Text Volume 194【Strong Bad Taste】

The conference opened for a whole day and came to a successful conclusion.

At the evening dinner, Song Weiyang also followed. Their table was full of leaders from universities and scientific research institutions, and they recognized all the principals of several major universities in Shenghai.

The other principals also had attendants, but they were either not as prominent as Song Weiyang, or were much older than Song Weiyang. There are two or three academic elites who have already gained fame, future academic masters, and they are at least at the lecturer level now. Do they have the nerve to compare with Song Weiyang, a sophomore?

Principal Yang only said this at the dinner table: "My student is the boss of Xifeng Company. The young people nowadays are really, if they don't study hard, they go to start some kind of company. But, he has two things well. , One is to create a college student volunteer association, and one is to write a book recently, which is not bad.”

This pretended to fly, and the other principals were speechless.

As an old man, he doesn't lack fame and wealth. When he has nothing to do, he fights for face, just like a child showing off his toys.

Song Weiyang could only make a low-key toast, making the principals happy, and went to talk nonsense to those young elites. After a meal, everyone had a good impression of Song Weiyang, saying that this kid is more sensible than Principal Yang.

The next morning, Song Weiyang set off with other volunteers wearing Little Red Riding Hood.

This is purely malicious, Song Weiyang left his relationship and appointed to serve Coca-Cola's Asia Pacific President Douglas Du Dafu.

The itineraries of executives of various multinational companies are different. Du Dafu was first invited to visit Baosteel. Baosteel sent a professional translator, but Song Weiyang had no use for it, so he could only silently follow behind.

In the afternoon, Du Dafu went to visit the Shenghai Museum again. The lecturer used Chinese, and Song Weiyang translated the whole process.

"This is China's numismatics museum of past dynasties...Mr. Du Dafu, please look at it," Song Weiyang said, pointing to the coins in the glass cover, "these are the ancient Central Asian coins donated by Du Weishan and Tan Duanyan, and they were introduced to China through the Silk Road , It is a perfect embodiment of the trade between ancient China and other countries in the world. Many of these ancient coins have disappeared in the central government, and they are peerless orphans."

Du Dafu showed great interest in this, and he was more serious than before when he visited the Bronze Museum and the Painting and Calligraphy Museum. He took out the magnifying glass, put his whole body on the glass cover, and praised: "It's so beautiful, these ancient coins are the treasures of mankind. Thanks to the two donors, let me see these treasures. If possible, I will I want to meet with the donors and ask them some questions about ancient coins."

Song Weiyang immediately translated, and the guide smiled and said, "Mr. Du is upstairs. He is a special consultant of the museum."

"That's great!" Du Dafu said.

The guide asked: "Do you need me to invite Mr. Du?"

Du Dafu said: "No, after I finish visiting the museum, I will visit him in person."

Du Weishan also has some background. He is the son of Du Yuesheng and has donated more than 2,000 ancient coins to the Shenghai Museum.

Continuing to visit, Song Weiyang translated and said: "This is Jiaozi, which was first issued in 1023 AD. It belongs to the legal currency of the Northern Song Dynasty and the Southern Song Dynasty. It is also the earliest banknote used in the world. .”

"It's amazing!" Du Dafu began to lie there to admire again, and asked Song Weiyang, "Do you know the words on this banknote?"

Song Weiyang said in English: "In addition to Xikang Province, this banknote can also be used in other counties and counties, and its value is equivalent to copper coins. It means universal."

Du Dafu turned around and said to Li Lisheng, President of Coca-Cola China, and Chen Qiwei, Vice President: "From these ancient central Asian coins and ancient Chinese banknotes, we can see that China has a long-standing commercial atmosphere. Coca-Cola in China should base itself on long-term development and insist on good channels. , I believe China can become Coca-Cola's second largest market in the world."

Li Lisheng said: "We will definitely implement this strategy well."

Chen Qiwei said: "Mr. Du Dafu, please rest assured!"

Chen Qiwei is an authentic Hong Kong native, but Li Lisheng is an American through and through. He was originally just an ordinary chemist in the Coca-Cola laboratory. In 1977, he received a mission to go to Hong Kong City. In 1978, he began to investigate the market in the mainland. It was logical that he became the president of Coca-Cola China.

The mandarin of these two people is not very fluent.

Song Weiyang said with a smile: "Mr. Du Dafu, Coca-Cola has a very powerful enemy in China."

Du Dafu said: "Pepsi? It's an old rival, and we know it very well."

"I mean Very Coke," Song Weiyang said. "The market share of Very Coke in China reached 7.6% last month."

Du Dafu seems to have known the news a long time ago. He said: "There is only one kind of cola in the world, and that is Coca-Cola! Others are imitations. Young man, you are a college student in China. What kind of cola do you like to drink?"

"Of course it's...very coke." Song Weiyang said with a smile.

Li Lisheng and Chen Qiwei were very unhappy, thinking that this college student was too ignorant, and they were simply here to raise an argument.

Du Dafu was not angry, but asked with interest: "Why don't you choose Coca-Cola?"

Song Weiyang said: "Support domestic production."

Du Dafu said with a smile: "A respectable patriot."

Song Weiyang said: "I think it's time for Coca-Cola to adjust its global strategy. Since the 1960s, Pepsi has focused on the 'young' brand and invited countless pop superstars as endorsements. A few years ago, they even invited Michael Jackson, let Pepsi's global share skyrocket. Generations of young people have become loyal customers of Pepsi in this way. Over the past few decades, Coca-Cola's position has been in jeopardy."

