Chapter 1195: Behind the Scenes

Downstairs of Lijing Building.

As soon as Li Dong left, Ma Yun followed suit.

Beside the car, Li Dong said with a smile: "Lao Ma, outsiders are outsiders after all, and a large group with a revenue of hundreds of billions can't be changed by remote command.

Especially for state-owned enterprises, the difficulty is not ordinary.

There are not many professional managers with reliable capabilities, and remote command is empty talk.

If you like to gamble, go gamble, and I will be more relaxed when I am dragged down by others.

Both the chairman and the president have just taken office, and I don't think there will be changes in a short time.

Three to five years is enough for me to develop.

Even if there are any changes in the future, I'm actually not too worried. In terms of adapting to the situation, even Ali can't do it, let alone other companies. "

Ma Yun frowned and said: "Bailian is not my only choice, your words have no effect on me."

"Then you continue to pick, and when you pick, I should have almost finished the layout.

Another reminder, don't stare at retail all day long, why do you have to fight with me?

The last time I asked you to help promote Internet finance, your chest slapped, but the pressure was all on my side. Are you kidding me?

The cowhide is blowing loudly, and you only know how to pick up cheap, and you can do it.

But it’s okay, I will swallow all the market later, you can be complacent! "

Leaving these words behind, Li Dongyang left.

Ma Yun was a little speechless. Seeing that he was about to get in the car, he thought about it before saying: "You don't need to talk about online payment, Li Dong, you can actually discuss your retail alliance plan in depth, as long as you are not so lonely, it's not impossible to discuss it! "

Li Dong supported the car door, turned his head and said, "Do you want to join?"

"Can consider it."

"Can you listen to me?"

Ma Yun said angrily: "I only listen to what is right, and I don't listen to anyone else. You are wrong. Do I go the same way with you to the end?"

Li Dong looked up to the sky and said after a while: "We can discuss it later, but your usefulness is really not as great as imagined.

Tmall is going to take the 2 route, it’s just picking up people’s teeth, and you don’t need you in China, except for overseas markets. "

"That's not necessarily true!" Ma Yun snorted, looking dissatisfied, this guy was so proud of himself.

Li Dong opened the car door, got in the car, and waved his hand: "Let's talk about it, I don't usually like people who have no ability and want to get a share, let me see what I can do."

"Arrogant guy!"

"I learned from you, but I am better than you now, so I am crazier than you. When you are better than me, you will be crazier than me."

Li Dong laughed loudly, closed the car door, and the Maybach started instantly.

When Li Dong's car left, Ma Yun also got into the car.

Not long after, Shen Guojun also went downstairs.

After getting into Ma Yun's car directly, Shen Guojun fell into deep thought.

Upon seeing this, Ma Yun asked, "How is it?"

Shen Guojun shook his head and said: "The attitude is much better than yesterday, but I have an excuse to not discuss further.

old horse,

What do you think? "

"Let's look at it again. This time, forcing the palace failed, but made Li Dong a joke."

Ma Yun sighed softly. He originally thought that Bailian had changed so much that it was a good opportunity.

But he also agrees with most of what Li Dong said just now.

The few strokes of Bailian's genius are obviously not the handwriting of the two people at the helm now. Relying on the remote control command, they can't make mistakes in the general direction.

But when it comes to specific details and contingencies, it is not easy.

As the helm of a large group, Ma Yun certainly understands that sometimes the success or failure of a company is not only a matter of general direction, but also depends on the operation.

The operator is very important, otherwise, no matter how good your plan is, they will mess with you.

If you can't adapt to the situation and change your strategy at any time, it will be empty.

Top-level professional managers are in short supply in the business district, and some professional managers, even Li Dong, are willing to put down their dignity and pay a visit to the thatched cottage.

It can be seen how important the specific executor is.

Bealead is good at everything, but the current leadership is still lacking in ability, and the atmosphere of state-owned enterprises is still too strong.

Even if someone acts as a military adviser and commands behind the scenes, Ma Yun is not too optimistic.

If the military adviser was replaced by He Ming, it would be different. The specific operator and the military adviser were the same person, and the effect produced was by no means comparable to that of the behind-the-scenes command.

Unfortunately, that turned out not to be the case.

