Chapter 1590 Winning First May Not Necessarily Win

People like Yuan Chengdao couldn't understand, they could only say that they didn't think enough, or they thought too much.

They may think that after ten years, when the contract expires, the offline store system in the distance may collapse.

After all, at that time, it will continue to be unprofitable for a long time, and as the rent rises, even if others do not rush Yuanfang, Yuanfang will not be able to do it by itself.

But what Li Dong wants is not these!

Or rather, he doesn't care about it.

Ten years later, we will talk about it ten years later.

Ten years later, even Li Dong can't see through what the online impact will be like.

After all, some things have changed.

Today, Yuanfang is the largest online dominant platform.

At that time, there may be a large-scale impact, or it may not.

But whether it will or not, whether the offline stores will be closed or not, it doesn't matter.

The impact was severe, and Yuanfang would shut down. Just when the contract expired, there was no need to bother with anything, just close the door and go out of business.

The impact is not severe, so let's continue to talk about contract renewal. Li Dong doesn't think that Yuanfang will really have no development at all in ten years.

Since these stores can persist for ten years, it means that other retail companies have almost been driven to death by him.

At this time, who else can these commercial plazas choose besides the distance?

Therefore, it's not that Li Dong didn't think of some things, but just thought of them and didn't care.

He is now desperately expanding, and many people feel that he is militaristic, but in the distance, he is indeed militaristic.

However, does Li Dong care?

So what if the distance really collapses in the end?

Just because Yuan Chengdao and the others care, doesn't mean that Li Dong will care too.

What he wants is not just a business empire, not just making money.

At this point, it can be said that

Li Dong has almost won all the honors in the business world.

At this time, whether it is success or failure, Li Dong doesn't care as much as outsiders imagine.

Shen Qian told him before that don't let the distance be his bondage. Li Dong actually thought about this for a long time. Maybe what Shen Qian said was right, maybe she was a little selfish, but the distance really shouldn't be Li Dong's bondage.

Up to now, the executives, employees, and everything in the distance are actually restraining Li Dong.

Not active containment, but passive.

Many times, when Li Dong does things, he can't be as unscrupulous as before, because he has to consider the interests of these people.

He had to think, what would happen to these people if Yuanfang was destroyed by him?

But in the end, Li Dong figured it out.

In this world, don't think too highly of yourself.

So what if Yuanfang really closed down?

In recent years, many companies have closed down, and those employees and executives are starving to death?

When a company collapses, someone will soon fill up the gap left.

Employees and executives can still find new jobs of their own. With years of experience, they may have a better life than in a distant place.

Think you are indispensable?

Li Dong may have thought so before, but Li Dong, who has experienced the collapse of Guomei and Teng Xun, has already seen it clearly.

These people, in fact, have to live for themselves.

The so-called sense of responsibility is for yourself and your family.

Their sense of responsibility to outsiders, and even to this society, is based on a certain foundation.

Without that foundation, shouting slogans is of no use.

At this moment, Li Dong didn't feel that he had reached that point, nor did he think that without him, the society would be in turmoil and the country would decline.

Anyone who thinks this way is really stupid.

Live for yourself first, and live well for yourself, then you will have time to think about others.

But now, Li Dong just wants to do what he wants to do, what he has always wanted to do.

Beyond Walmart!

He set this goal a long time ago. Back then, it might have been a joke, but now, it is no longer a joke.

Yuan Chengdao and the others felt that empty transcendence was meaningless, but for Li Dong, this might be the source of spiritual strength for him to continue to struggle in his career.

Expand, expand again, expand to even a moment of transcendence, this is enough.

As for the aftermath, who cares about him!

Whether it collapsed or passed down for a hundred years, what does it have to do with Li Dong?

If it can be maintained and passed on, future generations will struggle a little less. If it can't be passed on, Li Dong doesn't think he will starve to death.

Li Dong really doesn't care that much about whether future generations can save decades of struggle.

To achieve his level, even if he fails, his children's starting point is different from that of ordinary people. Now that they are already ahead of the starting line, do they really want to start supporting themselves from an early age?

...

Since Yuan Chengdao came here once, no one from the distant executives came to ask.

And the time is July 18th.

On July 18th, from the early morning, Yuanfang Mall and Wanjia.com started promotional activities.

Other platforms, as in previous years, have also started promotions.

However, the atmosphere of this year's promotion is a bit weird. In the past, Yuanfang took the lead, but this year it was replaced by Dibao.

