Chapter 1053 The Legend of Legend

The gaming industry is undoubtedly a sunrise industry. The first batch of people from China who are engaged in online gaming are destined to become a new wealthy class. Basically no one will deny this.

The current daily income of Brahma Creation Company is enough to make Shen Ying feel that the previous investment was worth it. Now the returns are huge. She never thought that making money would be so easy by setting up a bunch of servers and selling virtual losses. So much money can be made online.

However, not long after Shen Ying's emotion came out, the online game industry began to fight again.

When it comes to the passage of time in China, it is always slow.

Four years ago, Richard and Garriott officially launched his first online game, Ultima Online.

A year later, this secret game, which was simply called Si, appeared in China, and it also appeared in the form of private servers. Later, when private servers had become a major cancer in the online game industry, who could have imagined that this How did an industry with an output value of over 10 billion yuan this year first appear in this form?

You can imagine that. Three years ago, in a certain city in southern China, a player had access to a telecommunications computer room. I secretly set up the first server on the server I had on hand, and posted the news on the early and crude competition. Invite netizens to play together.

I'm afraid at that time he never dreamed of the impact of anything he did.

From then on, a new world begins.

Of course, Jindong's online game market is no longer a gathering for players to entertain themselves. Businessmen have already realized the opportunities contained in it. Since last year, Huacai has launched the first commercially operated online game in China and other games have also been put into operation, and the market is gradually heating up.

At the end of last year, a Korean online game approached Huacai, a relatively successful online game company at the time, for cooperation negotiations.

Players invited by Huacai to experience the game said that the game was not worth operating. Because of this, the game had no choice but to be transferred to another company and signed to a little-known small company in Shanghai.

This company is called Shanda, and this game is called Appearance. It marks China’s online gaming industry! Entering into a high expansion.

Soon, the number of people online at the same time in "Legend" exceeded 400,000, under the well ring of the myth of wealth creation. Online games have entered an era of full explosion. Ninetowns, NetEase, these later game giants have temporarily emerged this year. New companies have flooded into the market in large numbers, and over twenty online games have been put into operation, which is more than all previous games on the market combined.

Mention "Legend".

Many manufacturers lamented why they didn't introduce it to China themselves, but Chen Tianqiao took the lead, and later became rich and became the dominant player in the game industry.

But where there are advantages, there must be disputes. "Legendary" was born in Zhongwei, and it seems that a legendary life has been arranged for it.

Some people say that "Legend" is a game chosen by gamblers. Chen Tianqiao probably likes betting. At the age of 26, he suddenly resigned from his position as branch manager of Liujiazui Group the year before last and started an animation website with his wife, brother, etc. , which once made many people unable to understand.

After that, he won the title of Yuan Ziyi, one of the top two celebrities in China.com. Jinniu once again invested all his energy in the agency fees for the "Legend" game.

After the game became an agent, difficulties came one after another.

The biggest problem was that he had no money to rent servers. Chen Tianqiao used the international contracts from Chinese and Korean agents as bait to travel among servers and telecommunications providers in various places. Maybe he was lucky enough, or maybe his entrepreneurial mistakes touched someone. The problem was eventually solved, and he was granted free use of the server for two months.

Since then, China has also begun to represent overseas online games.

In June of this year, "Legend" was put into open beta, and the number of people online at the same time exceeded 400,000. Point card sales across the country were almost sold out. The funds were withdrawn quickly, and peers looked at it with suspicion. It is obvious that "Ba Legend" will surpass the games represented by Shen Ying's Brahma Creation Company in a few months, and become the online game with the largest average number of online users in the world in one fell swoop.

From then on, hundreds of thousands of players joined in large numbers; in the fight for Mafatian 6, "Legend" at that time carried the dreams of too many people. Shabak represented the highest power in the world. The title of city lord was yearned for by countless people. .

The three swords of dragon-slaying sword, dragon-patterned sword, and bone jade scepter: the highest pinnacle of this profession.

The teleportation ring has a drop rate of one in 800,000. It was once worth tens of thousands of yuan. If you have the ring, the door to the best treasure house will be open to you.

Later someone said it was a legend. It was originally a. legend. After Shanda started the test as an agent, the obsession of middle-aged office workers, to the beauty of young girls, and even more so to palm students, most of the fans worked day and night to level up, buy equipment, have sex, and pick up girls. During that crazy period, it was deeply imprinted in players' memories and made many hardcore players successful.