Du Dafu said: "You know the competition in the cola industry very well. Are you interested in joining the Coca-Cola Company after graduation?"

"Thank you for your invitation." Song Weiyang smiled.

Li Lisheng and Chen Qiwei finally understood that the college student was not trying to argue, but wanted to show off in front of the president of the Asia-Pacific region.

Everyone continued to visit the museum. Song Weiyang chatted with Du Dafu about business marketing from time to time, and then about enterprise management. Both of them agreed with the emerging ERP model.

Song Weiyang said: "With the development of computer and Internet technology, future enterprise management will be more refined and precise. Material resources, human resources, financial resources, and information resources will form a whole, and integrated management will be realized through computer software. A set of The computer software does it, just like a point-and-shoot camera, you don’t need to adjust the focus, just click. Although this analogy is not exact, it is vivid enough.”

"As a Chinese, you are very forward-looking!" Du Dafu was quite surprised. "The ERP management model has just emerged in the United States for a few years, and less than 1% of American companies are using it. Coca-Cola is also trying, but the effect is not Too ideal, computer and Internet technology should continue to develop.”

The two chatted more and more deeply, Song Weiyang made all kinds of insinuations, guessing details from the other party's few words, to put it bluntly, he was looking for news.

The president and vice president of Coca-Cola's China region are already confused. At first they understood, but gradually they couldn't even understand the professional terms.

In the end, Du Dafu didn't even visit the cultural relics anymore, and just exchanged management experience with Song Weiyang, and Li Lisheng and Chen Qiwei completely became the foil.

After the visit, Du Dafu went to the fifth floor of the museum and invited Du Weishan, the son of Du Yuesheng, to dinner.

Du Weishan also understands English. He has settled in Australia, Wanwan and the United States, and he is very good at chatting at the dinner table. From ancient coins to the Republic of China, he talked about a lot of anecdotes about Coca-Cola in China at that time, and then talked about World War II, about the great voyages and the history and geography of Australia. Du Weishan studied geology in Australia.

Du Dafu is an Australian, and we had a very happy chat.

Li Lisheng and Chen Qiwei looked at each other, but they couldn't speak at all. On the contrary, Song Weiyang, who can talk about anything and answer any topic, is simply a natural talent for communication.

"ha!"

"Chinese baijiu is really intoxicating." Du Dafu took a sip, seemed to be excited, and took out his business card to Song Weiyang, "Young man, you are very promising. If you want, Coca-Cola will sponsor you to study in the United States without any Test scores, you can go directly to prestigious American schools. In exchange, you must work for Coca-Cola after graduation.”

Du Weishan smiled and said, "Congratulations."

Song Weiyang also said with a smile: "I am used to being free and unrestrained, and I don't like to be restrained."

Du Weishan was a little surprised, now that all Chinese people dream of going abroad, this college student in front of him is very interesting.

Du Dafu said: "Of course, you can also choose by yourself. Coca-Cola welcomes you at any time. I even hope to recruit you as my assistant. You have this talent and you are a natural manager."

"Many people say that." Song Weiyang laughed.

Li Lisheng said suddenly: "How about this, this student is still in college, so he can come to Coca-Cola's Chinese company for an internship first."

"Sorry." Song Weiyang said.

Chen Qiwei asked: "Why don't you want to join Coca-Cola?"

Song Weiyang said: "Because I am a very coke boss."

"Quote?"

Du Dafu, Li Lisheng and Chen Qiwei were dumbfounded at the same time, thinking they heard it wrong.

Li Lisheng pointed to Song Weiyang and confirmed: "You said you are the boss of a very coke, and then you will be an interpreter for Mr. Du Dafu?"

Song Weiyang shrugged: "I can't help it, I'm still a student and I received a volunteer task."

Wow, this pretense is so cool, Song Weiyang's bad taste is greatly satisfied.

Of course, Song Weiyang didn't do it just to pretend. From Du Dafu's few words, he learned many details about Coca-Cola's management, which he couldn't learn from books.

"Ha ha ha ha!"

Du Weishan couldn't help laughing, thinking it was so funny. He stayed in the museum to work, and was invited to dinner by a foreigner, and then he enjoyed a good show, and immediately raised his glass: "Brother Song, come, let's go!"

"Don't dare to do it, Mr. Du, please do whatever you want." Song Weiyang raised his glass and drank it, and stuffed the foreigner's business card into his pocket.

After the three Coca-Cola presidents had left, Du Weishan said, "Xiao Song, are you interested in selling Super Coke to Wanwan?"

Song Weiyang asked: "Is there a way for the old man?"

"I can contact you for you," Du Weishan said.

Du Weishan is Du Yuesheng's son and has inherited a lot of inheritance. His father-in-law is a wealthy businessman in Laosheng Beach, and he himself is in business. Donated more than 2,000 ancient coins to the museum, can you have no money? Now that he is old, he doesn't care about the company's affairs, so he just stays in the museum as a special consultant all day long.

"Then I will thank you in advance!" Song Weiyang said happily.

Du Weishan wrote down his phone number and address, handed it to Song Weiyang and said, "I'm looking for this person, he specializes in food and beverage agency business in Wanwan."

Song Weiyang said, "Thank you very much."

"You are very interesting and good at chatting," Du Weishan said, "come to the museum for a walk if you have nothing to do, and talk to an old man like me."

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