Chapter 1023: A Mixed Sensation

On Monday morning, more than 50% of the topics of office workers and college students all over the country revolved around the "If You Are the One" program last night.

At the beginning, everyone went to see it because of the name of "Production of Xiaoniaowang", and they just thought that the female guests were very beautiful.

The audience rating at this time was about 5%, and most of them were viewers from the western Hunan province.

But as the show progressed, everyone was attracted by Moses' witty words, witty explanations by two experts and teachers, and interesting plot interactions, and the ratings gradually reached 12%.

Then, as soon as the remark "I would rather cry in a BMW than laugh on a bicycle" that can be recorded in the history of variety shows, the ratings soared to 16% in an instant, and in the last 20 minutes of the show, the ratings rose steadily. It has risen to 20%, and with an average rating of 15%, it has set a record for the highest ratings of non-news programs on Xiangxi TV Station!

Of course, such a high ratings are not just because of applause, many newcomers are watching and scolding, especially the BMW girl, no matter how beautiful and sexy she is, she is also bombarded as scum.

"Crap! The development of this woman's brain has all gone into her pair of water polo, right? Can she say such a wonderful thing?"

"Is being good-looking enough to qualify you to ask for so much? Is it really that fun to ride a BMW?"

"Tsk tsk, a typical money digger! This kind of woman is too embarrassed to come to marry and make friends? She might as well go to the rich man's club to make a fortune!" [

"I just want to say, beauty. I have a BMW!"

"Fuck you! You rascal, are you trying to pick her up, or are you trying to fuck her? My mother said that the little girl is pretty, with tall breasts, thin waist and big buttocks. She is the best woman to have children... Come on, beauty, my family not only has a BMW, but also a Mercedes-Benz!"

"Upstairs, it's crooked! We're here to crusade against the BMW girl, how did it become a marriage proposal?"

"I'm very embarrassed to tell the two handsome guys upstairs. I look like a BMW girl, and I'm only 21 years old. Can you consider me?"

"..."

All of a sudden, in the "If You Are the One" section of Xiaoniao.com, a group of demons danced wildly, causing a great commotion.

From the simultaneous broadcast of the video on Xiaoniao.com last night to now, there have been more than 150,000 messages and replies. Very hot.

As Xiaoniao.com became more and more famous, the number of online viewers of "If You Are the One" reached 6.5 million clients this time, making the advertisers who placed 150,000 advertisements every 15 seconds laugh from ear to ear.

In contrast, Xiangxi TV's advertising price of 200,000 yuan per 10 seconds seems quite satisfactory. I believe that after the fifth period, this price will definitely develop by leaps and bounds.

After all, several variety shows and documentaries produced by Xiaoniao.com have a very strong appeal in TV commercials. "A Bite of China" during the Spring Festival and "The Voice of China" in the second season are all popular in TV commercials. 500,000 in 10 seconds! And this novel and topical "If You Are the One". It will definitely bloom its own light!

Xiaoniao.com's Internet forum area is where people sit and chat, brag and fart 24 hours a day. The viewers of the TV station mainly focused their firepower on working hours.

Most of those who support the beauty of the talented and the beautiful, and those who have lovers and get married in the end, are mostly girls.

Most of those who support poor men in taking away the goddess are young men in their twenties.

Most of those who understand BMW women's pursuit of a happy life are women in their thirties who have had life experience.

Most of those who express their indignation about the weirdness of BMW girls are college students or girls who have just joined the workforce. [

A small number of men, who only value appearance and figure, are very supportive of the BMW girl, and they all express their desire to earn money to marry her. Naturally, their end is to be bombarded by the girls in the office, and they can only run away with their heads in their hands, in a panic.

All in all, regardless of whether it is good or bad, the controversial topic of "If You Are the One" kicked off the prelude.

It is conceivable that as long as "If You Are the One" continues this style, the controversy it will cause will not decrease, but will instead increase, causing a storm across the country.

Naturally, the more controversial it is, the more it will increase the ratings of "If You Are the One".

For example, after the broadcast of the children's program last night, the deputy director of the variety show at Xiangxi TV Station called and thanked Shen Wuyan specifically, and said that as "If You Are the One" becomes more and more successful in the future, the cooperation between the two parties Cooperation can also be strengthened in many ways.

Within the Xiangxi TV station, it is not monolithic. There are some who are determined to make progress, and some who are conservative and do not want to move forward.

Now with the instant success of "If You Are the One", several leaders who are determined to forge ahead have naturally obtained the affirmation of the first step. Needless to say, as long as "If You Are the One" can maintain the ratings of 15%, then their It is already a great success, enough to crush those conservatives and make Xiangxi Satellite TV more trendy.

What made Shen Wuyan most happy was not the success of "If You Are the One" itself, but the greater brand effect that "If You Are the One" brought to Xiaoniao.com after the success of "If You Are the One".

The phrase "produced by Xiaoniao.com must be a high-quality product" has already formed an inherent impression in the minds of major TV stations and audiences.

From "The Voice of Huaguo", "A Bite of Huaguo" to "If You Are the One", everyone has more and more recognized this point, and expects more and better programs from Xiaoniaowang in the future.

Those who have the strongest and urgent demands for this are those TV stations that do not have a share of the pie.

Since the first episode of "If You Are the One" was broadcast last night, the TV stations that had a meeting and researched this morning have called one after another, expressing their willingness to buy another huge documentary produced by Xiaoniao.com - "Home from afar".

From the beginning of the production of "Home in the Distance", Xiaoniao.com has let the wind go, but when those TV stations realized that it was just a documentary of national customs and ancient culture, at least two-thirds backed down.

Food culture is one of the most concerned cultures in Huaguo, and it is also very suitable for the atmosphere of the Spring Festival. This is why they think "A Bite of Huaguo" is so popular.

However, the documentaries that introduce the customs and customs of Huaguo seem to be too well-behaved and not suitable for young people nowadays. I am afraid that only the old people will watch them.

Without ratings, there would be no advertising revenue, let alone the effect of ace programs, so these TV stations with little vision naturally gave up.

Now it is different, they have realized that Xiaoniaowang dared to spend so much money to shoot "Home Far Away", which proves how much Xiaoniaowang values ​​it.

From the perspective of Xiaoniaowang, is there any problem now?

Those who don't buy are idiots!

But they were in a hurry, but Shen Wuyan was not in a hurry.

Before that, there were a dozen or so TV stations who had been interested in buying the copyright of "Far From Home", and the price was not too low. The highest price was 2 million yuan plus 30% advertising revenue for an episode.

However, the production cost of "Far Away Home" has repeatedly exceeded the standard. Because of safety, time and excellence, it has risen from the initial 2 million per episode to the current 4 million per episode. One episode is equivalent to the cost of the fourth issue of "If You Are the One". Wu Yan felt that 2 million was too low, and the advertising share might only be for capital preservation, so she never agreed.

For this reason, Xiao Qi also said about the smart and delicate girl, saying that she was all about money, and that this documentary would be good if it didn’t lose money, but she still wanted to make money?

Not every documentary is called "The Kingdom of China on the Bite of the Tongue"!

But Shen Wuyan has her own plan, relying on the excellent production of "Home From Away" and the reputation of Xiaoniao.com, she will definitely be able to sell it at a profitable price.

Although the purchased TV station may suffer a loss, it is of great benefit to improving the image of the entire TV station, so overall they are not losing money.

Mr. Shen, who has maintained this concept, just waited and waited.

Now it seems that the opportunity has come! (to be completed)