Chapter 493 Encounter by Chance

It was an ordinary day at the end of September.

Chen Pingsheng will retain the remaining 20% ​​of Guazi used cars, which has been listed for more than half a year.

After cashing out 15%, a sum of 1.5 billion funds was obtained.

Then through random increments, the amount is increased to 4.5 billion, including the principal, a total of 6 billion.

All invested in the newly built Tengying Management College.

After completing this cash-out, his highest stake in all listed projects is only 10% of Tengying Entertainment.

Other listed companies have basically reached 5%.

To a certain extent, the 5% ratio is definitely not enough to fully control the company.

But Chen Pingsheng signed an investment agreement before the IPO.

These companies can still be firmly controlled by Tengying Group.

There is no need to worry about its control because of the reduction of shares.

National Day is coming soon. This is the peak tourist season, and their family is not planning to go out for fun.

If you want to play, you should avoid this awkward period when there are people everywhere.

Because of Chen An'an's hard work, her grades this year have increased visibly.

Let alone being ranked 15th in the class, it is very possible to even be ranked in the top ten.

Chen Pingsheng is so happy. It's been so many years.

Big Fart Baby has finally figured it out, and every time he goes to a parent-teacher meeting, his buttocks will not feel hot when he sits in the audience.

Chen Pingsheng and his wife drove their family's Cullinan to pick up the kid from get out of class early.

After Chen Anan's grades improved, she started working hard to lose weight again. She was still a little chubby before, but now she is slowly becoming slimmer.

I guess in a few years she will be a little beauty.

"An'an, after so many years, this is the first time my dad heard a teacher praise your grades. Do you know how I felt at that time?"

Chen Anan knew it clearly, but she just didn't say anything. She still wanted to be praised by her parents just like when she was a child.

"Dad, how are you feeling?"

Chen Pingsheng chuckled: "I was thinking to myself at that time, I'm afraid you are cheating again. You will have to have a parent-teacher meeting in two days. That makes me feel uneasy."

Chen Anan's breath was stagnant, and she was obviously unhappy, "Dad, is this the image I have in your mind?"

"Of course not, don't listen to your dad."

Song Yanxi explained on the side: "Your dad was just too happy. I was next to him at the time. You don't know how hard he laughed. An An, your dad is right. You have really grown up now."

"I'm only eleven years old and I don't want to grow up at all."

Saying this, Chen Anan felt that she could make her father feel a little bit proud.

She was still happy.

Even for the sake of her father's happiness, she will have to study very hard in the future.

Try to get into a good 985 university through your own efforts.

She doesn't want to go abroad to study at Harvard. There are usually two types of people in that kind of school.

The first type is definitely a top academic who passed the exam on his own.

The second type is undoubtedly from a top family background like hers.

If you take one of the two, you can go to a world-class university.

"Dad is happy today. Do you want to go to the mall to eat together after we pick up Erpuya?"

"Okay, I want to eat hot pot."

"Okay, let's have hot pot."

Erpiya stands out among the crowd, mainly because her yellow schoolbag is so obvious.

She is almost as tall as she is.

Erpuya, a first-year student, has no pressure to study.

For her, learning is as simple as eating.

As long as she works just a little bit, it's probably not a big problem to get into Harvard.

This is a top student.

"Dad, I want to eat Haidilao too."

"Okay, let's go eat Haidilao together."

Chen Pingsheng took them to the shopping mall. He was also a caterer himself. Although Feiyangyang said the business was very good, it was still a little behind Haidilao.

Haidilao also landed on the Hong Kong stock market on the 26th of this month.

The listed share price is HK$17.8, with a market value of nearly HK$100 billion.

This is a miracle for the entire catering industry.

Look at the stock price of others, and then look at the stock price of Booyang Yang, the difference is only a little.

Haidilao is most famous not for its taste, but for its detailed services that disrupt the industry.

Chen Pingsheng rarely came here to eat before. When he came here today, he realized how good the business was.

If you want to eat, you have to queue up outside to get a number.

This is not a high-end shopping place, and most of the customers are young people.

When Chen Pingsheng looked at his queue number, he had to wait half an hour for his turn.

He originally wanted to leave directly and find a high-end custom-made restaurant, but after seeing what Chen An'an was looking forward to, he decided to wait a while.

"Dad, why don't we go shopping first?"

"That's okay. The season has changed and it's autumn. You two sisters also need to buy some autumn clothes."

While walking around, I ran into acquaintances, Song Jun and his wife Zhang Sitong.

They came here specifically to eat Haidilao, mainly because they wanted to learn a thing or two.

Song Jun himself didn't have much ambition, but after he got his wife Zhang Sitong, he also opened one store to three stores.

Zhang Sitong would go to his store every day after get off work. I have to say that she was really a very good housekeeper.

