Chapter 900: Joining Hands to Kill Huanyu

Of course, in order to give Huanyu Technology a heavy blow.

TSMC Zhang Zhongmou did not act alone.

Since Huanyu Technology has been regarded as TSMC's most important competitor, Zhang Zhongmou has never been soft on his opponents.

TSMC's 20% drop in foundry costs is just the beginning.

Intel, Samsung, also choose to follow up.

The first is Intel, which also chose to cut the ex-factory price of its own chips.

Samsung is even more ruthless.

No, but their LcD LCD screen has been reduced in price, and they have also begun to reduce the price of their own memory modules and motherboards.

"Mr. Chen, our netbook sales have fallen sharply in recent days."

"Our Universal TV sales growth has also slowed."

"There are still a small number of mobile phone manufacturers who have cooperated with us before, and they may choose to use chips from other manufacturers."

Zhang Jianming, Wu Kai, Zhou Yifei, Wang Dongsheng, and Liu Zhihong, who was in charge of the color TV, were all extremely nervous.

They didn't expect it.

This time, these semiconductor companies even joined hands to deal with them, Huanyu Technology.

obviously.

These companies announced price cuts, and the biggest impact was Huanyu Technology.

such as the chip.

Huanyu Technology launched the Tianwen chip before.

Tianwen chip series is not only used for itself, but also used with major electronics manufacturers.

Today, TSMC's foundry costs have fallen, which directly affects Tianwen chips.

Although the Tianwen chip has previously passed a series of multimedia operations, it has led the market such as binding systems.

But with the passage of time, after other mobile phone chip manufacturers gradually followed up, Tianwen chips no longer have much advantage.

Unless, Tianwen chip can also carry out more effective innovation.

But how is it possible.

Previously, the innovation of Tianwen chips was not technology, but creativity.

In addition, the hard power of Huanyu Technology can only be said to be average, how can it continue to innovate.

Not to mention Huanyu Technology, even the world's top giants cannot keep innovating all the time.

Just like the apple of the previous life.

Apple mobile phone can innovate 1st generation, 2nd generation, 3rd generation and 4th generation... What about the back?

The latter series of competitors are more innovative than Apple's mobile phones.

So.

By this time, the competition has become more intense.

This is beyond human intervention.

The chip business has been affected, and with it, the mobile phone business has been affected.

The mobile phone business is one of the core businesses of Universal Technology.

If there is any problem with this piece, Huanyu Technology will not be able to overtake in a corner in the future.

also.

There's also the decline of Intel chips.

This also affects the netbook and game book business of Universal Technology.

As for the LCD panel, he also influenced the super TV business of Universal Technology.

However, that's not the point.

Chen Yu knew it.

These semiconductor giants have joined forces to deal with themselves, not just his series of electronics businesses.

More importantly, he wants to influence the ecosystem of Huanyu Technology.

Yes.

Whether it is making mobile phones, or making netbooks, or making super TVs.

He is all for his own ecology.

Because there are products, there is ecology.

But if there is no product market share, your ecology will be the same, and it will never be promoted.

If the ecology cannot be established, then Huanyu Technology will never be able to challenge these semiconductor giants.

"What strategies do you have to deal with?"

"We are preparing to launch new models for netbooks and gaming notebooks to deal with this price cut."

"What's changed with the new model?"

"The performance has been improved, and the exterior workmanship has been fine-tuned."

"That means nothing has changed?"

Chen Yu shook his head.

He was not very satisfied with this coping strategy.

Although this seems to have some effect.

"What about our cell phone?"

Chen Yu looked at Zhang Jianming and asked.

"In the mobile phone segment, our high-end mobile phones have a small impact, and the medium and low-end mobile phones have a greater impact, but the mid-to-low end is precisely the one with the largest sales volume. At present, we are planning to expand sales stores and expand publicity to cope with this time. compete."

Chen Yu nodded.

But again, he wasn't particularly satisfied.

Although expanding sales channels and publicity does have a certain effect.

But when the products in the market are almost the same, it is difficult for you to distance yourself from your competitors.

Unless, you can engage in another sensational innovation.

But this is as difficult as chip innovation.

Unless, now Universal Technology is pushing their smartphones.

But that's not possible.

First, Huanyu Technology's smart phone is still under research and is not particularly mature.

There are several key technologies that are not doing enough.

another piece.

It's 2005, and there's no time to launch a smartphone.

Even if Chen Yu wants to launch ahead of schedule, it should be in the second half of 2006 at the earliest.

"Uncle Dongsheng, can the price of our super TV drop?"

Chen Yu looked at Wang Dongsheng, the head of BOE.

"It is possible to drop, but other manufacturers have dropped more than us."

Wang Dong continued: "Half the cost of the TV is the screen. In the past, because the screen was too expensive, it also prevented many manufacturers from participating. However, Samsung's price reduction of the display screen this time is not only a blow to our TV business, but also a blow to our TV business. to our panel foundry business.”

speak up.

This time Samsung dared to cut prices because Huanyu Technology helped them.

Previously, because of the sluggish panel cycle and the oversupply of the market, LCD screens were not very popular. However, with the popularity of netbooks and super TVs, other manufacturers quickly followed suit. All of a sudden, it makes the LCD panel quickly warm up. Under the massive demand in the market, even if Samsung cuts prices, their profits are very rich.

And, the more they cut prices, the more they stimulated demand in the market, which in turn boosted Samsung's profits.

In his heart, Chen Yu paid more attention to Samsung.

Among these giants, Samsung is definitely the most difficult one to deal with.

Having competed with Samsung before, it seems that Huanyu Technology has achieved certain advantages, but the whole market is still in Samsung's hands.

I will not consider this for the time being. In the future, I will settle accounts with Samsung slowly.

"Mr. Chen, in addition, the price of high-end screen chips has increased, and our side is also very passive. However, in general, our super TV still has certain advantages. But if this trend continues, we will have more TVs. Competitors. We expect that the top five domestic TV manufacturers may also follow up the large-screen LCD TV business.”

Liu Zhihong of the color TV business said.

Originally, Liu Zhihong was the director of the development zone, and he was previously in charge of the color TV business.

Later, when Chen Yu saw that Liu Zhihong was doing well, he persuaded Liu Zhihong to resign from the development zone and become a professional manager.

Chen Yu also attached great importance to what Liu Zhihong said.

The strength of domestic TV manufacturers is terrifying.

Hisense, Changhong, TcL, Skyworth, Konka... If they fight with you, Universal Technology can't stand it.

Of course, Chen Yu is not without a way to deal with it.

For example, launching a real super TV, or smart TV.

Connect the Internet to the TV.

but……

Some of these ideas are too advanced, and it is impossible to promote them for the time being.

Moreover, Chen Yu didn't want to launch it so soon.

He has to launch his own killer at the necessary and critical moment.

"I know the specific situation here. For each business, according to your previous practice, if there are new models, new models will be launched. If there are no new models, you will spend more time on promotion and sales."

"Yes."

At the end of the meeting, the principals left the office.

"Mr. Zhang, the situation is very bad."

"Yes."

"Mr. Chen must be under a lot of pressure."

"It's not just President Chen, we are also under a lot of pressure."

The expressions of the crowd did not relax at all.

Although they know that for a while, these giants can't do anything to Huanyu Technology?

But several giants joined forces to attack, which has shown a strong crisis.

No matter what Huanyu Technology does in the future, they may be challenged by these giants.

Even team up to kill you.

This kind of treatment is terrifying to think about.