The movement on the far side feels that it is not as large as digging treasures.

This time, Yuanfang no longer focused on price wars, but various interspersed activities and policies began to be promoted on this day.

The amount of exclusive loans has been increased and the interest-free period has been extended.

The interest rate of consumer loans has been lowered, and the number of registered users has increased.

The cashback limit of Wanka has increased, and the offline supermarkets have also begun to share the membership system with the online one.

In other words, you can receive cash back red envelopes and accumulate points for online and offline consumption.

There are a lot of messy actions here in the distance.

Laymen are dazzled, but some people in the industry are frowning.

For the 7.18 promotional activities, it is better to say that Yuanfang is conducting market research than Yuanfang is doing activities.

Regardless of whether it is good or not, Yuanfang is online this time, and I want to take the opportunity to see how it works.

...

plain.

Tianhu Hotel.

Liu Qiangdong frowned slightly, and said after a while, "Mr. Ma, what do you think of Yuanfang's actions?"

Da Qiangzi and Lao Ma couldn't get together in the first place.

But this time Dongxing and Yuanfang organized a charity night, and all these people came. It just so happened that the two parties were arranged in a hotel, and the room was next door.

Now that they met, and both of them were engaged in e-commerce, the two chatted for a few words and quickly got together.

Now in the industry, they are not opponents, their opponents are Yuanfang.

Therefore, the mutual hatred between the two people in the previous life did not exist, and there is no need for these two people to fight each other.

In the past two years, although Jingdong's reputation is not obvious, its actual strength is constantly growing.

While promoting online shopping, Yuanfang is actually attracting customers and crowds for them in a disguised form.

The e-commerce market can reach its current scale, although everyone does not say it, but they all admit that this has a lot to do with Li Dong.

If Li Dong hadn't been promoting, reforming, and optimizing the online shopping process, the development of e-commerce would not have been so fast.

However, correspondingly, as a market leader, Yuanfang has also eaten the biggest piece of meat in these reforms, and platforms such as JD.com can only drink some soup.

Regarding Liu Qiangdong's question, Ma Yun pondered for a while before slowly saying: "He is training soldiers!"

"Training?"

Ma Yun nodded and said: "It's just training, this promotion month event, it seems that there are a lot of actions in the distance, but in fact they are just a little bit.

Li Dong regards this promotion as a test field, and wants to see the results of some policies.

Also, don't know if you noticed.

Recently, Yuanfang Logistics seems to have begun to expand again, adding many distribution points and outlets.

But in the distance now, it seems that there are not so many distribution points.

So, next, there must be some action in the distance.

They have launched a lot of new things now, and the integration of online and offline has been further deepened, and if this continues..."

After Ma Yun said this, he didn't speak any more.

And Liu Qiangdong also had a gloomy face, and said slightly sadly: "If this goes on like this, everyone will only know the distance, and they don't know about our platforms.

It’s okay to pay for treasure, Wanjia.com is not too big now, and it can be used as a B2C platform for JD.com…”

Ma Yun laughed at himself: "Do you think Li Dong really doesn't care about C2C business?

Since the launch of Wanjia.com, there have been few actions.

But does he think I don't know?

Recently, people from Yuanfang Logistics have started working as commercial headhunters. Some couriers, while delivering goods, are taking advantage of the opportunity of frequent dealings to poach the wall.

Yuanfang really did the work of digging the wall to the extreme!

Going on like this is not an option! "

Ma Yun sighed, this matter is really difficult.

Can't let people deliver the goods?

Yuanfang Logistics is now expanding its layout, and many third-party merchants like to use Yuanfang Express.

Yuanfang Express has fast efficiency, no procrastination, good service attitude, and the price is not too expensive, so it has naturally become the first choice of many merchants.

In fact, Yuanfang's own business and Yuanfang's logistics are somewhat unsatisfactory.

But Li Dong, he also dared to do it, and directly introduced several companies in Shunfeng, and let these companies undertake the express delivery in the distance.

In order to let these companies do their best, Yuanfang even took the initiative to rent some distribution points and storage centers to several express companies in Shunfeng for free.

Of course, it's not just renting for free. In fact, Yuanfang Express also works there.

Now, it can be regarded as sharing one distribution point and one storage center.

In this way, Yuanfang acted as a supervisor, and the Shunfeng family was actually happy to help with the layout for free. Who wouldn't like such a good thing.

