Chapter 2295 The Icing on the Cake

As the center of the world, the United States these days is still as lively as ever.

It's just that their focus is of course not on literary films such as "The King's Speech", but on the highly hyped case against Fairy Company.

One of the three things that Americans cannot live without is a lawyer.

Lawyers can help you settle almost anything in your life, whether you want to sue someone or someone sues you.

Therefore, in the United States, a good lawyer is a symbol of a golden collar, and a good law firm represents a wealth of money.

Caron didn't have much money, so when he faced the legal team of Mario Law Firm sent by Fairy Company, he immediately gave up.

But when the trial was re-opened for the second time, the lawyers behind him changed from those assigned by the government for free to a professional team of lawyers. Although they were not as good as the elite of Mario Law Firm, they were not too far behind.

So this lawsuit can be fought vigorously and lively.

In recent days, there are at least two or three news stories about this lawsuit every day on several major TV stations in the United States, and at least more than 100,000 people on the Internet are discussing the beauty camera function of Dream Pad2 and Dream Stars.

The American media is not a vegetarian either, they directly dug out all the patents of the Fairy Company on beauty photography, and commented on them one by one, which aroused the attention of many people, and the ratings of the program have improved a lot.

Many people who did not pay special attention to this function, now listening and watching, many people think this function is very interesting, so the experience crowd of the fairy store is full again, more than 69% of the people are for Take a look at the beauty camera app.

Many girls thought that Dream Stars was too big and not easy to carry, but after experiencing various functions of beautification and photography, they immediately felt that. I should get one myself.

It's a pity that Dream Stars is not on sale in stock, even if there are some scalpers who are hyping it. That is also a drop in the bucket, far from enough for everyone's needs.

Girls are inherently emotional. In view of the current situation, whether they are in the circle of friends or not. Still on their own Facebook, they all started various discussions with friends.

"Damn it, why did I only find out that Dream Stars is so good now? I used to think that Xiao Qi's hunger marketing was too annoying. I was determined not to buy this kind of thing that was going to be snapped up, but I didn't expect to miss such a good phone! "

"I thought the same way before, but now I understand. It turns out that the things that were snapped up have a reason for being snapped up."

"I said why those friends who haven't seen each other for many years are still so youthful when they post photos on Moments and selfies, but I have become a yellow-faced woman! So the root is here!"

"Looking at the online videos, those bitches are so unscrupulously using the beauty camera function to hide their age, I just want to say, I want to buy one too!!"

"Haha, not only older women, but also young girls now. They all like to use beauty cameras to take pictures! Who doesn't want to be more beautiful?"

"That's right, you can take good-looking photos with beauty photography, and you don't need to apply a lot of makeup every time you take a photo. This kind of photo experience is really good! I think less makeup is used. My face has become much softer recently!"

"Anyway, I didn't know that Dream Stars has a beauty camera function, but I like every product produced by Fairy Company. Just looking at the appearance makes me want to buy it. It turned out to be very good in my hands. Not only the appearance, but also the This kind of function is completely outmatched by any other mobile phone, even the IPHONE can't match it!"

"I used to think Dream Stars was too big. Now I know that I missed a good phone!"

"Hee hee, it's not too late. I've already asked my boyfriend to grab it for me. Next month, I will definitely use Dream Stars. Let those little bitches see that aunts can be pretty too!"

"..."

In the business world, there has always been the adage that "you control the women and children, and you control the world".

Once these shopaholic women joined the ranks of Dream Stars fans, they immediately caught the attention of major electronics companies.

Originally, whether it is Nokia or Motorola, Microsoft or Sony Ericsson, even Apple and Samsung, they all think that the beauty camera function of Fairy Company is just an ordinary auxiliary app, which is more useful in gimmicks than in reality. many.

This is just taking pictures. How is it different from taking pictures with big head stickers on the street?

Facts have proved that at the beginning, users who bought Dream Stars for this feature accounted for less than 10%.

But after such a turmoil, countless users suddenly emerged, especially women, who were very interested in the beauty camera function, and reached the point where they wanted to buy it immediately.

