Chapter 1056 Everyone Has His or Her Own Needs
As Yin Jun expected, Nintendo definitely can't let go of the D-pad, nor can it let go of its own games.
Not simply "Super Mario Bros.", but also "Resident Evil" that Hiroshi Yamauchi is obsessed with, and many comics from "Kirin Weekly" that can be adapted from the game.
I have to say that Hiroshi Yamauchi has really good vision.
This vision is good in all aspects, from identifying talents to running the company.
Not only did he single-handedly promote Yokoi Gunpei and Miyamoto Shigeru, giving them the greatest trust, he also had an extraordinary sensitivity to the quality of the game itself.
He participated in and promoted many classic Nintendo games in the 1980s.
A person who is not a game major can actually have such keen ideas and such a magical vision. You have to admire it. There are still people in this world who are naturally talented. They are basically different from ordinary people. It's different.
Not only Sanshan Uchihira, but the shopping mall elites who emerged in Japan in that era really had their own tricks, such as Konosuke Matsushita, Akio Morita, Kazuo Inamori, Hisao Tsubouchi...etc., they were all created Japan's miracle of choice.
Hiroshi Yamauchi is not comparable to the above-mentioned people, but he, a middle-class manager in Japan, is also the cornerstone of Japan's economic myth.
This is definitely not because Yin Jun thinks too highly of Hiroshi Yamauchi. You only need to look at him to bring Nintendo to the world's number one position. In 2008, the market value was as high as 88 billion U.S. dollars; and in the future, when mobile games are everywhere, Nintendo can still maintain annual profits. If it exceeds 15%, you can know the super ability of Hiroshi Yamauchi.
In the memories of others, Nintendo has long since declined, but in fact it is silently making a lot of money and developing steadily and steadily. This is its ability, and this is what is scary and admirable about Nintendo!
Time is the criterion for testing a person's business level.
Hiroshi Yamauchi started Nintendo's 40-year glory, so he deserves Yin Jun's attention and respect.
It is difficult for ordinary people to maintain the glory of their own company for 10 years, let alone 40 years of self-reliance?
But it was precisely because of Hiroshi Yamauchi's outstanding vision that Yin Jun concluded that he could not escape his grasp and would definitely choose to cooperate with him.
What does the boy want to cooperate with Hiroshi Yamauchi?
Of course it’s Game & Watch!
To be precise, it should be the ultimate format of Game&Watch - Gameboy!
Few people born in the 1980s and 1990s have never heard of the name of the game console Gameboy.
Gameboy, which is just a little bigger than the palm of your hand, is the most popular game console in the world's history. If you don't classify mobile phones as game consoles, then Gameboy is the most sold game console in the world, more than XBOX and PS2. Even if you get up, there will be more!
Nintendo has sold more than 230 million units of the first-generation Gameboy alone. Together with the upgraded versions of GBA, NDS, and 3DS, the total has exceeded 500 million units, and they are still selling in 2020, when Yin Jun time travels. Continuously selling.
How could Yin Jun let go of such a good product with such strong vitality and hundreds of millions of fans?
Gameboy, along with SONY's Walkman, are known as the two indispensable electronic products in life in the 1990s. Now that he has the opportunity, Yin Jun will definitely make Gameboy first.
Of course, Gameboy is not actually the best handheld game console.
From Yin Jun's perspective in 2020, it is too crude.
Even its leading designer, Gunpei Yokoi, thought so, so after he left Nintendo, he designed the WS handheld game console, which completely surpassed the Gameboy. It was not lagging behind until 2010 - well, actually in the future. Counterfeit palm game consoles produced by Chinese copycat manufacturers basically look like WS.
Compared with Gameboy's upper half LCD screen, lower half cross keys and other function keys, WS is more bold and distinctive. It is made in a horizontal and vertical structure, with a large LCD screen in the middle and two upper and lower buttons on the left. There are up, down, left and right function keys, two function keys under the middle screen, and two more function keys on the right.
This design makes it easier for players to operate with their left and right hands separately, making the game more enjoyable.
That is to say, Gunpei Yokoi died young, otherwise Bandai could directly compete with Nintendo with this game console! ——Yokoi Gunpei is also a super player in terms of the game itself, definitely a better person than Hiroshi Yamauchi!
