopoly? I sue you for slander, believe it or not! "
Xu Shengzhe rolled his eyes, is this how the account is calculated?
If so, there would be no monopoly in this world.
The consumer goods retail market includes too many things, and the wholesale industry is also included.
In addition, similar to clothing retail, these are also included.
Xu Shengzhe was talking about a single department store or home appliance, but Li Dong was obviously changing the concept secretly.
Just as he was about to refute, Li Dong said again: "Don't look at me like that, monopoly doesn't exist, and it's impossible.
In fact, the domestic department store and home appliance retail giants overestimate us if they say they are giants.
In the department store industry, the top ten department stores in Europe and the United States together account for 20% of the entire market.
In China, the top ten combined account for a total market share of around 10%, which is less than half of the other party.
Even countries with strict anti-monopoly standards like Europe and the United States don’t talk about monopoly, so what kind of monopoly are we?
Now if Yuanfang achieves a trillion-scale scale, or a self-operated trillion-scale scale, if you say monopoly, I will reluctantly admit it, but it will not work now. "
Xu Shengzhe listened to the words, squinted his eyes and said: "You have a lot of ambitions, and you are running for trillions?"
Li Dong didn't deny it, and said with a smile: "Isn't it right for companies to want to grow bigger?"
"Can you take it?"
"Why can't you bear it?"
"You still want to set up a major retail alliance, if you really do it, then you will almost control the entire domestic retail channels.
Li Dong, I can tell, and so can others.
It's not easy for you to do this.
In fact, in my opinion, at this point, you can retire and rest, why bother, make yourself the enemy of all the people. "
Li Dong sneered and said: "You don't do this with me, I don't know you yet, if you persuade me, it's not because you care about me, but because you are uneasy and kind.
Recently, I heard people say that you said that I suppressed you, and that with me around, you would not be able to get ahead.
Are you trying to overwhelm me by persuading me now?
In fact, there is no need to do such a complicated thing. You can move away and move to a weak province, and you will immediately become the richest man in the province and the largest private enterprise in the locality.
This is ten thousand times easier than competing with me.
Otherwise, if you are in Jiangbei in this life, you will not have the chance to stand up and become the boss, so just continue to be your second son for ten thousand years. "
Xu Shengzhe snorted coldly and denied, "Am I that kind of person?"
"Of course!" Li Dong nodded affirmatively.
The corner of Xu Shengzhe's mouth twitched, Grandma's, I'm afraid I really have no hope of turning over in my life.
This bastard has already reached this scale, and he still doesn't want to move away. At least let me help out!
Thinking of me, a tens of billionaire, in Jiangbei, no one knows me standing on the street, how sad.
Not having the energy to argue with Li Dong anymore, Xu Shengzhe stamped out the cigarette butt and said, "Let's go, I'm going back to Jiangbei tomorrow, are you going back?"
"I'll wait."
"Then you are free to go back before the 12th."
Xu Shengzhe didn't say any more, turned his head and got into the car.
Li Dong froze for a moment, then his brows twitched.
12th?
Why did this guy specifically say number 12?
After thinking for a while, Li Dong suddenly remembered!
Then, Li Dong got a little dizzy and almost forgot about it. If he didn't go back on the 12th, he might be in trouble.
But if I go back, it may be more troublesome, but it may not be so!
For nothing else, on the 12th, Hu Xiaorui's birthday...
Thinking of the last time that girl said "marrying me is fun", Li Dong couldn't help rubbing his temples.
Man, handsome, so troublesome!
PS: A few keys on the keyboard are broken. Writing this chapter today is extremely difficult and extremely depressing...
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