Preliminary statistics show that such a lawsuit and controversy has brought more than 50 million potential users to Xiannv Company.

Don’t underestimate these 50 million people. If these users, who are mostly female users, use Dream Stars, they will not only like the beauty camera function, but will definitely be attracted by other cool functions of Dream Stars. , thus becoming a die-hard fan of Dream Stars.

How important a product's die-hard fans are, you only need to think about the Apple users in previous lives.

Basically, more than 80% of people who bought Apple phones will continue to use Apple phones in the future. These people will basically not consider other brands when upgrading or giving gifts.

Now Fairy Company has launched updated products in about a year and a half. If these users continue to consume and buy new products every time, how many loyal fans will there be?

And this is only the power of a beauty camera app. If Xiannv Company launches more apps like this, will other manufacturers still need it?

Of course, thinking about the future is a matter for the future.

Now a group of smart phone manufacturers immediately began to make comments, saying that they are also optimistic about this beauty camera function, and will invest huge sums of money in development, striving to meet users as soon as possible.

Their subtext is, hey, everyone, don’t give up our mobile phones because of this, we will launch this beauty camera function soon, so that you can also enjoy the fun of taking pictures.

But that being said, even these executives themselves don't know when they will be able to develop this beauty camera function.

It's not that their technical strength is not good. Nokia, Motorola, Microsoft, Sony, Apple, Samsung... any one of them is a place where technical experts gather together, and many technologies are at the forefront of the market.

The problem is that Xiao Qi is really too smart. Not only did he purchase hundreds of related patents in advance, he also applied for hundreds of patents himself, and these patents were not openly licensed at all.

Before, everyone sold the patent license to Xiao Qi. They didn’t realize how good beauty photography is. Anyway, it’s very popular image capture, pixel, aperture, exposure setting, etc. patents for photographic functions, so they sold it. It was so straightforward, anyway, they were not only sold to the Fairy Company.

Now they can certainly use their own patents, and some very common patents can also be bought.

However, after thousands of designers and technicians from several companies inspected and experimented, they found it very frustrating that it is very difficult to overcome Xiao Qi's patent barrier and make their own beautifying photography technology. task.

Even if they can bypass it, it will take too long, too long, at least one or two years.

And by that time, I am afraid that Xiao Qi has invented a new photo-beautification technology and set up a new patent barrier.

It is so difficult to say, but is there really no solution?

Of course there is!

That is, just like Xiao Qi before, to buy the patent license they need in Xiao Qi's hand, and spend money to shorten the research and development time.

But the question is, is Xiao Chi willing to authorize these patents?

Of course not.

This is not only a company that competes with him, even Samsung asked, Xiao Qi also refused.

And he said that to open up patent licensing, it has to wait until the Dream Stars is updated.

It means that no matter what, Xiao Qi's products must maintain technical superiority, that is, they must be better than you.

For this reason, I don't know how many high-level executives of the company scolded Xiao Qi, and even threatened Xiao Qi, saying that if he insisted on doing this, then their patents would not be open to Xiao Qi in the future.

But Xiao Qi was not afraid at all.

The reason is very simple, unless it is the technological innovations in Xiao Qi's mind, many technologies now have more than one owner.

If you don’t sell Nokia, you still have Motorola, if you don’t sell Motorola, you still have Microsoft, if you don’t sell Microsoft, you still have Google...

Besides, it wasn't just Xiao Qi's family who did this.

Did you ask Google to license its search engine patents?

You asked Microsoft to authorize WINDOWS to see?

You asked Apple to open source its IOS system?

...

Everyone has a lot of technology firmly in their hands. How could it be possible to sell it to a competitor for a little money and let him beat himself?

What a fool!

And the reason why these companies didn't kill the Fairy Company is that the beauty camera function is very dazzling and attractive, but it is not the only factor that determines the sales of smartphones.

You have your own characteristics, and I can also create my own.

It's not that without you, my smart electronic products cannot be sold. (to be continued ~^~)