Chapter 2092 How to Dominate the Market?

When Xiao Qi came home, Little Fairy, her mother Xie Wen, nanny, and female bodyguards were sitting in the living room neatly, watching TV together.

Among the crowd, there was even a figure of a Japanese aunt.

She doesn't even understand Chinese, yet she still watches Huaguo's TV series, she's really in good spirits!

Take a closer look, isn't it "The Legend of Zhen Huan"?

"The Legend of Zhen Huan" has been exclusively premiered on Xiangshui Satellite TV since mid-November, with two episodes a day, and it has broadcast more than 50 episodes so far.

Originally 120 episodes of "The Legend of Zhen Huan", it was a challenge for Xiangshui Satellite TV, a super big channel, but only one week after it was broadcast, the ratings of "The Legend of Zhen Huan" were above 30%, which never dropped. Let the people of Xiangshui Satellite TV take a reassurance.

And now it's been almost 20 days, and the ratings have directly broken through 35%, and there is a tendency to go to 40%, which makes the original director Gan Gang smile and feel very good.

It's not just that he is in a good mood. The eight TV stations that bought the rights to broadcast the second round of "The Legend of Zhen Huan", even if the broadcast was delayed for two weeks, the ratings remained at around 15%, and they may break through 20% recently.

As for the cost of only 1 million episodes, the eight TV stations have made a lot of money in advertising.

There is also the ratings of the Internet. This time, Xiaoniao.com bought the online broadcasting rights of "The Legend of Zhen Huan", and it also postponed the broadcast for two weeks. The price of each episode is 300,000 yuan. , also reached an average of 600,000 episodes, which is still a big profit!

The one that earns the most is, of course, the Kiwifruit Film and Television Production Company.

Compared with the production cost of 2.5 million per episode, the average price of 16.3 million per episode, the rate of return of more than 650% is absolutely frightening. The total income of 1.956 billion is the number one TV series in history!

In fact, Xiao Qi doesn't know what's so good about this TV series, but in his previous life, he saw that its broadcast price on the Internet reached a shocking amount. That's why this life was given to Qiao Guoer to make.

The current "Zhen Huan Biography" came out a few years earlier than the previous life. Qiao Guo'er is prettier and more famous than Empress Sun. Kiwi Film and Television Production Company spent more than half a year meticulously polishing this film before it can be regarded as a work.

Coupled with the fact that this kind of sadistic script is popular, it is not surprising that "The Legend of Zhen Huan" occupies the topic of November and December.

What surprised Xiao Qi was that the little fairy has always been an elegant and indifferent girl. On weekdays, when I have free time, I just read books and listen to music. I am not interested in soap operas at all. Why do I enjoy watching soap operas now that I have a big belly?

"boss!"

The female bodyguard near the door saw Xiao Qi first, greeted him, and then turned her eyes to the TV.

The 60-inch LCD TV seems to be working well, and she is watching it vigorously at this moment.

It was Huangfu Cai who saw Xiao Qi. Turning his head to think for a while, he stood up from the sofa and walked in front of Xiao Qi.

"Husband~~"

Huangfu Cai leaned against Xiao Qi's arms. But because her belly was too big, she could only gently rest her head on Xiao Qi's shoulder. I dare not stick to Xiao Qi as tightly as before.

"Xiao Cai'er, is this TV show good?" Xiao Qi asked with a smile while hugging Xiangxiang's wife.

"Well, but it's too cruel...in the palace." Huangfucai raised his head, blinking his star-like eyes, "Is it true that if a man has too many women, it's easy to have this kind of intrigue, and even life and death? What about the dismissal?"

"According to the logic, it's actually not a problem between men and women. Jealousy is not the main reason." Xiao Qi said: "In the final analysis, it is still because of children."

"child?"

"Yes. Mothers are always the most selfless." Xiao Qi said, "They may not fight for themselves, but it is absolutely impossible not to fight for their children. Just like the throne in ancient times, and the battles for family property that have existed since ancient times, Isn’t it all because of this? When have you seen mothers who gave birth to princesses fight for the throne? When have you seen mothers without children fight for the throne and family property?”

Huangfu Cai's eyes rolled, but his small hand took Xiao Qi's hand, put it on her lower abdomen, and said solemnly: "You have to love my child more!"

"it is good!"

It was rare for Xiao Qi to see her so childish, so he smiled and kissed her on the cheek: "My favorite is Xiao Caier, so I will naturally favor our baby!"

Ok.