"Sister Yanxi, brother Pingsheng."

Zhang Sitong was more involved than Song Junhui. Before she was married, she had always been cautious in front of Chen Pingsheng.

After getting married, she often ran to Song Yanxi's side.

I went shopping with her and did beauty treatments with her.

It can be said that Zhang Sitong is the best among all relatives when it comes to building relationships.

Song Yanxi likes her very much and always feels that there is a little bit of herself in her.

"Sitong, you're here to eat Haidilao too, that's great."

"Yes, I always thought that Sister Yanxi you didn't like eating these, so I never called you."

Zhang Sitong immediately took Song Yanxi's hand and was as affectionate as he wanted.

Song Yanxi said she would have to wait a while and go buy something first.

Whether it's Chen An'an or Erpiya, the way they buy things is very consistent.

It's impossible to try on clothes in a store.

If you like it a little bit, you can just move it home.

Shopping in three clothing stores can easily cost hundreds of thousands.

Chen Pingsheng asked Song Jun how his recent business was going. Song Jun was quite satisfied with his achievements.

It is his wife Zhang Sitong who has always wanted to make progress.

It was also his wife who called him to come to Haidilao to study.

This guy is also a talented person, but he was driven forward by his wife. I don’t know if this is a good thing or a bad thing.

Zhang Sitong not only drove him forward, but also accompanied him to study the current catering industry.

After Haidilao went on the market, almost most caterers began to study the so-called Haidilao model.

Even the entire service industry is like this, and Song Jun is no exception.

If there is a leader in the catering industry, it must be Haidilao now.

The market value is there, and it’s hard for others not to admit it.

After visiting several clothing stores, Song Yanxi bought Zhang Sitong a watch at Richard Mille.

Actually, if I hadn’t met Chen Pingsheng’s family.

Zhang Sitong would be very satisfied if he could earn one million a year.

But as long as she stayed with Song Yanxi for a day and a half, she would go home and talk about how Song Jun wanted to work together.

There is no way, look at their consumption power.

More than two million Richard is like giving away toys.

Song Yanxi felt that Chen Pingsheng had to wear this kind of fashionable watch occasionally, so he couldn't be serious all the time.

I spent another 11 million to buy him a Richard RM50-04 with a red strap.

Look at Sister Yanxi's consumption level.

Can she do it without working hard?

Chen Pingsheng doesn't like this kind of red watch strap very much. It always feels like it doesn't suit his identity.

Too coquettish.

It's okay if he doesn't like it, as long as Song Yanxi likes it.

"Husband, you usually wear this when you are not at work. It looks good."

"If you say it looks good, then wear it." Chen Pingsheng didn't care.

Erpiya quietly went to get one and put it on her hand. It didn't matter whether it was money or not, she just liked the novelty.

She bought a yellow watch strap for RM88.

Don't tell me, it suits her quite well.

As for the price, it’s over eight million.

What Chen Anan wears is a Richard. She is not very interested in watches now.

The main reason is that she has more than a dozen at home, so she didn't buy one this time.

Every time he goes out with them, Zhang Sitong refreshes his world view.

Any luxury store would definitely like this kind of customer the most.

Whenever Chen Pingsheng doesn't have his wife and children with him, and the moment he swipes his credit card worth tens of millions, a teller girl will probably take the initiative to add his phone number in the name of work.

Then send the message privately.

Ask if you have time tonight, hint if you want to have some friendship or something.

This kind of girl is actually very smart. Anyone who can buy a watch and spend tens of millions of dollars.

Those are not ordinary rich people. It is almost impossible to be their real girlfriend.

As a mistress, it is very possible to be supported by someone who spends more than 100,000 yuan a month.

As long as you are smarter, read The Legend of Zhen Huan more times.

It is not impossible to squeeze out the empress of the palace and become a rich wife of a wealthy family.

The last objects that ordinary men should not look for are the ladies at the luxury counters and the female bank clerks.

As for why the female bank clerks can be ranked the same as the teller ladies, then I really understand.

If you don’t understand, look at the president’s choice of concubine.

Zhang Sitong was very happy. Richard, who was holding more than two million yuan in his hand, didn't know where to put his hand.

In less than two seconds, he will actively want to raise his hand to take a look.

Half an hour later, it was time for them to eat hot pot.

Haidilao's most famous thing is undoubtedly its service. With its ultimate service, it has created a catering giant with a market value of 100 billion.

Like putting a bag on your cell phone, celebrating birthdays with guests, or helping others take care of their children.

Whatever you can imagine, they can do it.

At least this is obviously the case for Haidilao at this stage.

Zhang Sitong was thoughtful, and Song Jun also ate with gusto.

Needless to say, the two girls at home have never tasted anything delicious.

The taste here can only be described as average, not meeting their expectations at all.

