Chapter 2372 Uber's First Step

In mid-March, Xiao Qi asked Hoffman to lead the establishment of Uber.

To put it bluntly, Uber is a taxi-hailing software, and its most important key lies in the excellence of this software.

The first is the premium algorithm for drivers and users, which can automatically make a matching price at any time according to the morning and evening peak hours, degree of congestion, remote and prosperous location, etc., so that the company, drivers and users can all benefit.

The second is the automatic matching algorithm. After the user places an order, the system software will automatically search and send the information to the nearest driver. After the driver confirms, even if the order is accepted, other drivers cannot grab it, and the user does not need to be blocked. After receiving the order, the driver in the distance waited for half a day before getting on the bus.

There are also some map matching and so on, but don’t worry, GOOGLE itself is free and can be used very accurately, as long as it is connected to the Internet.

It seems that these programs and functions are very cool.

But in fact, for professional programmers, as long as you give these requirements and develop their ideas, it is not very difficult to apply them to actual software.

Just like now, in just one month, Uber's program has been developed and entered the stage of actual testing.

In fact, many Americans are as meticulous and strict as the Germans when they do things, and even the Chinese are the same. The difference lies in whether your supervision is strict and whether the people who do things want to do things well from the bottom of their hearts.

Dozens of engineers are all serious people.

Few people will act sloppily when it comes to their own careers.

Xiao Qi invested 500 million US dollars in the first tranche, and gave them corresponding shares and high salaries. Of course, they must be worthy of this price.

They themselves can also see the bright future of Uber, and joining the company when it was first established is something that countless people dream of.

What's more, this is the company of Xiao Qi, the richest man in the world. Based on everyone's understanding of Xiao Qi, any company that Xiao Qi invests heavily in is an excellent company.

In this case. Why are you still hesitating, work hard. Let's make money with Xiao Qi!

As top experts in related industries in Silicon Valley, this group of engineers come from different fields. With their combined efforts, the Uber program is not so difficult.

Not to mention that Xiao Qi has already explained what functions Uber needs at the beginning of development. They only need to do things according to the requirements, and at most they are perfect.

Actually. At the very beginning, they were somewhat dissatisfied with Xiao Qi's strict rules.

Engineers are people with unconstrained imaginations. They like to play freely, and they like to perfect a piece of software or invention through constant exploration.

Xiao Qi is not an expert in this field, but he has set up so many specific requirements and rules, making them feel that Xiao Qi has a feeling of "a layman directing an insider".

But after gradual research and development, they were shocked to find out. The functions of the entire software are all necessary and the best match. Nothing is the best! !

They wanted to add some functions to improve it, but found that there was nothing particularly worth adding. At best, it's just minor details.

The general function, Xiao Qi has already decided before the research and development, and there is no mistake at all!

This is even more so when it comes to actual testing.

Even the engineers feel very comfortable and comfortable to use it, which is very attractive.

It's amazing! !

It was as if Xiao Qi had seen such an Uber before, an Uber that had actually been used!

"I can't help it. A genius boy is a genius boy. He has already calculated it in his mind. How can this kind of ability be possessed by ordinary people? It's ridiculous that we still question him. Now that I think about it, I'm really an idiot!"

Such remarks are widely circulated among the engineering team.

Hoffman also heard this statement, but he just laughed.

As for how talented Xiao Qi is, he knows a lot about other people. Just look at the industry that Xiao Qi let him create in the past two years!

Airbnb, Foursquare, Cool Game, Dream Drive, which one of these has not become an emerging industry sought after by Wall Street, and which one is not a genius idea worth billions to tens of billions of dollars?

Now Hoffman has one Uber, and another Square mobile phone card reader company, all of which are not inferior to the previous ones. Even Hoffman feels that, except for Airbnb, none of the above companies are comparable. Uber and Square are better.

Leaving aside the exclamation of the engineers.

Now that it has been developed, Hoffman has found a group of marketing elites before. During the actual test, he communicated with the engineers throughout the process and learned about the excellence of Uber.

Then the next most important task is handed over to them, let them discuss how to sell and operate.

Among the 5% shares of the management team given by Xiao Qi, the engineers got 2% of the shares, and the marketing elites got 3% of the shares. Although it is slightly unfair, considering that the entire idea was created by Xiao Qi, Engineers just made and perfected it, so the 2% didn't treat them badly.

