Chapter 1056 High-Level Signing Ceremony

At 11 o'clock at noon, the Canton Fair was still crowded and bustling. The source of all the noise was promotion, inquiry, bargaining and other actions in the hope of closing a deal.

Today is the penultimate day of the first phase. Exhibitors are trying their best to reach more deals, and buyers are also busy. They know that during this countdown, they can get to the lowest prices of many exhibitors faster. .

Those companies that have traveled thousands of miles and brought a lot of heavy samples to the exhibition are already thinking about the price at which they should sell these samples on the last day, otherwise it will not be cost-effective to spend a lot of freight to bring them back.

In short, everyone is working hard at this time and has no time to pay attention to anything else. There are booths where buyers are stopping, and exhibitors are working hard to sell. However, among the booths that no one is visiting at this time, no one is sitting there waiting for people to come to their door. Go around, hand out samples of your company, and attract people.

At this time, on the large screens scattered throughout the exhibition, after an advertisement was broadcast, a picture was suddenly inserted. It seemed that it was a signing ceremony with a high standard, because everyone immediately saw Feng Yiping in the center of the picture. He also recognized that one of the people standing behind the signing table was the deputy secretary-general of the conference and the deputy director of the Foreign Trade Center. A local college student who served as a temporary translator also recognized that one of them was a deputy director of the municipal government. mayor.

On the other side is a white foreigner named Yishui.

The banner hanging on the wall indicates the identities of both parties, "Signing Ceremony between Jiasheng Group Magic Workshop and McDonald's,"

It turned out to be Feng Yiping's company, but what would a McDonald's burger maker purchase from Huaqiang? Such a big battle. Is it possible that McDonald's burgers can be paired with pickles from Jiasheng Food Factory?

…………

The leaders and guests attending the meeting naturally knew what Magic Workshop and McDonald's were signing, and so did the reporters who participated in the report.

Because they have received a small gift box, which contains an exquisite and stylish pedometer in titanium, silver, or bright purple.

The front is almost all electronic screens, with rounded sides, and the back has the conspicuous McDonald's trademark and the Magic Workshop logo.

A reporter who had reported other news about Jiaqiang before compared this pedometer with the one he spent hundreds of dollars to buy. He was very surprised and asked, "Why is Jiaqiang so generous this time?"

Just talking about the appearance, if the one you own is Su Yongkang, then the one from Jiasheng is at least Luo Jialiang.

He opened the instruction manual and browsed quickly, "Calculate a day's calorie consumption; understand the pattern of a day's activities for physical management; store 7 days of data,"

"Be able to represent the following items: Total calories burned/resting metabolism; calories consumed during activity/fat burned; 24-hour calorie chart; number of steps/clock; walking distance/walking time; exercise intensity/exercise volume; cumulative exercise volume for a week /Exercise achievement rate; one week of data storage; 12 weeks of exercise volume and achievement rate data storage,"

"Weight, 32 grams, including battery, no, it's a lithium battery, with so many functions?"

Several familiar colleagues were taking pictures of the two parties who were still shaking hands and greetings in front of them. They were professionals after all, and they recognized more people inside. The two Chinese people seemed to have no lower status than the deputy mayor. Some people recognized them. Someone came out, "That seems to be a director of the Ministry of Science and Technology,"

Several people headed by the foreign side immediately gathered together: the one with a good figure and wearing a blue tie was the American consul in the local area; the one who was having a hot chat with Mr. Feng was from McDonald’s China. of president.

Others recognized that the man next to the consul had a more prominent background and should be the Commercial Counselor of the U.S. Embassy.

Although at the recent signing ceremony, there were officials from the Chinese side who were present at a higher level than today, but the foreign side also invited the commercial counselor of the embassy in China and the consul of the local consulate. This is the first time. .

It is very rare for a senior executive of a multinational giant like McDonald's in China to attend the signing ceremony in person.

Looking at the guests attending the ceremony sitting in the first two rows of the stage, they are also not ordinary people. There are leading figures from the US-China Chamber of Commerce, as well as executives from other well-known multinational companies... In short, overall, this signing ceremony is a good one. , the specifications are quite high

Seeing the person next to me thinking casually, someone asked casually, "What, this gadget is very good?"

