Chapter 596: "Soul Ferry to the Underworld" Premieres!

Relying on the Pingyao International Film Festival, Jia Zhangke, to some extent, has controlled the right to evaluate and interpret mainland films.

Although he only controls a small part, and the authority cannot be compared with the Golden Rooster, the level is definitely different.

It is equivalent to changing from a chess piece to a chess player.

This is the importance of mastering a film festival or film exhibition that belongs to you.

Perhaps it is also because of this that after approving the establishment of the Pingyao International Film Festival, the higher authorities no longer approved the application for the establishment of film festivals or film exhibitions by individuals or private enterprises.

After the Pingyao International Film Festival, only local governments can take the lead in establishing film festivals and film exhibitions.

The higher authorities have also realized that this "right to interpret" mainland films cannot be owned by individuals or private enterprises.

And now, because the Pingyao International Film Festival has not yet appeared, the higher authorities have not yet reacted.

For example, the FIRST Youth Film Festival was founded in 2006 and landed in Xining in 2011. The impact was still small and it was not taken seriously at all. It was not until 2014 that it was really taken seriously, that is, after "The Heart Labyrinth" won the award.

Before that, the Light and Shadow Era could have started to operate first and established a film festival of its own, and strived for approval from the top. In this way, even if the loophole of private individuals and private enterprises to establish film festivals was blocked in the future, it would not have anything to do with the Light and Shadow Era.

It is likely that Jia Zhangke's Pingyao International Film Festival will hardly appear again.

After saying sorry in his heart, Wu Yuan immediately asked Li Xiaoping to run this matter.

He had thought of the name of the film festival.

If you want to do it, do it big, not a film exhibition, but a film festival.

The name is - Times International Light and Shadow Film Festival!

The venue can be held in the tourist resort of Sanya, held every year or every two years, mainly inviting outstanding Asian films to participate in the awards.

With the support and solidarity of Wu Yuan, an international director, it may be possible to organize an international film festival of the same level and standard as the Macau International Film Festival!

For a film festival, if it wants to be famous and influential, it really depends on the level of connections it can invite. An international director can play the role of ten or a hundred mainland actors and stars.

And Wu Yuan happens to have the most connections and influence.

If he wants, he can even invite Cameron, Nolan, and Spielberg to Sanya as guests during the first session of this film festival!

Strive to become famous in one shot!

"It just so happens that the company's six supported films can also be screened at our film festival, and they are considered important participating films for the first film festival."

"You will be responsible for inviting domestic directors and actors, as well as the screening of their new works."

"I will personally invite some directors and works from Japan, South Korea, Southeast Asia and Hollywood to participate in the film festival."

"With them coming to the stage, this will definitely be the most popular film festival for young people in China!"

Wu Yuan was talking endlessly with Li Xiaoping about the blueprint in his mind.

In his opinion, as long as he can invite a group of Hollywood actors and stars, then this Times International Light and Shadow Film Festival will definitely become the most watched event for young people in the mainland, just like the annual New Year's Eve party.

Coincidentally, Wu Yuan also has the online video platform Light and Shadow Quick Broadcast under his company, and can also do online live broadcasts!

The advantages he has are really too great, and he can definitely create a film festival that far exceeds the Pingyao International Film Festival!

"I understand, I will go to run the approval as soon as possible." Li Xiaoping's voice on the other end of the phone was also a little excited.

Li Xiaoping is also looking forward to the film festival that belongs to Light and Shadow Times, and with the help of Wu Yuan, an international director, she is looking forward to it!

"Then it's settled. Let's push forward the establishment of the film festival as soon as possible!"

Time passed by bit by bit.

Although we have to hold a film festival, it is not something that can be done in a short time.

The approval process takes time. After the approval, a series of aspects of the film festival, such as the formulation of the review selection and the process arrangement, also need to be slowly designed and improved. Although there are precedents of major excellent film festivals at home and abroad, Light and Shadow Times, which is doing this for the first time, must also practice it carefully.

At least this year, this film festival cannot be implemented so quickly.

When the time came to July, another important thing of Light and Shadow Times came one after another in China.

After more than two years of preparation, "Soul Ferry: Huangquan" is finally going to be released nationwide.

As early as May, the first trailer of this movie was released on the Internet and attracted widespread attention.

The IP of Soul Ferry has been the most important IP of Guangying Kuaibo since its establishment.

At present, this web drama has been produced and broadcast for three seasons. With the increasingly severe crackdown on Internet piracy in China, those pirated video websites have gradually disappeared. As the exclusive web drama of Guangying Kuaibo, Soul Ferry has become more and more famous and has become a must-see drama for young people born in the 1990s.

In terms of membership fees on the website alone, this drama has created hundreds of millions of profits for Guangying Times.

Unfortunately, after deducting the production costs of the web drama and the construction and use of the company's server, the seemingly huge profits not only did not make money, but even lost a little.

In this era of fierce competition among online video platforms, swallowing up mergers and acquisitions to seize the market, no video platform can make a profit, even the video platform created by Wu Yuan, a future-oriented person, is also losing money.

Naturally, the big movie derived from "Soul Ferry" has become a project that both Light and Shadow Times and Light and Shadow Quick Broadcast pay great attention to and value.

The success or failure of this movie is directly related to the subsequent layout and future development of the two companies.

The pressure is great.

But once successful, the rewards will also be great.

At least the two male and female protagonists, Zhu Yilong and Yang Rong, are very excited now, imagining what kind of bright future they will face after they become famous.

On July 8, the leading actors led by Yu Yi, Zhu Yilong, Yang Rong, Ni Hongjie, and Liu Yan, led by director Liu Meichuan, held a grand premiere of "Soul Ferry Huangquan" at Beijing Light and Shadow Cinema!

On the day of the premiere, at the invitation of Light and Shadow Times, hundreds of well-known actors, artists and stars in the circle came to support.

Unlike Wu Yuan's movies, other movies under the Light and Shadow Times still need the popularity and influence of the stars at the premiere, at least to get a few cover headlines for the movie.

After the grand premiere, on July 10, "Soul Ferry: Huangquan" was released nationwide on a large scale.

On the day of the release, "Soul Ferry: Huangquan" achieved a premiere box office of 48.62 million!

Shocked the industry! (End of this chapter)