Volume 177【Circle】

In mid-August, the weather is hot.

Song Weiyang went back to his hometown to check the company's specific situation. Yang Xin's management ability is very good, everything is in order, but there are still some problems - the company is developing too fast, and there are chaos in the production, transportation and sales links.

Chen Tao went to the capital some time ago and invited Tan Xisong, director of CCTV's advertising department, to have a meal. The two women chatted happily. Tan Xisong took Chen Tao to visit several leaders and successfully sponsored CCTV's flagship program "Quyuan Miscellaneous Forum".

"Quyuan Miscellaneous Tan" has a very high ratings, but its commercial revenue is very low. Because this is a producer-centered program, the producer Wang Wenhua has the final say on everything, and even the director of CCTV can't direct it. Wang Wenhua used to work in the Central Commission for Discipline Inspection, and her background was very strong. She refused to commercialize the show, and she turned back anyone who wanted to sponsor it.

But since last year, CCTV has started a large-scale commercial reform. This is the general trend, and the producers of "Quyuan Zatan" can't stop it.

Chen Tao visited Wang Wenhua five times, and finally let the other party relax. Wang Wenhua said that title titles are absolutely not allowed, and no one should even try to title "Qu Yuan Za Tan".

So the following agreement was reached: Xifeng Ice Tea sponsors "Quyuan Zatan" with 1.5 million yuan per year, and the host must say "Drink Xifeng Ice Tea and watch Quyuan Zatan" for each episode of the program. Every 3 minutes of the program, the words "Xifeng Ice Tea" and the logo must appear on the bottom right of the screen for 30 seconds.

The positioning of Xifeng Iced Tea is "close to the people", so Ge ​​You was invited to advertise and endorse, and now he is sponsoring "Quyuan Miscellaneous Tan", which is considered a consummation of merit.

After playing with Chen Tao for two days, Song Weiyang went to the mountain city to visit the Xikang Provincial Institute of Traditional Chinese Medicine, and then returned to Shenghai by plane.

What awaited him was another dance, arranged by Citibank.

"I don't need to go." Lin Zhuoyun has recently become obsessed with ground coffee, researching and discussing with the girls in the store every day, and other waitress girls have become their test subjects (tasting coffee).

Song Weiyang threw the skirt to her: "Put it on, just treat it as going to play."

One is wearing a T-shirt and jeans, and the other is wearing a green dress. It doesn't look like you are going to a commercial ball.

When they arrived at the ball, they found someone dressed more casually: a white shirt with sleeves rolled up, the corners of the clothes tucked into the waistband of his trousers, and a pair of cloth shoes on his feet. This guy doesn't look like a local tyrant at all, but more like a veteran cadre with a fat body.

However, this person is the focus of the audience, because his name is Mou Zhong!

Many years later, Feng Xiaogang has evolved into a small steel cannon. He recalled Mou Zhong and said: "Led by the boss (Mou Zhong), he drove into the mountains, and the boss's men pointed to one mountain after another along the way and said: 'This is our mountain. This is our mountain.” Director Zhang Jianya drank a few more cups of tea and was in a hurry to urinate on the way. I said: “Be patient, don’t pee on the boss’s territory.” He said with a bitter face: “Who I know how big the boss’s territory is.” The car drove for about 20 minutes and stopped at a mountain pass. Zhang Jianya said: “It should be out of the boss’s territory, I can’t hold it anymore.” When he came back to pee, he asked the boss’s subordinates:’ Is this still your boss’s land?’ The subordinate replied: “It’s still here, but it’s not after the front.””

This year, Mou Zhongzhong sent another communication satellite into the sky. He plans to launch 60 satellites in three years to cover the entire earth.

"Hi Boss Mou!"

"Mr. Mou hello!"

One after another went to shake hands with Mou Zhong, including executives from foreign companies, local entrepreneurs, and European and American diplomats stationed in Shenghai.

Mou Zhongzhong stepped on his cloth shoes, rolled up his sleeves, chatting and laughing happily with these people, always occupying a dominant position.

There were too many people, Song Weiyang couldn't squeeze through, so he took Lin Zhuoyun to hide in a corner to eat.

Not far from next door, there are two foreigners and a few local businessmen who are talking about setting up a club. It's a pity that there is no one to take the lead, and there is a lack of people with enough appeal. Every meeting talks about it, and the club just can't be built.

Now China already has two rich clubs, both in the capital.

