Chapter 1087 Yibei Is Here

Ma Fang is actually an old man of Xuri Technology, but he is usually a little transparent. Now he was suddenly promoted by Yang Dongxu to the leader of the company's four game groups. Many talents suddenly realized that there was such a person in the company.

When Xuri Technology introduced Legend, Ma Fang joined the company's game development group. However, he did not join the game development group to develop a new expansion pack for the Legend game.

At that time, Yang Dongxu acquired the Legend game development group in a package. His main job was to help the Legend game group localize the game content.

After all, Legend is a game developed in South Korea, and many of the content and text in it are Korean elements. Naturally, some changes are needed for domestic use.

Later, after Legend got on the right track, Chang Hao brought Xishan into the game. Ma Fang began to help Chang Hao's team integrate into the company, and then provided some market research and partial guidance to the Fantasy Westward Journey game group.

This is a type of talent that seems to be able to be used everywhere, but his ability is not top-notch wherever he is used. However, although his ability is not very outstanding, Ma Fang's work attitude is very serious and hard-working.

In addition to the fourth game group, as long as he makes some popular casual games according to his memory, it will be fine. It is not necessary to lead the team without outstanding ability like in large-scale online games, so he is very suitable to be the leader of the fourth game group.

In this way, when the people from the casual game platform come over, the integration will be smoother.

361 is busy using the excuse of enriching the content of Tieba to secretly help YY, which will be launched in a while, to equip weapons.

eBay has made a simple initial test, or it seems to be indifferent to Ali. In fact, after a detailed investigation of the domestic market, especially the Internet infrastructure and netizens, it finally pulled out its machete.

Mary Meek, many people may feel unfamiliar when hearing this name. Many people in China who pay attention to the Internet industry, and even those who work in the Internet industry, did not know this name a few years ago.

But now this name has a crown - the Queen of the Internet.

However, this once glorious Queen of the Internet, the head of Stanley Technology Stock Analysis of the world's top consortium Morgan Consortium, has created a new profession that shines on Wall Street, "Internet Analyst". Just like junk bonds represent Wall Street in the 1980s, Mary Meek has become a symbol of Wall Street in the 1990s.

But in the year before last, in 2000, she had a new title - the Queen of Disaster.

In 2000, Mick led the largest Internet service provider in the United States, AOL, to spend $164 billion to acquire the media company Time Warner.

Mick was very confident that this merger would become the most profitable merger in history, but in fact the merger of the two companies was a complete disaster.

Because the merger was completed not long ago and caught up with the Internet bubble, in the financial statements of the new quarter of this year, AOL Time Warner announced a loss of nearly $100 billion, setting a record for the company's highest loss.

At the same time, last year, in 2001, Mick was jointly complained by Wall Street investors twice in a row. She was believed to have deliberately conveyed wrong information and misled investors to buy Internet company stocks, thus causing huge economic losses to investors.

Of course, many securities companies and other star analysts were also complained at the time. In short, the Internet bubble at that time pitted many people, and only a few people like Yang Dongxu made some dry goods in the bubble.

In short, Mary-Mick seems to be possessed by the god of bad luck after 2000, especially after the dark halo on her head became more and more intense. At this time, eBay actually arranged for her to come to China to be responsible for this important market expansion plan. I wonder if it will make the dark halo on her head more intense.

After Mary Meek came to China, she did not expand on a large scale and show the strong posture of an international giant. Instead, she simply acquired the domestic eBay, first made her own bridgehead, and then seemed to be satisfied and quiet.

But in fact, although eBay did not make any moves on the surface, it secretly did this big move. For example, now whether it is the major domestic portals, or search links like Baidu, and chat software companies like CC and MM that have a huge user base and can carry out advertising business, and 361.

They have contacted the eBay negotiation team in China one after another, and more than half of the companies contacted have signed previous agreements.

And Qiu Bosong, who had not yet reached Yang Dongxu's attitude, was also shocked by the amazing price offered by the other party when he first contacted the eBay negotiation team, and almost signed some agreements.

eBay is obviously weaving a big net, and Ali in the big net is actually a small fish that eBay doesn't care about. The other party's real goal is to dominate the domestic online shopping market.

"International giants are international giants, and they are generous. How much money did the other party give you?" In the Jiangnan Club, Yang Dongxu, Li Yihang, and Qiu Bosong sat face to face.

The reason why we met here today is because Boss Zong invited Yang Dongxu to set up a game. Li Yihang and Qiu Bosong are also here because the eBay negotiation team met the two people here two hours ago.

It is said that foreigners are old-fashioned and have a clear distinction between business and life. They also handle company affairs and dead people's feelings very well. It seems that every foreigner has a clear distinction between public and private.

But in fact, as long as there are interests involved, foreigners will also treat guests to dinner and provide one-stop service. There is less fun here than in China, but they do a good job on the surface, making you mistakenly think that they are all good people.

