Chapter 1185 The Sword Is Out of the Sheath, the Undefeated God of War!
Bealead's acquisition of Yonghui is not just Li Dong.
There was some shock and surprise both inside and outside the industry.
The speed was too fast, and the news was too sudden, which made it impossible for people to react for a while.
Moreover, according to information disclosed by some high-level executives of both parties, Bealead did not pay much cash for this merger and acquisition, and most of them were replaced by Bealead shares.
This also means that Bailian acquired not only Yonghui's brand and stores, but also Yonghui's founder and some shareholders.
In many cases, the two are not the same concept.
As an investor of Yonghui, since HSBC is paid by shares, does that mean that HSBC and Bailian have joined forces?
Zhang Xuansong, the founder of Yonghui, became a shareholder of Bailian. Does it also mean that he is about to contribute to Bailian?
There is no doubt about Zhang Xuansong's ability and overall view, and he has found another way to continue to expand Yonghui with the model of a fresh food supermarket.
If it hadn't been for the sniper killing from afar in the mountain city, Yonghui would not have fallen to this point.
Since 2005, Yonghui has gradually emerged.
From an annual revenue of just over 3 billion in 2005, to this year, just after the third quarter of 2008, Yonghui’s revenue reached 5.5 billion, and there will be a shopping peak at the end of the year. It is not difficult to break through 7 billion. .
In three years, revenue doubled.
Such a performance, such an achievement, in the department store industry, there are not many companies that can do it.
It can be seen that Zhang Xuansong's leadership ability and strategic direction are at least above the level.
If Bailian gives him the opportunity to play, and the resources that Bailian has, it will definitely not be as simple as 11.
Yonghui's scale is not large now, mainly due to the lack of funds for development, and even HSBC cannot spend money like a bottomless pit.
Bealead is different. Bealead is really not short of money, resources, and channels. The only thing Bealead lacks is professional high-end elites.
This is also one of the disadvantages of state-owned enterprises, laymen lead experts.
It's good to meet someone who is modest and prudent, it will give professionals a chance to speak and perform.
But when meeting someone who is headstrong, the state-owned enterprise becomes his voice, and no one can disobey him.
A few years ago, Bealead actually encountered this problem.
Otherwise, with Bealead's resources and strength, how could it be overtaken by China Resources.
You must know that under Bailian, Lianhua or Hualian alone are not much weaker than China Resources, but the result is good. Many brands joined forces and were almost overthrown by China Resources.
The reason is actually not complicated. China Resources has been controlled by Chen Lang for the past few years.
Although Chen Lang is also an outsider, he only does what he should do and does not interfere with specific businesses. What he does most is to acquire some companies that are worthy of acquisition and can create performance.
The acquisition of Suguo was also the most beautiful thing Chen Lang did in this position.
If it weren't for the encounter in the distance, Suguo was severely injured, and Chen Lang had been in charge of China Resources Vanguard for a few more years, the battle between Bailian and China should have come to an end.
Bailian, on the other hand, has been caught in internal strife.
In fact, state-owned enterprises have never lacked elites.
We just lacked opportunities to show them off. In the past, Beagle did not give these people a chance.
Now, everyone feels something is different.
The brands of Hualian and Lianhua were integrated, Nonggongshang left Guangming and joined Bailian, and Yonghui was quickly acquired...
This series of changes is by no means as simple as it seems on the surface.
Although Bailian didn't reveal any news about the change of high-level personnel, many people are guessing that there may be a town-level high-level executive on Bailian.
Otherwise, the current situation would not have occurred.
Yuanfang's offensive is extremely strong, and combined with China Resources, it has overwhelmed Bailian in East China.
Now that Bealead has won Nongshang and Yonghui, it has connected the southeastern region of China. Not only is the growth of performance, but the key is regional integration, which can be attacked and defended.
BeaLegend's attack broke through directly from the Shanghai stock market, and Jiangsu, Zhejiang, and Jiangbei were all within sight.
If you want to avoid the sharp edge from afar, you can retreat to southern Fujian and switch to southern China or Hong Kong and Macau, which is much stronger than before.
If it hadn't been for the acquisition of Yonghui, allowing Yuanfang to take Yonghui and enter the southern Fujian region, Bailian would be facing a big encirclement.