Therefore, for Yin Jun’s first-generation Gameboy, he directly chose the styling features of the WS instead of the original one.
But if you want to make Gameboy, most of the technology patents are currently in the hands of Nintendo, which has a technology monopoly. This is also an important reason for Nintendo's rapid development.
Only when Yin Jun obtained technology patents from Nintendo, especially a series of Game & Watch patents, and then cooperated with the patents that he had negotiated to buy with Sega, Konami and other companies, could he focus on making Gameboy.
As long as Yin Jun is allowed to develop Gameboy, he will have an advantage that no one else can have.
What games did Nintendo's first Gameboy come with?
"Tetris"!
It was "Tetris" that opened a convenient door for Gameboy, allowing Gameboy to enter thousands of households, thus driving the continued hot sales of Gameboy game cartridges.
right.
You read that right, it’s a cassette!
Because of the memory, Gameboy does not use built-in games like those game consoles in the future. Instead, it uses a small game cartridge inserted into the body of the game. If you want to change the game, you can only pull it out. Later, another cassette was inserted.
The copyright of "Xiangjiang Cube" currently belongs to Yin Jun.
When Yin Jun sold it to Sega Alliance, he only sold the copyrights for arcade and home game consoles, and did not include the palm pocket game console. This was also the idea that the boy had long ago, so he specifically stated it in the contract. .
When Gameboy comes out, Yin Jun will follow Nintendo's example and start directly with "Xiangjiang Cube", and at the same time add "Super Mario Bros.". With such two classic games that are popular around the world, Gameboy is afraid that it will not make a lot of money. ?
With the profits and cash flow provided by Gameboy, Yin Jun's US$3.7 billion loan will no longer be a problem after seven or eight years.
Not to mention that Yin Jun still has a steady stream of good video games in his hands.
"Tomb Raider" is definitely not suitable. The number of frames between the visual effects and the action is completely insufficient. The lag is the main culprit that kills a classic game.
"Resident Evil" is similar. The bloody scenes can only be displayed on larger video game consoles, and the bigger the arcade machine, the better.
But Yin Jun also has "Contra"!
There is also the most powerful Gameboy game in history - "Pocket Monsters"!
In the future, Nintendo's market value once reached 88 billion U.S. dollars, of which 30 billion U.S. dollars was counted on their Gameboy series.
The biggest contributor to Gameboy is not the aging "Tetris", but "Pocket Monsters"!
It is not an exaggeration to say that "Pokemon" is worth 20 billion US dollars.
As long as we get these out, we don’t have to worry about the Gameboy becoming obsolete in 30 years. We just need to constantly update the hardware and software and add some additional games.
Hiroshi Yamauchi, Gunpei Yokoi, and Shigeru Miyamoto don't know about all these bright prospects for the future.
So in the face of such unequal information, they could only give in for their immediate interests.
The fact is what Yin Jun thought.
Just two days later, Hiroshi Yamauchi, whose eyes were red from staying up late, found Yin Jun again.
"Mr. Yin, let's cooperate!" With the same opening remarks, Yamauchi Hiroshi's next words changed: "Nintendo can have in-depth cooperation with Kirin Game Company. Kirin Game Company can get the technology you need from Nintendo, and we also hope to get the maximum Sincerity of cooperation.”
Yin Jun was a little surprised when he heard this.
He thought that Hiroshi Yamauchi would persist for a while, and would test it back and forth a few times before he would start contacting and cooperating. Unexpectedly, he would make a decision right away.
You know, Yamauchi Pu and Yin Jun had a grudge, but he was able to adjust to it so quickly and proactively seek reconciliation and cooperation. Such a mind is really not like a narrow-minded Japanese businessman.
But this shows from another aspect that Yamauchi Pu wants a lot, so he can be so forbearing and beg Yin Jun, whom he hates, in a low voice.
But it doesn't matter, Yin Jun is only afraid that he won't cooperate, not at all what he wants to get.
Although Yin Jun is destined to get more, in business, you can't not give some benefits to your partners. Who will cooperate with you in the future?
Just like "Xiangjiang Cube", Yin Jun knew that Sega and the others were making a lot of money, but he was not dissatisfied at all.
I collected 250 million US dollars in cash and kept the handheld device, which was enough.
If Yin Jun were left alone to develop sales channels, sell goods, collect payment, etc., it would obviously be a lot more troublesome than it is now.