Especially facing Li Dong, a cunning guy, Ma Yun was even less optimistic.

Sighing lightly, Ma Yun rubbed his forehead, there are so many things to worry about!

As for Shen Guojun, he was not so urgent at this time.

Li Dong's previous big league plan made him a little concerned.

Since Bailian is unreliable, it seems that it is not impossible to join Li Dong's big league. It depends on whether they can accept Li Dong's conditions.

...

Back to the hotel.

Li Dong took off his suit, washed his face, and then said to Chen Lang in the reception area: "Bailian is not as scary as we imagined, of course, we can't ignore it.

But I figured it out, and that's what they were.

Our plan continues, but what you said to Ma Yun and the others before, you were there, what do you think? "

Chen Lang laughed and said: "It's not much different from before, Mr. Qi said before that we should pull a batch and fight a batch.

But at that time

When Yintai was not in the ranks of wooing, now that Bailian is here, we have some scruples after all.

Your alliance plan, I think it is still feasible.

In the past, we only wanted to win people over, but we didn't have any good names. Now this alliance, I think it can still be used.

Unlike the alliance in name, using online channels to control these companies can also integrate resources and strength.

I'm just worried that not many companies can accept this. "

"Try it, not every company has this ambition.

The development of online channels is really that simple, and now we are not the only ones.

Cooperating with others is cooperation, isn't it cooperation with us?

Of course, it’s still slightly different. Everyone will be more afraid of us. After all, we are doing both online and offline. It’s normal for these guys to worry that we will annex them.

As for how to enlighten them and reduce their vigilance, you can discuss it.

After clarifying the pros and cons, everyone will have their own choice.

Not everyone can do online channels. Wal-Mart couldn't do it in China, so it chose to cooperate with JD.com.

Their family has a small business, can they succeed?

Since it can't be done, it is better to choose an online channel provider to cooperate with than to stick to the offline channel.

Only us, Taobao, and JD.com have this strength.

JD.com is no good. Wal-Mart has not done it yet, so there is no time to deal with them, and JD.com is not strong enough.

The only ones left are Taobao and Yuanfang. As for how to choose, they can decide for themselves.

Besides, we don't want everyone, we don't want those who are too weak, we don't want those who are too strong, and we don't want those with a bad reputation, at least we need to be representative in the local area.

No reason to win over anyone, just lowered our grade. "

Although the alliance plan was just mentioned casually, Li Dong really paid attention to it.

If we really can form an alliance to help Yuanfang promote 2, the benefits may be less, but it is enough to save Li Dong several years of time and a large amount of capital investment.

Fighting alone, eating alone is a pleasure.

The point is, if you fight alone, with a few wolves staring at you, the troubles will increase.

If there are no online and offline channels such as Bailian, Wal-Mart, Taobao, and JD.com to disrupt, Li Dong is actually not in a hurry.

Take your time, if you can't do it in one year, you can take two years, and if you can't do it in two years, you can do it in three years.

But now, the situation is changing day by day. If you don't develop, others will grab the market. There is no time for Li Dong to take his time.

Rather than taking advantage of others, it is better to pull up a team and do it yourself. Earning less is better than not earning at all.

And at present, Li Dong's main purpose is not to make money, the most important thing is to grab the market.

Before the advent of the mobile Internet era and before the e-commerce has reached its peak, it is not that simple to grab the market first, and then others want to grab it back later.

After Li Dong finished speaking, Chen Lang nodded and said, "Then I'll go back and make a plan, and then lead a team to investigate around.

But you can release the news first to appease others.

In order not to be instigated by companies like Bailian, everyone insists on fighting us to the death. "

"Okay, when the plan is finished, we can organize a conference and invite friends from all over the world to participate!

Ma Yun's West Lake Lunjian in Lin'an was good, next time we will organize one, a retail summit forum, the name will be a bit taller, it will make us look better. "

Li Dong made a joke, but Chen Lang remembered it.

The two chatted for a while, and Chen Lang went back to his room.

...

Li Dong stood by the window sill for a while, and the phone rang.

After receiving the call from Bai Su, Li Dong answered the channel: "How is it?"

"I probably found something, but I don't know if it's accurate. It's not from my dad, but from a few friends chatting."

Shen Qian on the other side of the phone said something uncertain, and she didn't know if it would be useful to Li Dong.

