Extraordinary Genius

Chapter 1825 It Makes Sense

Seeing Zhang Ruiqiang's puzzled eyes, Feng Yu laughed out loud. Even before his rebirth, when online shopping was so popular, the supermarket industry was not affected much.

After all, there are still many people who like to go shopping in shopping malls and supermarkets. This is more intuitive. Things bought online are not as satisfying as picking them yourself.

And after a few years of low tide, Wal-Mart's sales will reach the peak again, exceeding 500 billion US dollars, or even 600 billion US dollars, still ranking first in the top 500, suppressing many oil companies.

Even though the demand for oil is increasing and the price of oil remains high, it is still not as good as Wal-Mart.

With more than 8,000 stores around the world, the channel is truly king!

"Since I told you to do it, can I still cheat you? Online shopping will have an impact on traditional physical stores, but the impact will not be too great."

"Think about it, if there are some more expensive things, are you willing to believe in online mail order? Even if you know that there is an online shopping mall to guarantee it, what about the time?"

"When you arrive at a physical store, you can directly pay for the product and take it away. This is not the case with online shopping. It takes a certain amount of time to get it. Even if the logistics speed is getting faster and faster now, it will take two or three days, right?"

"Once the purchase is not satisfactory, or the seller sends it wrong, do I have to return it? It will take at least two or three days, right? Timeliness, this aspect of online shopping is far inferior to traditional brick-and-mortar stores."

Among them, food is the part with the highest sales in future supermarkets, etc., but no one will order mail every day. Even if there are apps such as intra-city fresh online shopping, it is far from being able to compare with the fresh market.

What's more, this can only be developed in the first-tier cities. In the second-tier cities, there is not such a large order quantity, and the logistics will lose money at all. Who will do it?

Zhang Ruiqiang lit a cigarette and took a deep breath: "No, didn't you just say that the price of online shopping is very cheap? The more expensive things, the cheaper should be the more? In order to save money, online shopping is not a better choice ?"

It's all about you, which one is better? Zhang Ruiqiang was a little confused.

"That's right, online stores do reduce costs a lot because there are no other expenses such as rent for physical stores. However, many owners of online stores are second-hand merchants, while many physical stores are first-hand merchants. The purchase cost may be higher than that of physical stores." Cheap. For example, in our Taihua Supermarket, the purchase cost of many products is the lowest in the country.”

Many online stores in the future will purchase directly from manufacturers, but now there are still many who purchase from wholesalers.

"If the online shopping mall focuses on cheapness, then some unscrupulous people will take advantage of it. Fake goods have always been flooding the market, and this is the same in any country. Even the United States, which has a much better economic development than China, fake goods ~ Goods are also common."

"So some products that seem to be very cheap and low in price are actually of very poor quality. You can't see the real thing, you can only look at the pictures on the website, and the other party is shoddy. How can you tell? Not all The online shopping websites all have insurance business.”

In the previous life, many people bought a lot of fake goods just for the sake of getting cheap. Some people also say that it is the online shop that brings these counterfeit goods back to life, otherwise they would have no market.

Cities are increasingly cracking down on counterfeit goods, and they can only go to rural markets. But the purchasing power of the rural market itself is low, and their prices keep dropping, so how much profit is left?

This time, with an online store, they can take advantage of the fact that the other party can't see the real thing, and sell fake goods to the city people who are greedy for cheap. Or many people are not greedy for cheap, they are simply deceived!

Even if Feng Yu and Ma Yun have emphasized this point, it is still difficult to completely eliminate it. Some online stores are clearly authorized by regular manufacturers, but they don’t buy from regular manufacturers, and they don’t pay special attention. Who can find out?

Feng Yu continued: "There is another very important point, and that is the after-sales issue."

"Many products provide after-sales service. After-sales service requires invoices, credit cards, etc. to enjoy.

How can you enjoy after-sales service if you buy from the Internet and many merchants don’t even issue you an invoice? "

"For example, for some electronic products, the repair price may cost hundreds or even hundreds of dollars. If you don't have after-sales service, you have to bear this part of the money yourself. And if you buy it from the Internet, you may only save a hundred dollars. You Do you think it's worth it?"

"No, I bought it from your store, and I have payment records. Can't I ask the store to be responsible?" Zhang Ruiqiang asked back.

It's like buying things in a supermarket. Although there is no invoice, the shopping receipt must be recognized by the supermarket.

Feng Yu smiled slightly: "The payment record can only prove that you bought this product in my store, but who knows if you bought the broken one from my store? Do you have any proof?"

"There is no evidence, the other party just refuses to admit it, and the court's judgment is also inferred from innocence. Why should the store be punished? If you want to say that the company of the online shopping mall punishes its merchants, then if the store owner is wronged, wouldn't it be cold? The hearts of these online store owners?"

Zhang Ruiqiang was stunned. After thinking about it carefully, it seemed to make sense.

"Moreover, many people don't trust online shopping, thinking that computers are not safe, just like many people would rather use passbooks than bank cards. Now all major banks have opened online banking services. But how many users are actually activated?"

"Is the convenience advertised above fake? Of course it is true, but many people will worry about it. I don't know who the other party is online. If I am cheated, it will be too difficult to recover."

Feng Yu is also a little helpless at this point. Many scammers pretend to be employees of Internet companies, bank employees, payment package employees, and even after-sales personnel. Many people can be fooled.

Especially those who are old and half-understand these new things, they are the easiest to deceive. People who don't know anything are hard to fool, because they don't trust strange things. It is also difficult to deceive those who know better, because they know what you said is wrong.

Those who know little, always think they know everything, such people are the easiest to be fooled. Many people have been cheated, coupled with the rendering of the media, the online payment has been advertised as unsafe.

But in fact, if you hold a passbook, you may be defrauded of your money. This kind of recovery is extremely difficult, and the cost is often higher than the amount recovered.

"Also, although computer operations are getting easier and easier, there are more and more advertisements on the Internet, and many people will be deceived by this."

"There are still more people who don't use computers at all. They want to buy things, of course they still go to physical stores. The gap between online shopping and physical stores is still very, very large. Physical stores will not disappear, and even online shopping will be different from physical stores in the future. shop together.”

"Of course, if you still feel uneasy, then we, Taihua Supermarket Group, are very willing to expand. We also have the financial strength, management ability, and brand advantage, and we also have this idea."

Zhang Ruiqiang was stunned, Feng Yu really made sense no matter what he said. Wait a minute, isn't Feng Yu just trying to scare him so that Taihua Supermarket Group can take the opportunity to expand?

Well, let the people below study it carefully, and the cheap can't be taken by those foreign capitals!

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