Chapter 57 Setting up the Game

Chen Feng lowered his voice and said:

"Mr. Zhen, this first shot is very important, especially for a new smartphone brand. If it is not done well, even if your second shot is good, you will still need to spend a lot of effort to clean up the previous negative impression. "

Zhen Chong nodded: "Mr. Chen, what you said makes sense."

"So I think the R&D team should be given enough time to make the product solid and the user experience good. After all, you are building a brand." Chen Feng continued.

"Yes, I have the same idea. Since I want to do something, I have to act like it. But now that the news has been released, I am very passive. This is me too, and I have not made a good decision."

Chen Feng stretched out his finger, pointed at Zhen Chong and then pointed at himself: "We have the same origin, so I'll just say it openly. I just did the calculations. Mr. Zhen, your phone sells for 1,299, and each one does not count the research and development cost. and market costs, at least 700 yuan will be paid.”

Zhen Chong turned the tea cup and sighed: "Moreover, our shipment volume is small, and the price given by the supplier is not good. We lose more than 800 per unit, and I really want to drink from the profit."

"Then if you add in the Huanshi Video membership fee, R&D and marketing expenses, you will probably lose more than a thousand dollars per unit." Chen Feng tapped the table with his fingertips: "My suggestion is, rather than losing money and rushing out one, It’s just a mediocre one. It’s better to buy one that’s really useful.”

Zhen Chong's eyes flashed, and he came closer and said, "What should I say?"

“Buy products from Eight Stars and Eight Arrows or HCC directly, change the shell and packaging, and put your own logo on them. In this way, users will definitely have no problem using them, and the price/performance ratio is extremely high. The reputation will spread instantly.

The next time you sell, you can save a lot on marketing expenses. And time is also freed up, so you can slowly develop it. "

Zhen Chong looked at Chen Feng and his eyes lit up. Why didn't I think of such a shameless idea? He is indeed a scholar!

At this moment, Chen Feng became Zhen Chong's own. Not only did he come up with an excellent idea, which made Zhen Chong want to get on board in terms of ability, but more importantly, this shameless idea was like a letter of surrender, a kind of "honest interview" that exposed the bottom. Coupled with Chen Feng's background on Wall Street, Zhen Chong's choice of secretary to the board of directors was immediately finalized.

"Brother Chen, this idea of ​​yours has simply solved my urgent need. We are on our own, so if I have anything to say, I will just say it directly. You see, brother, I am just a coal digger. I don't understand anything. I just need it." Brothers like you are here to help, let's get things done together!" He put his hand on Chen Feng's shoulder: "I'm going to go public, and the position of secretary-general belongs to you!"

Chen Feng did not agree immediately. He needed to add more fuel to Zhen Chong's thirst and ignite his wealth.

So, Chen Feng patted Zhen Chong's arm:

"Brother, you are serious. We are all on our own. The secretary to the board of directors of a listed company is a senior executive and needs to make careful decisions. Today, as a brother, I will give you some suggestions. Regarding the development of the company and yourself, please refer to the details. …”

Chen Feng did not agree immediately, but contributed value first. If Zhen Chong is a newbie, he will definitely think that Chen Feng is very authentic. But although Zhen Chong is struggling with smartphones, this is not a problem of IQ and EQ, but just paying tuition in a field he does not understand.

Therefore, he understood it as soon as he heard it. Chen Feng is interested in the position of Secretary to the Board, and now he is exchanging value for price. This is completely understandable, everyone wants to sell themselves at a good price. As long as you are willing to negotiate the price, you are interested!

Zhen Chong was naturally very interested in Chen Feng's suggestion and took the opportunity to explore his strength.

Although he and Chen Feng were fellow townsmen and EMBA classmates, they actually didn't know each other very well. There was another reason why Chen Feng was invited to the banquet yesterday.

Zhen Chong is a person who believes in fate. In his early years, coal mining was actually risky. Coal mines are prone to accidents, so coal bosses often pray to God for peace and prosperity. In the process, Zhen Chong met a fortune teller who was very accurate. The longer the relationship lasts, the more he believes this.

The master gave him a horoscope. The sun pillar is earth, and the coal mine belongs to earth and fire. For Zhen Chong, it is his parallel and seal. The so-called comparison means that friends and colleagues have the power to help, and the seal has the meaning of protection. Therefore, Zhen Chong's coal mine operation will go smoothly and nothing will happen.

But if you want to make a fortune, you must do something related to water. Because water is Zhen Chong's real wealth, and the entertainment industry belongs to water, it is for this reason that Zhen Chong did not hesitate to enter the film and television industry, and as expected, he won and prospered.

However, if the character Zhen Chong is weak, he will not be able to bear the burden of having too much wealth. So it would be good if there are people around you who can help you, shoulder the burden together, and make money together. Because of this, Zhen Chong is a generous person who loves to make friends.

As for Chen Feng, Zhen Chong had accidentally obtained his birth date before. After calculation, he was also Rizhu Jitu, so he was his equal. This relationship is good and worthy of being friends and building a career together. Therefore, when Chen Feng said that he had a project introduction, Zhen Chong immediately called him over.