What's more, after the reputation of "Xiangjiang Cube" became known, everyone knew the strength of Qilin Game Company, which was also an increase in intangible assets.
Thoughts whirling like lightning, Yin Jun nodded: "Mr. Yamauchi, this is a very wise decision. If we can cooperate openly, whether it is Nintendo or Kirin Games, everyone can get what we want and get what we want." desired result.”
"Yes, I think so too!" Hiroshi Yamauchi said, "So, Nintendo wants to obtain your cross-key patent authorization, and also hopes to obtain the exclusive rights to the arcade and home game consoles of "Super Mario Bros." It also hopes to obtain In the future, the cooperation rights for adapted games produced by "Kilin Weekly" include games such as "Resident Evil".
As a sign of our sincerity, Nintendo will release the patents for home game consoles to Kirin Games, as well as the patents for the portable game console Game&Watch. As long as you pay a certain patent royalty, you can use it indefinitely! "
"good!"
Yin Jun pondered for a while, and then agreed neatly: "I agree to license the cross-key patent and pay the fee according to the use of each machine; this is the same method of paying patent fees as when we obtained Nintendo's patent. But the term is unlimited, and we also have the right to obtain new patent licenses from Nintendo in the future, which is a prerequisite for our cooperation."
Yamauchi's eyelids twitched. Did Yin Jun rely on Nintendo's technology?
Fortunately, Yin Jun turned around and said: "But I have no interest in arcades or home game consoles. But this kind of portable game console, I think it is a bit interesting. So Nintendo's patent authorization is limited to our portable handheld console, Kirin Game I will not compete with Nintendo in other aspects. And in return, I also agree that this time you will have exclusive rights to the arcade and home game consoles of "Super Mario Bros." The amount does not need to be too much, just 500 million US dollars. But with Sega and the others Likewise, you have to leave the three markets of Xiangjiang, Aomen and Baodao to me. These three markets should not be the most important in your global strategy."
"500 million?" Hiroshi Yamauchi didn't care about the three markets of Hong Kong, Austria and Taiwan, but he was very concerned about the buyout amount. He asked in surprise, "How come it's doubled compared to "Hong Kong Square"?"
"Because "Xiangjiang Square" was a huge success." Yin Jun said frankly.
Regarding Yin Jun's straightforward explanation of the price increase, Hiroshi Yamauchi smiled bitterly, "This price is too expensive, and Nintendo won't be able to afford it for a while."
"It doesn't matter. The down payment is 100 million U.S. dollars, and the payment will be completed within three years." Yin Junhao said in a negotiable manner, "I believe that with Nintendo's sales strength, it won't be able to make even this little money, right?"
Yamauchi Hiroshi was silent for a while, and finally nodded: "That's it! The last remaining thing, the game adapted from the manga of "Kirin Weekly" must be exclusive to Nintendo!"
"I'm afraid this won't work." Yin Jun shook his head and said: "My relationship with Sega is also good. The most I can do is agree that both of you have equal rights. In the end, getting the right to adapt the game does not depend on the amount of money. It’s about your planning and calculation for the entire game. As long as whoever of you can do this satisfies me, the adaptation authorization will be his.”
"no problem."
This time, Hiroshi Yamauchi agreed without even thinking.
Looking at his happy eyes, even Yin Jun knew it, needless to say, Yamauchi Hiroshi. Yamauchi Hiroshi must be thinking that with the strength of Nintendo, he can defeat Sega and Namco, so the final winner must be Nintendo. .
But Yamauchi Hiroshi had not thought that if Yin Jun quietly left the game to help the Sega Alliance, then Nintendo would have no chance of winning.
After all, comic scripts are written by Yin Jun, and Yin Jun has seen many comic books that have been adapted into games. How could Nintendo's design planners know these games better than Yin Jun?
As for whether Yin Jun will do this?
That depends on the situation.
If Nintendo develops too strongly, Yin Jun will definitely support an opponent and let them check and balance each other.
If Yalida hadn't been so unsatisfactory, Yin Jun would have wanted to support them as well, so that the Americans and the Japanese would compete with each other, so that he could benefit from the middle!
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(On the first day of the new year, two chapters of 8,000 words are updated! Full of sincerity! Please subscribe in full!!)