When Shanda signed an agency contract with Beiyai ​​Xiaosi. The Korean online game industry has just begun to go overseas. Tianqiao, a crazy businessman who is willing to pay 300,000 US dollars for copyright royalties and 27% of the operating share, makes all the employees of the company unhappy.

However, the rapid rise in the number of online tombs and the revenue it brought after the launch of "Legend" made Koreans regretful that they had not considered the value of the game in the Chinese market.

Seeing the rising share fees, Korean companies began to increase their appetite.

But in fact, Tan is not the developer of "Legend Bi", but the operator of the game in South Korea. The developer of the game is... Plus, which owns 40% of the company.

This model resulted in the situation that the copyright fees paid by Shanda had to be divided among two foreign companies. This triangular relationship also caused endless difficulties in handling the agency storm.

Later, the Korean side finally couldn't stand Shanda's default on agency fees, and the two sides broke out in the first round of conflict. Shanda, the developer of "Legend", notified Shanda to terminate the original contract, and Shanda later made up the money and signed an ancillary agreement. It required Shanda to provide sufficient technical support to make up for the increasingly serious plug-in problem encountered by the Chinese agent.

Who would have thought that the plug-in problem of "Legend" had not been solved, and private servers quickly appeared in China due to the leakage of overseas versions, and Shanda's user group declined rapidly. When Shanda asked the Korean side to eliminate this situation with technology and failed to solve it, Shanda deducted the share of Shanda's share.

For the first time in the history of Chinese online game agency, Chen Tianqiao's handling method was overbearing but not without effect.

The difficulty in handling the incident came from South Korea, which was the developer of the game, but was controlled by 40%. As for the overseas operation rights of the old Huo Chuan Ke Bi series, Shanda was the most outstanding company in this group of overseas operations.

Therefore, when Shanda and Shanda had a dispute over the contract, this became the key to solving the problem. The key point of whether Shanda would give a share of the profit was whether Shanda could solve the problem of private servers and plug-ins. Shanda was a foreign agent eager for money, which made Shanda quite embarrassed in this storm.

In the supplementary agreement signed by the three parties on the share of the profit, Shanda was required to solve the technical problems of the "Legend" game, which of course also included private servers and plug-ins that had not yet reached a large scale. Only one month after the signing of the agreement, private servers exploded, and there were already five different private servers in the market.

At this time, Shanda had actually shown no way to solve this technical problem and hoped that Shanda would make concessions, and the condition in exchange was to give Shanda the priority agency rights for "Legend" and subsequent products.

In fact, Shanda It's not that we didn't consider...Ru's suggestions. It's just that Chen Tianqiao believes that after Korean companies saw the huge value of online games in China, Baimu's move to increase copyright fees and profit sharing fees made Chinese agents feel disgusted.

It is said that the agency conditions for "Legend" are that the copyright fee is as high as one million US dollars per year, and the profit sharing ratio is nearly ten percentage points higher than the previous work's 27%.

In addition, the Korean side expressed doubts about the amount of income reported by Shanda and requested to check the accounts many times.

Later, Guangtong announced that it would officially represent "Legend", which meant that Shanda had lost the agency rights of "Legend".

Later, Shanda invested 91.7 million US dollars, accounting for 29% of its shares, becoming the company's second largest shareholder.

In this way, The problem that had been entangled for two years was completely solved, and Shanda became the owner who enjoyed all product profits.

This move also made Guangtong miserable. The Legend of Legends, which was acquired with a lot of money, became a cow that was milked after Shanda invested in it.

But at this time, everyone did not have such an understanding. They only envied Shanda for acting as an agent for a profitable game, but did not realize that this young international general manager would become a national tycoon in a few years.

When Fan Wubing talked to Shen Ying about the Legend of Legends that Shanda acted as an agent, Shen Ying said with some regret, "Why didn't I notice this game? It seems that our two games are going to be compared."

"It's impossible for people to take all the good things. You have to leave some room for others to live. Fan Wubing still responded with a sentence he often said.

In fact, Fan Wubing was more concerned about another issue, which was the issue of private servers.

Although private servers are only beginning to emerge, their harmfulness has already been reflected. In time, this will be a huge poison that harms the entire online game market.