Chapter 1061 Conquering Harvard (1)

Facing the top students from Harvard and MIT, Li Mu's self-confidence was particularly infectious. He slowly paced the stage, calm, and full of aura, and started his first career on the world stage. A public appearance.

Li Mu said with a smile, "As you know, I have started several companies one after another since the summer vacation before I went to college. Fortunately, one or two of them are developing quite well. We have expanded the business of one of the companies from China to the United States and the global market. Fortunately, we now have more users around the world and a broader development space, which means that we need to undertake The responsibility is even heavier.”

Applause broke out again from the audience. Li Mu's tone was humble, he used fluke to weaken success, and then used responsibility to explain success. He immediately won the further favor and recognition of tens of thousands of college students in the audience.

"The first project I did was a music sharing website. At that time, there were already many similar websites in China's Internet industry. Everyone was providing various music audition and download services, but I was just myself. When I was a music website, I seriously considered a question, if I want to do such a project, what is my advantage compared to other people."

"I thought, if I can find my unique strengths, then this project can be tried, on the contrary, if I can't find strengths, then such a project attempt will be meaningless, at best, I can only be a part of the flow. I After serious and in-depth thinking, I believe that my unique advantage is actually my deeper respect for users."

"At that time, all the music and audiovisual websites on the market only focused on traffic and advertising revenue. They didn't study the page, UI, or user experience. Add more online advertisements to achieve the effect of increasing income, so I decided not only to make a music audiovisual website without advertisements, but also to make a more beautiful music audiovisual website, giving users a better experience and giving users a better experience. More respect."

"When my music website was finally launched, my efforts soon paid off. All the users who had used my products quickly settled down and became my loyal users. The reason for this is very simple. Respect, it's like you prefer restaurants with good taste, good environment, and lower prices."

"At that time, many people were questioning my music + website. They felt that I had gained so much traffic without monetizing the traffic. This approach was too stupid, but I felt that directly monetizing it would be like It is the primary industry that grows melons and reaps melons. The resource utilization rate is too low, and the loss in the process of transformation is too large, which will have a huge impact on the user environment of the entire product."

"So I changed my way of thinking. I have users, but I don't have to force them to watch ads to get income. I can import them into my next product and make them more in-depth users, so I Created a page product,

It's called Tieba, it's a minimalist BBS, but the biggest difference is that I allow users to use any legally permitted keywords as the basis to build a BBS specific to this keyword. This product allows me to successfully guide users of music websites. However, I still did not choose to advertise this product, because I think I can find a better way to realize it;”

"At that time, the operating cost of the two-page product was relatively very high. Fortunately, I got financing at that time, but financing is like the living expenses your parents gave you, and it will be spent one day, so you have to do Yes, it is to plan ahead before the money is painted;"

"So, under great pressure to monetize, I made a page *** called "Happy Farm", which is the predecessor of "Paradise Town", and later, "Happy Farm" brought the company The huge cash income has also been wildly sought after by users. After users imported all their personal contacts in life and on the Internet into "Happy Farm", we launched YY, using the contacts of these users, immediately after YY went online. It has become the most popular product in the Huaxia Internet market, and these are the achievements of today's Muye Technology."

It was the first time for students from Harvard and MIT to hear Li Mu talk about his entrepreneurial journey. In a few minutes, Li Mu talked about the causes and consequences of the entire development of Muye Technology and its context, which amazed all the top students in the audience. .

Although the history of Li Mu's development was frighteningly fast, it was like a chain that was quickly built. Although it took a short time, every link was there, and every link was particularly solid.

After applause, Li Mu continued: "The reason why Muye Technology is today is that when I first created the idea of ​​a music website, I didn't just keep it in my brain and on paper, but put it into practice. action."

"Because I took the first step and made that music website, I have pushed myself to where I am today. If I had just put this Idea in my head and thought about it, I might still be sitting in the people's seat now. In the university classroom, I take less than a hundred dollars a month from home to study and live in a big city that is nearly a thousand kilometers away from my hometown.”