In fact, Yuanfang has spent a lot more in this regard, but in fact it is not much different from before.

Their courier company did not operate externally before, but now it undertakes business externally, and the money it earns is enough to subsidize these.

Over and over again, Yuanfang Express opened up the foreign market and expanded their coverage and influence.

By the way, you can also dig a third party, which is more cost-effective.

Now in the distance, the unprofitable business is getting more and more vigorous, which makes Ma Yun and the others really have the urge to vomit blood.

Yuanfang does not need to make money, because Li Dong is the largest shareholder.

Can Dibao and Jingdong do this?

They can lose money or not make a profit. If they can grab market share, investors will be happy.

The point is, even if they don't make money, they can't grab the distant market.

In this way, the investors are not happy when they fight against the distant land without making money.

The investor's money is also money, and no one will really let their own money go to waste. Now, everyone is led by the nose in the distance, and Ma Yun is naturally very tired.

Seeing what he said, Liu Qiangdong moved his eyes slightly and said, "Mr. Ma, why don't we cooperate now?"

Ma Yun raised his eyebrows, this guy came to find him specially, probably for this reason.

Although there were some guesses in his heart, Ma Yun still asked with a smile: "How to cooperate?"

Liu Qiangdong immediately said: "Jingdong and Wal-Mart, Taobao and Bailian, in fact, our cooperation is not just our cooperation, but the cooperation of the four online and offline companies!

I know that Mr. Ma has been laying out the logistics system recently, but to put it bluntly, the logistics system of Dibao may not be as smooth as Jingdong.

In terms of logistics, we still have room for cooperation.

Our two sides can carry out some integration and complementarity, at least not let the express company become our constraint.

As for the online and offline areas, the same reasoning applies, and the resources of Wal-Mart and Bailian can be shared with us by adopting the distant model.

In this way, some things are much simpler.

In fact, everyone is under pressure now, I want to pay a little bit, and everyone will not care.

Finally, in fact, the resources of Tmall are now being wasted by Treasure.

And Yuanfang has been staring at Taobao, and your B2C can't do it.

But Jingdong, Yuanfang didn't care about us..."

The corner of Ma Yun's mouth twitched, what the hell, this guy is so young, how can he be like a bird like Li Dong, does he think he is an idiot?

Co-authoring the so-called cooperation in his mouth, it means that the two offline giants provide him with resources, and Dibao also provides him with resources, so that JD.com will become bigger in the future. Is this cooperation?

As if seeing what Ma Yun meant, Da Qiangzi said solemnly: "President Ma, I know what you are thinking.

But now, the B2C business in the distance really needs a platform to contain it!

Who is more appropriate to contain the distance?

I can say that Jingdong is more suitable than Dibao!

Of course, I am not blindly asking for it. Since it is cooperation, everyone will naturally benefit.

On JD.com’s side, some common shares can be opened up, and everyone can buy shares, or cross-shareholding, which is all possible.

In the end, we also form a community of interests, which is the essence of cooperation between enterprises.

Now, the few of us say that we are cooperating, but it is all superficial cooperation. Once things go wrong, we will immediately disband. This kind of community is vain and unstable.

In addition, Su Lin can actually talk about it.

Gathering the strength of our five families, let's concentrate our resources first, and don't disperse them any more. In this way, there is no invincible existence in the distance! "

Ma Yun laughed and said, "Why Jingdong?"

The gathering of five resources to JD.com will indeed allow JD.com to grow rapidly. As for whether it will be able to contain the distant places, it is hard to say for the time being.

But regardless of whether it can be restrained or not, it is a fact that JD.com took the opportunity to grow bigger.

Liu Qiangdong immediately said: "First, Jingdong's current system is very similar to Yuanfang, but we are more streamlined and refined than Yuanfang.

The distance may go further, but they are still groping for everything. Sometimes they go wrong, and it is difficult to turn around and start over.

Although we were a step slower, after we learned from our experience and lessons, we went smoother than them.

Second, at this time, it is actually more difficult to turn around than in the distance. Even if the resources are concentrated on the treasure, in the end, the treasure will have to follow the current road.

The larger the scale, in fact, the more restrictions there are at this time. No matter how concentrated the resources are, it is difficult to break through the treasure.

Third, to be honest, besides JD.com, is there anyone else who wants to restrain the distance online?

Excellent Amazon or Dangdang?

Or TOM eBay?

