Chapter 777 I Want to Lower the Price

Hold on to Cy Young!

When Qin Feng announced that it would launch the Loongson 1 generation 300MHz chip and the price would remain unchanged, the market cheered.

This behavior of improving performance without increasing the price naturally made the entire market, both sellers and buyers, happy.

After all, this is equivalent to spending the same money and enjoying something better.

Of course there is no one who is unhappy.

Soon, it was fully available on the market. The previously unsold chips were also recycled by Qin Feng and then refurbished. If you leave it alone, it will be in the hands of those sellers.

Of course, they can also sell them at reduced prices. But that would not make any money, or even lose money, and it would also have a bad reputation for Loongson.

Therefore, Qin Feng directly asked the company to recycle it. Recycling that cannot be sold. Anyway, after recycling, it can be refurbished, then the frequency can be increased, and then resold. In the meantime, the company only needs to pay a small amount of renovation costs.

The cost is not high. But the reputation gained in return cannot be bought with this amount of money.

After all, those merchants who use their enthusiasm, their love, and their deep patriotism to promote Godson have a way to recycle it, and they don't have to worry about buying too much and losing it in their own hands.

When the Loongson 1st generation 300MHz chip was launched, it was immediately tested on the market.

The test results show that compared with Celeron 2MMX233MHZ, the overall performance of Loongson 1st generation 300MHz is 50% stronger. Although the frequency is only a little higher, the performance improvement is huge.

This result also gives a shot in the arm to all businesses that support Loongson.

"Look, Loongson is awesome!" Many merchants selling Loongson have put up slogans: surpassing Celeron by 250%, Loongson beats Celeron 2 instantly!

Such slogans are undoubtedly very inspiring. Naturally, this also stimulated an increase in sales. For most users who buy computers, they do not have much professional skills and knowledge. In most cases, the purchase of computers comes from two points: recommendations from friends and recommendations from computer magazines.

But these two points are not as good as the sales of on-site promoters.

When you enter a computer city and buy a computer, you will have a rough configuration in mind. But then the salesman tells you that your ideal configuration is more expensive and not as good as another product. Not only does the performance be similar or even better, but it is also cheaper. Well, most consumers will be swayed.

Of course, there are also those who are unwavering and want to kill a brand. As a result, the other party said it was out of stock. If you want to buy it, you can wait two days. Usually, when most people spend money to buy something, they hope to buy it that day.

Especially when it comes to computers, you can use them as soon as you buy them, and you'll be happy.

Therefore, the vast majority of people will choose to accept the promotion of promoters.

Now, look at Loongson’s instant victory over Celeron 2, and in terms of data, this is indeed the case. Coupled with the cheaper price, consumers will naturally pay the price.

This sales volume is naturally rising steadily.

Faced with this situation, Intel is extremely annoyed.

This does not mean that it plays a national brand or an emotional brand. Intel doesn't care about this, nor does it care.

Because this is your right. Just like Intel, if one day it is forced into a desperate situation by a foreign brand, it will not mind fighting against a national brand. However, this kind of thing has not happened to American companies in these years.

After all, the United States is the most powerful country in the world. Naturally, his company also has such confidence.

Intel is annoyed that Qin Feng's IT company is too shameless.

Before this, it was the Pentium series that was comparable. As a result, the performance is not as good as it was later, so it will directly compete with Celeron.

Although, Loongson's positioning can only be compared with Celeron. However, you can't be too shameless and just change it to another level without taking a breath. Don’t you want to be embarrassed?

“What now?” many directors asked Grove.

Qin Feng was so shameless. He directly changed the target to Celeron 2, and used 300MHZ to play against Celeron 2233. It shouldn't be normal to win. As a result, Qin Feng's propaganda was so complacent.

This is a bit too shameless.

"He just wants to hold on to our Cy Young 2!" Grove also had a headache.

Qin Feng made it clear that he was not afraid of wearing shoes when he was barefoot. Just lower the special price for dumping. How do they respond in this situation?

There are only two ways to deal with it now.

First, improve performance, surpass Loongson 1 generation, and let performance beat price. But the shortcoming is that this positioning is Celeron, not Pentium. The positioning of Celeron 2 is so low. If you want to improve the performance of Celeron 2, you need to replace it with a Pentium core. If it changes, will it still be Cy Young? When the performance improves, will consumers buy a Celeron 2 or a Pentium 2? Obviously, this will impact Pentium 2 sales.

Two, that is price reduction. Indeed, the price has been reduced to the price range of the Loongson 1st generation. This way, Intel can still make money. But for something like that, their profits are too low. This does not meet Intel's past standards of making money.

However, seeing Qin Feng's impressive sales, they really couldn't sit still.

"Lower the price!" Grove thought for a while and said firmly.

"Reducing the price! How much will it be reduced?" Many directors asked.

This price reduction is indeed the best response, but how much price reduction is appropriate?

"Cheaper than Godson!" Grove said calmly, "Either we don't lower the price. Since we have to lower the price, it must be cheaper than Godson!"

"What!" everyone exclaimed.

This Godson is currently selling for less than 580, so they will lower it to around 560. Don't look at it, it's 40 yuan less, 40 yuan per piece. This year, Intel has to sell 10 to 20 million Celeron units. Calculating this, it will lose more than 100 million US dollars in net profit.

This is pure profit.

For them, this is a pet peeve.

"Not 560, but lower the price to the 500 range in one breath!" Grove said coldly.

"Within 500!" All the directors stood up directly.

This is outrageous. This is directly worth 100 yuan. That is, the net profit of two to three billion US dollars was suddenly gone.

Nowadays, prices are not as exaggerated as in later generations. Who would be so uncomfortable with this?

"The price must be lowered!" Grove said, "This is the Chinese market!"

"The Chinese market is just a poor country! It is estimated that many men still wear pigtails and look sick!" A director sarcastically said, "Is such a market worthy of so much attention? It will drive our global profits to decline!"

"That's right! It's just a poor country, so we shouldn't pay such attention to it! When Cyrix cut prices like that, we didn't pay attention to it! In the end, they didn't collapse. Consumers still chose us!" The other directors also agreed.

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