For example, eBay attaches great importance to 361, so after finding out that Qiu Bosong had just returned to Hangzhou from Shenzhen. He went directly to visit her and spent a lot of money to smoothen the relationship at the Jiangnan Club. Professionals really do things in a set way.

"The conditions are similar to Mr. Qiu's, exclusivity agreement and enviable position advertising link recommendation, the price is five million more than Mr. Qiu's, the asking price is 20 million US dollars." Li Yihang said with a smile.

It’s no wonder that Yang Dongxu said that international giants are being generous in their actions, but the price offered by eBay is indeed so high that people are envious. 361 started with an advertising fee of 10 million per year and an exclusive agreement.

You must know that even when the portal website was at its most popular, the advertising expenses of a single company were not as exaggerated as US$10 million. The current exchange rate between the US dollar and the RMB is 1:827.

15 million US dollars is equivalent to more than 120 million yuan, which is considered a big advertising contract for CCTV. What's more, this is the other party's opening price, which means they can offer more and can be negotiated.

The Internet Cafe Alliance is even more incredible. Starting at US$20 million is equivalent to starting at 160 million in advertising fees. What is the number one spot on CCTV’s advertising list this year?

"The advertising media needs to be reformed." Qiu Bosong couldn't help but say.

Yang Dongxu nodded.

The advertising media Qiu Bosong mentioned are undoubtedly traditional media companies, such as major TV stations, newspapers, etc. Because with Yibao's aggressive momentum, after taking over all the large-scale online advertising promotion channels, the advertising fees paid will definitely be a figure that will shock all traditional media.

In this era when traditional media still occupies the main advertising output channel, this is undoubtedly a subversive example. However, it is still too early to say that we want to defeat traditional media.

After all, the Internet advertising channel seems to be gaining momentum this time, but the reason for the rise is not the direct rise of the industry, but is directly related to the particularity of Yibao advertising. What Yibao wants is to block all online promotion channels of shopping websites. Whether to block traditional media is still under consideration.

Although there are definitely many netizens who watch traditional advertisements, this is different when they see promotions online. You may remember it when you see it on TV, but you may forget it after a while. But when you see it online, you are very likely to click on it and become a buyer of the product.

Therefore, in Yibao's view, online blockade is a top priority, especially for large high-end Internet cafes such as Internet Cafe Alliance. It is simply a customer group tailor-made for shopping websites.

Most of the customers in small Internet cafes are middle school students with little spending power, but mid- to high-end Internet cafes are different. Those who can go to mid- to high-end Internet cafes to surf the Internet have some money in their pockets. When they see advertisements, they may click on them and buy something.

"Ma Fengyun came to see me before." Li Yihang looked at Yang Dongxu and said.

Li Yihang knew more or less about Yang Dongxu's attitude towards Ali from Qiu Bosong. And Ma Fengyun only met Yang Dongxu because of his face.

So when Ma Fengyun approached him, he also wanted advertising space in the Internet Cafe Alliance. After all, Taobao was only able to spread nationwide before, and the Internet Cafe Alliance and Millennium Supermarket played a crucial role.

But when Li Yihang told him the common-sense quotation he received from Yibao starting at US$20 million. Ma Fengyun left without saying anything.

Now Alibaba is in its rising stage, and it seems to be burning a lot of money every day. The tens of millions of dollars previously raised will be burned by Ma Fengyun in a short time.

But the reality behind burning a lot of money is careful calculation. Ma Fengyun can't wait to break a penny into two flowers. Because Alibaba spends so much money, more than half of the money is burned just on website construction and operation. Not to mention that there are many other parties that require continuous investment and will not see benefits within a few years, but they must invest in places.

"Business is business, and favors are favors. Although I am a shareholder of Ali, I am only a shareholder of Ali." Yang Dongxu said, and then stood up: "If you want to see how the club here is, ask the lobby manager to report Give me your name and let him take you around. I have an appointment over there."

"You are busy with your business. Just stay with Mr. Qiu. I happen to have something to talk to Mr. Qiu." Li Yihang said with a smile.

The relationship between game companies and current Internet cafes is somewhat similar to the relationship between movie companies and movie theaters. Game companies want their games to sell well, so they naturally hope that Internet cafes across the country will install their games to help promote them.

Similarly, if Internet cafes want to attract more Internet users, they naturally need to install all the games that players like into their own computers. And after hearing that Qiu Bosong had won the casual game platform.

Li Yihang is undoubtedly interested in this, because this thing is very beneficial to Internet cafes. Because as long as players sit in an Internet cafe for a few minutes, they can earn money, which is not very beautiful.

"Then you guys chat." Yang Dongxu waved his hand to indicate that the two of them didn't need to send him off, and stood up and walked out.