Chapter 2552 Intense Preparations (Part 1)

In the office, Xiao Qi was listening to Qin Yibin's report.

What Qin Yibin reported was not Xiaoyao Mall's business in mainland China, but the preparations for the Indian branch.

In fact, the successful experience of one country may not necessarily be replicated in other countries.

Otherwise, EBAY will not be defeated by Ma Yun, and Amazon, which dominates the world, will not be defeated by Beijing West.

Therefore, Qin Yibin received an assignment from Xiao Qi during the Spring Festival. He not only sent dozens of teams to investigate the Indian market in turn, but also spent a lot of money to hire a consulting company to investigate the consumption habits and spending power of Indians, etc.

Even though he himself is so busy, he must go to India once a month, either to talk with local big manufacturers, or to meet with senior government officials and local authorities in various regions of India, etc., to actively discuss the possibility of Xiaoyao Mall entering India.

For this reason, the 500 million US dollars allocated by Xiao Qi to Qin Yibin's public relations funds were all used up in May, and the finance side directly allocated another 1 billion US dollars in June to support Qin Yibin's various activities in India to a greater extent. Raiders.

Although Huo Zhuzhu is very cautious when it comes to money, she will never be stingy with supporting her man when Xiao Qi wants to open up new territories.

As mentioned earlier, successful experience may not necessarily be replicated, but successful experience can be used for reference.

The business model of Xiaoyao Mall is very successful. Whether it is centralized procurement to ensure the quality and price of goods, or setting up logistics warehouses to ensure timely delivery of goods, it is a good practice.

In fact, Amazon is also doing this, but compared with the delivery speed of Xiaoyao Mall, they are much inferior, and their own self-operated products are very few, and the prices are too expensive... To put it bluntly, in these two aspects they It is not as thorough as Xiaoyao Mall, which is also an important reason why Amazon has not developed in China.

Because the people are generally not rich, the Indian market is more price-sensitive than the Huaguo market, so Qin Yibin made a decision from the very beginning. In addition to ensuring that the self-operated products are rich and diverse, and the delivery speed of the goods is fast enough, it must also pursue cost performance compared with the Huaguo market. This is the greatest guarantee of success.

Xiaoyao Mall entered the Indian market this time, of course it did not exist in isolation.

The two giants, Xiaoyao Logistics and Xiaoyao Express, will also enter the Indian market. Just like in China, the three giants will work together to improve the overall business model of online shopping, logistics and express delivery.

Although generally speaking, it is Qin Yibin who dominates the entire B2C online commerce in India. However, Xiaoyao Logistics and Xiaoyao Express are both operated independently. They also combine the successful experience of Huaguo and refer to the national conditions of India to actively explore here.

Of course, in terms of opening up relationships and donating money, the three companies originally belonged to Fairy Company, so they simply negotiated together and added up the money.

"So far. We have dealt with India's Ministry of Commerce, powerful and powerful families, and the heads of government departments in the seven major cities of New Delhi, Delhi, Mumbai, Calcutta, Hyderabad, Madras, and Bangalore. Finally, we can Our Xiaoyao Mall business has been launched in the seven major cities." Qin Yibin sighed, "That's not all. In addition to purchasing products from the factories of these noble families, including Xiaoyao Logistics and Xiaoyao Express. The three of us cooperate Together, we have to donate a sum of money to the agencies, police stations and even the garrisons of the seven major cities every year. As for how to use it, we have no control. This makes me think, why does it feel like I have returned to a feudal society? I only hope Indians mean what they say, don’t take money and do nothing, otherwise it will make people want to cry.”

Qin Yibin is a person who doesn't complain easily, so he said so now. It seemed that he was completely disappointed in the gloom of India.

"In this society, no one is a fool. If Xiaoyao Mall, Xiaoyao Logistics, and Xiaoyao Express can't continue to operate, how can they get long-term benefits? How big are the three major companies in our Xiaoyao family operating in Huaguo? It's not that they don't know the scale, if such a big giant enters India, will their development be poor?" Xiao Qi said lightly, "So you can rest assured and develop boldly, these people are even more nervous than you."

"I hope so." Qin Yibin nodded and said, "Fortunately, most Indian people are relatively kind. After all, there are only a small number of bad people among the people who believe in the teaching of 'Atonement in this life, and blessings in the next life'."

Qin Yibin naturally knew why it was so difficult to open up the situation in India.

This is why Xiao Qi is not willing to give away some shares of the Indian branches of Xiaoyao Mall, Xiaoyao Logistics and Xiaoyao Express. If they give some shares, even 20%, to the prominent families in India, then they will do anything. Can help to get it done, where is it necessary for Xiaoyao to open up the situation step by step with such difficulty?

