Chapter 1024 Cultivating the Market and Talents Are Both Important

This time Yin Jun got "Bao Qingtian", "Huo Yuanjia" and "Chen Zhen" from the Mainland. Of the three TV series, only one belongs to Kylin TV.

The remaining "Huo Yuanjia" and "Chen Zhen" are works written by Yin Jun and sold to ATV.

But Yin Jun and Qiu Degen have a good relationship, so they naturally packaged the mainland rights for these two TV series at a very low price of 2 million.

Of course, if we go into details, the biggest reason why Qiu Degen is willing to sell "Huo Yuanjia" and "Chen Zhen" to Yin Jun and let him sell the TV series to the mainland is that Yin Jun has already carried Baodao This time, this time selling TV series, of course there is no problem.

If Yin Jun couldn't handle it, then Qiu Degen still wouldn't dare to sell the copyright to Yin Jun. No matter how good his personal relationship with Yin Jun was, he still wasn't that courageous when it involved the core assets of his Far East Group.

In the past two years, relying on Liyuan, Songcheng, and ATV, Qiu Degen's Far East Group has prospered, and its assets have exceeded 4 billion Hong Kong dollars.

Especially ATV, under the leadership of the original management and with the help of Yin Jun, it has been rising all the way, giving Qiu Degen a mouthpiece in the news media, which is even more powerful.

If ATV is in trouble because of offending Baodao, Qiu Degen will definitely not be willing to do so.

Yin Jun naturally understood this truth. If he had not carried the treasure island, he would not have made such a request that would embarrass Qiu Degen.

As a friend, you must consider your friend's difficulties, instead of just looking out for yourself and then insisting that your friend won't help regardless of the actual situation. Such a person probably doesn't have many friends.

As the first TV series introduced to the mainland in 1983, "Fearless" was an absolute crowd-pleaser and its influence was unrivaled.

The following "Chen Zhen" was also the same, once again igniting the enthusiasm of the people.

Liang Xiaolong went to the Mainland to promote, and found that the people were so honest and liked him so much. He had a Jianghu aura. He fell in love with the Mainland from then on, so much so that he was banned from the treasure island for more than ten or twenty years, and finally came out. At that time, he could only be the haggard and slovenly Fire Cloud Evil God.

It's just that Yin Jun doesn't know how "Shanghai Beach" got in among such a group of determined and determined fighters and was successfully broadcast.

Maybe it’s because it’s located in the great Shanghai area, and Shanghai has always been known for its openness and openness before the Chinese people, so that’s why it was introduced by Shanghai TV Station?

Anyway, Yin Jun is not that stupid and would not come up with "Shanghai Beach" so quickly. No matter what, he has to set the tone first and then take his time.

Even in the second batch, Yin Jun did not plan to introduce "Shanghai Beach".

The second batch should belong to "The Gratitude of the Earth", "There is always love in thousands of rivers and mountains", "People in the Net", and "The Stars Know My Heart".

It is no exaggeration to say that basically any of the current Xiangjiang TV series can create a wave of waves in the mainland. It just depends on the size of the wave.

Yin Jun is not doing it to make money.

Before 1998, before "Huan Zhu Ge Ge" completely helped Hunan Satellite TV stand up, TV dramas had no way to make money in the mainland.

He aims to build up the brand of Xiangjiang Entertainment so that the stars of Xiangjiang can be known to audiences in mainland China.

In the previous life, Xiangjiang did this passively. Mainland China generally watched their pirated TV series and pirated movies, and then cultivated an audience for them for a full 20 years.

After Xiangjiang Movies completely declined in 1997, stars like them relied on the fans they cultivated in the previous 20 years to support them until 2017, and even in 2020.

This made Yin Jun feel that there was really a cycle of cause and effect and that God was fair.

I have been watching pirated copies for 20 years, but I have almost returned them all.

But in this life, Yin Jun is ready to take the initiative.

In the previous life, because he was too passive, the effect was not very good. Coupled with the fact that Hong Kong artists have always been aloof, the gap between the two places was so great that when the Internet became developed, movie fans searched for their idols on the Internet. It was so heartbreaking to see the mainland in this way, and they completely started to distance themselves from each other.

Yin Jun plans to spend three to five years to solidify the foundation with various TV series, and then gradually let Hong Kong's stars slowly appear and develop in the mainland.

Here, singers must be one step ahead, while movie stars must be one step slower.

After all, singing can become popular very quickly, but the popularity brought by TV series and movies takes a certain amount of time to settle.

Yin Jun would not have made any in-depth plans for cultivating the entire market for ten or eight years.

It's amazing that in three to five years, some of Xiangjiang's movies will be selectively released in the mainland - something that Jiahe almost did in the previous generation, there's no reason why the patriotic businessman Yin Jun can't do it, right?

If we really want to start working closely with the mainland to make movies together, instead of just Hong Kong movie stars coming to conquer the city, I'm afraid we have to wait until after 1990 at the earliest.

No matter how many talents are produced in such a small area like Xiangjiang, there is no way to compare it with the mainland.

As long as the mainland reacts, it will definitely catch up with and surpass Xiangjiang at a very fast speed.

For example, in the future, there will be directors such as Feng Buck Ya and Ning Hao, who will earn hundreds of millions at the box office.