One is called "Chang'an Club" and its address is located at No. 10 Chang'an Avenue. It was initiated by Li Chaoren and Huo Daheng of Hong Kong City. The membership fee for individual members is 16,000 US dollars, and the membership fee for corporate members is 180,000 US dollars. The members are mainly business people. constitute.

The other is called "Jingcheng Club", located on Xinyuan South Road. It was initiated by the sons of Hong Kong City real estate developers Xu Daheng and Li Chaoren. 1,350 yuan per month), members are mainly composed of foreign company presidents and consulate staff.

On Shenghai's side, a "Shenghai Club" will not emerge until two years later. Members include local businessmen, foreign company executives, and consulate staff.

These are all circles, mainly based on contacts.

In today's dance, except for some specially invited guests, all other participants have to pay. Song Weiyang didn't pay, not because of his face, but because Citibank wanted to develop him into this circle. As long as businessmen come a few more times, they will usually stay, just like taking drugs, and they can't quit.

Right now, there is a guy who tried every means to get in, handing out business cards everywhere, even to Song Weiyang who was dressed in ordinary clothes.

"Hello, I, Cai Zhiping, I don't know your name, sir?" The man smiled and handed over his business card to strike up a conversation.

Song Weiyang smiled and said, "Miangui, my surname is Song."

Very Cola has developed rapidly recently, and there are reports about Song Weiyang everywhere. Cai Zhiping reacted immediately: "Xifeng?"

"Exactly," Song Weiyang glanced at the business card and said with a smile, "China Textile Group is famous."

"Mr. Song laughed." Cai Zhiping looked a little embarrassed, "Actually, our textile market is not as embarrassing as the outside world has said. Shenghai, as the central city of the Yangtze River Delta, needs such a large professional market. The current difficulties Everything can be overcome. I already have a detailed plan..."

Cai Zhiping began to talk endlessly, selling his own business plan, the purpose of which was to fool Song Weiyang into investing money.

Just at the beginning of this year, a large textile market was suddenly built on a piece of wasteland in Shenghai. On the opening day, it was extremely popular, and countless speculators came to rent and buy the berths, making Cai Zhiping and his partners reap the profits. Two or three months later, due to inconvenient transportation, there were no rent-seeking merchants in this dilapidated place, and all the shops in the hands of speculators were destroyed.

Now Cai Zhiping just wants to attract more people into the pit and save enough funds to build the station himself. After the station is built, businesses can be attracted to settle in, and then dozens of buses can be purchased to pick up shoppers for free.

Don't look at this person's embarrassment now, he is the president of Shenghai Zhejiang Chamber of Commerce. Historically, his investment plan failed. No one was willing to invest in that money-losing product. He spent half a year borrowing everywhere, and he even borrowed 250 million yuan. He took all the shares of the partners who were breaking up and bought 600 million yuan in one go. Many buses solicit customers for free, making the textile market flourish rapidly, and the annual turnover reached 3 billion at its peak.

"How much do you need?" Song Weiyang asked directly.

"The more the better." Cai Zhiping said.

Song Weiyang said: "After September, I can invest 15 million."

"Are you really willing to vote?" Cai Zhiping was in disbelief. In the past two months, his legs have been broken. None of the Zheshang fellows are willing to invest, and the former partners are also clamoring to withdraw their shares.

Song Weiyang nodded and said, "I'm a customer of Citibank. You can directly send the relevant documents and reports of the textile market to Citibank for evaluation, and see how many shares I can take up with my 15 million yuan."

Cai Zhiping did not fool the joy of success, but said: "Mr. Song, I must first explain the situation. The current situation in the textile market is very bad. You have to think carefully. I don't want you to be like other partners after investing in shares." Complaining about divestment. I am now arguing with energy and partners, and I must fully implement my development plan."

"No problem, as you said, Shenghai really needs a large-scale professional textile market," Song Weiyang said, "Your textile market is the only large textile market in Shenghai and its surrounding areas. It cannot be dumped, and the Shenghai Municipal Government will not watch it drain. Moreover, after I invest in the stock, I will not intervene in the management, and will only let people from Citibank check the finances on a regular basis."

"As expected of the boss of Xifeng, Mr. Song really has a vision," Cai Zhiping stretched out his hand and said, "I wish us a happy cooperation."

This is the benefit of the circle, if Song Weiyang does not come to the party today, he will lose an investment opportunity. The 15 million yuan is put in, and you can just sit and get dividends every year in the future. The more prosperous Shenghai develops, the higher the profit of this textile market will be.