100% for the children with Xiao Caier, and 98% for the rest of the children, the difference will not be very big.

It is very unlikely that you want Xiao Qi to be eccentric.

Children are the flesh and blood of their parents, Xiao Qi naturally likes them all.

"Well, we've made a deal!" Huangfu Cai showed a slight smile on his face, "Then you go and do your work first, and I'll look for you after watching the TV."

With that said, she sat down on the sofa again and concentrated on watching the TV series.

Xiao Qi smiled, walked up to the second floor by himself, turned on the computer and started handling company affairs.

By next month, the wives will gradually reach the ripening stage, and now they need to arrange the company's affairs as early as possible, so that they can welcome the birth of the babies in the best condition.

You know, Xiao Qi's wives are in mainland China, Hong Kong, Japan, Korea and the United States, and they will inevitably become trapeze people at that time. Tiredness is a certain thing, and they definitely don't care much about the company's affairs.

Dream Snow's research and development engineering machine has reached the third generation. It has passed various tests and has been finalized. All the specifications of various parts have been sent to suppliers to let them start trial production.

Once the parts are approved, they can be mass-produced and supplied.

This mid-range mobile phone, which bears Xiao Qi's great ambition, will play a greater role in the market than Dream Stars. It is estimated that there will be 300 million units in 2009. If the situation is optimistic, Xiao Qi does not mind adding more orders in the second half of the year, and then adding more Production of 100 million units.

Entering the era of smart phones, in fact, many aspects are the same as feature phones, but there are also differences.

High-end phones are used to smash market awareness and reputation, while low-end phones are sold to earn money. This is the practice of feature phone manufacturers in the past. The typical winner is NOKIA. The sales and profits of simple models actually account for more than 70% of Nokia's overall profits, and most of the sales are in non-developed countries such as China and India.

But looking back, smartphones can't make a lot of money on low-end models.

Because the cost of smartphones is much higher than that of feature phones.

You have to pay fees for the CPU chip, GPU chip, camera, LCD screen, memory, gravity accelerometer, various sensors, etc. involved in the smartphone, which will cost a lot of money.

In the era of smart phones, mobile phone manufacturers in Huaguo dare not copycats and infringe other people's patents.

Why?

It's very simple, you can't make these core components well, so you can only buy them at a high price, so the cost is naturally expensive.

A very simple example.

When the Xiaomi mobile phone first came out, the price was 1999, and Rebs complained all day long, saying that he would lose money if he sold one.

Many people listened to this as a joke, thinking that you are a fool, you still keep selling at a loss?

But in fact, in the first generation of Xiaomi, it really sold one at a loss. If it weren’t for Rebus’s rich family background and the support of the money earned from the previous online investments, there was really no way to survive.

The reason is that Xiaomi does not have any patents. Except for the free Android system, they have to pay for everything... Oh, yes, the Android system does not cost money, but Xiaomi must be optimized according to the habits of Chinese people It, the Xiaomi system produced, also needs to organize a team to develop it.

As for later, the replacement of parts and components of smart electronics was significantly accelerated, and Xiaomi mobile phones relied on the method of "mobile phone futures" to slowly make some money, and then used large-scale industrial production to save costs, which gradually became a profitable business. In the industry, Rebs became frightened again.

Also because of smart electronic components and large-scale industrial production, smart phones below 1,000 yuan are constantly appearing in front of people.

But this kind of smart phone, to be honest, has serious functional flaws, and the experience of using it is completely bad, and users won't buy it at all-it's not like a feature phone at all, as long as it can make calls accept.

Therefore, Xiao Qi has never seen how a low-end smartphone under 1,000 yuan sells well and makes money.

Having said so much, it is to prove that the market dumping of smartphones can only be done by mid-range phones.

Therefore, Xiao Qi never thought of making Fairy Company's smartphones into third grades, high, middle and low, all he wanted was to sell Dream Snow to make money.

Now it looks like everything is in order.

Parts manufacturers are stepping up their work, and the assembly workshop here is also constantly training workers. On the other hand, the advertising production has entered the final editing stage.

Although Su Xiaomei lives in the United States, she takes time out every day to review the advertisements of major companies.

In this regard, she has inherited the tradition Xiao Qi taught her: as long as the advertisement is the best and most creative, then no matter how much production fee is paid, it is worth it!

Although it cost a little more, Xiao Qi couldn't help admiring while sitting by the computer and watching a few advertisements selected by Su Xiaomei.

Only such a good advertisement can occupy a favorable position in the intensive publicity! (to be continued ~^~)