Li Dong smiled and said: "Tell me, I want to see who is behind the scenes of Bailian and insists on opposing me."

"It's not necessarily against you." Shen Qian said something, and explained: "If the news is true, it's not against anyone, but their own plan."

"Oh, what plan?"

"Integrate China's retail industry!"

Li Dong laughed and said: "Just kidding, who is so generous, I feel guilty when I say this, is there anyone more crazy than me?"

Shen Qian said angrily: "It's good that you know you're crazy, I'm serious.

The strength of the opponent is not weak, even stronger than Yuanfang.

If Bailian is really controlled by them, then two of the top three department stores will be controlled by the other party. "

"Um?"

Li Dong frowned, "The top three? Yuanfang, China Resources, Bailian, are you kidding me?"

"No, does the Cheng family know? In China Resources, you know it in your own mind, and Chen Lang actually knows it. Many people know about it.

Originally, Bailian couldn't turn to them, and even Bailian's appearance was to restrain the other party.

But now, the situation has changed a bit.

You don't know that if you are not in the capital, the recent vigorous fights are all caused by you.

This time, taking advantage of the fact that other people could not move their hands, the Cheng family paid a price and took He Mingsai away.

Entering Bailian, it can be regarded as getting the acquiescence of other people.

But whether they can control Bailian depends on their own means.

If their own means are not enough, then others will not be polite to them.

In short, Bailian has vented its anger with the Cheng family in a short period of time, and China Resources is the same.

The news is not sure whether it is true or not, anyway, you just need to be on guard, Huarun will rebel if it doesn't work out. "

Li Dong took a deep breath, and the previous disapproval disappeared in an instant!

China Resources and Bailian, if these two companies really want to vent their anger through one nostril, it would be too scary!

Just as he was thinking about it, Shen Qian added another sentence: "Oh, some people say that Gome may also be the one who operated it, but the specifics are not clear, so it's hard to say.

You also know that some things are not true, and they are just rumors.

But if it is true, it is not nonsense that Bailian, China Resources, and Gome have joined forces to control China's retail system. "

Li Dong licked his lips and said after a while: "I know, no matter it's true or not, I have to be careful.

Fortunately, He Ming is not very good, and Ma Yun is probably a little disappointed, and may not choose Bailian to cooperate.

But there is no Bailian, China Resources, and Gome..."

Li Dong didn't say anything, it would be a little scary if this happened.

He didn't expect that this would be the result, that someone was planning the entire retail industry.

Li Dong himself has this idea, but he also knows how difficult it is. It is very difficult to do it from an industrial perspective, and it can only be achieved by relying on e-commerce alliances.

But now, some people are planning to start from the industry and integrate them neatly.

Once it is really going to be made, even if the e-commerce impacts, it may not shake their position.

Of course, the difficulty is high.

Both Bealead and China Resources are state-owned enterprises. It doesn't mean that if you control it, it is yours.

With a little change, it may be a wedding dress for others.

The enterprise is fixed, but the personnel can change at any time. If you can't hold that position firmly, you will have to give up your position after three to five years. At that time, the so-called integration will become empty talk.

As for the battle in the capital, Li Dong actually knew it too.

It was the matter of Jia Wenhao and the others last time, and the dust has not yet settled.

This kind of thing doesn't end overnight, it's normal for it to last for a while.

Now it seems that the top bigwigs are fighting in the capital, while some others are afraid to participate, and are starting to fish in troubled waters, preparing to stir up trouble in other places.

For big shots, a retail department store industry is really not that important.

Huaxia has a vast land and abundant resources, and there are many industries, and the retail industry is only an inconspicuous part of it.

If someone has an idea in this regard, as long as they don't cause a lot of noise and act in silence, it's not a big deal.

Li Dong tapped on the window glass. The retail industry, which is nothing to others, is very important to him.

Now someone wants to rob him of control in this regard, Li Dong cannot tolerate it.

Of course, there is no need to go too far. For China Resources, let's look back at the situation. The two industry overlords did not just unite just because they said they would unite. There are many small hills among them.

There is also Gome, Li Dong knows, whether it is the other party or not, it still fails in the end.

I hope that Lao Huang will also work harder this time, so don't let yourself down.