Besieged for several years, Bailian can't get out of this encirclement circle, and under internal and external attacks, sooner or later it will be defeated by Yuan Yuan's men.
However, in an instant, the situation reversed, and Yuanfang's encirclement strategy had been declared bankrupt after losing Yonghui.
While there was a lot of noise inside and outside the industry, everyone was waiting for Li Dong's reaction.
Li Dong is ambitious, and many people can see it.
He wants to be China's retail overlord, whether it's online or offline, including his 100 billion Yuanfang City plan, 100 billion logistics plan...
In fact, they are all striving for the goal of retail overlord!
The significance of the existence of Yuanfangcheng and logistics is to build a giant retail empire.
But now, the situation is a bit confusing.
Not to be outdone, the old overlord attacked frequently. This time, he took the prey and broke Li Dong's siege. Many people are looking forward to it. What will Li Dong do?
...
Just when the outside world was talking about it.
Jiangbei.
Provincial Party Committee Compound.
Li Dong stared at the map hanging in the courtyard with solemn eyes and said: "Bailian's taking Yonghui is not the most terrifying thing, the scariest thing is, I am worried, Bailian will take it!"
Li Dong stretched out his hand,
Shen Qian's eyes changed, and she exclaimed, "Yintai!"
"good!"
Li Dong pointed at the map, gritted his teeth and said, "Shanghai Stock Market and Southern Fujian are said to be not far away, but they are actually far away.
There is a gap between Jiangsu and Zhejiang. Once the retail giant Yintai in Jiangsu and Zhejiang is taken down, we will lose the most important section in the entire East China!
Gan Province, Jiangbei Province, Southern Jiangsu Province, and Shandong Province, these four provinces taken together, are not necessarily as important as the coastal Jiangsu, Zhejiang, Southern Fujian, and Shanghai Stock Exchanges.
Yuanfang dominates Jiangbei, Southern Jiangsu, Jiangxi Province and Shandong Province, and has not yet occupied half of the market share.
Once Bailian wins Jiangsu and Zhejiang, and they are completely linked together, the strength of Bailian in East China will completely surpass ours.
At that time, our East China retail overlord will become a joke!
And it's just the beginning, if it continues to develop, I'm worried..."
Li Dong's expression was solemn, and he said after a while: "In the distance, I am afraid that we will encounter the biggest Waterloo in five years."
Shen Qian's face changed drastically. Today's Li Dong claims to be invincible, invincible, and never defeated.
This is also the main reason for the invincibility in the distance and the avoidance of the group of enemies.
Because, a myth and legend that has never been defeated makes everyone subconsciously give in and fear.
But once Li Dong is defeated in the local market, his myth and legend will be shattered.
In the foreign market, including South China, North China, and Southwest China, Li Dong lost, which is understandable.
But in East China, where he has the deepest roots, Li Dong's starting business, Yuanfang's largest industrial cluster, and Yuanfang's retail empire were defeated, and the consequences were simply disastrous.
At that time, China Resources, Wal-Mart, and RT-Mart in South China, Wumart in North China, Wushanglian in Central China, and Bailian in the heartland will not let go of Li Dong who occupies the central region.
East China is originally the core area of China, and it is also the central area.
With enemies on all sides, can the distance hold up?
Shen Qian was worried, and hurriedly said: "Then send someone to Jiangsu and Zhejiang immediately to talk to Intime, at worst we give up the Jiangsu and Zhejiang market, but we can't let Bailian enter!
We are now cooperating with China Resources, and Intime has already felt the crisis.
I'm worried that Shen Guojun will feel the pressure and lure wolves into the house. At that time, we will be in danger! "
Li Dong didn't speak, but still stared at the map.
Seeing this, Shen Qian didn't speak any more, waiting for Li Dong to recover.
After about five or six minutes, Li Dong suddenly said with some depression: "Intime, I am not the most worried, and even the whole physical retail circle is not the most worried about me.
In the field of e-commerce, I am not worried about a single e-commerce.
Because Yuanfang is not taking a single path, but o2o, which is an Internet entity.
But this road is not my own.
I can walk, and so can some people.