But Qin Yibin thought that this is also good, as long as the situation is opened up, there is no need to spend the profits brought by 20% of the shares, and all joints can be kept without problems.

In the long run, spending money is much more cost-effective than giving away shares.

"It's just that if this is the case, it will be a big test for the overall logistics operation at the beginning?" Xiao Qi asked.

"Yes, New Delhi and Delhi are in the north, Calcutta is in the east, Mumbai is in the west, and Madras is in the south... Basically, they are distributed everywhere in the southeast, northwest, and north." Qin Yibin said, "The elite soldiers sent by Vice President Zhou are very capable. , very thoughtful. Now our transportation company has to travel all over India. In terms of efficiency, it is indeed a little lower, and the utilization rate is also a little lower. But now we are working hard to operate the transportation route, and it is also for the second step in the future. Prepare for expansion."

Xiaoyao Logistics has traveled all over the country but only supplies the seven major logistics warehouses, which is indeed a bit wasteful.

But as Qin Yibin said, if there is no hard work at the beginning, how can it be possible to expand rapidly in the future?

India's area is only 3 million square kilometers, which is less than one-third of China's. If it weren't for the tropical climate here and the rapid growth of food, it would be difficult to feed a population of 1.3 billion.

However, the land price in India is not expensive, and there are many vacant land around the city, but usually, these lands are occupied by the poor and become slums around the city.

Xiaoyao Logistics does not dare to set up logistics warehouses in too remote places outside the urban area, so try to choose a town close to the city center. The price will be more expensive, but there is a lot of convenience in terms of safety and transportation.

The so-called logistics warehouses in the seven major cities actually do not just refer to a single warehouse.

It's the same in China. It's okay to have only one Xiaoyao logistics warehouse in a small city, but it seems too bloated in a big city.

For example, Rongcheng Logistics Warehouse, in addition to the largest warehouse in Xiaoyao Logistics Park, has medium-sized warehouses in the southeast and northwest. This is to store various commodities in different categories for easy retrieval and transportation, rather than putting them together in a messy manner.

And if a customer buys products from different warehouses, these warehouses will deliver the goods separately, and they will be aggregated in the Xiaoyao Express delivery stores in the city, and then delivered to the customer together.

Even in the four first-tier cities of Beijing, Shanghai, Guangzhou and Shenzhen, in addition to many small and medium-sized warehouses scattered on the outskirts of the cities, there is not only one Xiaoyao logistics park in Nuoda, and the largest capital city has four Xiaoyao logistics warehouses.

Therefore, they are collectively referred to as Capital Logistics Warehouse, Oriental Logistics Warehouse, etc. just for the sake of convenience, but by no means one warehouse for each city is enough.

In order to achieve a more efficient processing method, in order to meet the needs of more urban population growth, Xiaoyao Logistics has been continuously buying land in Huaguo in recent years, some are large and some are small, some are cheap and some are cheap. It is expensive, but due to continuous preparation and expansion of strength, in the field of logistics warehouses, the accumulation of Xiaoyao Logistics is absolutely invincible.

anyway.

The same is true for the warehouses in the seven major cities in India. They can also be called the "logistics warehouse circles in the seven major cities". There are more than 50 large and small cities in total.

Xiaoyao Logistics is really a big deal. The smallest logistics warehouse has a total area of ​​50,000 square meters, and the largest Xiaoyao Logistics Park, located between New Delhi and Delhi, has a floor area of ​​more than 300,000 square meters. The overall usable area is a breakthrough With an area of ​​1.5 million square meters, it is comparable to the Xiaoyao Logistics Park in Beijing, Shanghai, Guangzhou and Shenzhen in China.

In addition, Xiaoyao Logistics also directly purchased the third and fifth largest logistics transportation companies in India. After reorganizing and merging them, they intend to add thousands of transportation vehicles to make them used to transportation across the country.

Although it is too wasteful now, it is worth the waste to let the drivers become familiar with the transportation process and routes as soon as possible and train them early.

In addition to these, the most important source of goods, Qin Yibin also sent several procurement teams to inspect and inspect major manufacturers in India. The first batch of cooperation goals has been reached, involving more than 300 varieties and more than 16,000 items of clothing, food, housing and transportation. Once the order of Xiaoyao Mall is officially placed, these products can be shipped back to the warehouse of Xiaoyao Logistics.

What makes Indian factories most happy is that Xiaoyao Mall actually uses cash payment. Such a straightforward purchasing mode is definitely the most dreamed partner of any manufacturer.

With this biggest advantage, even if the quality standards required by Xiaoyao Mall are very strict, they can accept it.

What are strict requirements?

As long as you can make money steadily, can't you be serious?

(Brothers please subscribe more!) (to be continued ~^~)