Chapter 1440 What Is an Excellent Product

In Li Mu's view, with the explosive development of human technology, batteries are a special field that is hard to find breakthroughs for a long time.

People have been able to condense the computer equipment that required dozens or hundreds of tons decades ago into the size and weight of a book, and even the computing power has increased thousands of times. If we look at the development speed of computers, now A battery the size of a mobile power supply should be able to drive a two-ton car to run 2,000 kilometers non-stop.

But the reality is cruel. The human technology tree has not found a huge technological breakthrough in the field of batteries. All mobile devices are troubled by the unbreakable specific capacity of batteries.

Fifty years ago, how much energy can be stored in one kilogram of batteries, but now lithium batteries can be increased by several times at most. It is difficult to increase the energy density of batteries. Notebooks come with bulky batteries, which can store energy in just a few hours. Smartphones after more than ten years, and then promoting power saving, basically need to charge once a day. If we follow the development speed of computer processing chips, in the era of Apple mobile phones, the battery should be reduced to only one yuan with the same capacity. The size and weight of the coins are reasonable.

It is precisely because the battery industry cannot find major breakthroughs that the service time of lithium batteries exceeds everyone's imagination. Everyone has long been accustomed to the rapid innovation, and even contemporary scientists believe that in the near future, someone will be able to find a better solution. Lithium batteries are more advanced energy storage solutions, but the scary thing is that lithium batteries are like rubber and have become an irreplaceable part of the industrial field.

From the invention of the car to the present, there have been no less than 10,000 technological innovations inside and outside. People have even begun to try to get rid of the fuel tank and the fuel engine, but so far, no car can get rid of the rubber.

The more this is the case, the more Li Mu feels that the layout of the lithium battery industry should be expedited. Before it has become the mainstay of the information age, we should quickly dig out the source of this industry.

Nowadays, people live a long way from lithium batteries, and the penetration rate of mobile phones is not high, so not everyone can access lithium batteries, but in the future, mobile phones, notebooks, tablet computers, power banks, cameras, and even flashlights, Vibrating small toys, new energy vehicles, etc., etc., nothing can leave the lithium battery. Before the industry benefits are highlighted, the resources must be caged into their own hands!

...

On the Harvard campus, as always, as an academic palace, everything here follows its own laws and does not see any changes. However, the inner Harvard has begun to have some elements that are different from usual. This is because the body of Harvard, Is giving birth to a very trendy baby, its name is Facebook.

With Li Mu's funds, Mark Zuckerberg put most of his energy into the incubation of the Facebook project. He didn't have great ambitions. In the early stage of starting a business, his greatest wish was,

It is to make Facebook popular in colleges and universities in the United States and become the new favorite of the Internet for American college students.

In order to achieve this goal, Mark Zuckerberg has invested a considerable part of his energy and funds to promote Facebook in major colleges and universities across the country. He and his ground push team plan to run all over the United States in the next three months. colleges and universities, and pushed Facebook, a trendy social product for college students, to college students.

When Li Mu arrived at Harvard, Mark Zuckerberg had just returned from New York, and the ground push team was taking turns to push the ground at Columbia University and other universities in New York. Since there are too many universities in New York, Mark Zuckerberg is very Attention, before that, he had been staring at New York for more than a week. This time, after hearing Li Mu say that he would meet him at Harvard, he hurried back to Massachusetts.

In Mark Zuckerberg's eyes, Li Mu is his boss, so he came to see Li Mu directly as soon as he arrived at Harvard. As soon as he met, he was very excited to report to Li Mu the current development of Facebook.

According to Mark Zuckerberg, Facebook currently has one million registered users, more than 100,000 daily active users, and more than 90% of the users are college students. This is not only because the publicity targets are mainly on college campuses, but also because college students have access to the Internet. There is a lot of time, and there is a great need for socializing on campus.

Li Mu asked him, "How many college students are there in the United States now?"

Mark Zuckerberg said without hesitation: "Currently, the total number of undergraduate and graduate students in the United States is about 17 million."

Li Mu nodded and said, "You now have one million registered users, accounting for 6% of your total target group in the first stage. There is still a long way to go."

Mark Zuckerberg said: "Although it only accounts for 6% now, with our current promotion speed, we can increase this proportion to 30% by the end of the year at most."

Li Mu held his chin and said to himself: "It took almost half a year, from 6% to 30%, this is a linear growth."

Mark Zuckerberg didn't understand the meaning of Li Mu's words, but he vaguely felt that Li Mu might not be very satisfied with his goals, so he asked him tentatively: "Mr. Li, if you have any opinions and dissatisfaction, Just point it out directly, and I will definitely try to correct it."

Li Mu smiled slightly and said, "Don't be too nervous."

After that, Li Mucai said slowly: "On the Internet, users of good products grow linearly, starting from 10,000 users, crossing the 50,000 mark, the 100,000 mark, and the 200,000 mark, and they continue to grow to Millions, tens of millions, or even billions."