None of these platforms work!

Only Jingdong!

Once Jingdong has formed a scale, it can replace Yuanfang's position, carry out market plunder, and invade their market.

Because, we and the distance are originally the same way, and it is easier to replace them on the same level than to turn around.

The only thing JD.com lacks now is resources!

With the replenishment of resources, we will be able to form super-strong combat power immediately. Mr. Ma can rest assured about this.

And this time can't be delayed anymore. Once the delay continues, Yuanfang has completed the integration of resources, and if there is some big movement, we will either die or decline. This is beyond doubt.

Mr. Ma, cooperation is better than non-cooperation. No matter how fast Ali’s layout is now, can it be faster than Yuanfang?

And I heard that Ali has not straightened out internally. JD.com still has a little bit of confidence in this regard. In JD.com, I think I can still call the shots. "

Ma Yun snorted lightly, but did not rush to refute.

After a while, Ma Yun said: "Before you came here, did you go to someone else's place?"

Liu Qiangdong didn't deny it either, and nodded, "Wal-Mart supports it, and they feel the pressure.

The Chinese market is huge, and Wal-Mart does not want to withdraw in the end like Carrefour.

Therefore, Wal-Mart needs someone to stand up and bear the pressure brought by the distance.

As for Su Lin, Mr. Zhang and I have also communicated. Mr. Zhang also feels that cooperation is feasible, and even the channels that Su Lin is laying now can integrate resources with JD.com.

As I said, JD.com can become everyone’s JD.com, not my personal JD.com.

Mr. Ma, digging treasures is too messy now, so it’s not as simple as Jingdong’s. Jingdong’s formation of combat power will be easier than digging treasures.

No matter how much you do now, you are actually drinking poison to quench your thirst. The distance is always staring at you, so it is difficult for you to do anything else.

We are different, the distance has never cared about us, and their layout in the north is not as good as in the south.

We expanded in the northern market, and then entered the south to compete with the distant places. We took treasures to suppress from the south. Only when both sides formed strength can we oppress the distant places.

Now, Dibao is facing Yuanfang alone, is Mr. Ma really ready to fight to the death? "

Ma Yun stared at him for a while, this guy, starting to talk about cooperation at this time, obviously wanted to get a big deal.

Needless to say, the timing was good.

At this time, Ma Yun was actually under a lot of pressure, and Yuan Fang was indeed staring at Ali.

On JD.com’s side, Yuanfang didn’t pay much attention to it. It might be a good idea to let JD.com rise in the north and slow down Yuanfang’s pace.

But the point is that Da Qiangzi has a taste of taking advantage of the fire, which makes Ma Yun slightly unhappy.

Whether you are happy or not, after thinking about it for a while, Ma Yun slowly said: "We can talk again after the charity night is over!"

"good!"

Liu Qiangdong readily agreed, and since Ma Yun is still willing to talk again, it means there is something going on.

Thinking of this, Liu Qiangdong became a little excited. At this time, other companies were being persecuted by the distance.

At this time, Yuanfang hadn't received the war dividend yet, and Jingdong intercepted Yuanfang's dividend one step ahead of time, and the payment would not be too much, which was much better than he expected.

As for whether Yuanfang is happy or not, that's none of his business.

Take a gamble and try, what are you afraid of.

Anyway, if it continues now, it will be difficult for JD.com to grow bigger.

If you lose the bet, go back to the original point.

If he wins the bet, if he can suppress Yuanfang, then JD.com will rise ten years earlier than he expected!

For people like them, taking a gamble at a critical moment, as long as the rewards are considerable, there is nothing unworthy.

No matter how powerful Li Dong is, he is still a human being. Liu Qiangdong doesn’t think he is inferior to Li Dong. At the beginning, Li Dong went to Jingdong to ask him for advice. Everyone is growing up in learning, and he is still young. At this time, he is afraid of revenge from afar. Move, what's the difference between that and waiting to die!

Seeing the excitement in Liu Qiangdong's eyes, Ma Yun was slightly moved.

This age is really the world of young people.

In the first two years, he still felt that he was very young.

But now, over forty, I suddenly feel old.

Li Dong is over twenty years younger than him, and Liu Qiangdong is also ten years younger than him. These young people are darker than the other, and can fool each other better than the other. forgotten.

Shaking his head, Ma Yun didn't bother to be sentimental anymore, let's see, sometimes, winning first may not necessarily win.