Zhen Chong once again lamented Chen Feng's performance today, the master's calculations were really accurate! But he didn't mention this. Chen Feng majored in science and engineering and had a doctorate abroad. He probably didn't believe this. If he said it, he might even despise him for being superstitious.

So Zhen Chong served Chen Feng more tea and listened attentively.

Chen Feng took a sip:

“I think there are two things that are more important for Huanshi’s listing.

The first is business. Huansi’s current main business is website videos, selling memberships and advertising. Another major source of income is selling copyrights.

But I think you also know that Huanshi’s TV drama copyrights have been profitable in the past two years. But the demand for old movies has a ceiling, and the launch of new TV shows and new movies will bring new users and create stickiness. "

Zhen Chong nodded: "That's true. The copyrights in stock will always be consumed. The price of new movies is getting higher and higher, and several companies are scrambling for them.

In the future, Huanshi Video must continue to acquire users and must bid for copyrights like other companies, and the previous price advantage will be gone.

So our model of making money by selling copyrights will not continue to make money.

It is also because of this that I am catching the smartphone train. "

Since Zhen Chong is aware of this problem, it couldn't be better. Chen Feng continued:

"Smartphones are not directly related to Huanshi and copyright business. Although it is a large market, the synergy effect is not high. Huanshi has resources in the film and television industry. My suggestion is to continue to expand along this path. "

Zhen Chong looked at Chen Feng: "What do you mean, brother?"

Chen Feng said: "Do movie distribution. Look, brother, urbanization is a trend. With the process of urbanization, the number of cinemas will definitely increase, which means the increase of large screens. There are dividends in theatrical film distribution.

And brother, you have rich resources in the film and television industry. You release films online for online distribution, and release them offline in cinemas. In the future, when you get a new movie, you will release it in cinemas first and then online. Compared with other video websites, you make money twice. "

Zhen Chong thought about Chen Feng's words and felt that they were very inspiring. The dividend of urbanization process is very good! Making money twice is very good! And this is his accumulated business, just taking another step forward, unlike smartphones, which he doesn't understand at all.

"Brother, this suggestion is very good! The copyright procurement team is ready-made, so we need to set up a new offline film distribution team."

Chen Feng took out his mobile phone and opened the business plan of the film distribution company that wanted to raise funds to show Zhen Chong:

"Brother, I have a ready-made one here. I came to you yesterday to talk about this matter. The team is very good. I have carefully examined it. The market share is also good, and it is currently among the top five in China. Moreover, the team is not big, and the financing amount is not high. If you can give it a boost, it will definitely fly. "

Zhen Chong took the phone, held it far away and looked at it with empty eyes: "Not bad, not bad, very good! What do you think of acquiring this company?"

Chen Feng was stunned for a moment, he just wanted to do financing.

If it is acquired, it will be even better! The acquisition amount is large, and his investment bank commission is high!

And the acquirer is Huanshi Video, which has resources. As long as the project party is fooled, it is not unacceptable to be acquired.

So he gave a thumbs up: "Brother, it's a good idea! Huanshi will have an additional business."

"Moreover," Chen Feng touched his nose: "Acquisition can be cashed out."

"How do you say that?" There is a lock-up period for stock listing, usually starting from six months. And for shareholders like CEOs, reducing holdings will affect the stock price.

"Talk to the acquirer in advance and open a higher price that the China Securities Regulatory Commission can allow. After the acquisition, let the other party pay you the higher price. Of course, you pay in installments during this process to prevent the other party from defaulting on the debt, and pay the money that should be given to you first. Of course, the money sent to you needs to be laundered, which costs a little. "Zhen Chong suddenly realized, that's it! No wonder many companies like to do mergers and acquisitions after listing, there is such a trick...

"I will send you the information of this issuing company, you can study it carefully, if you are interested, tell me at any time. But be quick, because they are also raising funds, if they get the money from investors this time, they may be more willing to develop independently rather than be acquired."

"Okay, okay! I will reply to you as soon as possible." Zhen Chong quickly expressed his opinion and continued to ask: "Brother, you just said two things, what is the other one?"

Chen Feng looked at Zhen Chong very sincerely and said: "The other thing is your personal packaging. Brother, you are going to go public now, so your identity and background..."

That means you are trying to gild yourself!

This is also what Zhen Chong cares about the most. He was born as a coal boss, and the unanimous impression of the outside world is that he is a nouveau riche.

It is really too low-profile, and now he wants to do the Internet and smartphones, so he must get rid of this identity. At least he should appear to be more cultured and tasteful.

Although he also enrolled in EMBA classes, the effect on the public was not very good, and EMBA became a gilded tool that anyone with money can study.

The brokerage firm also hinted at this matter, and even wanted to pay money to the media to get a prize for technology entrepreneurship or Internet entrepreneurship.

As a result, the media did not dare to accept it, which shows how lame this identity is.

In addition, he used to be in the entertainment industry, and interacted a lot with female stars, which added a layer of buff to the identity of "nouveau riche coal boss", making him reserved now...