Chapter 967 Continue to Attack

There is a saying in China, which is to strike while the iron is hot.

Disney's "Happy Hotel" and "Speed" released by United Artists Film Company are just the beginning.

Their role is only to allow the two companies to settle down, and temporarily avoid all kinds of panic and unrest.

Yes.

This is why Yin Jun would rather spend an astronomical US$50 million in promotional expenses to compete head-on with "Superman 2".

To a certain extent, Yin Jun has to thank "Superman 2". If they hadn't come out halfway, even if "Speed" had achieved good box office results, the North American box office would have easily exceeded 100 million, or even higher. It won't be anything special.

After all, in today's North America, there are still five or six movies that exceed 100 million yuan a year, and "Speed" is just one of them.

but! !

After a direct competition with the super strong IP "Superman 2" in North America, "Speed" has overtaken the box office since the sixth day. Since then, "Superman 2" has not been released, and it has suddenly surpassed the "Superman 2" The North American box office hit just under 100 million U.S. dollars. This is definitely a superhuman performance.

Only by competing with the strong, the stronger one will emerge victorious!

After such a battle, who else dares to despise "Speed ​​of Life and Death"? Who else dares to look down upon Qilin Films and United Artists Film Company?

Not to mention anything else, no giant wants to attack "Beverly Hills Cop" and "Terminator" that are already in production.

Maybe they just ignored it, but now no one would dare to go against Qilin Movies so blatantly, lest they be slapped in the face again, which would not look good.

Just like Warner Bros., George Harding will leave with a livid face whenever he meets a reporter and mentions this matter on any occasion.

Several CEOs, including Michael Eisner, were definitely not willing to fight Yin Jun again until they were completely sure.

Then the employees of the company are obviously much more confident. When they talk and do things outside, they appear to be much more generous. They are also more daring to fight and work hard. They are no longer anxious and feel that they will be closed down in the next moment. The kind of dismissal.

Judging from this result, Yin Jun's 50 million US dollars in publicity expenses were indeed well spent.

In the past two days, United Artists Films announced that Stallone will serve as producer, director and star in the adaptation of the novel "First Blood", which has aroused strong attention from many people.

Stallone is already a big star close to the A-list, but United Artists Film Company values ​​him so much. Not only did the director give it to him, but the more powerful producers also gave it to him. This is equivalent to Stallone having supremacy on the set. The power is like that of Michael Cimino, who nearly bankrupted United Artists Film Company last year when filming "Heaven's Gate"!

According to the news that came out later, the script of Stallone's "First Blood" was adapted by Yin Jun.

After Stallone personally went to Xiangjiang to surrender to Yin Jun, Yin Jun not only gave him a good script, but also gave him such great power.

Everyone thinks that Yin Jun is really brave and dares to do this. Michael Cimino's lesson is not far ahead!

But there are smart people in Hollywood, and they immediately noticed that although Stallone shouldered the responsibility during filming, Yin Jun did not give him the most important "final editing rights".

After Michael Cimino, almost all Hollywood companies took back the final editing rights, which were already very strict.

Only Universal Pictures did not take back Spielberg's final editing rights for "E.T.", but they were also frightened, fearing that the boss would be ruined if he was unhappy.

Fortunately, Spielberg is as good as ever, and "E.T." was a hit upon its release.

As of the end of August, major film markets around the world have been releasing films one after another. The global box office of "E.T." has exceeded 1.123 billion US dollars in one fell swoop, becoming the first film in the world to break the 1 billion mark, and will go down in film history forever!

But there is only one Spielberg, and no one else can even think about competing with him. At least until Spielberg's results are achieved, don't even think about the final editing rights. When you can edit, you can watch from the side. , discuss it with everyone, and you will already be treated like a great director.

anyway.

After a series of additions, the cost of "E.T." is only about 30 million US dollars, which is much smaller than the cost of "Speed" and "Superman 2".

Because Spielberg's name is distributed by Universal Pictures, Disney and United Artists, the box office is still so high, so in terms of box office share, "E.T." took a full 36% of the overall share.

Among them, one of the sharing agreements signed by Yin Jun is that if the global box office exceeds 1 billion US dollars, he will automatically receive a certain percentage.

Now that United Art Films and Disney are distributing together, Universal Pictures naturally has no way to cheat. In the end, excluding the distribution share between United Art Films and Disney, Kirin Group’s box office share reached 18%, and Universal Pictures’ 15%. Spielberg's director's dividend remains unchanged at 3%.

As a result, Spielberg received more than 33 million US dollars in pre-tax income in one fell swoop, setting a record for director dividends!

Universal Pictures also received 15% of US$168 million, and Kirin Group received US$202 million.

In terms of investment-output ratio, Yin Jun's pre-tax profit on "E.T." is as high as 1,200%!

Good guy!