Jiangsu and Zhejiang, the Shanghai stock market, and southern Fujian, the two provinces and one city are connected in a line, and the big deal is to carve up the East China market.
But look again, whose lair is here? "
Shen Qian didn't need to look at it, when Li Dong mentioned e-commerce, she was already like a thunderbolt, and she was shocked: "No way!
how come!
Ma Yun is not with you..."
She wanted to say that Ma Yun and Li Dong had a good relationship, but suddenly thought that this was a joke!
What is the relationship between Ma Yun and Li Dong?
They are the biggest competitors!
Their series of performances at the Internet conference made people feel that the two are friends, allies on the Internet front, leaders in the field of e-commerce, and promoters of Internet finance.
Many people subconsciously feel that the two cannot fight for a short time.
Because they are all promoting the Internet financial industry, and it seems that they have no time to fight.
But in a split second, Shen Qian was completely awake!
Not to mention that the two have some common ground in strategy, even if they are brothers, that doesn't prevent them from going to war.
Taobao's headquarters is in Lin'an, and Lin'an is the capital city of Jiangsu and Zhejiang provinces!
Yintai's Shen Guojun and Ma Yun have long discussed joining forces to implement online and offline strategies.
In May of this year, the two sides also competed on the battlefield of the merger and acquisition of Carrefour.
Later, Ma Yun felt that his strength was insufficient, and Yuanfang was determined to win, so he finally gave up this plan.
But giving up doesn't mean you can't pick it up again.
Shen Qian suddenly thought of another point, and said in horror: "Li Dong, you mean that Taobao, Bailian, and Yintai may have joined forces long ago?"
Li Dong took a deep breath, exhaled heavily, and said after a long time: "This is what I'm most worried about!
I never doubt Ma Yun's ambition.
And Bailian, who had no ambitions before, has changed recently and has become ambitious.
On Yintai's side, they feel that they are in crisis, and Ma Yun is a fool. It is possible to persuade Yintai to switch to Ali or Bailian.
Then the three parties joined forces, no, in fact, it was just a joint venture between Bealead and Ali. Once they also develop o2o, they will open up the online and offline systems.
With the current strength of Tmall, coupled with the reputation of Taobao, and the advantages of Bailian stores.
Even if Yuanfang joins forces with China Resources, it is not necessarily an opponent.
I know Ma Yun, for the sake of the future and the market, this guy is likely to lower his requirements and take the initiative to seek cooperation with Bealead.
Bailian is hard to resist. If it was before, the arrogance of the state-owned enterprises would not allow them to compete with these grasshoppers.
Grassroots cooperation.
Moreover, state-owned enterprises have always maintained a state of in-depth contact with the Internet industry.
But now, everything has changed.
Bailian, who is in control of everything? "
This is also Li Dong's biggest doubt!
A master has appeared!
It may be too early to talk about masters now, but once Li Dong's guess comes true and the opponent chooses Ali and Yintai, then he will be a real master!
The reason why Yuanfang Supermarket has been invincible in the past five years is that the mall has actually brought many benefits to Yuanfang.
The two sides complement each other, online and offline, users are integrated, and the reputation doubles, which is much stronger than a single model.
Young people choose online, middle-aged and elderly people choose offline, the two sides are integrated, and the customer base in the distance covers all users.
Coupled with smooth logistics, this is Li Dong's magic weapon for success.
Now, however, once the guesses come true, there may be a second such new retail complex.
The No. 1 offline retail overlord, Bailian, the offline giant with the most stores, and Taobao, the online giant that ranks second in b2c business and No. 1 in c2c business.
The combination of the two may have an effect beyond everyone's expectations.
Others don't know, but Li Dong knows very clearly that the combination of online and offline will explode several times the fighting power.
At this moment, Li Dong had a headache.
People like Chen Lang and Sun Tao, whose main target is still looking at offline, probably didn't realize that such a change might happen.
But Li Dong had to worry about this.
Shen Qian frowned, gritted her teeth and said, "Tell me, could Bailian's backer be that guy from Beijing?"
Li Dong knew who she was talking about, and he had guessed it himself.
For a while, Li Dong felt that that guy was making trouble, and Shen Qian even threatened his son for this.
But this time, Li Dong shook his head and said: "Maybe he participated, but he is definitely not the leader.