It was Zhang Sitong who took the initiative to ask: "Brother Pingsheng, do you think it would be okay if we could provide such services over there?"

"Unrealistic!"

Chen Pingsheng shook his head: "What you cook is Hunan cuisine, and the food you eat here is usually for families. Instead of just imitating others, it is better to find your own characteristics and then amplify them infinitely."

Half understanding and half not understanding, Zhang Sitong stepped on Song Jun and asked him to take this opportunity to ask more questions quickly.

Normally they wouldn't encounter this family going shopping.

How could you not seize such a good opportunity?

Song Jun also came to his senses. He took the initiative to ask: "Ours is traditional Hunan cuisine. It doesn't seem to have any special characteristics!"

“If you don’t have characteristics, you won’t be able to make it big.”

The waitress on the side also stood there and listened to them.

There are many colleagues who come to eat here now, and they can be described as endless.

This table is obviously the same, but I don’t know how they are doing.

Zhang Sitong is still a little knowledgeable. She is not the great chef Song Jun.

She has been studying the chain model of the catering industry seriously.

She also knows that a brand must find its own characteristics before it can truly gain a foothold in the national market.

"Brother Pingsheng, can you explain this in detail?" Zhang Sitong asked.

Chen Pingsheng looked at her, then smiled and said: "It seems that you really want Song Jun to create a large chain brand.

"Well, I will make it clear to you again. The first step in the birth of any chain brand is not to study the characteristics, but to look at your positioning direction.

"To be honest, you still want to create a Hunan cuisine chain brand now. The competition is too fierce, and even if you can create it, you can't copy it without hundreds of millions of funds.

"The capital market is now quite conservative in investing in this kind of traditional industry. It is better to say that it is not optimistic at all than to say it is conservative.

"I personally think that if you want to develop quickly, you must first choose a catering field that the capital market is optimistic about.

"My Dream Fund in Guangzhou has invested in several niche brands that specialize in fast food in shopping malls. You can go and have a look when you have time."

Chen Pingsheng has actually reminded us very clearly.

He clearly said that it is difficult for traditional large catering stores to obtain financing now.

At least he himself will not invest. Even if you are exaggerating, if this track is not working, where can you fly to?

On the contrary, Chinese fast food with low cost and easy to copy is indeed a new track.

It can't be said to be new, but there are still many opportunities.

It is relatively easy to get investment in this field.

At least he is willing to invest.

On the contrary, isn't Song Jun's store just the early Feiyangyang?

It's not as cheap as Feiyangyang, and it doesn't have the service of Feiyangyang.

Look at the current stock price of Feiyangyang?

It's lower than the issue price, and it has a great reputation and a good reputation.

At a glance Financial statements, profitability is pitifully low.

Zhang Sitong has the heart to run a chain, and to study replicable Chinese fast food is definitely better than the few stores she is running now.

It is more than a hundred times better.

Zhang Sitong was excited. No wonder she has been studying for so long and still feels that it is boring to run such stores.

It turns out that this track is not working at all, and it is even going to be eliminated.

It is okay to run a single store, but the chain is really average.

In this case, if you work hard, the return you get is pitifully low.

It really wakes people up.

What's the point of learning from Haidilao? Now the whole industry is learning.

After learning it over and over again, you will find that it is a big pit. In addition to making employees a little tired and not adapting to it.

Chen Pingsheng really doesn't think there is anything Meaning.

On the contrary, the fast food brands he invested in are now really thriving.

At least they are much more profitable than ordinary traditional restaurants.

After returning home, Zhang Sitong took Song Jun to Guangzhou to study.

Or go to the Dream Fund first.

The Dream Fund has been low-key in recent years, investing at least 1 billion yuan every year.

Zhang Sitong was deeply shocked after coming here to see it.

Such a low-key traditional industry investment fund has invested in dozens of small and exquisite chain brands in catering, fast-moving consumer goods, retail, department stores, clothing and other fields.

All of these investments are asset-light, replicable, small and beautiful models.

Chen Pingsheng said that only a few are doing well, which is completely low-key.

There are at least six or seven Dream Funds in Guangdong. The Chinese fast food brands invested in by the company have opened hundreds of stores in just two years.

Not to say that they have hundreds of stores in total, but that each of these fast food brands has at least hundreds of stores.

She only knew now that there is such a huge investment fund in Guangdong.

Three years later, Dream Dream has already taken shape in all aspects.

No wonder Chen Pingsheng recommended her to come here to study.

Compared with the traditional Hunan restaurants that they worked so hard to run, this small and beautiful Chinese fast food has developed so fast.

Moreover, they can all go public in the future.

Dream Dream Fund has already cultivated dozens of small and beautiful chain enterprises.

This is really incredible.

Zhang Sitong dragged Song Jun to stay here for more than a week before returning to the Magic City.