Uber's real success is actually 50/50 due to software and 50% to marketing.

If you want to promote this taxi-hailing software to the whole United States and the world, the role of a group of marketing elites cannot be ignored.

Here, the president of Uber chosen by Hoffman is Libert, the president of Enterprise, a subsidiary of Enterprise Holding, the largest car rental company in the United States.

There are three brands under the Enterprise Holding Group. Among them, the Enterprise company focuses on the temporary car rental market. Anyone whose car breaks down on weekdays or needs to rent a car in an emergency can find Enterprise.

Enterprise has a lot of outlets in the United States. Although each outlet has only a few vehicles on average, it is convenient and fast, and is very popular among ordinary Americans.

The 43-year-old Libote has been with the company since its inception, and Enterprise has achieved today's results under his single-handed efforts, which can be regarded as very talented.

Hoffman offered an annual salary of 5 million US dollars, plus 1% of the shares, and dug this elite talent to Uber.

The reason is to find Libert. On the one hand, he is very capable, and on the other hand, Enterprise's model is similar to Uber's. It is easy for him to get started, and it is easy to apply his own experience to it.

Libert’s reason for coming to Uber is even simpler. The company that Xiao Qi personally invested in has such a bright future. He still has 1% of the shares, which is much better than Enterprise Holding.

These professional managers in the United States are actually concerned about job hopping. All feel normal.

When I worked in your company, I must be serious and responsible, but if there is a better room for development, I will leave, anyway, it is just a business.

This is why big companies will use equity incentives to retain elite go-getters.

Libote has been working at Uber since April, and he has a full understanding of Uber's software development process, as well as its advantages and disadvantages. He has more than ten years of rich work experience. After discussing with a group of subordinates, and after consulting the ace lawyers of Mario Law Firm, they quickly formulated a very detailed development strategy. And the company's system and terms.

These strategies were all sent to Xiao Qi's mailbox, after the young man carefully read them. He replied with a word of "GOOD" to Libote, signaling him to do what he wanted.

The second tranche of US$1 billion was credited into Uber's company account the day after Xiao Qi replied with his consent.

Li Bote also breathed a sigh of relief.

Although Xiao Qi said that, except for sending lawyers and accountants to check at any time, he will take care of all the affairs of Uber, but the first step of the plan must be approved by Xiao Qi.

Now Xiao Qi agrees with his idea, plus a huge investment of 1 billion US dollars. Li Bote is naturally full of energy and full of energy.

Although Enterprise Holding Group is big. But because it is a private company, there is not so much spare money for Libot to use.

Now holding 1 billion US dollars in his hand, Libote feels that he is rich and powerful. Many strategies that he had ideas before but could not be implemented can finally be used.

For a while, he was very satisfied that he could join Uber.

So after recruiting customer service staff and general office staff, Libert started his own experiment in San Francisco, Uber's hometown.

America is an advertising society.

If you have money, you can let everyone see your products.

Under such circumstances, Uber appeared in people's field of vision.

Since the initial experiment was only in San Francisco, there is no need to promote it on the Internet for the time being, but in the local print media, TV media and paper media, Uber’s advertisements are everywhere.

Of course, Li Bote did not forget to borrow Xiao Qi's banner, "Xiao Qi, the chairman of Fairy Company, founded a new type of Internet company", "Xiao Qi caused a new revolution in the taxi industry"...etc. Propaganda is everywhere.

There were so many drivers and ordinary people who called Uber for consultation, and dozens of operators were too busy.

And the free download software Uber, which is placed on the Android Mall and APP STORE at the same time, also ushered in a boom of 80,000 downloads a day-compared to San Francisco's population of more than 800,000, this number is already amazing!

The day the ad was launched, Uber had its first driver signed up, and the next day it had its first Uber user.

There is no doubt that Uber is off to a great start! (to be continued ~^~)

PS:   In the past, there were almost 100 people with a 500 monthly ticket, but now there are about 200 people with a 500 monthly ticket, which is really far behind! However, Xiucai is very grateful to the brothers for their monthly tickets. Most of the old friends vote every month, thank you!