It's not that I look down on him, he can't make such a layout.
Even if he thought about it, he didn't have the ability.
If I'm not mistaken, the commander behind Bailian is a business elite, and I may not even know him personally.
You should not be too old, or even if you are old, you will be more receptive to new things.
If Bailian chooses Ali, it will prove that my guess is correct. The other party may be about forty years old, and he should not be older or younger than this.
I have been in contact with the field of e-commerce, and even have my own understanding.
And he can still hold the place, maybe he is from the government, which is also very possible, otherwise, those people in Bailian would not listen to him.
In short, if there is such a person, my guess is not far from ten.
I let you come back this time because of this.
You go to the capital to inquire about the situation with Uncle Du. I will go to the Shanghai stock market. This time I will personally visit the people in Bailian. Later, I will go to Jiangsu and Zhejiang to visit Ma Yun and Shen Guojun.
Only by knowing yourself and the enemy can you be victorious in a hundred battles.
I don't even know who my opponent is, so I feel uneasy. "
Li Dong, who had long been accustomed to being a prophet, felt his eyes were darkened for the first time, and he didn't know the situation at all.
This time he had to go and see for himself, even if he didn't know who the opponent was, at least he had to find out some things.
Outsiders thought that he would only go on a rampage, and that was based on the fact that Li Dong was fully aware of the result.
This is the first time, I don't know the future, I don't know who the opponent is, I don't know anything.
Even if it is Internet finance, if Li Dong promotes it in advance, he also knows the success of future generations. He is just one step ahead.
Today, this newborn polymer that may be produced has exceeded his expectations.
The butterfly effect brought about by Li Dong's rebirth has become bigger and bigger.
Especially in the fields that he himself is involved in, as his achievements become greater and greater, the changes become greater and greater, and the changes become greater and greater.
In his previous life, until he was reborn, Taobao did not make such a big change.
The same is true for Bailian, the national retail group that was defeated by foreign capital, at this time, it unexpectedly exploded with ten times the combat power of the previous life, how can it not be shocking.
After Li Dong finished speaking, Shen Qian immediately said: "Okay, I'll go back to Beijing right away, maybe my dad doesn't know, but I'll try my best to find out.
Don't worry on your side..."
Li Dong laughed and said: "I'm not in a hurry, maybe a little bit, but more exciting, cool!
You don't understand, I'm a little tired of the same things.
Many times, things develop completely according to my guess, and the result remains the same. Even if I win, I still can't get excited.
This time is different. Although the unknown is scary, it is also a little more exciting. I hope that the other party can bring me more surprises! "
"abnormal!"
Shen Qian couldn't help cursing, and then a smile appeared on her face.
Isn't this kind of Li Dong the one she admires, the Li Dong she likes?
When he first joined the company, Li Dong was so passionate and energetic.
But as success gets easier, achievement gets bigger.
What she saw the most on Li Dong's face was exhaustion, instead of the joy after success.
I still remember that time, when Yuanfang Mall was launched, Li Dong stayed up all night, waiting for the first day's results.
I still remember that time, the acquisition
Times, Li Dong and Sun Tao were excited and cheered loudly.
I still remember that during the fierce battle against Sunan and the defeat of Su Guo, Li Dong was full of enthusiasm and bold words, and wanted to build China's Wal-Mart.
However, I don't know when, Li Dong has rarely shown such joy and smile on his face.
As he himself said, he lacked a bit of passion and excitement.
The general trend of China's retail industry is completely under his control.
What he did the most was to wave his hand and tell others, "Go and hit it, you will surely die!"
I can no longer see the uneasiness of the battle against Suguo, and the joy of the era of mergers and acquisitions.
Today, however, Shen Qian discovered that Li Dong was also anxious and nervous, but more excited.
I thought that this guy could retire, and he himself was indeed in a semi-retirement state.
But now, Li Dong suddenly raised his fighting spirit, showing his sharpness, and the sword was unsheathed again.
Shen Qian really wanted to watch Li Dong again.
Li Dong like that is the strongest in everyone's mind.
At this moment, Shen Qian's heart skipped a beat, and she even forgot what would happen after failure.
Perhaps, in her heart, Li Dong will never lose!