Mark Zuckerberg agreed and said: "You are right, this is indeed the quality that a good product needs. The total number of users has steadily increased, and there are few or no bottlenecks."

Li Mu sighed: "But this is just a good product, a really excellent product. Users should grow explosively. Its body contains a huge energy like nature, just like an ancient Chinese poem. Suddenly, like the spring breeze comes overnight, thousands of trees and thousands of pears blossom. Nature will never let the trees in Harvard or even Massachusetts pull out green shoots one by one. It will use its energy to make the vast majority of the entire Massachusetts Some trees produce green shoots at the same time in a very short period of time. After a few days, other latitudes and altitudes will also be green one by one in large areas. Excellent products should be like nature. ."

Li Mu firmly believes in the theory that "excellent products are explosive development". Many products quickly occupy a large market in a very short period of time. This theory is also a rule that must be followed by Internet explosions. Counting forward, there are legends. , there is QQ, there is Taobao, and later, there are Weibo, iPhone, iPad and Android, and even Douyin, but Li Mu did not have the opportunity to experience the era when Douyin became popular all over the world in more than a year.

Facebook itself is also an explosion, but it has not opened the door to explosion in the initial stage. Li Mu knows that Mark Zuckerberg will be able to open the door sooner or later, but he still hopes that this day will come sooner.

"Excellent product..." Mark Zuckerberg muttered to himself. What he thought in his mind was the scene when everything recovers at the same time every spring. He has lived for more than 20 years and has long been I am used to the change of seasons, so I have never felt how shocking it is that all things recover at the same time, but now that I think about it carefully, it is really an extremely powerful force behind all of this. Let half of the earth be bathed in the warm spring breeze.

If it is the powerful nature behind the trees and plants around the world that drives everything, then which force is behind the Internet users around the world? Or, how can we have such power?

Mark Zuckerberg suddenly looked at Li Mu, and his mind suddenly opened up!

Isn't Li Mu such a force? He started from YY, and all the products have exploded like this. The number of users of YY does not need to be set at 10,000, 50,000, or 100,000 stages. It is developing so fast that its stages are all It is based on numbers such as one million, five million, ten million, and fifty million.

Compared with YY, Facebook's development speed is more than a little bit slower, and he is still running frantically with his team in a college in the United States, a school, a school to conquer, and Li Mu was almost a country at the beginning. The gap between the conquering of the country and this is so big that it makes people feel chills down their spines.

Only then did Mark Zuckerberg understand that Li Mu just said that the good product is a linear growth, not to praise his work results, but to convey his disappointment implicitly! If Facebook develops at this pace, it can only become a good product with linear growth, but it will never become a great product with explosive growth.

Suddenly, Mark Zuckerberg's heart was full of frustration.

Li Mu saw his loss and did not say anything to comfort him, but asked him, "What is your current promotion rhythm?"

Mark Zuckerberg said: "I first divided the United States into several territories as large areas, and then demarcated several areas that needed key breakthroughs, such as the New York college circle that is currently being promoted. A university is constantly promoting, and every time you go to a university, you try to mobilize the students of that university to make them interested in Facebook.”

Li Mu nodded and said, "The approach is correct, but this approach is itself a well-behaved approach. You always feel that each university student is an independent closed loop, so you need to open it one by one, so I believe that your current Facebook users are also closed-loop and closed-loop independent. For example, Harvard students only interact with Harvard people on Facebook, and MIT students only communicate with MIT students, although everyone There's almost only a wall, but on Facebook, everyone is like two isolated LANs, right?"

Mark Zuckerberg was stunned for a moment, and immediately said with shame: "You are right, it is indeed the case now, users are interacting with the school as a unit, and rarely can break through the boundaries of the school..."

Li Mu nodded and asked him, "Have you spared the firecrackers?"

Mark Zuckerberg was stunned and asked him, "Are you talking about a string of firecrackers like Huaxia?"

"That's right."

Mark Zuckerberg said: "I played it when I was a kid."

Li Mu said: "In Huaxia, firecrackers have one hundred, one hundred thousand or even one million firecrackers, but their essence is no different. Firecrackers are called cannonballs, and firecrackers are called firecrackers when they are connected together. Since firecrackers are connected by many cannonballs, after you light them, they will continue to explode until the last one is left."

After speaking, Li Mu changed the subject, looked at Mark Zuckerberg, and said solemnly: "But now, you are not setting off firecrackers, you are just firing firecrackers, a university is a fireball war, you run over, light it, Wait for it to blow up, and then order the next one, how long will it take you to finish ordering?"

Mark Zuckerberg looked at Li Mu and murmured, "Mr. Li, you mean, I need to quickly solve all the colleges and universities like setting off firecrackers?"

Li Mu waved his hand and said, "I mean, you have to create a fuse first."