Chapter 1466 Losing Money Is Making Money

"Mr. Feng, we will continue to increase the promotion of XOS? But now we don't have much profit. If we increase the investment again, we will even lose money!" Qiu Bojun frowned, thinking it was completely unnecessary. . шщш.㈦㈨ⅹ.сом is updated very fast.

For the time being, it seems that XOS has been repressed by Microsoft's VISTA, but the word of mouth about the system on the Internet shows that their XOS has completely exploded Microsoft's VISTA.

Feng Yu crossed Erlang's legs and looked at Lei Dajun with a smile: "Mr. Lei, what do you think?"

"I agree with Mr. Feng's point of view. We should continue to increase our promotion efforts. Now is the time for Microsoft to slack off, and it is also a good opportunity for us to expand our influence."

"The netbook promoted by Lianxiang Group has driven the 'trend' of low-cost notebook computers, which has increased our XOS sales a lot, but we have lost in the sales of system CDs and ordinary PCs with pre-installed systems. ."

"We launched a few months earlier than them, but within a month, we were defeated, and we had to fight back. Mr. Feng has more experience in product sales than we are. This is from the hunger marketing of netbooks. It can be seen in the plan.”

Lei Dajun admires Feng Yu very much, and he has always been the president of Lianxiang Yinshan, so he has more contact with Qiu Bojun than Qiu Bojun in terms of sales management, and Qiu Bojun is better than him in product design.

Feng Yu was very satisfied with Lei Dajun's answer. He explained to Qiu Bojun: "Old Qiu, we can't just look at the immediate interests, but look to the future. What is the future? Users are our future."

"As long as there are enough users, even if we don't make a penny now and lose money every day, there will be countless investors who will come over with a checkbook and want to invest in us. But we can make money every day, But with fewer and fewer users, the situation is completely reversed.”

"I know, you are worried about the listing. But the Hong Kong market is not the same as the domestic market, and it is also different from the European and American markets. We even think about Yinshan, which definitely meets the standards for listing. You don't need to worry about that."

"Our most important task now is to snatch users. Look at Microsoft, every time they launch a system, they can have hundreds of millions of sales, and that's not counting the systems pre-installed by PC manufacturers. When we roll out the new system, we make tens of billions of dollars in profit.”

"And if they have one-tenth of their users, then they have absolutely no chance of making a billion dollars. When the user base grows, the profits don't simply go up, they grow exponentially. This is from the fruit company. You can see that by comparing sales in North America with Microsoft."

"Of course, the fruit's system has the best performance on the fruit's computer. You may think this example is a bit special, but think about those small 'portal' websites in China, their number of users and salary 'waves', etc. Doing a comparison, you will find that their profits are totally not proportional to the salary 'waves', and even many of them are still losing money."

"Even if they lose money, they are still trying their best to promote, why? Thinking about the original OQ, how much did the promotion cost? There is no profit at all. But now, just from their membership income, there are How much? Not to mention that they have an unparalleled promotion advantage when entering other businesses.”

At this time, OQ was not as powerful as it was before Feng Yu's rebirth. At that time, OQ had an advertisement pop-up window, and the fee was the annual advertising revenue of many websites. Because they had the largest user group in China, the effect was remarkable.

All Internet companies, the first thing to do is to promote.

Just like Ma Yun, their team spent a lot of money when they were doing Ali Bar. If Zong Qing hadn't invested in him first, his website would never have developed so well.

After Feng Yu made another investment, how strong is the momentum now,

It easily suppressed Yibei and eBay and became the first brand of Huaxia Online Mall.

"Let's go back to our XOS, our market share in China is good, and Eastern Europe also maintains the lead, but are you satisfied? Think about your original intention and your dream, did you want to surpass Microsoft?"

Qiu Bojun and Lei Dajun looked at each other. They wanted to say that when they were making software, Microsoft was not so strong. The IT company brand they heard the most at that time was IBM.

"Mr. Feng, but in this way, our funds are not enough. The licensing price we give to PC manufacturers is very low, and the profit itself is not high. The sales of our optical discs have also passed the initial period when consumers were curious and bought. , Now our biggest advantage is the price, and we continue to make a fuss about it?"

Microsoft launched this VISTA system, the price reached the peak of history. Whether it is in China, or in Europe and the United States and other regions, it is Microsoft's most expensive system.

In China, only one home version was launched, and the price reached 1999 yuan. In foreign countries, this price is at least 50% higher than the XP price!

Lianxiang Yinshan's market pricing for XOS itself is based on XP, and now compared with this VISTA, it is basically one-fifth.

For the authorization of PC manufacturers, the pre-installed system of a computer is only 199 yuan, and the price is half lower than that of ordinary retail. Of course, Microsoft does the same. The gap is still very large.

Qiu Bojun believes that since the price has been widened to such a large extent, we should seize this key point of publicity and let those consumers who plan to replace the system choose their products.

"Price is an advantage, but we can't continue to lower the price. If we lower it, there will be no profit, and it will be considered as dumping. We will increase the advertising of online media, which is the most intuitive."

Buying a computer, the proportion of not surfing the Internet is too small, so online advertising is the best and most cost-effective.

"Also, let those cooperative software vendors clearly mark their products that they only support the XOS system. We have given money, and they have to pay corresponding obligations."

"This is already being contacted, but in this case, we are bound to increase investment."

"It doesn't matter, the current investment is for the future output. Microsoft is too arrogant, their products with such a high price, compared with ours, are actually not worth the price. Soon the negative comments from consumers will be There will be more and more, and our positive comments will be more and more, and when XP really stops updating and maintenance, it is time for them to pay the price!"

For this, Feng Yu is full of confidence!

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