"Of course, Jiasheng is really generous this time," he said, playing with the pedometer. "I estimate the market price of this thing is at least around 500 yuan."

Hearing his affirmation, several people around him were stunned. In 2003, they only came once and received gifts worth 500 yuan. These reporters were quite satisfied.

One person said while adjusting the focus, "Jia Sheng seems to have really changed its temper. At the seminar just now, Feng Yiping categorically asserted that the turnover of this Canton Fair will exceed 20 billion US dollars, and he is very confident about next year. He even gave specific figures for the world economy, which was somewhat sharp-edged, completely different from his usual gentleness."

"Now, you are actually giving away such an expensive gift? What do you want us to do?"

"What's the matter? He just doesn't give gifts. How can we not report these two pieces of news?" someone immediately asked.

That's right. First of all, both of these things are related to Feng Yiping. Secondly, both of these things are unusual. There must be a lot of media competing to report on them. Even if they are not invited to the scene, they will also spend time to find out the details.

"Just keep it if you give it to me!"

"Gain Capital is generous once, but if they change their temper, I don't think it's necessarily the case," said another person. "I went to the booth of Magic Workshop to see the pedometer they exhibited. This is the basic model. The other one is more advanced and integrates many functions, or simply put, it is an MP3 with pedometer function."

"It has a mirror surface, a large display screen, and a wired control. It has 256MB of storage and is also powered by a lithium battery. It can play for 24 hours,"

He said like a treasure, and took out the pedometer he received. "This one is good, but compared with that one, it is too bad,"

"Just be content," several people said at the same time.

MP3s nowadays are not cheap.

People in 2003 were very proud to call this year the Year of Electronics.

Just like the companies all over the world making smart phones later, now the electronics companies all over the world, in addition to mobile phones, have another key product, which is MP3. The unprecedented success of Apple iPod has also successfully stimulated the electronics companies in Europe, America, Japan, South Korea and China.

Samsung, LG, iRiver, MPIO in South Korea, and Sony and Panasonic in Japan, which were doing well at the time, launched one product after another to seize the market.

Electronic companies in the mainland and across the Taiwan Straits are naturally unwilling to lag behind, and have also developed many products to compete. In addition, some domestic brands, such as Wewa, a company that most people later didn't know, and BenQ across the Taiwan Straits, have successfully entered the high-end market with excellent products, that is, the market with a unit price of more than 1,500 yuan.

As for most domestic products, they are also around a few hundred yuan at this time. Some products launched by LG that are close to a thousand yuan, such as 999 yuan, have been praised by the media as noble and not expensive, and with super cost-effectiveness.

Their general storage capacity is only 128M, and they all use batteries. Generally, only those above 500 yuan will be equipped with line control.

The one from Jiasheng has so many functions and is so well designed, so it must be at least 1,500 yuan? Add this one, and it will not be less than 2,000 yuan. It is really greedy to want to get both.

…………

This contract was also decided more than a month in advance. Feng Yiping confirmed the scale of the press conference based on the view that if you do it, you should make a big splash.

He hopes to take this opportunity to make the Magic Workshop famous.

And McDonald's and him hit it off.

McDonald's entered China late because its China headquarters is located in Hong Kong. Therefore, except for Guangdong and Hong Kong, other provinces and cities in China lag behind its competitor KFC.

This time, they also invested heavily to promote the company's new strategy, and naturally hope that the momentum can be as big as possible.

Moreover, the company launched the new slogan "I like it" last month in order to win the favor of young and fashionable customers, and it just needs such an opportunity to further promote and consolidate.

In China, at such a highly respected occasion as the Canton Fair, and standing with a partner like Feng Yiping who has received much attention in China, how can the publicity effect be said?

So they are more active than Jiasheng, and they are very hardworking to invite people everywhere.

…………

At 11:15, a female host who is very familiar to the people of Guangzhou walked to the front of the stage with a microphone, "Dear leaders, distinguished guests, the signing ceremony will begin now,"

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