Chapter 561: Love Across Time and Space

“Love Letter” has been scheduled. According to your request, Director Wu, it will be released on Valentine’s Day, February 14th.

“This schedule is actually quite good, very suitable for this kind of love film.”

“The trailer has also been edited and will be released next week.”

“The publicity and promotion expenses for Love Letter are not much this time, but with your own popularity and influence, I believe it will also attract much attention. ”

Li Xiaoping carefully described the arrangements for the release of "Love Letter".

The production cost of this movie is less than five million, so it is naturally impossible to invest too much money in publicity and promotion.

However, considering Wu Yuan's influence in China, his new movie does not need to spend money on publicity and promotion. Just revealing the release date is enough to create a sensation.

Counting, Wu Yuan's last Chinese-language film was "Gravity" in 2008. It has been more than three years in the past, and domestic movie fans have been looking forward to it.

There is no need for any expensive publicity. As soon as the release date of the new movie is leaked, all netizens on the entire Chinese Internet are attracted.

"Director Wu's new Chinese-language film is finally scheduled!"

"February 14th, the movie is also called "Love Letter", I seem to know the content of this movie!"

""Love Letter"? The one by Shunji Iwai is too popular. Can Director Wu do better? ”

“Finally, another romance film is being made. I really like Your Name. Director Wu’s romance films don’t need to hesitate, just go for it!”

“There are no attractive movies in this year’s Spring Festival. Fortunately, Director Wu’s new film is scheduled for February!”

“Indeed, there is no new film by a big director in this year’s Spring Festival. It should be the worst Spring Festival in the past ten years. Director Wu is here to save this year’s Spring Festival, right?”

“Unfortunately, romance films are not suitable for going to the cinema with parents. It will be embarrassing! ”

The 2012 Spring Festival file can be said to be the quietest year since the birth of the Spring Festival file.

Zhang Yimou, Feng Xiaogang and other Spring Festival file overlords were all absent, and big directors such as Chen Kaige and Jiang Wen also gave up the competition for this year's Spring Festival file.

As a result, this year's Spring Festival file only has "New Born to Be a Couple", "Crazy Dinner", "Just for Fun" and "Heroes Come from Youth Since Ancient Times: Yue Fei" and other movies.

You can tell from the names that they are all movies that cannot leave the slightest memory in the history of Chinese-language movies.

Even the most anticipated movie in this year's Spring Festival file is actually from Hollywood, "Sherlock Holmes 2" starring Robert Downey Jr.

There has never been a year's Spring Festival file that allows a Hollywood movie to play the main role, but this year it did.

The second most popular one is "Pleasant Goat and Big Big Wolf: Happy Dragon Year", a big movie of an animated film.

Well, there is also "Reverse War" starring Jay Chou and Nicholas Tse, which is considered to be the Spring Festival file this year. The third most watched movie.

To be honest, even if "Love Letter" is moved up to the Spring Festival in January, Wu Yuan feels that he should be able to compete.

It's not that he is so strong, it's just that the Spring Festival this year is too bad, and it's all compared to his peers.

However, as some netizens said, "Love Letter" is not suitable for the whole family to go to the cinema together. If it is moved up to the Spring Festival, those audiences who come to the cinema with a whole family will not choose this movie.

The unique "conservatism" of Chinese people towards love makes it difficult for parents and children to sit together to watch a romantic movie, and to comment on the male and female protagonists who hug each other and chew their heads in the movie.

Only comedy movies are suitable for Chinese families.

"Dinner Party is Crazy" starring Fan Wei, Huang Bo, and Liu Ye, and Yue Yunpeng's debut "Just for Fun" are suitable movies for the Spring Festival.

Sitting in the back seat of the car, Wu Yuan took out his mobile phone and casually browsed Weibo.

Now there are # Wu Yuan "Love Letter" on Sina Weibo # , click on this entry, you can see the poster and plot summary of "Love Letter", as well as netizens' discussions.

This poster is carefully designed.

The 16:9 ratio poster is divided into two halves.

On the left is a street full of Republic of China style, the gloomy sky is raining, Liu Yifei is wearing the clothes of a returned overseas lady, a white gauze skirt with a veil, lace gloves on her hands, holding an umbrella, walking in the rain.

On the right side of the poster is a cloudless sunny day, Wu Yuan Wearing the most common jeans and shirt in modern times, they are walking hurriedly on a lawn.

The two people are walking towards each other face to face, but anyone can see that they are in different time and space.

Only a piece of letter paper flying in the air seems to have traveled through time and space, half of it falls in the sun, and the other half falls in the rain, making the two clearly distinct pictures of time and space intersect.

And at the top of this flying letter paper is the title of the movie.

"Love Letter"

"Starring: Wu Yuan, Liu Yifei."

"Director: Wu Yuan"

"On February 14, talk about a love that travels through time and space!"

The design of this poster is considered commonplace 10 years later, but it is still novel now.

At least it is much better than the current mainstream posters that are colorful, with all the silhouettes of the protagonists stuffed in, seven or eight heads printed on the poster, and then simply and crudely written with slogans.

It has an atmosphere and an artistic atmosphere, and it contains a lot of information. Basically, anyone who has seen the poster can guess the content of the movie, which can arouse curiosity.

Love across time and space is not a new theme.

As early as 2002, there was a TV series called "Love Across Time and Space" about a modern female thief who traveled through the early Ming Dynasty and fell in love with Zhu Yunwen.

With the development of Internet literature, time travel has become the hottest and most interesting theme for young people.

The phenomenal explosion of "Startling by Each Step" and "Palace Lock Heart Jade" has completely made this theme popular.

Now Wu Yuan has also played with the concept of "traveling through time and space", which can be regarded as catering to the market and an opportunity to stand on the cusp of the trend.

"Just looking at this poster, I'm already looking forward to it. Director Wu will play the leading male role himself!"

"Wow! Sissi's look is just like the one in "The Story of a Noble Family". But now Sissi has grown up and is much prettier than in "The Story of a Noble Family"!"

"It's full of information. Director Wu's male protagonist traveled through time for a hundred years and started a love story with the female protagonist who was in the Republic of China?"

"But why is the movie called "Love Letter"? Do they communicate across time and space by sending letters?"

"So, is this a love story between two pen pals?"

"Ahhhh, so excited. There is still more than half a month before the release. It's like a year!"