"You see, on the one hand, the family spends two thousand dollars a year, and on the other hand, they earn hundreds of millions of dollars a year, so everyone should now understand how important it is to put ideas into action."

There were constant applause, laughter, whistles and shouts from the audience. Although Li Mu said it very easily, everyone deeply realized the importance of "action" from his words. Before that, although countless people talked to them This point has been met, but no one is as convincing as Li Mu said.

When the applause gradually stopped, Li Mu added: "Whether in developed countries, or in developing countries, poor and backward countries, every young man of our age is the most energetic and imaginative person. Helping people, under the influence of age and hormones, our energy is strong, the brain is running fast almost 724 hours a day, and all kinds of ideas are always born in everyone's brain, among which there must be many Idea of ​​value, but they themselves are just ideas. If we don't put them into action, then no matter how good the idea is, it won't give you any help in the end. You are still you, sentimental and whimsical. "

After a while of knowing laughter, Li Mu continued: "One day last year, when I was studying at Renmin University, one of my roommates told me that he really hoped to find a part-time tutoring job. He came to work-study program, but through the traditional way of posting small advertisements, he did not make any progress. At that time, he could do nothing, because his family background was not very good, and he urgently needed to pay for part of the tuition and living expenses by himself. As a part-time tutor, he thought of this idea and tried to put this idea into action, but for practical reasons, he couldn't find a suitable landing opportunity."

"At that time, an idea suddenly popped into my mind. In Huaxia, it is extremely urgent for parents to find a good tutor for their children who are about to take the college entrance examination; and a student like my roommate who can be admitted to Renmin University, is in itself It represents his rich experience and knowledge in the college entrance examination. Since there is enough supply and demand in this market, why can't my classmate find an employer?"

All the college students in the audience held their chins and stared at Li Mu without blinking. They had completely entered the rhythm of Li Mu. Looking forward to Li Mu's announcement of his answer.

Immediately, Li Mu paused and said with a smile: "I didn't understand it at first, but then I realized that the supply and demand in the market are very strong, but it is difficult for both the supply and demand sides to successfully trade, so the biggest problem is that It is the lack of a transparent and efficient link between supply and demand.”

"So, an Idea popped up in my mind. Since I have already set foot in the Internet industry, why not use the advantages of the Internet to connect the world to solve the problem of supply and demand for tutoring between parents and college students? The day I thought of this Idea , I immediately took action, I locked myself in the room, and sorted out an online platform for hiring tutors, so that all college students who wanted to be part-time tutors would register as users of this platform, and let them put their school, Major and college entrance examination scores are published, so that parents can choose the most suitable and customized tutor for their children on this platform.”

"For example, if someone's son wants to be admitted to Yenching University, then, instead of finding some middle school teachers to help him with his homework, it is more direct and effective to find a student who has just been admitted to Yenching University. Students are almost the same in age, and they have a smoother and more efficient communication channel. Not only will the direction of learning be revised to the greatest extent, but the efficiency of learning will be greatly improved.”

"Also, there are many benefits of online transactions, I can get those students from prestigious universities like you to bid openly and get a better salary return for them."

"In a very short period of time, I made this platform, and for the sake of simplicity, I registered a pure digital domain name for it, and then led many of my classmates to visit every university and every university in Yanjing. It was promoted in a residential area, and soon, 3321 became popular throughout Yanjing.

Through 3321, tens of thousands of college students have successfully found part-time tutoring jobs, and received generous remuneration far beyond their imagination. Among the top college students, the auction price for one class hour exceeded one hundred dollars.

In Huaxia, an ordinary worker works 180 hours a month and can only earn an average salary of less than 300 US dollars. The salary of more than 100 US dollars for one class hour represents his part-time salary, which is far more than his family income.

Yesterday, his parents were still working hard for him to study. Today, he can already use part-time tutors to solve all the expenses of his studies, and at the same time, he can create more income to subsidize his parents. "

"In one year, our 3321 service has covered all undergraduate colleges and universities in Huaxia. Millions of college students are engaged in part-time tutoring jobs on 3321, and the monthly turnover of the platform has exceeded 500 million US dollars. !"