When Xingye's "Journey to the West" took in 1.3 billion at the box office, he was still feeling hot. Bald Xu's "Embarrassed in Hong Kong" was irresistible and took 1.6 billion in box office.

Then there was Xingye again. "Mermaid" broke through the box office of 3 billion, suddenly raising the box office record by more than 1 billion again.

Xiangjiang filmmakers feel proud now. Some people even say that this box office record cannot be broken by mainland filmmakers alone.

As a result, in less than two years, just a year and a half later, Wu Jing used a box office record of more than 5.6 billion to give this group of Hong Kong filmmakers who looked down on mainland filmmakers and him a slap in the face.

This fully shows that only by gathering the film talents from all over China and absorbing the essence of Hollywood, can Chinese entertainment, like Hollywood, go global and gain its own place.

Now Yin Jun has not even integrated the film resources in Xiangjiang, let alone come to the mainland to make waves.

Moreover, the timing is not right now. It was a hurdle in 1983, and it will be the real gate of death six years later. Only after that period can Yin Jun dare to take root and develop in the mainland with confidence and boldness.

However, the young man was not idle or waiting passively.

The variable Wei Xiaofan is Yin Jun's greatest luck.

How could Yin Jun be unhappy to find someone he trusted, who could shoulder responsibilities alone, and had sufficient abilities?

Although Wei Xiaofan will definitely not be able to carry out systematic management in the future and Gan Guoliang will be the one to do it. However, as the leader of the Qilin Group in the mainland, Wei Xiaofan's overall influence and prestige cannot be compared to Gan Guoliang.

Because Wei Xiaofan has already begun to take on the responsibility of teaching at the two most important film schools in mainland China - Beijing Film Academy and Chinese Opera.

Even though he doesn't teach many classes now, when "Bao Qingtian" is aired, his reputation in China will definitely be unprecedented and no one can compare with it!

This is the power of entertainment stars in peaceful times!

As long as he has this reputation, Wei Xiaofan will be surrounded by more people, and talents will naturally appear in a steady stream.

For example, for great talents like Chen Daomin, Chen Baoguo, and Jiang Wen, would they rather choose someone to collaborate with who has a school connection with them, or would they rather collaborate with someone they don't know?

Since the mainland's film and television circles have the word "circle", there must be cliques.

Wei Xiaofan is not a clique, but as far as the entire mainland entertainment circle is concerned, his status as a big shot has been fixed at this moment!

Moreover, what Yin Jun did was not just this.

In Wei Xiaofan's hands, he holds a powerful weapon called the "Art Development Fund".

Every year hundreds of thousands of dollars are continuously invested in talented people in various fields of the art and entertainment industry.

At this time in the early 1980s, a subsidy of tens to one hundred a month was enough to make myself and my family live comfortably, allowing them to devote themselves more fully to their favorite things. among various creations.

It was just a pilot last year, and Yin Jun didn't think $6 million was enough.

In the 1980s, the Mainland began to explode after a period of great depression.

This is the time when talents are at their most outstanding, and it is no exaggeration to say that the stars are shining brightly.

Yin Jun looks at it from the perspective of 40 years later. The backbones who will carry the entertainment industry in mainland China in the future are all born in this era.

This is true whether it is film and television stars or behind-the-scenes production talents.

They have experienced depression and seen the light, so this group of talents can excel.

And then for those stars who grew up in happy days, they usually feel much worse because they lack those hardships and the tenacity and upward motivation.

Nowadays, those who have won and those who have not won are all good seedlings, worthy of Yin Jun's investment.

In fact, having said that, this group of celebrities in Xiangjiang are all the same.

Basically, they all come from poor families.

Zhou Runfa is the son of a fisherman from Lamma Island, the poorest.

Wen Bixia was so poor that she ran away from home at the age of 15. If she hadn't met Li Dawei, the director of "Pretty Girl", whether she could survive would have been a question.

Both Zhou Xingchi and Liang Chaowei's parents are divorced, and their mothers live with their children.

When Liu Dehua was a child, he was a young master, but when he got a little older, his parents fell out with his grandfather and went to a housing estate.

Li Jiaxin has lived in a tin house since she was a child. Every time it rained, she and her sister would carry a basin to collect water, so as not to soak the only bed and household items in the house.

Even Nicholas Tse, who beat people with Zhang Weijian in the Mainland, grew up and was "sold" to Yinhuang by Xie Xian before he could take a breath. He took the signing bonus to go live happily, but he was exhausted from work. It took many years to complete this contract.

Wait, wait, etc., it’s all like that.

Then after them, those young people in Xiangjiang who grew up in a wealthy life suddenly fell out of fashion. Only a few of the newly launched stars were good at acting, and they were even worse than those from the mainland.

As a result, the Xiangjiang entertainment industry no longer has a future.

After this golden generation ages, perhaps Xiangjiang Entertainment will no longer exist.

When Yin Jun solves the problems of the new generation of stars in the mainland, he must also solve the problems of the new generation in Hong Kong.

Fortunately, with Yin Jun's efforts, the two places will be more integrated in the future, instead of being incompatible with each other. This way, we can look at and plan for this aspect holistically!

But all in all, the overall training task, from now until 30 years later, is very arduous and has a long way to go!