A movie makes 200 million U.S. dollars. What a terrifying profit! ?

Earned more than the last "Raiders of the Lost Ark"!

The masses don't care about movies like "E.T.". They may not see it once in ten years. All they know is that Yin Jun is making a lot of money again!

Especially people in Xiangjiang, their respect for Yin Jun has reached a new level again.

They think that even if the rest of Yin Jun's career collapses, he can make a comeback just by relying on his ability to write scripts, right?

Nowadays, even among Americans, there is much less debate about whether Yin Jun will bring down Disney and United Artists Films.

Even if Yin Jun makes an "E.T." in two or three years... No, if a movie like "Speed" comes out, the pressure on both companies will be much less.

Coupled with their serious and cautious development, maybe they can really come back to life.

In the face of everyone's praise and praise, Kirin Group has no pride at all. They just announced the new film plan again.

007's twelfth movie - "007: Top Secret" will also be launched recently. The main creative team is still the same group as before, and the starring role is still the well-liked Roger Moore. It is expected to be released in 1983 at the latest I’ll be able to meet you all in about a year.

The reboot of 007 is a matter of course.

Because it is the trump card of United Artists Film Company. With 007 in action, United Artists Film Company will be more stable.

But when everyone calculated it carefully, they were a bit stunned.

Good guy.

Qilin Group is so quiet that it actually wants to release six movies in the past two years?

The popular "Speed" is one of them.

Disney has already begun production of the animated film "The Lion King".

That little producer Bruckheimer's movie counts as one.

A James Cameron movie counts as one.

Stallone's "First Blood" counts as one.

Now "007: Top Secret" is another one.

That’s 6 movies in total!

"007: Top Secret" was released the latest, probably in June 1983. If you think about it, what is it if it's not about 2 years?

In two years, 6 self-produced movies were released intensively, which is a bit conspicuous among the seven major Hollywood movies, not to mention that your United Artists Film Company was a movie company that was about to collapse a few months ago.

Don't look at the Hollywood Seven. They release many movies a year, but they only produce two or three movies a year.

The rest are small and medium-sized companies without distribution capabilities. After producing their own movies, they are handed over to the Big Seven Hollywood for distribution.

It's just that United Artists Film Company has been unlucky recently, so a lot of the business that originally belonged to them has been taken over by other giants.

If it were someone else, he would definitely work slowly and steadily, not greedy for more, as long as he could do everything well, that would be enough.

For example, if your "Speed" was a big success in July this year, then in May next year, Stallone's new film "First Blood" will be released, and in December next year or January the year after, "007: Top Secret" will be released. 》The most appropriate thing to do is to start exerting your strength again.

But United Artists Films chose a very radical approach. Either Yin Jun was very confident in the movie he produced, or they were too ambitious.

The next five movies they will produce, except for one "007: Top Secret", which has a script that has been written long ago, the other four movies are either original creations by Yin Jun or adapted by him himself.

Now no one dares to say that Yin Jun, a screenwriter from Xiangjiang, can't write Hollywood movie scripts well.

Not only the movie script, but also the sitcom "Happy Hotel" launched by Disney TV Channel, which is now extremely popular, was also written by Yin Jun.

After the seventh episode broke through 30 million viewers, it broke through 40 million viewers in the eleventh episode, directly crowning the ratings champion so far this year!

In the United States, watching "Happy Hotel" has become a social phenomenon.

Even "The Pretty Woman", which had the most popular ratings before, has many plots that the elderly and teenagers don't like to watch.

But "Happy Hotel" is unexpectedly loved by people of all ages.

"It seems that everyone can find their own shadow in it and find joy and comfort here."

This is an editorial written specifically for "Happy Hotel" by The New York Times. It uses half of the page. This shows how popular "Happy Hotel" is.

Encouraged by "Happy Hotel", Disney's situation suddenly improved a lot. At least no one would maliciously speculate that they would go bankrupt.

Nowadays, the advertising fee for Disney TV Channel's "Happy Hotel" on the Friday broadcast day has soared to an extremely high price of 200,000 US dollars per 30 seconds of advertising - this is the price of a single advertisement for an episode of the program! Add up the ads in the front, middle and back, and you can easily earn two to three million US dollars!

Of course, the most cruel thing is the Super Bowl commercial, which cost two million US dollars in 30 seconds, and you are embarrassed to say that you will compete.

But after all, there is only one Super Bowl, and only once a year, and if "Happy Hotel" is done well, the benefits in a year will definitely not be worse than it.

Many people have even begun to speculate whether the final audience of "Happy Hotel" will soar to an almost peak figure of 80 million people?

So far, in decades of TV shows, "The Pretty Woman" has done it!

And at this time when everyone was unanimously optimistic about "Happy Hotel", a talent show called "American Idol" officially kicked off the audition...